Experiencing the Story

2022 ◽  
pp. 240-256
Author(s):  
Eleni Michopoulou ◽  
Aleksandra Siurnicka ◽  
Delia Gabriela Moisa
Keyword(s):  
Literature Review ◽  
Case Studies ◽  
Destination Image ◽  
Destination Marketing ◽  
Tourism Destination ◽  
Research Papers ◽  
Factors Influencing ◽  
Marketing Activities ◽  
Specific Factors ◽  
Practical Implications

The importance of destination image in film tourism has been recognized by scholars and practitioners. However, despite a large number of research papers related to the destination image within the field of film tourism, several issues remain unclear. This chapter provides insights into how movies influence the featured destination's image by focusing on specific film tourists' perceptions, their motivations, and emotional relation to the movies. The chapter begins by offering a film tourism definition followed by film tourist typology with the context of film fans. Then, factors influencing film tourism destination image are examined, in particular destination marketing activities, film-specific factors, and destination attributes. Two case studies will also be provided to better showcase the findings from the literature review. Theoretical and practical implications are also presented.

scholarly journals Tourism Destination Marketing: Academic Knowledge

Encyclopedia ◽  
2020 ◽  
Vol 1 (1) ◽  
pp. 42-56
Author(s):  
Marios Sotiriadis
Keyword(s):  
Tourism Industry ◽  
Destination Marketing ◽  
Tourism Destination ◽  
Academic Knowledge ◽  
Marketing Activities ◽  
Function Domain ◽  
Negative Impacts ◽  
Marketing Principles ◽  
Destination Management Organizations ◽  
Goals And Objectives

A holistic, multi-organization view of marketing or destination management organizations (DMOs) who must muster the best efforts of many partner organizations and individuals (stakeholders) to have the greatest success. Destination marketing is described as “a continuous, sequential process through which a DMO plans, researches, implements, controls and evaluates programs aimed at satisfying tourists’ needs and wants as well as the destination’s and DMO’s visions, goals and objectives”. The effectiveness of marketing activities depends on the efforts and plans of tourism suppliers and other entities. This definition posits that marketing is a managerial function/domain that should be performed in a systematic manner adopting and implementing the appropriate approaches, as well as suitable tools and methods. In doing so, it is believed that a tourism destination (through the organizational structure of a DMO) can attain the expected outputs beneficial to all stakeholders, i.e., the tourism industry, hosting communities/populations, and tourists/visitors. The effective implementation of tourism destination marketing principles and methods constitutes an efficient and smart pillar, a cornerstone to attain a balance/equilibrium between the perceptions and interests, sometimes conflicting, of stakeholders by minimizing the negative impacts and maximizing the benefits resulting from tourism. All the same, it is worth noting that marketing is not a panacea, nor a kind of magic stick.

Worth seeing but not going to see

2015 ◽  
Vol 31 (6) ◽  
pp. 39-41
Keyword(s):  
Case Studies ◽  
Design Methodology ◽  
Reading Time ◽  
Cutting Edge ◽  
Destination Marketing ◽  
Urban Centers ◽  
Variable Model ◽  
Content Type ◽  
Pertinent Information ◽  
Practical Implications

Purpose – This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach – This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings – In a review of how cities and other urban centers market themselves in their attempts to benefit from visitors, a five-variable model of purposeful urban destination marketing is presented, concluding that “good” in urban destination marketing is atypical and currently in Europe is confined to only a handful of cities. Practical implications – The paper provides strategic insights and practical thinking that have influenced some of the world’s leading organizations. Originality/value – The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.

scholarly journals A New Citation Recommendation Strategy Based on Term Functions in Related Studies Section

2021 ◽  
Vol 0 (0) ◽  
Author(s):  
Haihua Chen
Keyword(s):  
Literature Review ◽  
Research Problem ◽  
Research Papers ◽  
Term Function ◽  
Citation Function ◽  
Citation Context ◽  
Term Functions ◽  
Function Information ◽  
Recommendation Strategy ◽  
Practical Implications

Abstract Purpose Researchers frequently encounter the following problems when writing scientific articles: (1) Selecting appropriate citations to support the research idea is challenging. (2) The literature review is not conducted extensively, which leads to working on a research problem that others have well addressed. This study focuses on citation recommendation in the related studies section by applying the term function of a citation context, potentially improving the efficiency of writing a literature review. Design/methodology/approach We present nine term functions with three newly created and six identified from existing literature. Using these term functions as labels, we annotate 531 research papers in three topics to evaluate our proposed recommendation strategy. BM25 and Word2vec with VSM are implemented as the baseline models for the recommendation. Then the term function information is applied to enhance the performance. Findings The experiments show that the term function-based methods outperform the baseline methods regarding the recall, precision, and F1-score measurement, demonstrating that term functions are useful in identifying valuable citations. Research limitations The dataset is insufficient due to the complexity of annotating citation functions for paragraphs in the related studies section. More recent deep learning models should be performed to future validate the proposed approach. Practical implications The citation recommendation strategy can be helpful for valuable citation discovery, semantic scientific retrieval, and automatic literature review generation. Originality/value The proposed citation function-based citation recommendation can generate intuitive explanations of the results for users, improving the transparency, persuasiveness, and effectiveness of recommender systems.

scholarly journals A REVIEW OF WINE TOURISM DESTINATION IMAGE STUDIES FROM 2001 TO 2020

2021 ◽  
Vol 37 (3) ◽  
pp. 757-767
Author(s):  
Gvantsa SEKHNIASHVILI ◽  
Keyword(s):  
Literature Review ◽  
Measurement Techniques ◽  
Measurement Methods ◽  
Destination Image ◽  
Future Research ◽  
Tourism Destination ◽  
Wine Tourism ◽  
Projected Image ◽  
Practical Guide

As wine tourism destination image research attracts more attention lately, it is necessary to synthesize the literature and monitor its development. By analyzing the accumulated knowledge in the field, our study aims to form a practical guide based on which future research can avoid duplication and focus on the detected gaps The paper uses literature review methodology of 21 studies published between 2001 and 2020. Sample articles were coded and analyzed by different variables. The results explain some of the features of the field such as common measurement methods, study subjects and objects, samples and their size, destination types, scales, topics, and so forth. It summarizes strengths and weaknesses as well as future research possibilities. Based on the results, it is proposed to diversify the subjects of the study, also, to improve the measurement techniques of wine tourism destination image and focus on projected image which lacks the attention.

Addressing big data challenges in smart cities: a systematic literature review

Info ◽  
2016 ◽  
Vol 18 (4) ◽  
pp. 73-90 ◽  
Author(s):  
Sumedha Chauhan ◽  
Neetima Agarwal ◽  
Arpan Kumar Kar
Keyword(s):  
Big Data ◽  
Literature Review ◽  
Systematic Literature Review ◽  
Smart Cities ◽  
Academic Research ◽  
Effective Management ◽  
Research Papers ◽  
Holistic View ◽  
Content Type ◽  
Practical Implications

Purpose Big Data has become crucial for fulfilling the vision of smart cities; however, there are several challenges associated with its use. This study aims to provide a holistic view of challenges of using Big Data in smart cities and the solutions to deal with them by systematically selecting, reviewing and synthesizing the literature in this area. Design/methodology/approach A systematic literature review was conducted by following a rigorous search protocol that identified a total of 310 peer-reviewed academic research papers. These papers were subsequently filtered and finally 38 relevant papers were selected. Findings A number of major challenges (human dynamics, privacy, security, volume, velocity, variety, veracity and value) associated with Big Data in a smart city and the respective solutions to address them were identified. This study primarily contributes in providing the process of effectively managing Big Data in smart cities. Practical implications The study provides valuable information to the Big Data practitioners by illustrating the process of effective management of Big Data in smart cities. This study further provides the directions to the future researchers. Originality/value The study is original and is based on the existing literature and its interpretation.

Sustain your profits using Chanel’s strategic brand secrets

2018 ◽  
Vol 34 (3) ◽  
pp. 7-9
Keyword(s):  
Literature Review ◽  
Case Studies ◽  
Design Methodology ◽  
Reading Time ◽  
Brand Value ◽  
Content Type ◽  
Pertinent Information ◽  
Practical Implications

Purpose This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings This case study and literature review demonstrates how non-luxury businesses can extrapolate generalized lessons from luxury brand giant Chanel, to create their own long-term brand value by developing a core of innovative, iconic, and recognizable products for their market. Originality/value The briefing saves busy executives, strategists and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.

Lean “Leadership People Process Outcome” (LPPO) implementation model

2014 ◽  
Vol 25 (5) ◽  
pp. 694-711 ◽  
Author(s):  
Ifechukwude K. Dibia ◽  
Hom Nath Dhakal ◽  
Spencer Onuh
Keyword(s):  
Literature Review ◽  
Case Studies ◽  
Continuous Improvement ◽  
Design Methodology ◽  
Lean Implementation ◽  
Content Type ◽  
Implementation Model ◽  
Practical Implications

Purpose – The purpose of this paper is to present the Lean “Leadership People Process Outcome” (LPPO) implementation model. Design/methodology/approach – The model is developed from existing models through literature review and its success from use in lean implementation is reported in case studies. Findings – The LPPO model is a Lean implementation model that is flexible and easily adaptable. It is system based, people driven, customer centred, with measurable outcome and a drive for continuous improvement. Research limitations/implications – This work is based on existing literature and case studies. Practical implications – The paper would be of interest to Lean practitioners as the model developed is system generic and easily adaptable. Originality/value – The LPPO model presented in this paper has been newly developed and the successful application is seen in the case studies.

scholarly journals The Effect of Electronic Word of Mouth Communications on Intention to Buy: A Meta-Analysis

2019 ◽  
Vol 22 (5) ◽  
pp. 1203-1226 ◽  
Author(s):  
Elvira Ismagilova ◽  
Emma L. Slade ◽  
Nripendra P. Rana ◽  
Yogesh K. Dwivedi
Keyword(s):  
Source Credibility ◽  
Meta Analysis ◽  
Future Research ◽  
Argument Quality ◽  
Factors Influencing ◽  
Conflicting Evidence ◽  
Big Picture ◽  
Marketing Activities ◽  
Future Research Directions ◽  
Specific Factors

AbstractThe aim of this research is to synthesise findings from previous studies by employing weight and meta-analysis to reconcile conflicting evidence and draw a “big picture” of eWOM factors influencing consumers’ intention to buy. By using the findings from 69 studies, this research identified best (e.g. argument quality, valence, eWOM usefulness, trust in message), promising (e.g. eWOM credibility, emotional trust, attitude towards website) and least effective (e.g. volume, existing eWOM, source credibility) predictors of intention to buy in eWOM research. Additionally, the effect size of each predictor was calculated by performing meta-analysis. For academics, understanding what influences consumers’ intention to buy will help set the agenda for future research directions; for practitioners, it will provide benefit in terms of practical guidance based on detailed analysis of specific factors influencing consumers’ intention to buy, which could enhance their marketing activities.

scholarly journals Resources Confirmation for Tourism Destinations Marketing Efforts Using PLS-MGA: The Moderating Impact of Semirural and Rural Tourism Destination

2020 ◽  
Vol 12 (17) ◽  
pp. 6787
Author(s):  
Chee Hua Chin ◽  
May Chiun Lo ◽  
Zaidi bin Razak ◽  
Pooria Pasbakhsh ◽  
Abang Azlan Mohamad
Keyword(s):  
Service Quality ◽  
Latent Variable ◽  
Structural Equation ◽  
Rural Tourism ◽  
Destination Image ◽  
Destination Marketing ◽  
Tourism Destination ◽  
Tourism Destinations ◽  
The Relationship

This study presents a framework to empirically validate the relationship between the tangible and intangible measures on tourism destination marketing efforts. Uniquely, a case study was developed involving two different nature of tourism destinations (semirural and rural) and is incorporated into the framework to assess its moderating effect on the relationships among the predictors and destination marketing efforts. Two hundred and ninety-three usable responses were collected using a questionnaire survey. Partial least squares structural equation modelling was utilized to perform latent variable and multi-group analyses (MGA). The findings revealed that destination appeal was found to be the biggest concern among tourists visiting semirural and rural tourism destinations in Sarawak. For intangible components, both service quality and destination image were found to be significantly related to destination marketing efforts at a semirural tourism destination. Interestingly, for MGA results, it was worthwhile to learn that the relationship between service quality and destination marketing efforts happened to have a stronger impact on semirural than rural tourism destination. Hence, the proposed framework and research findings from this case study have provided significant insights that help various tourism stakeholders to better strategize and position semirural and rural tourism, particularly in the scenario of Sarawak, Malaysia. Future studies can examine this framework and test at other tourism destinations in Malaysia or in some other countries.

The organizational value of Xennials

2018 ◽  
Vol 26 (4) ◽  
pp. 22-24
Keyword(s):  
Literature Review ◽  
Case Studies ◽  
Design Methodology ◽  
Reading Time ◽  
Review Paper ◽  
Cutting Edge ◽  
Content Type ◽  
Pertinent Information ◽  
Organizational Value ◽  
Practical Implications

Purpose This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings This literature review paper concentrates on the microgenerations produced at the cusp where different generations merge into one another. The Xennial microgeneration is a productivity-enhancing organizational asset uniquely placed to help diffuse tension between Gen Xers and Millennials in the workplace. Practical implications The paper provides strategic insights and practical thinking that have influenced some of the world’s leading organizations. Originality/value The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.

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