scholarly journals Fat Content Modulates Rapid Detection of Food: A Visual Search Study Using Fast Food and Japanese Diet

2017 ◽  
Vol 8 ◽  
Author(s):  
Reiko Sawada ◽  
Wataru Sato ◽  
Motomi Toichi ◽  
Tohru Fushiki
2021 ◽  
Vol 12 ◽  
Author(s):  
Wataru Sato

The detection of food is crucial for our survival and health. Earlier experimental psychological studies have demonstrated that participants detect food more rapidly than non-food stimuli. However, it remains unknown whether color, which was shown to have various influences on food processing, can modulate the detection of food. To address this issue, a psychological experiment was conducted using a visual search paradigm in which photographs of food (fast food and Japanese food) and kitchen utensils were presented alongside images of non-food distractors (cars), with both color and gray images used. Participants used a key to indicate whether one item was different from the rest, and their reaction times (RTs) were measured. RTs for the detection of both food types were shorter than for the kitchen utensils when color images were used, but not when gray images were used; moreover, the RTs were slower for gray images than for color images for both food types but not for kitchen utensils. These results indicate that color facilitates rapid detection of food in the environment.


2020 ◽  
Vol 10 (1) ◽  
Author(s):  
Wataru Sato ◽  
Krystyna Rymarczyk ◽  
Kazusa Minemoto ◽  
Sylwia Hyniewska

Abstract The ability to detect food plays an indispensable role in our survival and wellbeing. Previous psychological studies have revealed that food is detected more rapidly than non-food items. However, whether the detection of food could be modulated by cultural factors remains unknown. We investigated this issue in the present study using a visual search paradigm with Polish and Japanese participants. Photographs of international fast food, domestic Japanese food, or kitchen tools were presented alongside images of non-food distractors (cars). Participants were asked to judge whether the stimuli were all identical or not. The reaction time data showed that participants from both cultures detected food more rapidly than kitchen tools. Japanese participants detected fast food more rapidly than Japanese food, whereas Polish participants did not display such differences between food types. These results suggest that rapid detection of food is universal, but is modulated by cultural experiences.


2002 ◽  
Vol 26 (2) ◽  
pp. 101-107 ◽  
Author(s):  
Judith Morley-John ◽  
Boyd A. Swinburn ◽  
Patricia A. Metcalf ◽  
Fezeela Raza ◽  
Heather Wright

2017 ◽  
Vol 1 (1) ◽  
pp. 1
Author(s):  
Marcellus Arnold ◽  
Rio Lawandra ◽  
Yolanda Victoria Rajagukguk ◽  
Tri Oktaviani ◽  
Emely Emely

<p><em>During the reign of Sri Sultan Hamengkubuwono VII at Yogyakarta Palace, Sangga Buwana is a traditional food which arose up as a result of acculturation between local culture with European and Asian culture. The food symbolizes a confession of human towards the existence of God. When comparing to burger in terms of ingredients and the manner of serving, both of them are quite similar. The purpose of this research is to study the potency of Sangga Buwana as a healthier fast food than burger. In addition, the investigation of the potency of local food utilization such as breadfruit (Artocorpus altilis) flour as wheat flour substitution in preparation of choux dough is also conducted. The study is conducted by literature research and interviews. The results showed that the substitution of wheat flour to breadfruit flour is potential to make Sangga Buwana as a healthier fast food because it has richer fiber, higher mineral, and lower fat content than wheat flour. Breadfruit flour can partially substitute the usage of wheat flour in the preparation of choux dough.</em></p><p><br /><em></em></p>


2005 ◽  
Vol 37 (5) ◽  
pp. 397-402 ◽  
Author(s):  
Julienne A. Yamamoto ◽  
Joelle B. Yamamoto ◽  
Brennan E. Yamamoto ◽  
Loren G. Yamamoto
Keyword(s):  

2014 ◽  
Vol 44 (4) ◽  
pp. 279-293 ◽  
Author(s):  
Kittipong Boonme ◽  
Bartlomiej Hanus ◽  
Victor R. Prybutok ◽  
Daniel A. Peak ◽  
Christopher Ryan

Purpose – The purpose of this paper is to investigate the influence of visual information cues such as a heart icon vs the calories and fat content on the selection of healthy food in fast-food restaurants (FFRs). Design/methodology/approach – An online survey design providing a fast-food menu was implemented to collect responses from the participants. The survey respondents were recruited from a large South-western university in the USA. The research model was tested using logistic regression. Findings – Data analysis shows that visual information plays a significant role in healthy food selection in FFRs. The authors findings show that the heart icons have a statistically significant effect on food choices, while calories and fat content information did not affect the participants’ selections vs no information. Originality/value – Dietary choices and obesity are a serious social concern. This study provides support for the effect of a heart icon symbol on food choice in fast-food selection. The implication is that labelling FFR menus with symbols such as our heart icon will have a positive impact on healthy food selection vs the more usual inclusion of calorie and fat information.


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