scholarly journals Pengaplikasian Golden Ratio Pada Perancangan Logo Dalam Perspektif Desain Komunikasi Visual

2021 ◽  
Vol 3 (3) ◽  
Author(s):  
Yosef Yulius
Keyword(s):  
Graphic Design ◽  
Visual Communication ◽  
Golden Ratio ◽  
Market Demand ◽  
Regular Form ◽  
Design Work ◽  
Visual Communication Design ◽  
Communication Design ◽  
Good Market ◽  
The Times

<p class="SammaryHeader" align="center"><strong><em>Abstract</em></strong></p><p><em>In the scientific field of visual communication design, the logo is one of the most frequently made designs and has a good market share. Along with the times, designing a logo work has undergone various forms and forms of transitions. The design process has also undergone innovation from various aspects ranging from concepts to the final results. The amount of market demand for a good logo makes the logo designers try to maximize the logo making process to match the expected results. One form of the logo-making process is by applying the golden ratio as a benchmark in determining the proportion and order of a harmonious and regular form to produce an aesthetic visual form. Understanding of the golden ratio is needed as a guide for graphic designers to be able to create a design work that has a basis for structured patterns and arrangements.</em></p><p><strong><em>Keywords </em></strong><em>: Logo, Graphic Design, Visual Communication Design, Golden Ratio, DKV</em></p><p><em> </em></p><p class="SammaryHeader" align="center"><strong><em>Abstrak</em></strong></p><p><em>Dalam bidang  desain komunikasi visual, logo merupakan salah satu karya desain yang paling sering dibuat dan memiliki pangsa pasar yang baik. Seiring dengan perkembangan jaman, perancangan sebuah karya logo telah mengalami berbagai macam transisi bentuk dan rupa. Proses perancangannya pun telah mengalami inovasi dari berbagai aspek mulai dari konsep hingga hasil akhirnya. Banyaknya permintaan pasar akan logo yang baik membuat para perancang logo berusaha memaksimalkan proses pembuatan logo agar sesuai dengan hasil yang diharapkan. Salah satu bentuk proses pembuatan logo adalah dengan cara mengaplikasikan golden ratio sebagai patokan dalam menentukan proporsi dan tatanan bentuk yang harmonis dan teratur untuk menghasilkan bentuk visual yang estetis. Pemahaman akan golden ratio dibutuhkan sebagai panduan para desainer grafis untuk dapat menciptakan suatu karya desain yang memiliki landasan akan pola dan tatanan yang terstruktur.</em></p><p><strong><em>Kata Kunci </em></strong><em>: Logo, Desain Grafis, Desain Komunikasi Visual, Golden Ratio, DKV</em></p>

Mengkaji Karakteristik Media Televisi untuk Memudahkan Merancang Komunikasi Visual yang Tepat

Humaniora ◽  
2010 ◽  
Vol 1 (2) ◽  
pp. 705
Author(s):  
Tunjung Riyadi
Keyword(s):  
Graphic Design ◽  
Visual Communication ◽  
Print Media ◽  
Literature Study ◽  
Visual Communication Design ◽  
Communication Design ◽  
Television Screen

 A work of visual communication design which aired on the television screen has a different perspective in its interpretation in the eyes of the audience when compared to other media. By understanding the characteristics and nature of media, proper exploration of graphic design can easily be created. Through literature study, observations of the author as a practitioner of graphic design for television and comparisons with the print media will facilitate the understanding of this study. 

A comparative Study of Chinese Traditional Folk Paper-cut Art Desigh and Modern Graphic Design Based on Visual Communication

2021 ◽  
Vol 7 (5) ◽  
pp. 1028-1035
Author(s):  
Jiaxia Cheng
Keyword(s):  
Graphic Design ◽  
Visual Communication ◽  
Folk Art ◽  
Visual Communication Design ◽  
Design Concepts ◽  
Chinese Nation ◽  
The Rich ◽  
The Times ◽  
The Aesthetic ◽  
National Style

Paper-cut, as a traditional folk art, has become a treasure of Chinese folk art in its long history of development. Paper-cut gives people artistic enjoyment visually with its unique creative techniques, full composition and vivid and interesting patterns. Methods: Traditional folk paper-cut art records the folk customs of the Chinese nation and embodies the temperament and national style of the Chinese nation. Its unique way of thinking and expression provide unique creative ideas and rich visual art resources for modern graphic design. Chinese folk paper-cut is an organic combination of decoration and practicality. Results: It can not only show the rich and colorful folk life, but also meet the aesthetic needs of a variety of situations. How to combine rich traditional culture and art with graphic design concepts and the spirit of the times to design works with national style, so as to better integrate folk paper-cut art with graphic design, is the pursuit of graphic designers. Conclusion: Based on visual communication design, this paper discusses the comparison and integration between traditional Chinese folk paper-cut art design and modern graphic design.

The Use of Computer Image Processing Technology in the Area of Graphic Design

2014 ◽  
Vol 687-691 ◽  
pp. 3551-3554
Author(s):  
Shao Jie Zhang
Keyword(s):  
Image Processing ◽  
Graphic Design ◽  
Computer Image ◽  
Visual Communication ◽  
View Point ◽  
Visual Communication Design ◽  
Communication Design ◽  
Processing Theory ◽  
Computer Image Processing ◽  
Visual Computer

The disquisition introduces the conception, features, elements and classification about the Visual Communication Design and analyses the key elements: words, graphics, color and space. And the disquisition describes the computer image processing theory of Visual Communication Design and analyses the four factors, three processes in visual computer image processing from the view point of computer image processing and Visual Communication Design's traits.

scholarly journals Application of The Synesthetic Approach in A Layout Design Course

2021 ◽  
Vol 1 (1) ◽  
pp. 1
Author(s):  
Ellis Melini
Keyword(s):  
Graphic Design ◽  
Visual Communication ◽  
Design Education ◽  
Layout Design ◽  
Page Layout ◽  
Visual Communication Design ◽  
Communication Design ◽  
Visual Composition ◽  
Second Year

<p>In visual communication design education, teachers strive to help students understand how to generate ideas in whatever form of graphics they are trying to create. This paper focuses on how we apply the concept of synesthesia in a visual composition, specifically in the form of a page layout comprising both text and images. This research is done in a class of second-year students majoring in graphic design in a visual communication design bachelor program. Students are given an assignment to create a multi-column layout and incorporate the synesthesia concept in their design. The result is quite interesting, with some artworks showing what can be considered as universal synesthetic experience for the viewers. The artworks are then evaluated and considered for future classroom exercises.</p>

scholarly journals Histories of Visual Communication Design

2021 ◽  
Vol 53 (1) ◽  
Author(s):  
Dori Griffin
Keyword(s):  
Graphic Design ◽  
Visual Communication ◽  
Coming Of Age ◽  
Historical Context ◽  
Design History ◽  
Design Practice ◽  
Visual Communication Design ◽  
Communication Design ◽  
History Of ◽  
Shared Context

In this article, the history of visual communication design provides an area of thematic convergence. The research represented here engages typographic communication, an area of investigation familiar to the journal's readership. Yet its significance extends beyond illuminating the historical context of singular designs or designers. Collectively, the authors in this issue join a broader and sustained interdisciplinary conversation between design history and visual communication design practice. Situating their research relative to this shared context expands its relevance beyond their discrete areas of focus. At its inception, the history of visual communication design relied on the intuition of practitioners and the connoisseurship of collectors; its narrative prioritized aesthetic styles and eminent designers. The first sustained calls to move beyond such a conceptualization emerged in 1983 at Coming of Age: The First Symposium on the History of Graphic Design.

scholarly journals TOKOH WAYANG SEMAR SEBAGAI BUDAYA LOKAL INDONESIA DALAM RANGKA MEMPERKAYA IMAJINASI DAN SUMBER KREATIVITAS DEKAVE

2020 ◽  
Vol 7 (3) ◽  
pp. 128
Author(s):  
Endro Tri Susdarwono
Keyword(s):  
Qualitative Research ◽  
Visual Communication ◽  
Analytical Study ◽  
Target Audience ◽  
Local Culture ◽  
Human Beings ◽  
Design Work ◽  
Normative Approach ◽  
Visual Communication Design ◽  
Communication Design

The purpose of this study is to discuss the Semar puppet characters who are Indonesian local culture as a wealth of imagination and a source of creativity in the creation of visual communication design works. This research is a qualitative research, the type of research uses a comprehensive analytical study and analytical normative approach. Indonesian local culture needs to be embraced into a wealth of imagination and a source of creativity for the process of creating advertising design works. By following the prevailing customs, upholding morality, and prioritizing local cultural wisdom to be later appointed as inspiration, source of ideas and ideas, as well as software to communicate various commercial, social, or moral messages to the target audience, existence A visual communication design work will accentuate people's lives, in the end it is expected to be able to enlighten the thoughts and feelings of human beings who live and fill their lives according to their respective talents. The mysterious Semar wayang figure is also part of the religious mythological figure loved by the Javanese people in particular. Therefore, Semar is considered to have high value and value in wayang as part of Javanese life. So, of course the character Semar will be interesting to study more carefully and more deeply in terms of philosophy in an effort to unravel the mystery that surrounds him.

WHAT, WHY, LEARNING DESIGN

2021 ◽  
Author(s):  
M Makbul
Keyword(s):  
Interior Design ◽  
Graphic Design ◽  
Visual Communication ◽  
Cultural Development ◽  
Engineering Practice ◽  
Learning Design ◽  
Visual Communication Design ◽  
Communication Design ◽  
Study Programs ◽  
Exterior Design

Learning is a process that takes place within a person that changes behavior in attitude, thinking, and acting. The term "design" is a word that is quite authoritative when coupled with other words. Graphic design, visual communication design, interior design, exterior design. Initially, we knew the word 'design, design, design'. In line with the socio-cultural development, this word is further judged to no longer fully cover the activities, science, breadth and prestige of the profession. There is another word 'design'. But even that word leads to engineering practice. The experts (market) then prefer to Indonesianize the original word design (English) into design. This may be more representative of branches of science, professions, study programs.

scholarly journals Proses Penetuan Harga Desain pada Desainer Grafis Freelance

2019 ◽  
Vol 5 (1) ◽  
pp. 42-49
Author(s):  
Lutfi Atmaji
Keyword(s):  
Graphic Design ◽  
Visual Communication ◽  
College Graduates ◽  
Production Costs ◽  
Group Discussions ◽  
Visual Communication Design ◽  
Communication Design ◽  
Study Programs ◽  
The Right ◽  
A Company

Abstrak Perkembangan teknologi digital telah menambah semua aspek, termasuk dunia pemasaran. Hal ini membuka peluang bagi bidang desain grafis atau desain komunikasi visual yang dibutuhkan oleh masyarakat. fenomena tersebut dapat dilihat dari maraknya berbagai perguruan tinggi untuk membuka program studi atau jurusan desain grafis/desain komunikasi visual. Para desainer muda lulusan perguruan tinggi tersebut, memiliki berbagai pilihan diantaranya menjadi karyawan perusahaan dan atau sebagai pekerja lepas (freelance). Dalam kasus freelance para desainer muda atau desainer pemula yang belum berpengalaman sering kali memiliki permasalahan menetapkan harga sebuah jasa desain dan rincian biaya produksinya ketika bertemu konsumen. Ketepatan dan rasionalitas rincian biaya desain yang ditawarkan tersebut, sebagai ukuran tingkat keprofesionalan desainer muda tersebut, jika biaya desain yang ditawarkan terkesan tidak rasional maka konsumen sering kali melakukan upaya penawaran yang memungkinkan kesepakatan harga akan merugikan desainer tersebut. Atas dasar fenomena tersebut, fokus artikel ini mengkaji proses apa saja yang perlu disetujui dalam harga bagi para desainer lepas/freelance r. Metode penelitian menggunakan metode kualitatif dengan instrumen penelitian berupa wawancara mendalam dan Diskusi Kelompok Terfokus atau FGD. Hasil dari artikel ini membantu para desainer pemula yang baru terjun di dunia freelance dalam menyetujui harga sebuah desain agar dapat membuat layak dan mendapatkan tempat yang tepat dalam industri kreatif modern saat ini. Abstract The development of digital technology has influenced various aspects of life, including the world of marketing. This opens opportunities for the field of graphic design or visual communication design that needed by the community. this phenomenon, can be seen from the rise of various universities to open study programs or graphic design majors / visual communication design. The young designers of the college graduates have various choices include being a company employee and or as a freelance worker. In the case of freelance young designers or novice designers who are inexperienced often have problems determining the price of a design service and the details of its production costs when meeting consumers. The accuracy and rationality of the detailed design costs offered, as a measure of the level of professionalism of the young designer, if the design costs offered seem irrational, consumers often make bidding efforts that allow the price agreement to harm the designer. On the basis of this phenomenon, the focus of this article examines what processes need to be approved in price for freelance designers/freelance rs. The research method uses qualitative methods with research instruments in the form of in-depth interviews and Focus Group Discussions or FGDs. The results of this article help beginner designers who have just jumped into the freelance world in agreeing to the price of a design to make it feasible and get the right place in today's modern creative industry.

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