Social Media in Accelerating Mobile Apps

2020 ◽  
pp. 1513-1526
Author(s):  
Asta Bäck ◽  
Päivi Jaring
Keyword(s):  
Social Media ◽  
Qualitative Analysis ◽  
Longitudinal Analysis ◽  
Mobile Application ◽  
Media Use ◽  
Mobile Apps ◽  
Social Media Use ◽  
App Store ◽  
Data Points ◽  
Google Play

Mobile application stores have become very popular, and the two most popular, Google Play and Apple App Store, both have over a million applications (apps) available. Social media is extensively used for marketing products and services; but, its true potential, in service and product acceleration, has not been researched much. This paper studies the differences in actions between successful and less successful app developers and especially their social media use in accelerating applications and its impact on success. In this study, a longitudinal analysis is performed on 682 applications, from four Google Play categories, at three data points. This study concludes that almost 50% of the analyzed applications use some form of social media to promote their app, and that successful apps use social media more actively than less successful ones. The qualitative analysis of the apps sheds some light as to why some apps succeed without social media use, and why some fail while using it.

Social Media in Accelerating Mobile Apps

2017 ◽  
Vol 13 (2) ◽  
pp. 1-13
Author(s):  
Asta Bäck ◽  
Päivi Jaring
Keyword(s):  
Social Media ◽  
Qualitative Analysis ◽  
Longitudinal Analysis ◽  
Mobile Application ◽  
Media Use ◽  
Mobile Apps ◽  
Social Media Use ◽  
App Store ◽  
Data Points ◽  
Google Play

Mobile application stores have become very popular, and the two most popular, Google Play and Apple App Store, both have over a million applications (apps) available. Social media is extensively used for marketing products and services; but, its true potential, in service and product acceleration, has not been researched much. This paper studies the differences in actions between successful and less successful app developers and especially their social media use in accelerating applications and its impact on success. In this study, a longitudinal analysis is performed on 682 applications, from four Google Play categories, at three data points. This study concludes that almost 50% of the analyzed applications use some form of social media to promote their app, and that successful apps use social media more actively than less successful ones. The qualitative analysis of the apps sheds some light as to why some apps succeed without social media use, and why some fail while using it.

scholarly journals Mediating social media use: Connecting parents’ mediation strategies and social media literacy

2017 ◽  
Vol 11 (3) ◽  
Author(s):  
Rowan Daneels ◽  
Hadewijch Vanwynsberghe
Keyword(s):  
Social Media ◽  
Media Literacy ◽  
Media Use ◽  
Mobile Apps ◽  
Parental Mediation ◽  
Impact Factors ◽  
Social Media Use ◽  
Qualitative Research Design ◽  
Social Media Platforms ◽  
Set Up

Increasingly complex and multipurpose social media platforms require digital competences from parents and adolescents alike. While adolescents grow up with social media, parents have more difficulties with them, leading to uncertainties regarding their adolescents’ social media mediation. This study contributes to parental mediation research by (1) investigating whether mediation strategies defined by previous research are also relevant for social media use, and (2) exploring whether parents’ social media literacy is connected to the choice for a certain mediation strategy, as previous research already identified other impact factors such as children’s age or family composition. Using a qualitative research design, we interviewed 14 parents and 13 adolescents from 10 families in Belgium. Results indicate that, consistent with previous research, parents in this study mostly use active mediation focusing on risks and safety on social media. However, some parents monitor their children through social media accounts specifically set up for monitoring, or specialized mobile apps. Furthermore, parents with high (mostly critical) social media literacy choose active mediation over restrictive or technical strategies, recognizing opportunities of social media and letting adolescents explore on their own.

scholarly journals German Mobile Apps in Rheumatology: Review and Analysis Using the Mobile Application Rating Scale (MARS)

10.2196/14991 ◽  
2019 ◽  
Vol 7 (8) ◽  
pp. e14991 ◽  
Author(s):  
Johannes Knitza ◽  
Koray Tascilar ◽  
Eva-Maria Messner ◽  
Marco Meyer ◽  
Diana Vossen ◽  
...  
Keyword(s):  
Rheumatic Diseases ◽  
Clinical Studies ◽  
Mobile Application ◽  
Rating Scale ◽  
Mobile Apps ◽  
Routine Practice ◽  
Validated Questionnaires ◽  
App Store ◽  
Long Term Treatment ◽  
Google Play

Background Chronic rheumatic diseases need long-term treatment and professional supervision. Mobile apps promise to improve the lives of patients and physicians. In routine practice, however, rheumatology apps are largely unknown and little is known about their quality and safety. Objective The aim of this study was to provide an overview of mobile rheumatology apps currently available in German app stores, evaluate app quality using the Mobile Application Rating Scale (MARS), and compile brief, ready-to-use descriptions for patients and rheumatologists. Methods The German App Store and Google Play store were systematically searched to identify German rheumatology mobile apps for patient and physician use. MARS was used to independently assess app quality by 8 physicians, 4 using Android and 4 using iOS smartphones. Apps were randomly assigned so that 4 apps were rated by all raters and the remaining apps were rated by two Android and two iOS users. Furthermore, brief app descriptions including app developers, app categories, and features were compiled to inform potential users and developers. Results In total, 128 and 63 apps were identified in the German Google Play and App Store, respectively. After removing duplicates and only including apps that were available in both stores, 28 apps remained. Sixteen apps met the inclusion criteria, which were (1) German language, (2) availability in both app stores, (3) targeting patients or physicians as users, and (4) clearly including rheumatology or rheumatic diseases as subject matter. Exclusion criteria were (1) congress apps and (2) company apps with advertisements. Nine apps addressed patients and 7 apps addressed physicians. No clinical studies to support the effectiveness and safety of apps could be found. Pharmaceutical companies were the main developers of two apps. Rheuma Auszeit was the only app mainly developed by a patient organization. This app had the highest overall MARS score (4.19/5). Three out of 9 patient apps featured validated questionnaires. The median overall MARS score was 3.85/5, ranging from 2.81/5 to 4.19/5. One patient-targeted and one physician-targeted app had MARS scores >4/5. No significant rater gender or platform (iOS/Android) differences could be observed. The overall correlation between app store ratings and MARS scores was low and inconsistent between platforms. Conclusions To our knowledge, this is the first study that systematically identified and evaluated mobile apps in rheumatology for patients and physicians available in German app stores. We found a lack of supporting clinical studies, use of validated questionnaires, and involvement of academic developers. Overall app quality was heterogeneous. To create high-quality apps, closer cooperation led by patients and physicians is vital.

scholarly journals German Mobile Apps for Inflammatory Bowel Disease Management: Review and Analysis using the Mobile Application Rating Scale (MARS) (Preprint)

2021 ◽  
Author(s):  
Maximilian Gerner ◽  
Nicolas Vuillerme ◽  
Timothée Aubourg ◽  
Eva-Maria Messner ◽  
Yannik Terhorst ◽  
...  
Keyword(s):  
Inflammatory Bowel Disease ◽  
Bowel Disease ◽  
Mobile Application ◽  
Rating Scale ◽  
Mobile Apps ◽  
App Store ◽  
Study Results ◽  
Inflammatory Bowel ◽  
Google Play

BACKGROUND Patients suffering from inflammatory bowel diseases (IBD) frequently need long-term medical treatment. Mobile apps promise to complement and improve IBD management, however, so far there is no scientific analysis of their quality. OBJECTIVE To evaluate the quality of German IBD mobile apps targeting inflammatory bowel disease patients and physicians treating IBD patients using the Mobile Application Rating Scale (MARS). METHODS The German Apple App Store and Google Play store were systematically searched to identify German IBD mobile apps for patients and physician use. MARS was used to independently assess app quality by 6 physicians, 3 using Android and 3 using iOS smartphones. Apps were randomly assigned so that the 4 apps with the most downloads were rated by all raters and the remaining apps were rated by 1 Android and 1 iOS user. RESULTS In total, we identified 1764 apps in the Apple App Store and Google Play Store. After removing apps that were not related to IBD (1386) and not available in German (317), 61 apps remained. After removing duplicates (3), congress (7), journal (4), and clinical study apps (6), as well as excluding apps that were available in only one of the two app stores (20) and apps which can only be used with an additional device (7) , 14 apps fulfilled the inclusion criteria. The app “CED Dokumentation und Tipps” had the highest overall MARS score with 4.11/5. Median MARS scores of the 14 apps were ranging from 2.38 and 4.11. All of the analyzed apps addressed patients. Three apps are classified as medical products. There was no significant difference between iOS and Android raters. CONCLUSIONS The quality of German IBD apps is largely heterogeneous. Furthermore, despite promising international study results, little evidence exists proving a clinical benefit for German IBD apps. MARS seems to be a suitable method to identify relevant apps. Accordingly, clinical studies and also patient inclusion in the app development process are needed to effectively implement mobile apps in routine care.

scholarly journals The Role of Subjective Construals on Reporting and Reasoning about Social Media Use

2021 ◽  
Vol 7 (3) ◽  
pp. 205630512110353
Author(s):  
Angela Y. Lee ◽  
Roberta Katz ◽  
Jeffrey Hancock
Keyword(s):  
Social Media ◽  
Qualitative Analysis ◽  
Media Effects ◽  
Media Use ◽  
Social Media Use ◽  
Media Research ◽  
Social Media Research ◽  
Survey Methodologies ◽  
The Relationship

The ways people estimate and make sense of the time they spend with social media should be influenced by the subjective construals that they draw on to guide their perceptions and behaviors on social media. Through qualitative analysis of 60 interviews, we identify how subjective construals of social media can influence two distinct processes relevant to the study of social media effects. First, we find that the process of estimating and self-reporting time spent on social media is influenced by differences in how people construed “social media” in field-standard questions. Conceptual variability in definitions of “social media,” aggregated time spent across multiple sessions and platforms, and perceived norms about use affected their responses. Second, we find that participants’ reasoning about the role of social media in their lives revolved around two key construals about the valence of its effects (positive vs negative) and their perceived agency relative to social media (being in control vs subject to control). People who felt in control of their use also viewed social media more positively, and those who felt controlled by social media viewed it more negatively. These conceptualizations of the nature and effects of social media use—which we discuss as social media mindsets—were closely tied to behaviors and outcomes. These two findings have fundamental implications not only for survey methodologies in social media research but also for how we conceptualize the relationship between social media use and psychological outcomes.

scholarly journals Effects of Social Media Use on Millennials' Perceptions of Community Leaders

2019 ◽  
Vol 20 (3) ◽  
Author(s):  
Courtney Marie Evans
Keyword(s):  
Social Media ◽  
Young Adults ◽  
Quantitative Analysis ◽  
Qualitative Analysis ◽  
Media Use ◽  
Community Leaders ◽  
Social Media Use ◽  
Use Of Social Media ◽  
Perceptions Of Leadership

Acknowledging that social media use is ever growing and increasingly used to communicate with constituents, this article investigates the effect that a community leader’s social media activity has on young adults’ perceptions of leadership. The method utilized a qualitative analysis of research related to young adults’ relationship with politics juxtaposed to a quantitative analysis of a Qualtrics survey of 106 people between 18 and 24 years of ages’ self-evaluated trust of community leaders on social media. It illustrates that perception of community leaders is not significantly improved through use of social media.  

scholarly journals German Mobile Apps in Rheumatology: Review and Analysis Using the Mobile Application Rating Scale (MARS) (Preprint)

2019 ◽  
Author(s):  
Johannes Knitza ◽  
Koray Tascilar ◽  
Eva-Maria Messner ◽  
Marco Meyer ◽  
Diana Vossen ◽  
...  
Keyword(s):  
Rheumatic Diseases ◽  
Clinical Studies ◽  
Mobile Application ◽  
Rating Scale ◽  
Mobile Apps ◽  
Routine Practice ◽  
Validated Questionnaires ◽  
App Store ◽  
Long Term Treatment ◽  
Google Play

BACKGROUND Chronic rheumatic diseases need long-term treatment and professional supervision. Mobile apps promise to improve the lives of patients and physicians. In routine practice, however, rheumatology apps are largely unknown and little is known about their quality and safety. OBJECTIVE The aim of this study was to provide an overview of mobile rheumatology apps currently available in German app stores, evaluate app quality using the Mobile Application Rating Scale (MARS), and compile brief, ready-to-use descriptions for patients and rheumatologists. METHODS The German App Store and Google Play store were systematically searched to identify German rheumatology mobile apps for patient and physician use. MARS was used to independently assess app quality by 8 physicians, 4 using Android and 4 using iOS smartphones. Apps were randomly assigned so that 4 apps were rated by all raters and the remaining apps were rated by two Android and two iOS users. Furthermore, brief app descriptions including app developers, app categories, and features were compiled to inform potential users and developers. RESULTS In total, 128 and 63 apps were identified in the German Google Play and App Store, respectively. After removing duplicates and only including apps that were available in both stores, 28 apps remained. Sixteen apps met the inclusion criteria, which were (1) German language, (2) availability in both app stores, (3) targeting patients or physicians as users, and (4) clearly including rheumatology or rheumatic diseases as subject matter. Exclusion criteria were (1) congress apps and (2) company apps with advertisements. Nine apps addressed patients and 7 apps addressed physicians. No clinical studies to support the effectiveness and safety of apps could be found. Pharmaceutical companies were the main developers of two apps. Rheuma Auszeit was the only app mainly developed by a patient organization. This app had the highest overall MARS score (4.19/5). Three out of 9 patient apps featured validated questionnaires. The median overall MARS score was 3.85/5, ranging from 2.81/5 to 4.19/5. One patient-targeted and one physician-targeted app had MARS scores >4/5. No significant rater gender or platform (iOS/Android) differences could be observed. The overall correlation between app store ratings and MARS scores was low and inconsistent between platforms. CONCLUSIONS To our knowledge, this is the first study that systematically identified and evaluated mobile apps in rheumatology for patients and physicians available in German app stores. We found a lack of supporting clinical studies, use of validated questionnaires, and involvement of academic developers. Overall app quality was heterogeneous. To create high-quality apps, closer cooperation led by patients and physicians is vital.

scholarly journals To Tweet or Not to Tweet: A Longitudinal Analysis of Social Media Use by Global Diabetes Researchers

2021 ◽  
Author(s):  
Simon Leigh ◽  
Max E. Noble ◽  
Frances E. Pearson ◽  
James Iremonger ◽  
David T. Williams
Keyword(s):  
Social Media ◽  
Longitudinal Analysis ◽  
Media Use ◽  
Social Media Use

scholarly journals Social media - a disruptive opportunity for science and extension in agriculture?

2016 ◽  
Vol 16 ◽  
pp. 53-60
Author(s):  
M.J. Casey ◽  
A. Meikle ◽  
G.A. Kerr ◽  
D.R. Stevens
Keyword(s):  
Social Networks ◽  
Social Media ◽  
New Zealand ◽  
Case Studies ◽  
Online Survey ◽  
Media Use ◽  
Mobile Apps ◽  
Practice Change ◽  
Social Media Use ◽  
Research Communities

The use of social media is increasing and provides an opportunity compared to 'traditional' media. Advances in cloud computing and smartphones have increased the ability to utilise different forms of social interaction. Are farmers and rural businesses realising this opportunity? The engagement of the agricultural community in social media was investigated using an online survey of email recipients of the New Zealand Grassland Association and Beef + Lamb New Zealand to understand their use of computing hardware and social media use. Case studies of recent social media use by Beef + Lamb New Zealand, NZ Agriseeds Ltd and a Deer Industry research uptake project are documented. Responses of 209 survey respondents identified 82% of users with two or more devices, while 100% used email regularly and approximately 95% accessed websites on a daily or weekly basis. Regular Facebook use averaged approximately 50% in the agribusiness and research communities, though this was only 30% in the farming community. Other social media platform use, such as Twitter, YouTube and Linkedin, was lower. Regular mobile apps use was highest in the agribusiness (60%) while this was lower in farming and research communities (30%). The case studies highlighted the development of new social networks using Facebook and Twitter as the underlying opportunity for future engagement in agriculture, while websites, mobile apps and YouTube have the capacity to house resources for interrogative learning and support. Resources need to be allocated to ensure the power of these platforms can be harnessed for commerce and practice change. Keywords: social media, survey, agriculture, interrogative learning, extension, adoption, social networks

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