Examining Mobile SNS Continuance From a Dual Perspective of Social Capital and Privacy Concern

2019 ◽  
pp. 1498-1514
Author(s):  
Tao Zhou
Keyword(s):  
Social Capital ◽  
Social Networking ◽  
Service Providers ◽  
Three Dimensions ◽  
Privacy Concern ◽  
Privacy Concerns ◽  
Structural Capital ◽  
Mobile Social Networking ◽  
Dual Perspective ◽  
Mobile Sns

This article contends that due to the intense competition, it is crucial for mobile social networking services (SNS) providers to retain users and facilitate their continuance. Integrating both perspectives of social capital and privacy concern, this research examined mobile SNS continuance. Social capital includes three dimensions: structural capital, relational capital and cognitive capital. The results indicated that both social capital and privacy concerns have significant effects on continuing usage. The results imply that service providers need to develop social capital and curb privacy concerns in order to facilitate users' continuance usage of mobile SNS.

Examining Mobile SNS Continuance from a Dual Perspective of Social Capital and Privacy Concern

2018 ◽  
Vol 31 (2) ◽  
pp. 75-88
Author(s):  
Tao Zhou
Keyword(s):  
Social Capital ◽  
Service Providers ◽  
Three Dimensions ◽  
Relational Capital ◽  
Privacy Concern ◽  
Privacy Concerns ◽  
Structural Capital ◽  
Mobile Social Networking ◽  
Dual Perspective ◽  
Mobile Sns

This article contends that due to the intense competition, it is crucial for mobile social networking services (SNS) providers to retain users and facilitate their continuance. Integrating both perspectives of social capital and privacy concern, this research examined mobile SNS continuance. Social capital includes three dimensions: structural capital, relational capital and cognitive capital. The results indicated that both social capital and privacy concerns have significant effects on continuing usage. The results imply that service providers need to develop social capital and curb privacy concerns in order to facilitate users' continuance usage of mobile SNS.

Understanding Social Capital on Mobile SNS- An IS Success Model Perspective

2018 ◽  
Vol 10 (4) ◽  
pp. 1-17
Author(s):  
Zuoning Xu ◽  
Tao Zhou
Keyword(s):  
Social Capital ◽  
Information Quality ◽  
Service Providers ◽  
System Quality ◽  
Is Success ◽  
Is Success Model ◽  
Structural Capital ◽  
Success Model ◽  
The Social ◽  
Mobile Sns

The social capital embedded within the social network relationships among users may facilitate their continued usage of mobile SNS. However, how to develop social capital remains a question. In this article, the authors incorporated three factors of system quality, information quality, and service quality from the information systems (IS) success model to examine their effects on social capital in mobile SNS. The results indicate that these three factors have significant effects on social capital, which includes structural capital, relational capital, and cognitive capital. The results imply that service providers need to improve users' technological perceptions in order to develop social capital and facilitate their continuance of mobile SNS.

Understanding social influence on mobile social networking sites: A social support perspective

2017 ◽  
Vol 35 (2) ◽  
pp. 220-229 ◽  
Author(s):  
Tao Zhou
Keyword(s):  
Social Support ◽  
Social Influence ◽  
Social Networking ◽  
Emotional Support ◽  
Social Networking Sites ◽  
Service Providers ◽  
Informational Support ◽  
Mobile Social Networking ◽  
The Social ◽  
Mobile Sns

Due to the social networking relationship, users’ continuance of social networking sites (SNS) may receive social influence from their peers and referents. This research identified the effect of social support on social influence in mobile SNS. Social support consists of both informational support and emotional support. Social influence is reflected by three factors: subjective norm, social identity and group norm. The results suggested that social support has a significant effect on social influence. The results imply that service providers need to build a supportive climate in order to facilitate social influence and users’ continuance usage.

The Effects of Network Externality and Flow Experience on Mobile SNS Continuance

2017 ◽  
Vol 13 (2) ◽  
pp. 57-69
Author(s):  
Tao Zhou
Keyword(s):  
Social Networking ◽  
Social Networking Sites ◽  
Service Providers ◽  
Network Size ◽  
Network Externality ◽  
Factors Affecting ◽  
Mobile Social Networking ◽  
Continuance Usage ◽  
Two Factors ◽  
Mobile Sns

Facilitating users' continuance usage and retaining them are crucial to the success of mobile social networking sites (SNS). Drawing on both perspectives of network externality and flow, this research examined the factors affecting mobile SNS continuance usage. Network externality includes two factors: referent network size and perceived complementarity, which represent direct externality and indirect externality, respectively. The results indicated that both factors of network externality have significant effects on flow, which further affects satisfaction and continuance usage. The results imply that service providers need to deliver a positive network externality and an engaging experience in order to facilitate users' continuance usage.

Examining social capital on mobile SNS: the effect of social support

2016 ◽  
Vol 50 (4) ◽  
pp. 367-379 ◽  
Author(s):  
Tao Zhou
Keyword(s):  
Social Support ◽  
Social Capital ◽  
Emotional Support ◽  
Social Networking Sites ◽  
Structural Equation ◽  
Research Model ◽  
Content Type ◽  
Mobile Social Networking ◽  
Equation Modelling ◽  
Mobile Sns

Purpose The purpose of this paper is to examine the effect of social support on social capital in mobile social networking sites. Design/methodology/approach Based on the 234 valid responses collected from a survey, structural equation modelling was employed to examine the research model. Findings The results indicated that social support, which includes informational support and emotional support, has a significant effect on social capital that consists of structural, relational and cognitive capital. Originality/value Although previous research has found the effect of social capital on user behaviour, it has seldom identified the determinants of social capital. Thus, how to build and develop social capital remains a question. This research examined the effect of social support on social capital.

scholarly journals Measuring individuals’ concerns over collective privacy on social networking sites

2016 ◽  
Vol 10 (1) ◽  
Author(s):  
Haiyan Jia ◽  
Heng Xu
Keyword(s):  
Social Networking ◽  
Private Information ◽  
Social Networking Sites ◽  
Structural Model ◽  
Personal Information ◽  
Information Access ◽  
Three Dimensions ◽  
Online Information ◽  
Privacy Concerns ◽  
Starting Point

With the rise of social networking sites (SNSs), individuals not only disclose personal information but also share private information concerning others online. While shared information is co-constructed by self and others, personal and collective privacy boundaries become blurred. Thus there is an increasing concern over information privacy beyond the individual perspective. However, limited research has empirically examined if individuals are concerned about privacy loss not only of their own but their social ties’; nor is there an established instrument for measuring the collective aspect of individuals’ privacy concerns. In order to address this gap in existing literature, we propose a conceptual framework of individuals’ collective privacy concerns in the context of SNSs. Drawing on the Communication Privacy Management (CPM) theory (Petronio, 2002), we suggest three dimensions of collective privacy concerns, namely, collective information access, control and diffusion. This is followed by the development and empirical validation of a preliminary scale of SNS collective privacy concerns (SNSCPC). Structural model analyses confirm the three-dimensional conceptualization of SNSCPC and reveal antecedents of SNS users’ concerns over violations of the collective privacy boundaries. This paper serves as a starting point for theorizing privacy as a collective notion and for understanding online information disclosure as a result of social interaction and group influence.

The Effects of Social Capital on Firm Substantive and Symbolic Performance

2016 ◽  
Vol 24 (1) ◽  
pp. 61-85 ◽  
Author(s):  
Hefu Liu ◽  
Weiling Ke ◽  
Kwok Kee Wei ◽  
Yaobin Lu
Keyword(s):  
Social Capital ◽  
Firm Performance ◽  
Three Dimensions ◽  
Relational Capital ◽  
Research Model ◽  
Structural Capital ◽  
Symbolic Performance

This study examines the effects of social capital in the context of e-business and investigates how each of the three dimensions of social capital (structural, relational and cognitive) differentially influences a firm's substantive and symbolic performance. The study explores how structural capital and cognitive capital indirectly affect firm performance through relational capital. The research model is generally supported by data collected from a survey of 205 firms in China. The results suggest that structural and relational capital positively influence substantive and symbolic performance, respectively. However, cognitive capital does not have significant effects on substantive performance, though it positively affects symbolic performance. Also, the study found that structural capital and relational capital have stronger effects on substantive performance than symbolic performance. In contrast, cognitive capital has stronger effects on symbolic performance than substantive performance. Further, both structural capital and cognitive capital positively affect relational capital.

scholarly journals Understanding Consumers’ Loyalty to an Online Outshopping Platform: The Role of Social Capital and Perceived Value

2019 ◽  
Vol 11 (19) ◽  
pp. 5371 ◽  
Author(s):  
Yumei Luo ◽  
Qiongwei Ye
Keyword(s):  
Social Capital ◽  
Social Capital Theory ◽  
Three Dimensions ◽  
Chinese Consumers ◽  
Capital Theory ◽  
Structural Capital ◽  
Utilitarian Value ◽  
The Social ◽  
Perceived Values

We draw upon the social capital theory in order to discuss how three dimensions of social capital affect consumer value and loyalty to online outshopping platforms. After considering the characteristics of consumers, we propose that the structural, relational, and cognitive dimensions of social capital promote consumers’ perceptions of utilitarian and idea shopping value, and that those perceived values increase loyalty to online outshopping platforms. The survey data of 291 Chinese consumers with online outshopping platform experience are used to test the model. The results show that different dimensions of consumers’ social capital influence their loyalty through different values. Utilitarian value mediates the effects of structural capital and cognitive capital on loyalty, whereas hedonic value (ideal shopping value) mediates the effects of structural and relational capital on loyalty.

scholarly journals Effects of Perceived Information Quality, Perceived System Quality, and Perceived Flow on Mobile Social Networking Sites (SNS) Users' Trust

2014 ◽  
pp. 22-32
Author(s):  
Norazah Mohd Suki ◽  
Norbayah Mohd Suki
Keyword(s):  
Social Networking ◽  
Social Networking Sites ◽  
Information Quality ◽  
Correlation Coefficients ◽  
Future Research ◽  
System Quality ◽  
Mobile Social Networking ◽  
Pearson Correlations ◽  
Mobile Sns

This chapter examines the effects of perceived information quality, perceived system quality, and perceived flow on mobile Social Networking Sites (SNS) users' trust. Pearson correlations via SPSS 21.0 computer program was used for data analysis as it has the ability to ensure the consistency of the model with the data, to provide information necessary to scrutinize the study hypotheses, and to estimate associations among constructs. Each correlation coefficient was assessed as significant at the 0.01 level, and the overall model was determined to fit the data well as multicollinearity was absent. In terms of the associations with perceived user trust, perceived flow had highest significant positive correlation coefficients, followed by perceived information quality and perceived system quality. Next, further investigation of the study encountered that perceived flow is significantly associated by both perceived system quality and perceived information quality of mobile SNS, respectively. The chapter concludes with directions for future research.

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