scholarly journals Marketing ethics and the marketing mix: Managerial issues

1989 ◽  
Vol 20 (3) ◽  
pp. 95-100 ◽  
Author(s):  
R. Abratt

Marketing, more so than any other business discipline, has been criticized by people for hurting consumers, society as a whole, and other business firms. Deceptive prices, high advertising and distribution costs, high-pressure selling and unsafe products are common complaints. This article reviews some of the issues involved. It deals with marketing ethics and its problems and then discusses the role of ethics in the marketing mix. The article calls for marketers to adhere to ethical standards of conduct or face the consequences.

2007 ◽  
Vol 5 (1) ◽  
pp. 225-232
Author(s):  
Patricia Debeljuh

This paper is directed towards providing an Argentine perspective on the role of ethics in the business world. Although in the past several countries have investigated the institutionalization of ethics within corporate life, a concrete study into that field has never been properly undertaken in Argentina. However, a bird’s eye view of the ethics policies currently enforced in companies operating in Argentina creates an adequate context for understanding the ethics phenomenon as it has emerged in that country. To that effect, the major companies conducting business activities in Argentina were questioned on various subjects, ranging from company size to motivation behind providing an ethical background from which to do business, in order to allow a comprehensive analysis on company life in Argentina, as related to ethics. The survey conducted presented evidence that a wide sector of the Argentine business world believe ethics to be a factor of ever-growing importance, which would explain the relatively recent measures taken to instill ethical standards of conduct within corporations.


Author(s):  
M. S. Kheyrandish ◽  
N. Sh. DJolandan ◽  
A. Hosseini

The article is devoted to determining the correct behaviour, role and tasks of translators working in the political and diplomatic sphere The translator, according to scientists, plays an essential role in communication between people, the development of various scientifc felds from culture to diplomacy and communication This article focuses on the role of an interpreter in the political and diplomatic sphere A translator working in the diplomatic feld has several tasks, and following these tasks, he must comply with certain standards of conduct The article deals with the necessary moral and ethical standards of behaviour and the social and cultural task of the translator in this area This socio-cultural task is essential when communicating with local colleagues, the population, politicians and diplomats As for the social task, the translator contributes to the dissemination and development of social phenomena of one society in another and helps to bring together the views of different peoples by translating their literary and socio-cultural works and creating the necessary prerequisites for establishing political contacts The article focuses on the role of the translation profession in bilateral negotiations, interpretation, and the challenges that professional diplomatic translators face During their investigation, the authors used observation methods, generalisation, interpretation of results, and various articles written on this topic.


1997 ◽  
Vol 499 ◽  
Author(s):  
S. H. Kwok ◽  
P. Y. Yu ◽  
K. Uchida ◽  
T. Arai

ABSTRACTWe report on a high pressure study of emission from a series of GaInP(ordered)/GaAs heterostructures. A so-called “deep emission” band at 1.46 eV is observed in all our samples. At high excitation power, quantum well emission emerges in only one structure where thin GaP layers are inserted on both sides of the GaAs well. From the pressure dependent emission in this sample we have determined its band alignments. The role of the GaP layers in suppressing the deep emission is elucidated.


2020 ◽  
Vol 4 (6) ◽  
Author(s):  
Vanessa Riffet ◽  
Bernard Amadon ◽  
Nicolas Bruzy ◽  
Christophe Denoual

2021 ◽  
pp. 116321
Author(s):  
Dawid Heczko ◽  
Joanna Grelska ◽  
Karolina Jurkiewicz ◽  
Patrycja Spychalska ◽  
Anna Kasprzycka ◽  
...  

2013 ◽  
Vol 136 (1) ◽  
Author(s):  
Navid Shahangian ◽  
Damon Honnery ◽  
Jamil Ghojel

Interest is growing in the benefits of homogeneous charge compression ignition engines. In this paper, we investigate a novel approach to the development of a homogenous charge-like environment through the use of porous media. The primary purpose of the media is to enhance the spread as well as the evaporation process of the high pressure fuel spray to achieve charge homogenization. In this paper, we show through high speed visualizations of both cold and hot spray events, how porous media interactions can give rise to greater fuel air mixing and what role system pressure and temperature plays in further enhancing this process.


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