Innovation is creating competitive advantage: a perspective to improve
the organic textile products for business growth
Keyword(s):
This research study focused on the role of innovation for creating competitive advantage and organic textiles products improvement to develop the organic textiles business in global markets for Pakistan. In this study, innovation is used as a competitive strategy by Pakistani respondents to compete globally. The most critical success factors of organic textile identified in this research include quality, certification (GOTS or Organic Exchange), customer services, brand image,and some other success factors. The theoretical contribution of this study includes the discovery of the types of innovation which exist in organic textile and in which forms these innovations prevail in this industry
2016 ◽
Vol 144
(3)
◽
pp. 20-23
Keyword(s):
Keyword(s):
2018 ◽
Vol 132
◽
pp. 18-25
◽
2019 ◽
Vol 12
(2)
◽
pp. 187-194
The role of managing knowledge and information in BIM implementation processes in the Czech Republic
2018 ◽
Vol 146
◽
pp. 01003
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