Service Features, Customer Convenience, and Shopping Intention in the Context of Mobile Commerce

Author(s):  
Wen-Jang (Kenny) Jih

Technological advancements in Wireless communication and Internet capabilities are rapidly converging to provide an unprecedented level of convenience for online shopping. Despite much discussion regarding the unique capabilities of mobile commerce in supporting online shopping via unprecedented convenience, the relationship between mobile commerce service features and convenience perception remains an unanswered issue from both the vendor and customer points of view. Although the concept of consumer-perceived convenience has been extensively discussed in marketing and consumer behavior literature, in the context of mobile commerce, however, these discussions are subject to systematic validation with empirical data to be convincing. This study conducted a field survey to investigate how mobile commerce service features and customer perception of convenience are correlated. It also examined the effect of convenience on customers’ intention of shopping via their mobile communication devices. The primary data collected in Taiwan were used in the analysis. It was found the service features and customer convenience perceptions are significantly correlated. It also showed a significant relationship between the convenience perception and shopping intention. Further, there was a positive effect of convenience perception on shopping intention. The findings may have practical implications for mobile commerce strategists by providing more understanding of the mobile commerce success factors from a consumer behavior point of view.

Author(s):  
Wen-Jang Jih

Two mutually reinforcing forces currently are at work to propel an upward spiraling in the business arena. As wireless communication technology continues to advance in providing broadband connection to both static and mobile users, innovative user-centric Web-enabled services also are routinely being experimented to provide an unprecedented level of convenience for online shopping. Although the concept of convenience has been discussed extensively in retailing and consumer behavior literature, there still is a dearth of research that empirically validates the construct in the context of m-commerce. This chapter presents a study that was conducted to examine the effect of convenience on customers’ intention of shopping via their mobile communication devices. Three research hypotheses were formulated to test the claims derived from the literature. Hypothesis 1 states that the customer perception of convenience is significantly related to m-commerce customers’ demographical characteristics. Hypothesis 2 states that m-commerce customers’ convenience perceptions are significantly correlated with product/service features. Hypothesis 3 states that m-commerce customers’ shopping intention is significantly affected by their convenience perception. Primary data collected from college students in Taiwan were analyzed to examine the relationship between perceived convenience and shopping intention. The result shows a significant relationship between the two variables, and a positive effect of convenience perception on shopping intention. The findings have practical implications for m-commerce strategists by providing more understanding of the m-commerce success factors from a consumer behavior point of view.


2020 ◽  
Vol 9 (1) ◽  
Author(s):  
Arman - Efendi ◽  
Rahmiati - Rahmiati

This study aims to analyze: (1) The effect of security perception on trust in online shopping (2) The effect of privacy perception on trust in online shopping (3) The effect of online shopping experience on trust in online shopping. The type of research is descriptive causative. The population in this study is all Padang city communities who have made purchases through online stores. In this study the number of samples is determined using the Slovin formula with the acquisition of a total sample of 150 people taken using non-probability sampling. This research was conducted by multiple regression analysis. Regarding the proposed causal model, the data confirms the relationship established in the hypothesis. Therefore, it can be stated that (1) Security perception has a significant positive effect on online shopping trust (2) Privacy Perception has a significant positive effect on online shopping trust (3) online shopping experience has a significant positive effect on online shopping trust. This analysis highlights the positive influence of security perceptions, privacy perceptions and online shopping experiences on online shopping trust. This is clearly seen in this relationship from an empirical point of view. Keywords: Trust; security perception; privacy perception; online shopping; experience.


Author(s):  
F. Yim ◽  
A. Tse ◽  
K. Wong

In the following, we would briefly summarize what the literature says about important factors that affect online shopping, which forms the basis for us to speculate on factors that may be important for consumers shopping via their mobile phones, the latter being one kind of online shopping, which should resemble to some degree other forms of shopping on the Internet as far as important factors affecting consumer behavior is concerned. Hypotheses are then formulated, which is followed by the methodology. After presenting the results, we discussed the implications and conclusions of this study.


2019 ◽  
Vol 119 (8) ◽  
pp. 1785-1801 ◽  
Author(s):  
Bo Yan ◽  
Yan-Ru Chen ◽  
Xiao-Tai Zhou ◽  
Jing Fang

Purpose The purpose of this paper is to analyze how social networking services (SNSs) affect consumers’ behaviors on the omni-channel supply chain by using a reverse research method. Design/methodology/approach Initially, a questionnaire was administered to obtain data on the relationship between the perception factors of channels and consumer behavior. Subsequently, a structural equation model was constructed, and consumer behavior were determined in the omni-channel supply chain. Finally, the importance of various factors that affected consumer behavior in the omni-channel supply chain under SNSs was determined. Findings Conclusions affirm that a positive effect on consumer channel behaviors occurs when buyers obtain information from social network platforms. However, regardless of online, offline, or mobile terminal, shortcomings are indicated in consumers’ lack of feedback on purchased goods and the bias of feedback. Originality/value The study explored ways to efficiently apply SNSs in building the omni-channel supply chain. Meanwhile, corresponding suggestions were provided such that companies will know about consumer needs.


2019 ◽  
Vol 1 (3) ◽  
pp. 1510-1517
Author(s):  
M. Ardhy Erwanda ◽  
Henri Agustin ◽  
Erly Mulyani

This study aims to determine the effect of applying e-filing and knowledge of taxation on taxpayer compliance. Compliance costs as moderating variable that moderate relations between application e-filing and knowledge taxation on the taxpayer compliance. The population in this study is taxpayers in Padang city. The number off samples used was 100 respondents with the sampling method using purposive sampling. The data used in this study are primary data. Data collection techniques are done by questionnaire. The data analysis technique used is multiple regression and moderated regression analysis. The results obtained are the application of e-filing has a significant positive effect on taxpayer compliance, knowledge of taxation does not affect taxpayer compliance, compliance costs proved to moderate the relationship between the implementation of e-filing and taxpayer compliance, and the cost of compliance was not proven to moderate the knowledge relationship of taxation with taxpayer compliance


2022 ◽  
pp. 150-163
Author(s):  
Mohammad Faraz Naim

This chapter explores the influence of empowering leadership on organizational commitment of Indian millennials. Also, the mediating effect of trust in the leader is examined. Primary data were collected from the sample of 440 IT employees working in Delhi/NCR. Structural equation modeling (SEM) was used to test the proposed relationships based on model fit and standard path coefficients. Findings indicate that empowering leadership has a significant positive effect on organizational commitment and trust in the leader, which also has a significant positive effect on organizational commitment, and trust in the leader has shown to have a partial mediating effect on the relationship between empowering leadership and organizational commitment of millennials. The chapter contributes to the limited empirical literature on the linkage between empowering leadership and organizational commitment in a generational context, specifically millennials in Indian context. The chapter provides a leadership-based approach to bolster organizational commitment of millennials.


2017 ◽  
Vol 4 (2) ◽  
pp. 1 ◽  
Author(s):  
Aneel Kumar ◽  
Khalil Ahmed Channa ◽  
Niaz Ahmed Bhutto

The purpose of this research is to investigate supervisory support as moderator between work family conflict (WFC) and turnover intentions in banking sector employees, working in Sindh province of Pakistan. Primary data were collected through Likert type survey questionnaire, targeting the 181 employees, working in commercial banks. The findings of this study shows the significant positive effect of work family conflict on turnover intentions of employees. Moreover, supervisory support was found as the significant moderator of the relationship between work family conflict and turnover intentions. The moderating effect of supervisory support significantly reduced the turnover intentions level of employees which they experienced due to work family conflict.


Author(s):  
Mohammad Faraz Naim

This chapter explores the influence of empowering leadership on organizational commitment of Indian millennials. Also, the mediating effect of trust in the leader is examined. Primary data were collected from the sample of 440 IT employees working in Delhi/NCR. Structural equation modeling (SEM) was used to test the proposed relationships based on model fit and standard path coefficients. Findings indicate that empowering leadership has a significant positive effect on organizational commitment and trust in the leader, which also has a significant positive effect on organizational commitment, and trust in the leader has shown to have a partial mediating effect on the relationship between empowering leadership and organizational commitment of millennials. The chapter contributes to the limited empirical literature on the linkage between empowering leadership and organizational commitment in a generational context, specifically millennials in Indian context. The chapter provides a leadership-based approach to bolster organizational commitment of millennials.


Author(s):  
Mahmood Ali ◽  
Ying Xie ◽  
Joanna Cullinane

This study investigates the implementation of Enterprise Resource Planning (ERP) systems in Small and Medium-Sized Enterprises (SMEs) and the role played by certain Critical Success Factors (CSFs) in implementation. Based on primary data collected, the relationship between the variables of time, cost, and achievement is formulated for each CSF. A simulation model based Decision Support Systems (DSS) is developed to assist resource allocations in ERP implementation, such as time and budget allocated to address each CSF. The DSS also facilitates making decisions to achieve more desired performance, measured by higher achievement, lower cost, and shorter implementation time. By drawing upon this model, the authors forecast how SME can better utilise and prioritise different CSFs and resources by choosing the best implementation strategy before real life implementation, thus saving time and money.


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