scholarly journals Paradigm approach in the analysis of Russian and European youth subcultures

Author(s):  
Yuliya A. Kuzovenkova

European scientific tradition distinguishes between modern and postmodern subcultural paradigms. Contrary to that, the issue of youth subcultural paradigms in Russian research tradition is still open. The specificity of the Russian subcultures is that they trace their origin either in Europe or the USA. In view of this, it is important to identify the features of European cultural phenomena that are present in the Russian cultural space. The European paradigm approach is introduced through the works of D. Hebdige and D. Muggleton. Paradigm features of subcultural analysis offered by these scholars provide the basis for analysis of the Russian empirical material. In particular, the study takes into account such characteristics as the presence / absence of a border between subcultures, the presence / absence of the ideology of a subculture, the fixity / fluidity of subcultural identity, the presence / absence of the influence of mass media on subcultural identity, the presence / absence of capitalist values in the subculture, the presence / lack of protest potential in subcultures. Interviews with representatives of the first and second waves of the Samara graffiti subculture became the empirical material of the study. We identified paradigmatic characteristics in the first and second waves of the subculture and compared them. The results obtained allow concluding that the Russian subcultural space has its own specifics, and the subcultural paradigms of both the first and second waves are of a hybrid nature, containing features of both modern and postmodern paradigms.

Author(s):  
М. А. Dolzhikova ◽  
А. А. Pavlenko ◽  
А. V. Pikunova ◽  
O. D. Golyaeva

In the presented studies the genotypes of 46 varieties of red currant (Ribes rubrum) from the All-Russian Research Institute of Fruit Crops Breeding (VNIISPK) the collection were studied for 14 microsatellite locus. The data were obtained by the detection method of – fragment analysis using capillary electrophoresis. Varieties with rare, unique alleles and combinations of alleles have been identified. In most cases, no more than two fragments were identified for each genotype for a specific locus, but three fragments at some loci were amplified in the samples (Orlovchanka, Konstantinovskaya, Nadezhda – e3-B02; Marmeladnitsa – g2-G12; Nadezhda – g2-J08; Svetlitsa, Tatianina – g1-L12). The profiles of the cultivars Cascad and Red cross are identical to each other, although they differ from the others. The Red cross [(Cherry × White Grape] and Cascad [(free pollination of the variety Diploma (Cherry × White grape)]] varieties were developed in the USA and have common ancestors. It can be assumed the collection under different names contains the same genotype or that these pairs of varieties are so similar that the polymorphism of the analyzed loci is not enough to distinguish them. To prevent a shift in the size of alleles control varieties were selected and proposed, zoned in the territory of the Russian Federation – Gazelle (originator of VNIISPK: Chulkovskaya × Maarses Prominent) and Valentinovka (originator of VNIISPK: Rote Shpetlese × Jonker van Tets). The data obtained on the polymorphism microsatellite loci Red currant can be used for further identification.


2019 ◽  
Vol 8 (4) ◽  
pp. 214-217
Author(s):  
Sergey Olegovich Buranok ◽  
Katerina Vyacheslavovna Belyaeva ◽  
Margarita Igorevna Tulusakova

The paper is dedicated to the evolutionary formation process of the American mass media perception towards the Soviet Russia during the severe Russian famine of 1921-1922, also known as the Povolzhye famine. The research novelty lies in the deep analysis of the US press assessments concerning the famine. The authors provide the results of their American newspapers examination regarding the image formation of the Soviet authorities, the Soviet people and the so-called Red Scare. The authors research included a review of the main anti-Soviet arguments made by the media; the review revealed that the Povolzhye famine image had a crucial role in the labeling Russia as a retrogressive country. Studying this informational phenomenon allows researchers to understand what impact it had on Soviet-American relations, since it directly affected the perception of Russia and the Russian/Soviet people through the media. This, in turn, might help with comprehension of some stereotypes about Russia that can still be encountered in the American public opinion to date.


2019 ◽  
pp. 355-363
Author(s):  
Ekaterina Golubkova ◽  
Elena Grunt

This paper explores the reasons for emergence and the features of ambient media in an urban socio-cultural space. Global socio-cultural changes in the contemporary world lead to informational oversaturation, trauma-generating factors and, as a consequence, search for new adaptive mechanisms for an individual to accept the social reality. Ambient media become an unobtrusive advertising communication built into the environment and people’s daily practices in the contemporary society. To analyze ambient media as a new form of communication, the authors applied the method of structural and functional analysis and a systemic approach. The paper argues that ambient media are a breakthrough, new and comparatively young advertising communication disproving traditional views of advertisement types, methods and forms. This is a communication offering innovative patterns of interaction with the consumer and the environment and changing individuals’ notions of a socio-cultural space where they exist. The authors identified the main features of ambient media, as well as the human trauma symptoms that can be caused by communication processes in the contemporary society: It is demonstrated that ambient media as a new type of communication are in all respects integrated into the urban space of European countries and the USA. For contemporary Russia, however, ambient media as a type of communication are a new trend in the socio-cultural space of Russian cities.


Author(s):  
N.S. Pivovarova

This paper investigates the features of the US mass media approaches in creating the image of Hugo Chavez on the eve of the Venezuela 1998 Presidential Elections. The paper studies the historical context, which influenced the creation of Chavez's image. The socio-economic and political development of Venezuela in those days is analyzed. The key traits of Chavez’s image highlighted during the period under study, as well as the emotional background of the publications, are analyzed. Although both the domestic and foreign historiography has paid a most sufficient attention to the history of Venezuela, the biography and political activity of Hugo Chavez, his image as a presidential candidate in the 1998 Venezuela elections remains unexplored. This work aims to fill this gap. The paper systematically examines the materials of the three major US newspapers, namely, the “New York Times”, the “Wall Street Journal”, and the “Los Angeles Times”, published from July to December, 1998. The established methodologies of document analysis and quantitative content analysis are applied. The study leads to the conclusion that the USA mass media created a negative image of Hugo Chavez during the pre-election period, implementing understatements and a negative emotional background in their publications.


2021 ◽  
Vol 6 (11(61)) ◽  
pp. 18-20
Author(s):  
Eleonora Andreevna Haynitskaya

The Birobidzhan diocese and the Svyato-Innokentyevsky Convent actively interact with the regional mass media. Using various forms, the monastery educates local non-believers. The purpose of this work is to identify the features of the missionary, educational functions of the monastery, as well as to determine their significance for the socio-cultural space of the Jewish Autonomous Region.


Res Publica ◽  
1997 ◽  
Vol 39 (2) ◽  
pp. 259-270
Author(s):  
Spyros A. Walgrave

Although the quasi-confederal character of Yugoslavia, especially after the introduction of its 1974 constitution did not encourage the development of a genuine Yugoslavian public sphere wherepublic debate could transcend ethnic and republic divisions, it nevertheless allowed the formation of what could be called Yugoslav cultural space, a space within which social and political actors (feminist, peace movements) forged their identities regardless of the ethnic or national diversity that characterised their membership. However, the existence of this 'space' had a limited impact in Yugoslav politics partly due to the breakdown of inter-republic communication and the fragmentation of the Yugoslavian mass media. This paper traces the process of disintegration of the Yugoslav cultural space and the emergence of national 'public spheres' in the republics and provinces of former Yugoslavia and attempts to assess the role of the mass media and cultural institutions in these developments by identifying the key strategies of representation employed in the process of the fragmentation and 'nationalisation' of the public sphere of former Yugoslavia.


Author(s):  
Chas Critcher

The concept of moral panic was first developed in the United Kingdom in the early 1960s, principally by Stan Cohen, initially for the purpose of analyzing the definition of and social reaction to youth subcultures as a social problem. Cohen provided a “processual” model of how any new social problem would develop: who would promote it and why, whose support they would need for their definition to take hold, and the often-crucial role played by the mass media and institutions of social control. In the early 1990s, Erich Goode and Nachman Ben-Yehuda produced an “attributional” model that placed more emphasis on strict definition than cultural processes. The two models have subsequently been applied to a range of putative social problems which now can be recognized as falling into five principal clusters: street crime, drug and alcohol consumption, immigration, child abuse (including pedophilia), and media technologies. Most studies have been conducted in Anglophone and European countries, but gradually, the concept is increasing its geographical reach. As a consequence, we now know a good deal about how and why social problems come to be constructed as moral panics in democratic societies. This approach has nevertheless been criticized for its casual use of language, denial of agency to those promoting and supporting moral panics, and an oversimplified and outdated view of mass media, among other things. As proponents and opponents of moral panic analysis continue to debate the essentials, the theoretical context has shifted dramatically. Moral panic has an uncertain relationship to many recent developments in sociological and criminological thought. It threatens to be overwhelmed or sidelined by new insights from theories of moral regulation or risk, conceptualizations of the culture of fear, or the social psychology of collective emotion. Yet as an interdisciplinary project, it continues, despite its many flaws, to demand sustained attention from analysts of social problem construction.


2021 ◽  
Author(s):  
Roman Yurievich Anisimov

Modern print media, for the most part, have a representation in the Internet, and the headings of articles turn into clickable links that the reader can click on to decide whether to read or not to read this text. As a result, a number of media outlets followed the path of ‘flashy’ headlines that do not predict the content of the text, but attract the attention of a potential reader. Such headings go back to the structure of the text adopted in the Byzantine rhetorical tradition: the beginning of the text was the first sign that attracted attention. Other media outlets choose the headline strategy as “ersatz text”: the headline is a concise summary of the text. In the context of digital text consumption, such a strategy is more beneficial for the consumer: by the title, he can already read the contents of the text and not open it if necessary. This strategy inherits the Roman tradition of the beginning of the text: in Quintilian’s scheme it was assumed that the first character of the text is a short retelling-announcement, designed to unite the audience and allowing making a decision whether or not to perceive this text. An analysis of the latest headlines in digital versions of Russian and English newspapers showed that the first strategy that goes back to the rhetoric of Byzantium prevails in Russia, and the second strategy that goes back to the rhetoric of the Roman Empire prevails in Great Britain and the USA. This allows us to talk about the continuation of the traditions of the cultural paradigm in the era of digitalization and the continuity of the cultural code. Keywords: mass media, newspaper language, headline, text, semiotics


2019 ◽  
pp. 46-47
Author(s):  
Ekaterina Yurievna Bajenova

The article is devoted to viewing the role of direct quotation in evaluation of a politician. By quoting political leaders, journalists can exactly report one’s words and thus create the effect of impartiality and authenticity of the information presented in an article. Also, quoting allows expressing opinion overtly or covertly, that is renders evaluation.


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