scholarly journals DIGITAL LITERACY AND THE PERFORMANCE OF E-GOVERNMENT: EVALUATING THE MODERATING ROLE OF GENDER AS A DEMOGRAPHIC FACTOR

2020 ◽  
Vol 6 (2) ◽  
pp. 112-116
Author(s):  
Abdulrazaq Kayode Abdulkareem ◽  
Razlini Mohd Ramli
Keyword(s):  
Digital Literacy ◽  
Positive Relationship ◽  
Study Data ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Demographic Factor ◽  
Government Performance ◽  
Perceived Ease Of Use ◽  
Moderating Role

The role of gender has a challenging effect on digital literacy, which in turn has an immense influence on the performance of e-government. Over the years, the digital divide through gender perspective has been at the center of discussion in the usage and adoption of e-government services, especially in developing countries. This study, therefore, explored the moderating role of gender as a demographic factor on the positive relationship between digital literacy and e-government performance in Nigeria. Technological Acceptance Model was applied as the theoretical basis for the study. Data was generated through a self-administered questionnaire of 369 respondents from 6 federal universities in Nigeria. Data generated were analyzed using PLS-SEM with the aid of SmartPLS 3.2.9 software. The result obtained showed that gender as a demographic factor significantly moderates the positive relationship between digital literacy and e-government performance. Also, this study further affirms the significant positive relationship between digital literacy and e-government performance. Also, the relationship between e-government performance, perceived ease of use, perceived usefulness, and willingness to use e-government were significant. The relevant implications were discussed.

Effects of Restaurant Satisfaction and Knowledge Sharing Motivation on eWOM Intentions

2016 ◽  
Vol 41 (1) ◽  
pp. 93-127 ◽  
Author(s):  
Fiona X. Yang
Keyword(s):  
Knowledge Sharing ◽  
Technology Acceptance ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Perceived Ease Of Use ◽  
Integrative Framework ◽  
Main Effect ◽  
Moderating Role ◽  
Acceptance Factors

The growth of consumer-generated media (CGM) has promoted the popularity of online knowledge sharing and electronic word-of-mouth (eWOM). While the topic of eWOM has drawn much attention in academy and industry, little research has been published addressing the factors influencing eWOM intentions. Using a well-known restaurant review website, Openrice.com, as an example, this study explored three predictors to eWOM intentions in an integrative framework: experience factor (restaurant satisfaction), knowledge sharing factors (egoistic and altruistic needs), and technology acceptance factors (perceived usefulness and perceived ease-of-use). In addition, the moderating role of technology acceptance factors on the relationships between experience/knowledge sharing factors and eWOM intentions were examined. The results of the study indicate that (1) individuals’ altruistic needs trigger positive eWOM, (2) the perceived usefulness of the website has a significant main effect on eWOM intentions, and (3) the perceived usefulness significantly moderates the relationships between satisfaction/egoistic needs and eWOM intentions. The discussions also provide implications and managerial insights for research and practice.

Evidence for Acceptance of Ride-Hailing Services in Iran

2020 ◽  
Vol 2674 (11) ◽  
pp. 289-303 ◽  
Author(s):  
Morteza Akbari ◽  
Nader Seyyed Amiri ◽  
Miguel Ángel Zúñiga ◽  
Hamid Padash ◽  
Hodjat Shakiba
Keyword(s):  
Technology Acceptance ◽  
Behavioral Intention ◽  
Positive Relationship ◽  
Explanatory Power ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Equation Modeling ◽  
Transport Sector ◽  
Perceived Ease Of Use

Ride-hailing, as an important part of the sharing economy in the transport sector, has gradually become a popular model of travel. Nowadays, ride-hailing is rapidly being adopted in Iran. Thus, there is a necessity to explore the factors that determine potential users’ acceptance of ride-hailing services. To do so, a model was developed from a combination of the technology acceptance model with the information system success model and trust. About 500 users participated in this study, and 466 valid responses were collected. Structural equation modeling with mediation analysis was used to examine the data. Information and service quality have a significant influence on perceived ease of use and perceived usefulness. As predicted, perceived usefulness and perceived ease of use both had a positive relationship with trust, and perceived usefulness had a positive relationship with behavioral intention. However, the predicted relationship that perceived ease of use had a positive relationship with behavioral intention was rejected. Furthermore, results underline the important role of trust as a mediator variable in the model. The model confirmed good explanatory power in the context of ride-hailing. This study expands the literature on technology acceptance by examining the mediating role of trust, a topic that has not previously been investigated. The paper points to the central role of trust in increasing intention to use ride-hailing, and ultimately the likelihood of this behavior.

The Role of Internet Self-Efficacy in Acceptance of Web-Based Electronic Medical Records

2011 ◽  
pp. 54-76 ◽  
Author(s):  
Qingxiong Ma ◽  
Liping Liu
Keyword(s):  
Technology Acceptance ◽  
Self Efficacy ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Perceived Ease Of Use ◽  
Record System ◽  
Web Based ◽  
Medical Record System ◽  
Acceptance Model

The technology acceptance model (TAM) stipulates that both perceived ease of use (PEOU) and perceived usefulness (PU) directly influence the end user’s behavioral intention (BI) to accept a technology. Studies have found that self-efficacy is an important determinant of PEOU. However, there has been no research examining the relationship between self-efficacy and BI. The studies on the effect of self-efficacy on PU are also rare, and findings are inconsistent. In this study, we incorporate Internet self-efficacy (ISE) into the TAM as an antecedent to PU, PEOU, and BI. We conducted a controlled experiment involving a Web-based medical record system and 86 healthcare subjects. We analyzed both direct and indirect effects of ISE on PEOU, PU, and BI using hierarchical regressions. We found that ISE explained 48% of the variation in PEOU. We also found that ISE and PEOU together explained 50% of the variation in PU, and the full model explained 80% of the variance in BI.

scholarly journals Perceived Usefulness and Ease of Use of Social Media among Pre-service Teachers in Ghana

2020 ◽  
pp. 69-78
Author(s):  
Daniel Paa Korsah ◽  
Issah Bala Abdulai ◽  
Daniel Gbormittah
Keyword(s):  
Social Media ◽  
Technology Acceptance ◽  
Teaching And Learning ◽  
Study Data ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Perceived Ease Of Use ◽  
Significant Difference ◽  
Education In Ghana ◽  
Use Of Social Media

The study examined the level of Perceived Usefulness (PU) and Perceived Ease of Use (PEOU) of social media within the framework of the Technology Acceptance Model (TAM) in order to ascertain the usefulness of social media among Pre-service Teachers in Ghana. Stratified random sampling was used to select 391 Pre-service Teachers for the study. Data was collected using a questionnaire and analysed based on descriptive statistics and an Independent sample t-test. This study found that majority of the Pre-service Teachers use two social media platforms; WhatsApp and Facebook. The study further established a significant difference between Pre-service Teachers whose usage of social media sites specifically affect their perceived usefulness and those that specifically affect their perceived ease of use. The study encouraged teachers to integrate e-learning applications like Blackboard, Google Classroom and Edmodo in their courses (using the blended learning approach) as they have social media-like features that students have already embraced. This study contributed to research on the possibility of integrating social media into teaching and learning in Colleges of Education in Ghana.

Cross-Cultural Study of Online User Behavior in Fashion E-Commerce

2017 ◽  
pp. 277-293
Author(s):  
Fanke Peng ◽  
Ni An ◽  
Alessandra Vecchi
Keyword(s):  
Technology Acceptance ◽  
User Behavior ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Perceived Ease Of Use ◽  
Chinese Market ◽  
Group Interviews ◽  
Acceptance Model ◽  
Online User Behavior

Adopting the Technology Acceptance Model (TAM) – perceived usefulness and perceived ease of use (Davis, Bagozzi, & Waeshaw, 1989) and Customer Buying Decision Process (Engel, Kollat, & Blackwell, 1968), this research examines the role of culture in influencing online shopping use, comparing differences across two continents and countries: Britain and China. Qualitative data obtained through the semi-structured focus group interviews was analysed using content analysis, which involves examining the accumulated data for ideas and constructs that have been pre-determined. The TAM held for the U.K. This project also explores whether the relationships hold for the emerging Chinese market.

scholarly journals Social Networking Sites Acceptance: The Role of Personal Innovativeness in Information Technology

2018 ◽  
Vol 13 (8) ◽  
pp. 75
Author(s):  
T. R. Wijesundara ◽  
Sun Xixiang
Keyword(s):  
Information Technology ◽  
Social Networking ◽  
Social Networking Sites ◽  
Theoretical Perspective ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Primary Data ◽  
Perceived Ease Of Use ◽  
Personal Innovativeness

Current wave of Social Networking Sites (SNS) has become a part of peoples’ daily lives. This study investigates the role of Personal Innovativeness in Information Technology (PIIT), in acceptance of SNS. The theoretical perspective of Technological Acceptance Model (TAM) and PIIT were used to explain the relationships developed in the study. This research is descriptive in nature and is based on primary data collected through self-administered questionnaires, among a sample of 216 undergraduates in Sri Lanka. Findings reconfirmed the relationships in original TAM, enabling to use TAM in SNS context. Further, PIIT significantly predicts the Perceived Ease of Use (PEOU) of SNS. However, PIIT did not moderate the relationship between Perceived Usefulness (PU) and Intention to Use (IU) SNS. Theoretical and practical implications of these findings and directions for further research are discussed.

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