Personas of E-Commerce Adoption in Small Businesses in New Zealand

2011 ◽  
pp. 1491-1516
Author(s):  
Nabeel Al-Qirim

Focus group methodology is introduced in this article as one appropriate methodology to study the impact of technological innovation factors on e-commerce (EC) adoption in small businesses (SMEs) in New Zealand. The research results suggested two emerging issues pertaining to EC adoption in SMEs in this research. First, SMEs would not invest their scant resources on perceived risky advanced EC initiatives. In adopting simple EC technologies such as Web pages and e-mail, factors like cost and compatibility were found not hindering the adoption decision. On the other hand, the proposed drivers to adopt these simple technologies were not highly significant as such. Second, the SMEs retained a particular view about advancing their simple EC initiatives. They envisaged that advancing their EC initiatives, such as adopting full-blown and interactive Web sites, will give more weight to the impact of the different factors in this research on their adoption decisions of EC. The gulf between the current adoption and usage levels and the envisaged advanced EC initiatives seemed to be increasing further, suggesting the weakness of the EC phenomenon in SMEs in this research. The research portrays a path where such gaps could be addressed, and hence, this path should guide the SMEs in advancing their EC initiatives. Implications arising from this research with respect to theory and to practice are discussed in this research.

Author(s):  
Nabeel Al-Qirim

Focus group methodology is introduced in this paper as one appropriate methodology to study the impact of technological innovation factors on eCommerce (EC) adoption in small businesses (SMEs) in New Zealand. The research results suggested two emerging issues pertaining to EC adoption in SMEs in this research. Firstly, SMEs would not invest their scant resources on perceived risky advanced EC initiatives. In adopting simple EC technologies such as Web page and email, factors like cost and compatibility were found not hindering the adoption decision. On the other hand, the proposed drivers to adopt these simple technologies were not highly significant as such. Secondly, the SMEs retained a particular view about advancing their simple EC initiatives. They envisaged that advancing their EC initiatives such as adopting “fully-blown” and interactive Web sites will give more weight to the impact of the different factors in this research on their adoption decisions of EC. The gulf between the current adoption and usage levels and the envisaged advanced EC initiatives seemed to be increasing further suggesting the weakness of the EC phenomenon in SMEs in this research. The research portrays a path were such gaps could be addressed and hence, this path should guide the SMEs in advancing their EC initiatives. Implications arising from this research with respect to theory and to practice are discussed in this research.


1999 ◽  
Vol 60 (6) ◽  
pp. 543-550 ◽  
Author(s):  
Annette Haines

An e-mail survey and an investigation were made of academic librarians’ personal Web pages in order to understand what role they play in the organization of the Internet. Subjects were selected from two Internet lists of librarian’s Web pages. Results showed that most Web sites were produced voluntarily and serve multiple purposes. An independent t-test determined that those librarians who were provided with guidelines produced higher-quality Web pages. Guideline effectiveness and suggestions for further research are discussed.


2021 ◽  
Vol 13 (18) ◽  
pp. 10115
Author(s):  
Sreenivasan Jayashree ◽  
Mohammad Nurul Hassan Reza ◽  
Chinnasamy Agamudai Nambi Malarvizhi ◽  
Hesti Maheswari ◽  
Zohre Hosseini ◽  
...  

SMEs are the pillars on which most of the economies worldwide rest. Without the support of qualified technological innovation, it will be very difficult for SMEs’ performance to improve and impossible for them to reach their sustainability goals. Small businesses should therefore be encouraged to embrace the next technological frontier, Industry 4.0 (I4.0). The main purpose of this research is to understand the relationship between the implementation of Industry 4.0 technologies and sustainability goals, along with an analysis of how innovation characteristics make implementing I4.0 easier for small businesses. To answer the research questions and analyse the high complex data, this research performed a structural equation model by using AMOS software. The results indicated that technology innovation characteristics have a positive significant effect on I4.0 implementation and sustainability goals. However, effective implementation of I4.0 mediates between the relationship of innovation characteristics and sustainability goals, except observability. The implications of this research are that SMEs should develop effective I4.0, implement it, and build innovation characteristics to reach sustainability goals.


2013 ◽  
Vol 20 (4) ◽  
pp. 934-965 ◽  
Author(s):  
Piers Thompson ◽  
Robert Williams ◽  
Brychan Thomas

Purpose – This paper aims to examine the impact of developing more active web sites and increasing e-commerce on the relationship between innovation and growth performance in SMEs. Using the existing literature and empirical analysis the study seeks to consider the potential of engagement with the internet to achieve the often hard to attain ambition of both innovation and growth. Design/methodology/approach – In order to examine the relationship, data are drawn from the Federation of Small Businesses' Lifting the Barriers to Growth Survey. In order to establish whether the use of more sophisticated web sites are associated with being an innovative high performance business, while controlling for other firm and entrepreneurial characteristics, multivariate analysis in the form of multinominal logits and discriminant function analysis are utilised. Findings – The results suggest that although theoretically web sites with tools allowing interaction with customers or suppliers could benefit SMEs through a reduction in transaction costs and wider access to information, enabling them to jointly experience innovation and growth, in practice there is less evidence that this occurs. Those firms with active web sites are more likely to be innovative, but less likely to be both innovative and achieving growth. Research limitations/implications – The paper suggests a framework for analysing the impact of e-business at process level that can be used with other SME case studies. Practical implications – These results suggest that further work must be undertaken to establish whether SMEs should be encouraged to make such investments and if so what additional help is required to ensure that investments in this digital infrastructure achieves an appropriate return on investment. Originality/value – The results are of importance to both SMEs and policy makers providing insight into the nature of potential benefits from web site development using a large dataset. A clear need to investigate further how more innovative SMEs can benefit from company web sites and ecommerce to grow is identified.


2011 ◽  
Vol 2 (2) ◽  
pp. 27-38 ◽  
Author(s):  
Vanessa Ratten

This paper examines an individual’s entrepreneurial adoption decisions to use mobile banking for both business and social reasons. A conceptual model based on social cognitive theory is developed to explain an individual’s propensity to adopt mobile banking. The theoretical framework examines how advertising, experience, perceived risk, learning inclination, and entrepreneurial proclivity influence a person’s intention to use mobile banking. This paper stresses the role of financial risk in determining a person’s intention to use mobile banking and whether their entrepreneurial nature is influenced by their experience and advertising they are subjected to about the advantages or disadvantages of mobile banking. This paper ties together research on technological innovation with entrepreneurship and learning studies. The author stresses the importance for financial institutions to market the innovativeness of mobile banking whilst addressing security concerns. The impact of a person’s social environment through personal contacts and acquaintances underpins social cognitive theory and helps to understand the motives for a person adopting mobile banking. The paper integrates mobile banking literature with current thinking on the importance of entrepreneurship and learning influences to how a person adopts a technological innovation.


Author(s):  
Nabeel Al Qirim

Telemedicine emerges as a viable solution to New Zealand health providers in reaching out to rural patients, in offering medical services and conducting administrative meetings and training. No research exists about adoption of telemedicine in New Zealand. The purpose of this case study was to explain factors influencing adoption of telemedicine utilizing video conferencing technology (TMVC) within a New Zealand hospital known as KiwiCare. Since TMVC is part of IT, tackling it from within technological innovation literature may assist in providing an insight into its adoption within KiwiCare and into the literature. Findings indicate weak presence of critical assessment into technological innovation factors prior to the adoption decision, thereby leading to its weak utilization. Factors like complexity, compatibility and trialability were not assessed extensively by KiwiCare and would have hindered TMVC adoption. TMVC was mainly assessed according to its relative advantage and to its cost effectiveness along with other facilitating and accelerating factors. This is essential but should be alongside technological and other influencing factors highlighted in the literature.


Author(s):  
Nabeel Al Qirim

Telemedicine emerges as a viable solution to New Zealand health providers in reaching out to rural patients, in offering medical services and conducting administrative meetings and training. No research exists about adoption of telemedicine in New Zealand. The purpose of this case study was to explain factors influencing adoption of telemedicine utilizing video conferencing technology (TMVC) within a New Zealand hospital known as KiwiCare. Since TMVC is part of IT, tackling it from within technological innovation literature may assist in providing an insight into its adoption within KiwiCare and into the literature. Findings indicate weak presence of critical assessment into technological innovation factors prior to the adoption decision, thereby leading to its weak utilization. Factors like complexity, compatibility and trialability were not assessed extensively by KiwiCare and would have hindered TMVC adoption. TMVC was mainly assessed according to its relative advantage and to its cost effectiveness along with other facilitating and accelerating factors. This is essential but should be alongside technological and other influencing factors highlighted in the literature.


2010 ◽  
Author(s):  
Davin Pavlas ◽  
Heather Lum ◽  
Eduardo Salas
Keyword(s):  

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