The Role of Online Social Networking in the Recruitment Context

Author(s):  
Vanessa Ratten

The usage of online social networking has increased as more people use digital technology to access and store information. In this chapter, the way recruiting services are being used by online social networks is discussed. This chapter utilizes the theoretical framework of social cognitive theory to understand the factors affecting intentions to adopt online social networking recruiting services. The chapter discusses the role of online behavioral advertising, ethical orientation, social influencers and online privacy concerns to see who they affect behavioral intentions. The results of the study reported in the chapter extend current understanding about online recruitment to see how social networks are an important part of the adoption process. The chapter provides practical and managerial insights into the role of online social networking in the recruitment context.

2013 ◽  
Vol 5 (1) ◽  
pp. 16-27
Author(s):  
Soo Young Bae

This study explores the potential of online social media to serve as a sphere for political discourse and investigates the extent to which everyday uses of online social networking sites can expose citizens to politically diverse viewpoints.  In addition, this study asks whether such crosscutting exposure in online social networks will act as a trigger or a muffler for political expression – that is, whether exposure political difference will stimulate or discourage political discussions.  With analyses of a sample of online social networking site users in the context of the 2012 presidential election in South Korea, this study explicates the link between crosscutting exposure and citizens’ political expressions in social media.  Results reveal that contrary to the predictions in previous literature, exposure to politically incongruent viewpoints in online social networking sites does not seem to undermine users’ expressive behaviors but instead positively contribute to political expression.  In addition, this study shows the significant role of citizens’ perceptions of candidate support in their own networks, and illustrates that the dynamics of political expression differ significantly depending on the users’ age.


Kybernetes ◽  
2019 ◽  
Vol 49 (11) ◽  
pp. 2615-2632
Author(s):  
Bo Yang ◽  
Lulu Wang ◽  
Bayan Omar Mohammed

Purpose Social technologies can offer a strong means for organizations to manage their information flows and thus make changes on the organizational knowledge sharing, which may then be linked to employees’ productivity and performance enhancements. The purpose of this paper is to predict the impact of using the online social network on employee motivation and employee motivation effects on organizational knowledge sharing. Design/methodology/approach From employees of tax affairs organization, data are collected. For evaluating the model’s elements, a questionnaire was designed. It was revised by experts with significant experiences. For statistical analysis, SMART-PLS 3.2 is used. Findings Findings have confirmed the validity of the proposed model. The results also have indicated that online social networks, social trust and social goals have a positive and important impact on employee motivation. Furthermore, obtained results have revealed that organizational knowledge sharing is significantly influenced by employee motivation and organizational commitment. Research limitations/implications The study contributes to the literature on organizational knowledge sharing and employee motivation in online social networking sites. Organizations could benefit from this knowledge by accepting that social networking sites must be considered as a critical component of the knowledge sharing, and precise targeting efforts could be directed for those users. Also, it could be exciting to study further factors affecting the development of organizational knowledge sharing in larger organizations. Originality/value The paper rises the understanding of what online social networking encompasses and how it can be utilized for the organization. The ideas and discussion are similarly applicable to libraries and may give them new visions into the delivery of social networking applications as part of their facilities to users.


Now a days, unexpectedly growing using on-line social networks (OSNs). Through this offerings user’s can speak and switch any data. The important thing downside of those Online Social Networking (OSN) offerings is the dearth of privateness for the user’s personal space. We use sample matching and textual content class set of rules for correct filtering results. We suggest a gadget permitting OSN customers to own a right awaymanages at the messages published on their walls. It might be a bendy region that rule primarily based totally gadget are used to lets in customers to customize the filtering procedure implemented to their user’s profiles. A system gaining knowledge of method robotically labeling messages in help of content-primarily based totally filtering. Index Terms: content-primarily based totally filtering, filtering rule, filtering gadget, system gaining knowledge of, on-line social networks


Kybernetes ◽  
2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Mohammad Olfat ◽  
Sajjad Shokouhyar ◽  
Sadra Ahmadi ◽  
Seyed Mohammad Mahdi Ghaderi

PurposeThis study utilized “social cognitive theory” to compare the impacts of organizational members' hedonic and work-related use of public social networks (SNs) and enterprise social networks (ESNs) on job satisfaction.Design/methodology/approachThe participants comprised 240 employees who were able to simultaneously use SNs and ESNs in the workplace with regard to both hedonic and work-related motives. The measurement and structural models were evaluated using partial least squares structural equations modeling (PLS-SEM).FindingsThe results show that organizational members' hedonic and work-related use of public SNs enhances job satisfaction. However, the hedonic and work-related use of ESNs has negative and positive impacts on job satisfaction respectively.Originality/valueThe main theoretical contribution of this study lies in showing that employees' use of social networks does not necessarily entail detrimental or beneficial consequences and depending on different factors the outcomes are different. Following a comprehensive review of the literature, users' incentives and platforms emerged as two different factors contributing to the outcomes arising from the use of social networks in the workplace. Although a few studies have explored the impacts of organizational members' use of social networks on job satisfaction, none have done so in relation to different user incentives and platforms.


E-Marketing ◽  
2012 ◽  
pp. 803-813 ◽  
Author(s):  
T. Andrew Yang ◽  
Dan J. Kim

In the world of e-marketing, new business models are introduced to accommodate changes caused by various factors, including the markets, the services, the customers, among others. One latest trend of e-marketing is social networking Web sites, many of which have attracted not only large number of users and visitors, but also business companies to place their online ads on the sites. As an important example of Web 2.0 applications, online social networks deserve comprehensive studying and analysis; they are not only employed as an effective vehicle of e-marketing, but may impact how future Web-based applications would be developed. In this chapter, we explore online social networking as a new trend of e-marketing, by conducting a comparative analysis of online social networking sites. We first discuss the various types of online social networks, based on the classification by Laudon & Traver (2008), and then analyze online social networks from a business strategy point of view, by discussing the primary revenue models for online social networking sites. The primary contribution of this chapter is a comparative analysis and discussions of representative online social networking sites and their respective revenue model(s). This chapter aims to provide the reader with a basic understanding of the emerging online social networking Web sites and their primary revenue models.


2007 ◽  
Vol 26 (1) ◽  
pp. 23 ◽  
Author(s):  
Laurie Charnigo ◽  
Paula Barnett-Ellis

While the burgeoning trend in online social networks has gained much attention from the media, few studies in library science have yet to address the topic in depth. This article reports on a survey of 126 academic librarians concerning their perspectives toward Facebook.com, an online network for students. Findings suggest that librarians are overwhelmingly aware of the “Facebook phenomenon.” Those who are most enthusiastic about the potential of online social networking suggested ideas for using Facebook to promote library services and events. Few individuals reported problems or distractions as a result of patrons accessing Facebook in the library. When problems have arisen, strict regulation of access to the site seems unfavorable. While some librarians were excited about the possibilities of Facebook, the majority surveyed appeared to consider Facebook outside the purview of professional librarianship.


Author(s):  
Mary E. Shoemaker

Social Customer Relationship Management, using interactive technologies to have conversations with the customer, is rapidly emerging as a source of competitive advantage. Online social networking, such as using LinkedIn or Facebook, is being touted as essential to building customer relationships. Salespeople whose primary function is to build relationships are embracing online social networking to reach their sales goals. This paper reviews academic and practitioner literature to consider what aspects of interpersonal relationship building may be enhanced by the use of online social networks. Sales process support, trust building, weak tie leverage, customer value creation, buying center identification, and contact management are proposed as areas where online social networks could contribute value to sales endeavors.


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