scholarly journals DESIGN BRANDING AND IMPLEMENTATION OF VISUAL IDENTITY FOR “KEDAI OMAH JLAMPRANG” PEKALONGAN - CENTRAL JAVA

ICCD ◽  
2019 ◽  
Vol 2 (1) ◽  
pp. 440-445
Author(s):  
Noor Udin ◽  
Arif Priyono ◽  
Tunjung Riyadi
Keyword(s):  
Interior Design ◽  
Visual Communication ◽  
Hotel Management ◽  
Economic Independence ◽  
Youth Group ◽  
Visual Communication Design ◽  
Communication Design ◽  
Central Java ◽  
Training Materials ◽  
Visual Identity

Empowering the community is one of a series of activities that must be carried out by a lecturer at Binus University. This empowerment program has been implemented in various cities and regions in Indonesia, including in the Krapyak, Pekalongan City. This program involves lecturers from various programs at Binus University, such as from the Architecture department, interior design department, hotel management department, tourism department, management department, marketing communication department and also visual communication design department. There are a variety of training materials designed to develop the mindset and economic independence activities of the PKK and Karang Taruna groups in the Krapyak area, Pekalongan City. Empowerment is summarized in the establishment of Kedai Omah Jlamprang, an integrated shop offering culinary specialties of Pekalongan City, batik and various Pekalongan City handicraft products, providing a place to gather in developing the creative ideas of the community, and various activities that support the creation of Krapayak people's economic independence, so as to be able to advance this area in an integrated manner. Support by the department of visual communication design provided in the form of training in recognizing and implementing branding programs for Kedai Omah Jlamprang so that it has a strong visual identity. Aimed at the store manager consisting of the PKK group and Karang Taruna youth group, Krapyak, Pekalongan City.

scholarly journals Tipografi pada Media 3 Dimensi sebagai Duta Pesan yang Efektif

Humaniora ◽  
2013 ◽  
Vol 4 (1) ◽  
pp. 589
Author(s):  
Inda Ariesta
Keyword(s):  
Product Design ◽  
Interior Design ◽  
Visual Communication ◽  
Design Elements ◽  
Visual Communication Design ◽  
Communication Design ◽  
Flat Dimension ◽  
The Media ◽  
Television Media ◽  
Science Application

Typography is now no longer considered as a science application on flat dimensions. Beyond the flat dimension, it is now often found not only in the form of dots, colors, lines, textures, Shapes and forms, but also thrived on typography users. Typography was used to deliver the message, through the formation of the language contained writings as title, subtitle, to captions on television media, but is now also used by other disciplines to deliver messages more readable than using other design elements. The purpose of this paper is to see the application of typography on the form, and how it can be delivered in addition to communicating the message letters by letters that can be strung into words, symbols, but in form. Typography was enjoyed so far for only words by words containing in newspapers, magazines, posters, flyers, brochures, etc., but now it can be enjoyed through out the media to the extent shapes, which also maximizes the delivery of messages. The character selecting skill which is adjusted in media and the message is one of new factors, because media controlling and materials are crossing disciplines of Visual Communication Design, which is in contact with the Product Design and Interior Design, which could work together to maximize the the message.   

WHAT, WHY, LEARNING DESIGN

2021 ◽  
Author(s):  
M Makbul
Keyword(s):  
Interior Design ◽  
Graphic Design ◽  
Visual Communication ◽  
Cultural Development ◽  
Engineering Practice ◽  
Learning Design ◽  
Visual Communication Design ◽  
Communication Design ◽  
Study Programs ◽  
Exterior Design

Learning is a process that takes place within a person that changes behavior in attitude, thinking, and acting. The term "design" is a word that is quite authoritative when coupled with other words. Graphic design, visual communication design, interior design, exterior design. Initially, we knew the word 'design, design, design'. In line with the socio-cultural development, this word is further judged to no longer fully cover the activities, science, breadth and prestige of the profession. There is another word 'design'. But even that word leads to engineering practice. The experts (market) then prefer to Indonesianize the original word design (English) into design. This may be more representative of branches of science, professions, study programs.

Mengkaji Karakteristik Media Televisi untuk Memudahkan Merancang Komunikasi Visual yang Tepat

Humaniora ◽  
2010 ◽  
Vol 1 (2) ◽  
pp. 705
Author(s):  
Tunjung Riyadi
Keyword(s):  
Graphic Design ◽  
Visual Communication ◽  
Print Media ◽  
Literature Study ◽  
Visual Communication Design ◽  
Communication Design ◽  
Television Screen

 A work of visual communication design which aired on the television screen has a different perspective in its interpretation in the eyes of the audience when compared to other media. By understanding the characteristics and nature of media, proper exploration of graphic design can easily be created. Through literature study, observations of the author as a practitioner of graphic design for television and comparisons with the print media will facilitate the understanding of this study. 

scholarly journals Pengaplikasian Golden Ratio Pada Perancangan Logo Dalam Perspektif Desain Komunikasi Visual

2021 ◽  
Vol 3 (3) ◽  
Author(s):  
Yosef Yulius
Keyword(s):  
Graphic Design ◽  
Visual Communication ◽  
Golden Ratio ◽  
Market Demand ◽  
Regular Form ◽  
Design Work ◽  
Visual Communication Design ◽  
Communication Design ◽  
Good Market ◽  
The Times

<p class="SammaryHeader" align="center"><strong><em>Abstract</em></strong></p><p><em>In the scientific field of visual communication design, the logo is one of the most frequently made designs and has a good market share. Along with the times, designing a logo work has undergone various forms and forms of transitions. The design process has also undergone innovation from various aspects ranging from concepts to the final results. The amount of market demand for a good logo makes the logo designers try to maximize the logo making process to match the expected results. One form of the logo-making process is by applying the golden ratio as a benchmark in determining the proportion and order of a harmonious and regular form to produce an aesthetic visual form. Understanding of the golden ratio is needed as a guide for graphic designers to be able to create a design work that has a basis for structured patterns and arrangements.</em></p><p><strong><em>Keywords </em></strong><em>: Logo, Graphic Design, Visual Communication Design, Golden Ratio, DKV</em></p><p><em> </em></p><p class="SammaryHeader" align="center"><strong><em>Abstrak</em></strong></p><p><em>Dalam bidang  desain komunikasi visual, logo merupakan salah satu karya desain yang paling sering dibuat dan memiliki pangsa pasar yang baik. Seiring dengan perkembangan jaman, perancangan sebuah karya logo telah mengalami berbagai macam transisi bentuk dan rupa. Proses perancangannya pun telah mengalami inovasi dari berbagai aspek mulai dari konsep hingga hasil akhirnya. Banyaknya permintaan pasar akan logo yang baik membuat para perancang logo berusaha memaksimalkan proses pembuatan logo agar sesuai dengan hasil yang diharapkan. Salah satu bentuk proses pembuatan logo adalah dengan cara mengaplikasikan golden ratio sebagai patokan dalam menentukan proporsi dan tatanan bentuk yang harmonis dan teratur untuk menghasilkan bentuk visual yang estetis. Pemahaman akan golden ratio dibutuhkan sebagai panduan para desainer grafis untuk dapat menciptakan suatu karya desain yang memiliki landasan akan pola dan tatanan yang terstruktur.</em></p><p><strong><em>Kata Kunci </em></strong><em>: Logo, Desain Grafis, Desain Komunikasi Visual, Golden Ratio, DKV</em></p>

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