Factors Affecting Mobile Commerce and Level of Involvement

2007 ◽  
pp. 283-290
Author(s):  
F. Yim ◽  
A. Tse ◽  
K. Wong
Keyword(s):  
Consumer Behavior ◽  
Mobile Phones ◽  
Online Shopping ◽  
Mobile Commerce ◽  
The Internet ◽  
Level Of Involvement ◽  
Factors Affecting

In the following, we would briefly summarize what the literature says about important factors that affect online shopping, which forms the basis for us to speculate on factors that may be important for consumers shopping via their mobile phones, the latter being one kind of online shopping, which should resemble to some degree other forms of shopping on the Internet as far as important factors affecting consumer behavior is concerned. Hypotheses are then formulated, which is followed by the methodology. After presenting the results, we discussed the implications and conclusions of this study.

India Goes Digital..Smartphone is the New Shopping Destination

2018 ◽  
Vol 6 (8) ◽  
pp. 289
Author(s):  
Shankar Chaudhary
Keyword(s):  
Online Shopping ◽  
Mobile Apps ◽  
Smart Phone ◽  
Mobile Commerce ◽  
Mobile App ◽  
Smart Phones ◽  
The Internet ◽  
The World ◽  
Shopping Experience ◽  
User Friendly

Despite being in nascent stage m-commerce is gaining momentum in India. The explosive growth of smart-phone users has made India much loved business destination for whole world. Indian internet user is becoming the second largest in the world next to China surpassing US, which throws open plenty of e-commerce opportunities, not only for Indian players, offshore players as well. Mobile commerce is likely to overtake e-commerce in the next few years, spurred by the continued uptrend in online shopping and increasing use of mobile apps.The optimism comes from the fact that people accessing the Internet through their mobiles had jumped 33 per cent in 2014 to 173 million and is expected to grow 21 per cent year-on-year till 2019 to touch 457 million. e-Commerce brands are eyeing on the mobile app segment by developing user-friendly and secure mobile apps offering a risk-free and easy shopping experience to its users. Budget 4G smart phones coupled with affordable plans, can very well drive 4G growth in India.

The Internet according to kids

2002 ◽  
Vol 3 (2) ◽  
pp. 45-52
Author(s):  
Jorian Clarke
Keyword(s):  
Parental Involvement ◽  
Mobile Phones ◽  
Online Shopping ◽  
Online Banking ◽  
Internet Usage ◽  
The Internet ◽  
The Future ◽  
Child Friendly ◽  
Over Time

Describes a six‐year study of children’s Internet usage which shows how preferences and habits have changed over time; this was conducted by SpectraCom Inc and Circle 1 network. Explains the research methodology and the objectives, which were to identify trends in the amount of time spent by children online now and in future, their opinions about the future role of the Internet in society and the future of e‐commerce, and parents’ roles in children’s online activities. Concludes that there is need for a more child‐friendly content in Internet sites and for more parental involvement, that children will be influential in the market for alternative devices like mobile phones, that online shopping is likely to flourish, and that children have a growing interest in online banking.

scholarly journals A Review of Factors Affecting Consumer Behavior towards Online Shopping

2018 ◽  
Vol 8 (4) ◽  
Author(s):  
Roopjot Kochar ◽  
Harmanjot Kaur
Keyword(s):  
Consumer Behavior ◽  
Online Shopping ◽  
Web Browser ◽  
Factors Affecting ◽  
Privacy Concerns ◽  
Goods And Services ◽  
Factors Influencing ◽  
Guaranteed Quality ◽  
Specific Factors ◽  
Fierce Competition

Online shopping is a form of electronic commerce which allows consumers to directly buy goods or services from a seller over the Internet using a web browser. Online shopping provides a good example of business revolution. Ecommerce has made life Simple and innovative of individual and groups. Consumer behavior on online shopping is different from physical market where he/she has access to see the products online shopping sites are fast replacing traditional or physical shops. Over, the years the trust of the customers for online shopping sites has increased considerably. The increase in the number of these sites on one hand has led to a fierce competition which means better and cheaper products for customers. However, at the same time customers have their privacy concerns when it comes to shopping online. Internet is changing the way consumers shop and buy goods and services and has rapidly evolved into a global phenomenon. The technology oriented factors like guaranteed quality, cash on delivery discounts and promotions are the major specific factors influencing customer’s attitudes toward online shopping. This research paper attempts to analyze the consumer behavior towards online shopping and the various factors influencing trend of online shopping.

Factors Facing Mobile Commerce Deployment in United Kingdom

2010 ◽  
pp. 109-123 ◽  
Author(s):  
Ziad Hunaiti ◽  
Daniel Tairo ◽  
Eliamani Sedoyeka ◽  
Sammi Elgazzar
Keyword(s):  
United Kingdom ◽  
Mobile Phone ◽  
Mobile Phones ◽  
Technological Development ◽  
Mobile Commerce ◽  
The Internet ◽  
Successful Implementation ◽  
The United Kingdom ◽  
Technical Issues ◽  
Current Stage

This chapter discuss the challenges facing mobile commerce deployment in the United Kingdom. Although the number of mobile phone users is increasing and the technology is available for successful implementation of m-commerce, only a small number of users utilise m-commerce services. At the same time, mobile phones are becoming smarter, and most of latest phones are capable of connecting to the Internet. This chapter looks at the background of m-commerce as well as the technological development of mobile phones to their current stage. Also, technical and non technical issues which hinder the adoption of m-commerce are discussed and solutions and recommendations are given.

Factors Affecting Consumer Participation In Online Shopping In Malaysia: The Case Of University Students

2012 ◽  
Vol 5 ◽  
Author(s):  
Mohammed Shamsul Chowdhury ◽  
Nadiah Ahmad
Keyword(s):  
Online Shopping ◽  
Pearson Correlation ◽  
Consumer Participation ◽  
Future Research ◽  
The Internet ◽  
Factors Affecting ◽  
Know How ◽  
Shopping Behaviour ◽  
Key Factor

Since lack of trust has remained one of the barriers to online shopping, this study is intended to explore the factors that affect the perceptions of trust for students’ intent to participate in online shopping. We used non-probability procedure to select respondents since we do not know how many students have access to the internet and are engaged in online shopping. Pearson correlation, multiple regression were used to test the hypotheses. The regression analysis in this study clearly supported trust and integrity, which had significance influence towards consumer participation. The study also found the trust variable had the highest correlation with the dependent variable followed by integrity.The study provided a useful insight on the significant role of trust in students’ online shopping. The study implies that trust is a key factor that indicates the effect of the Internet vendor trust on students’ online shopping behaviour. Recommendations for future research are suggested. 

scholarly journals A study on online shopping vs offline shopping with reference to the students of the Department of Commerce and Management Studies, Andhra University,Visakhapatnam

2020 ◽  
Vol 4 (6) ◽  
pp. 31-36
Author(s):  
Lakshmipriyanka A ◽  
Harihararao M
Keyword(s):  
Consumer Behavior ◽  
Social Factors ◽  
Psychological Factors ◽  
Online Shopping ◽  
Factors Affecting ◽  
Affecting Factor ◽  
Emotional Factors ◽  
Online Purchases ◽  
The People ◽  
The University

The Aim of this research is to study the factors affecting the consumer behavior in the path of offline to online shopping. To this end, a survey was conducted and the questionnaires were distributed among the students of the university. The replies have been analyzed by chart analysis. The results of the survey has shown that most of the people already doing online shopping and prefer to continue it.the factors such as psychological factors, social factors emotional factors, and the privacy factors which affect the buyer approaches to online purchases. Several attitudes of consumers toward online shopping are not in rest in the study due to the study restricted to Andhra university-Commerce and management Time, the convenience and the recommendations have been identified as important factors. Time was considered to be the affecting factor for the majority of students. Most of the consumers hesitate not to do shopping offline, because of the time concern.

Factors Affecting Mobile Commerce and Level of Involvement

2009 ◽  
pp. 299-309
Author(s):  
Frederick Hong Kit Yim ◽  
Alan Ching Biu Tse ◽  
King Yin Wong
Keyword(s):  
Small Firms ◽  
Gold Rush ◽  
Future Trend ◽  
The Internet ◽  
Online Retail ◽  
Level Of Involvement ◽  
Factors Affecting ◽  
Commercial Activities ◽  
Commercial Medium ◽  
The 19Th Century

Driven by the accelerating advancement in information technology (IT), the penetration of the Internet and other communications services has increased substantially. Hoffman (2000), one of the most renowned scholars in the realm of Internet research, considers the Internet as “the most important innovation since the development of the printing press.” Indeed, the omnipresent nature of the Internet and the World Wide Web (WWW) has been a defining characteristic of the “new world” of electronic commerce (Dutta, Kwan, & Segev, 1998). There are a good number of academics and practitioners who predict that the Internet and the WWW will be the central focus of all commercial activities in the coming decades (e.g., Dholakia, 1998). In particular, Jarvenpaa & Todd (1996) argue that the Internet is alive with the potential to act as a commercial medium and market. Figuratively, discussing the business prospects of the Internet and the WWW is somehow analogous to discussing the Gold Rush of the 19th century (Dholakia, 1995). Admittedly, the close down of a lot of dot.coms since 2000 has been a concern for many people. However, the statistical figures we have up to now show that the growth pattern continues to be exponential. For example, the latest Forrester Online Retail Index released in January 2002 indicates that consumers spent $5.7 billion online in December, compared to $4.9 billion in November Forrester Research, 2002a). There is yet another sign of optimism for online shopping: The Internet Confidence Index (as released in September 2002), jointly developed by Yahoo and ACNielsen, rose 13 points over the inaugural survey released in June 2001, indicating a strengthening in consumers’ attitudes and confidence in e-commerce services (Yahoo Media Relations, 2002). Hence, we believe that the setback is only temporary and is part of a normal business adjustment. The future trend is very clear to us. Everybody, be it multinationals or small firms, should be convinced of the need to be on the Web.

ROPO and Reverse ROPO Effect in Gender-Generation Characteristics

2021 ◽  
Vol 6 (1) ◽  
pp. 24-35
Author(s):  
Richard Fedorko ◽  
Radovan Bačík ◽  
Martin Rigelský ◽  
Mária Oleárová
Keyword(s):  
Consumer Behavior ◽  
Online Shopping ◽  
Jel Classification ◽  
Business Strategies ◽  
The Internet ◽  
Brick And Mortar ◽  
The Common ◽  
Search For Information ◽  
Purchasing Process ◽  
Generational Characteristics

Objective - The primary goal of the paper is to identify which purchasing channels (online or offline), Slovak consumers use to search for, research and purchase products as well as to evaluate the association between the selected elements of the purchasing process with respect to gender and generational characteristics of customers. Findings - This paper proves the existence of a significant association between the place customers search for information about products (on the Internet or in brick-and-mortar stores) and the place where they make the actual purchase. The paper also reveals that in terms of the common gender and generation characteristics and the overall purchasing process there is a significant association in most of the analyzed cases. Novelty - Although online shopping is considered convenient, cheaper and more time-efficient than shopping in brick-and-mortar stores, consumer behavior in the e-commerce sector may differ in terms of gender and generational characteristics. It is therefore important for marketers to know this behavior and tailor their business strategies to specific customer segments. Type of Paper: Empirical. JEL Classification: M31, M37. Keywords: Customer Behaviour; ROPO; Purchase Channel; Association Analysis; Gender; Generation Reference to this paper should be made as follows: Fedorko, R; Bačík, R; Rigelský, M; Oleárová, M. (2021). ROPO and Reverse ROPO Effect in Gender-Generation Characteristics, Journal of Management and Marketing Review, 6(1) 24 – 35. https://doi.org/10.35609/jmmr.2021.6.1(3)

Identifying Key Important Factors Affecting Consumer Purchase Behaviour On Luxury Brand Through the Use of Instagram

2020 ◽  
pp. 89-109
Author(s):  
Pankarn Panachuenvongsak ◽  
Olusoyi Richard Ashaye
Keyword(s):  
Social Media ◽  
Consumer Behaviour ◽  
Online Shopping ◽  
The Internet ◽  
Brand Name ◽  
Key Factors ◽  
Factors Affecting ◽  
Online Consumer ◽  
Use Of Social Media ◽  
Online Consumer Behaviour

Purchasing via the internet is one of the most rapidly growing forms of shopping, which has overcome traditional retailing since late 1998. In this chapter, factors related to online and social media shopping and the benefits of using social media will be discussed. Instagram application, tendency of using brand name, online consumer behaviour, and Thai consumer behaviour towards the use of social media will also be illustrated to review what the key factors important in online shopping mentioned in previous research are.

scholarly journals ANALYSİS OF FACTORS İNFLUENCİNG TO CONSUMER BEHAVİOR İN ONLİNE SHOPPİNG

2021 ◽  
Vol 09 (05) ◽  
pp. 42-51
Author(s):  
Khatira Dovlatova Khatira Dovlatova
Keyword(s):  
Consumer Behavior ◽  
Online Shopping ◽  
Fuzzy Ahp ◽  
Rapid Development ◽  
Online Communication ◽  
The Internet ◽  
Main Role ◽  
Simple Method ◽  
Business World ◽  
Online Stores

Internet has covered all sphere of life very fast and the world has begun to incur important changes since the beginning of the new millennium. The rapid development of the Internet and the fact that online interaction takes place in a virtual environment at any time of the day make online communication one of the basic communication tools. In this context, online platforms have turned into new markets for businesses. The simple method to contact individuals is presently getting more conceivable with the web. It has begun to provide consumers with the opportunity to shop at anytime and anywhere. Undoubtedly e-marketing is the most important usage sphere of the internet in the business world. Many important characteristics of the internet have played a main role in consumers' buying behavior for online stores. In this regard, defining the factors which influence the behavior of consumers in online shopping is a key element for businesses and marketers to guarantee efficiency. Keywords: multi-criteria decision making, consumer behavior, factors affecting online shopping, fuzzy AHP, eigenvalue, eigenvector

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