Implementation and Formalization of the Digital Contents’ Data Using OWL and DL into the Reasoning Modules

2014 ◽  
Vol 644-650 ◽  
pp. 1759-1763
Author(s):  
Khamis Abdul Latif Khamis ◽  
Luo Zhong ◽  
Hua Zhu Song
Keyword(s):  
Multimedia Data ◽  
Basic Principles ◽  
Digital Contents ◽  
Methods And Techniques ◽  
The Media ◽  
Ontology Languages ◽  
Object Ontology ◽  
Media Data ◽  
The Way

There are different methods and techniques for representing ontology domain, and each domain is bound with one suitable language that can support the ideology and methods based on the way we choose to represent them, which also depends upon the nature of the data we intends to use. So as we move on, the big question is that “how can we represent data based on events’ entities or multimedia data using object ontology, for what extends does the two common ontology languages OWL and RDF/RDF's support multimedia data? ” and how do we infer the media ontology. Those questions are reasonable and acceptable. In this paper, we introduce the basic principles to construct and express media data using ontology techniques, we also examine the capability of OWL in standardizing the rules and restriction based on the media ontology data and finally, we introduces a reasoning module as a solution for the OWL model to support multimedia data during the query and inferencing of media ontology

Online to Offline Expansion Strategy of Digital Contents: A Case study of Chinese Digital Animation Boonie Bears

2019 ◽  
Vol 39 ◽  
pp. 114-129
Author(s):  
Jaeyoung Son
Keyword(s):  
Digital Content ◽  
Product Portfolio ◽  
Chinese Market ◽  
Expansion Strategy ◽  
Transmedia Storytelling ◽  
Digital Animation ◽  
Digital Contents ◽  
The Media ◽  
The Way

<Boonie Bears> has been one of the most successful digital animation products in China since 2012. The reason why we focus on this animation series is that the IP holder Huaqiang group make the animation a bigger business through combining it with “space business” in offline. This article tried to analyze <Boonie Bears> case as a strategy of expansion from online digital content to offline space business and license merchandise, based on case study research methodology of Dr. Robert K Yin. I summarized two theories of online and offline cross marketing and transmedia storytelling as the research framework. And I made a conclusion of 5 strategies of <Boonie Bears> for its expansion from online to offline. The result of the research shows as below. First, the players widened the audience and customer pool via multimedia expansion. Second, they took transmedia storytelling as the expansion strategy rather than traditional OSMU. Third, all the media contents are enough to be understood and are able to be entry point of content consumers. These are the way of product portfolio planning. Fourth, media contents of online and offline are related each other and are planned to make bigger contents world. Fifth, digital contents were empowered to be used as marketing activities for offline goods in the process of marketing funnel. Those results imply that digital content products that aim Chinese market should be designed considering online and offline transmedia expansion. And further, the way to Chinese market should be a transmedia storytelling strategy rather than traditional (or simple) OSMU strategy especially in the media channel acquisition.

When the media get in the way

1982 ◽  
Author(s):  
Harvey A. Goldstein
Keyword(s):  
The Media ◽  
The Way

The Principles of Layout and How Those Apply to Digital Electronic Book Publication

DeKaVe ◽  
2017 ◽  
Vol 8 (2) ◽  
Author(s):  
Yusuf Hendra Yulianto
Keyword(s):  
Print Media ◽  
Electronic Media ◽  
Web Pages ◽  
Electronic Book ◽  
Electronic Books ◽  
Basic Principles ◽  
Design Elements ◽  
Media Type ◽  
The Media ◽  
Book Publication

When designing a layout, the designer must be aware of fundamental principles so as to make the design structured and consistent. When planning layout, a designer cannot be random and must consider essential factors, such as the media type, the readers, the design elements and so on. Electronic media, like web pages and electronic books, is a newer media than the print media, and is different in several aspects. Yet, the basic principles of the design are still identical. A solid layout is a great tool in communicating messages visually.

scholarly journals Remix in the age of ubiquitous remix

2021 ◽  
pp. 135485652199445
Author(s):  
Abby S. Waysdorf
Keyword(s):  
Point Of View ◽  
Archival Material ◽  
History Of ◽  
Accepted Part ◽  
The Media ◽  
Contemporary Media ◽  
The Aesthetic ◽  
The Way

What is remix today? No longer a controversy, no longer a buzzword, remix is both everywhere and nowhere in contemporary media. This article examines this situation, looking at what remix now means when it is, for the most part, just an accepted part of the media landscape. I argue that remix should be looked at from an ethnographic point of view, focused on how and why remixes are used. To that end, this article identifies three ways of conceptualizing remix, based on intention rather than content: the aesthetic, communicative, and conceptual forms. It explores the history of (talking about) remix, looking at the tension between seeing remix as a form of art and remix as a mode of ‘talking back’ to the media, and how those tensions can be resolved in looking at the different ways remix originated. Finally, it addresses what ubiquitous remix might mean for the way we think about archival material, and the challenges this brings for archives themselves. In this way, this article updates the study of remix for a time when remix is everywhere.

Towards professional and ethical balance: insights into application strategy on media literacy education

Kybernetes ◽  
2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Miftachul Huda ◽  
Azmil Hashim
Keyword(s):  
Media Literacy ◽  
Golden Rule ◽  
Literacy Education ◽  
Media Technology ◽  
Negative Effects ◽  
Content Type ◽  
Media Literacy Education ◽  
The Media ◽  
Effects Of Media ◽  
The Way

PurposeMedia literacy education is knowingly contributed to give insights in facilitating the interaction and communication, and thus enabling to understand the way we look at the world around us. However, the challenging issues emerged around need to take serious consent towards engaging the professional and ethical balance in the context of application strategy on media literacy education. This paper attempts to examine in addressing the ability with substantial foundation to recognize and understand between its benefit and its impacts assigned with analysing and evaluating the media engagement.Design/methodology/approachThis paper proposes the theoretical framework guideline with particular emphasis on empowering both professional and ethical dimensions relating to the media literacy and education to be keenly adhered to as a golden rule in media literacy, education and practice.FindingsThe findings reveal that such a marriage between the ethical dimensions and professional skills would promote the good of individuals, groups and broader society by addressing the inherent negative effects of media technology and practice. Consequently, the model would contribute to broader societal goodness and peaceful coexistence.Originality/valueThe professional and ethical balance being proposed here is necessary to reconsider the way and manner along with media technology tools utilized across different cultures with expressing the purpose of promoting appropriate and wise usage for the sustainable positive benefit of mankind at all times.

Mental Health Ontologies

2020 ◽  
Author(s):  
Janna Hastings
Keyword(s):  
Mental Health ◽  
Mental Illness ◽  
Public Discourse ◽  
Theoretical Frameworks ◽  
The Public ◽  
Holistic Understanding ◽  
Public Health Challenges ◽  
Health Related ◽  
The Media ◽  
The Way

Mental health presents one of the defining public health challenges of our time. Proponents of different conceptions of what mental illness is wage war for the hearts and minds of patients, practitioners, policy-makers, and the public. Debate and fragmentation around the nature of the entities that feature in the mental health domain divide resources and reduce progress. The way mental health is publicly discussed in the media has tangible effects, in terms of stigma, access to healthcare and resources, and private expectations of recovery. This book explores in detail the sorts of statements that are made about mental health in the media and public reporting of scientific research, grounding them in the wider context of the theoretical frameworks, assumptions and metaphors that they draw from. The author shows how a holistic understanding of the way that different aspects of mental illness are interrelated can be developed from evidence-based interpretation of the latest research findings. She offers some ideas about corrective, integrative approaches to discussing mental health-related matters publicly that may reduce the opposition between conceptualisations while still aiming to reduce stigma, shame and blame. In particular, she emphasises that discourse in the media needs to be anchored to an overview of all the research results across the field and argues that this could be achieved using new technological infrastructures. The author provides an integrative account of what mental health is, together with an improved understanding of the factors driving the persistence of oppositional accounts in the public discourse. The book will be of benefit to researchers, practitioners and students in the domain of mental health.

Entrepreneurship in the digital press: a semantic analysis

2019 ◽  
Vol 26 (3) ◽  
pp. 416-431
Author(s):  
Myriam Martí-Sánchez ◽  
Desamparados Cervantes-Zacarés ◽  
Arturo Ortigosa-Blanch
Keyword(s):  
Empirical Evidence ◽  
Thematic Analysis ◽  
Design Methodology ◽  
Semantic Analysis ◽  
Word Association ◽  
Innovation Ecosystem ◽  
Content Type ◽  
The Public ◽  
The Media ◽  
The Way

Purpose The purpose of this paper is to analyse how the media addresses entrepreneurship and to identify the attributes linked to this phenomenon. Design/methodology/approach The sample is defined in terms of a linguistic corpus comprised of content related to entrepreneurship drawn from the digital editions of the three most important Spanish economic newspapers for the period 2010–2017. Word association and co-occurrence analyses were carried out. Further, a non-supervised clustering process was used as the basis for a thematic analysis. Findings Correspondence between social and media patterns related to the entrepreneurship phenomenon is revealed by the results. It is shown how attributes such as “success”, “innovation”, “ecosystem” and “woman” appear as very relevant and are linked to different co-occurrence scenarios. Relevant thematic groups are also identified related to lexical associations such as innovation, digital economy and public policies linked to entrepreneurship. Research limitations/implications It is important to emphasise that this study has identified and explored relationships between words, but not their evolution. Furthermore, conclusions cannot be drawn concerning whether there are differences in how each newspaper has dealt with entrepreneurship because of the way the corpus was constructed. Originality/value The study provides empirical evidence that helps to identify the way media approaches entrepreneurship. The authors carried out the analysis on the media contents and not on the perception of the public on the phenomenon.

scholarly journals Consumer's inflation expectations in Brazil

2017 ◽  
Vol 47 (3) ◽  
pp. 509-529
Author(s):  
Fernando Ormonde Teixeira ◽  
Ingrid Christyne Luquett de Oliveira ◽  
Pedro Costa Ferreira
Keyword(s):  
Forecast Accuracy ◽  
Major Elements ◽  
Inflation Expectations ◽  
Consumer Survey ◽  
Micro Data ◽  
The Past ◽  
Expectations Formation ◽  
The Media ◽  
Main Components ◽  
Media Data

Abstract This paper investigates what are the main components of consumer's inflation expectations. We combine the FGV's Consumer Survey with the indices of inflation (IPCA and government regulated prices), professional forecasts disclosed in the Focus report, and media data which we crawl from one of the biggest and most important Brazilian newspapers, Folha de São Paulo, to determine what factors are responsible for and improve consumer's forecast accuracy. We found gender, age and city of residence as major elements when analyzing micro-data. Aggregate data shows the past inflation as an important trigger in the formation of consumers' expectations and professional forecasts as negligible. Moreover, the media plays a significant role, accounting not only for the expectations' formation but for a better understanding of actual inflation as well.

scholarly journals NEWS COVERAGE OF MAN-MADE EMERGENCIES (NORILSK ACCIDENT)

2021 ◽  
pp. 181-191
Author(s):  
Алексей Владиславович Кшинин
Keyword(s):  
News Coverage ◽  
The Media ◽  
Large Enterprises ◽  
The Way

Громкие экологические происшествия, в которых задействованы крупные предприятия, всегда очень активно муссируются в СМИ. В статье рассматриваются особенности освещения в средствах массовой информации катастроф техногенного характера (на примере аварии в Норильске). Gross environmental incidents, in which large enterprises are involved, are always discussed actively in the media. The article discusses the way the news cover man-made emergencies (Norilsk accident)

Sign in / Sign up

Export Citation Format

Share Document