scholarly journals Analysis of Factors Affecting the Behavior of Coffee Shop Consumers in Jambi City

2022 ◽  
Vol 3 (1) ◽  
pp. 53-60
Author(s):  
Saidin Nainggolan ◽  
Emy Kernalis ◽  
Della Zulia Carolin

This study aims to analyze the factors that affect the behavior of coffee shop consumers in Jambi City. This research was conducted at a coffee shop in Jambi City. The selection of the location of this study was carried out by purposive sampling method. The data analysis used is primary data with the Structural Equation Partial Least Square Model (SEM-PLS) approach. The results showed the behavior of coffee shop consumers most who visited the coffee shop expressed agreement with the choice and decision in behaving. As many as 57.5% of consumers revealed that they chose the coffee shop because the price offered is affordable, coffee served quality, and it has a good taste, and 55% stated that they buy coffee in the coffee shop because according to their consumption needs, the coffee sold has a strong freshness, and has many flavor variants. Internal factors negatively affect the behavior of coffee shop consumers but not significantly. External factors have a positive effect on consumer behavior. Internal factors and external factors with variable moderation of coffee shop variables have a significant effect on consumer behavior.

2018 ◽  
Vol 2 (1) ◽  
pp. 153-166
Author(s):  
Nurjannah Ramli ◽  
Pudji Muljono ◽  
Farit M Afendi

FAKTOR-FAKTOR YANG BERPENGARUH TERHADAP SELF DIRECTED LEARNING READINESS DAN PRESTASI AKADEMIKAbstrakPenelitian ini bertujuan untuk menganalisis pengaruh karakteristik mahasiswa, faktor internal, dan faktor eksternal terhadap self directed learning readiness (SDLR) dan prestasi akademik mahasiswa serta menganalisis pengaruh SDLR terhadap prestasi akademik mahasiswa. Penelitian dilakukan dengan menggunakan desain survei terhadap 111 mahasiswa tahun ke-IV Program Studi Sarjana Kedokteran Universitas Tadulako dengan menggunakan instrumen berupa kuesioner untuk mengukur faktor internal, faktor eksternal, dan SDLR. Indeks prestasi kumulatif (IPK) mahasiswa digunakan untuk mengukur prestasi akademik. Data dianalisis secara kuantitatif dengan menggunakan alat bantu analisis Structural Equation Modeling (SEM) dengan metode alternatif berbasis variance atau component based SEM yang disebut Partial Least Square (PLS). Hasil penelitian menunjukkan bahwa karakteristik mahasiswa dan faktor internal berpengaruh secara signifikan terhadap SDLR dan prestasi akademik mahasiswa, sedangkan faktor eksternal tidak berpengaruh terhadap SDLR dan prestasi akademik mahasiswa. Faktor yang memberikan pengaruh yang lebih tinggi terhadap SDLR dan prestasi akademik mahasiswa adalah faktor internal. Hasil penelitian juga menunjukkan bahwa SDLR tidak berpengaruh terhadap pencapaian prestasi akademik mahasiswa. AbstractThis study was aimed at analyzing the influence factors of student characteristics, the internal factors, and external factors of self-directed learning readiness (SDLR) and student academic achievement as well as the influence factors of SDLR on student academic achievement. This study was conducted by using a survey design on 111 students of the fourth year of Tadulako University Medical Undergraduate Program by using questionnaires to measure internal factors, external factors, and SDLR. The students’ cumulative grade point (GPA) was used to indicate academic achievement. The data were analyzed quantitatively using Structural Equation Modeling (SEM) analysis tools with alternative variance or component based SEM method called Partial Least Square (PLS). The results show that the characteristics of the students and the internal factors significantly affect the SDLR and the students’ academic achievement, while the external factors have no effect on the SDLR and the students’ academic achievement. The factors that have a higher effect on SDLR and student achievement are internal factors. The results also show that SDLR does not affect the students’ academic achievement.


TRIKONOMIKA ◽  
2018 ◽  
Vol 17 (2) ◽  
pp. 78
Author(s):  
Davy Christian ◽  
Tina Melinda

Achievement earned by the company is inseparable from the employees’ performance. There are several factors affecting their performance. Two of them are leadership and motivation. The study aims to examine the influence of leadership on the sense of the achievement of the employees of Terang Utama Abadi (TUA) Ltd., the influence of leadership on the performance of the employees at TUA Ltd., the influence of the sense of achievement on the performance of employees at TUA Ltd., and the sense of achievement as an intervening variable on employee at TUA Ltd.. The respondents of this study were fifty-eight employees at TUA Ltd. This study was a quantitative research with structural equation modelling partial least square method. Questionnaires were used to collect the primary data. This study found that leadership and sense of achievement has positive influence on the employees’ performance. Meanwhile, the sense of achievement served as an intervening variable.


Author(s):  
Gede Agus Dian Maha Yoga ◽  
I K G Bendesa ◽  
Nyoman Djinar Setiawina

Research purposes 1) analyze the direct influence of internal factors, and external to credit strategy, 2) analyze the direct influence of internal factors, external factors and crediting strategies to LDR, 3) analyze the indirect influence between internal and external factors on LDR crediting strategies as mediators. The research was conducted in Badung regency, using combination of primary and secondary data. Using sample population techniques, Partial Least Square (PLS) is a data analysis technique used. Research result 1) the direct internal factors and external factors have a significant positive effect on the lending strategy, 2) the internal factors directly and the lending strategy have a positive significant effect while the external factors have positive but not significant effect on the LDR, 3) the internal factors and external factors indirectly affect the LDR through crediting strategy as a significant mediator in rural banks in Badung regency


2020 ◽  
Vol 4 (2) ◽  
pp. 114-122
Author(s):  
Lina Aryani ◽  
Desmintari Desmintari ◽  
Pusporini Pusporini

Abstract The purpose of this study is to identify and determine the internal, external, and entrepreneurial factors that affect the performance of Culinary and Fashion MSMEs in North Bogor District. The population members of this study were culinary and fashion MSMEs. The research method uses the Non-Probability sampling method. The data source used is primary data obtained by using a list of questions (questionnaire) with a sample of 100 culinary and fashion MSMEs in North Bogor. Data analysis in this study used two approaches, namely descriptive analysis and PLS (Partial Least Square) analysis. The results showed the amount of R Square (R2 ) MSME performance was 0.506. This means that internal factors, external factors, and entrepreneurial factors contribute 50.6% to the performance of MSMEs. While the remaining 49.4% is influenced by other factors. The conclusion were external factors, internal factors, and entrepreneurship had a significant effect on the performance of MSMEs. Keywords: External Factor, Internal Factor, Entrepreneurship, MSME Performance Abstrak Tujuan penelitian ini adalah untuk mengidentifikasi dan mengetahui faktor internal, eksternal, dan kewirausahaan yang mempengaruhi kinerja UMKM Kuliner dan Fashion di Kecamatan Bogor Utara. Anggota populasi dari penelitian ini adalah UMKM kuliner dan fashion. Metode penelitian menggunakan metode Non Probability sampling. Sumber data yang digunakan adalah data primer yang diperoleh dengan menggunakan daftar pertanyaan (kuesioner) dengan sampel yang digunakan sebanyak 100 UMKM kuliner dan fashion di Bogor Utara. Analisis data dalam penelitian ini digunakan dua pendekatan, yaitu analisis deskriptif dan analisis PLS (Partial Least Square). Hasil penelitian menunjukkan besarnya R Square (R2 ) Kinerja UMKM adalah sebesar 0,506. Artinya adalah faktor internal, faktor eksternal, dan faktor kewirausahaan memberikan kontribusi pengaruh sebesar 50,6% terhadap kinerja UMKM. Sedangkan sisanya sebesar 49,4% dipengaruhi oleh faktor lain. Simpulan penelitian ini adalah faktor eksternal, faktor internal, dan kewirausahaan berpengaruh dan signifikan terhadap Kinerja UMKM. Berdasarkan hasil uji t-statistic, diperoleh hasil bahwa faktor eskternal merupakan faktor yang paling berpengaruh dan signifikan terhadap kinerja UMKM. Kata Kunci : Faktor Eksternal, Faktor Internal, Kewirausahaan, Kinerja UMKM


2020 ◽  
Vol 28 (1) ◽  
pp. 71-88
Author(s):  
Tyas Tunjung Sari ◽  
Pandu Nuansa Luhur

This study aims to determine the motivation of work to mediate the effect of training and work environment on employee performance at PT. Telkom Witel Yogyakarta Yogyakarta. The purpose of this study is to determine and analyze 1) the effect of training on employee performance at PT. Telkom Witel Yogyakarta 2) the effect of training on employee performance through motivation at PT. Telkom Witel Yogyakarta 3) the influence of the work environment on employee performance at PT. Telkom Witel Yogyakarta 4) the influence of the work environment on employee performance through motivation at PT. Telkom Witel Yogyakarta. This study uses primary data through research on 62 respondents. Structural Equation is used to analyze data, using PLS (Partial Least Square) version 2.0. The results of this study indicate that there are 1) positive and significant influence of training on employee performance 2) positive and significant influence of work environment on employee performance 3) positive and significant effect of training on employee performance through motivation 4) positive and significant influence of work environment on employee performance through motivation.


2020 ◽  
Author(s):  
Murat Kayak

This study aims to investigate destination brand prestige, and to explore the mediating effects of destination brand worldness between destination brand prestige and intention to revisit. Research is designed to collect primary data from the Taiwanese tourists. Partial least squares structural equation modeling is used to test the effects. The research model is appropriately implemented in Smart PLS 3 and a full mediation has existed through the empirical findings. The study shows how destination brand worldness mediates the relationship between destination brand prestige and intention to revisit.


2020 ◽  
Vol 4 (4) ◽  
pp. 55-74
Author(s):  
Faqeer Muhammad ◽  
Kifayat Ullah ◽  
Rehmat Karim

This study aims to explore the influence of Natural Resources and Environment (NRE), Politico-Economic Conditions (PEC) on Tourist Behavioral Intension (TBI) in Hunza, Pakistan. The study further investigates the mediating role of Tourist Satisfaction (TS) on the given variables. Partial Least Square Structural Equation Modeling (PLS-SEM) technique has been applied to conceptualize the research frame and to test the proposed hypotheses. Primary data was collected by using convenient sampling technique for analysis from 220 tourists who visited tourism nucleus sites of Hunza. The finding of the study reveals that Natural resources and Environment, Politico-and Economic Conditions have a significant positive impact on Tourist’s Behavioral Intensions. Moreover, Tourist’s Satisfaction partially mediates the positive relationships among Natural Resources and Environment, Political & Economic Conditions and Tourist’s Behavioral Intensions. The findings of the study extend the understanding that presence of natural resources along with healthy environment and stable political & economic conditions of a destination are the key determinants for sustainable tourism development.


2021 ◽  
Vol 8 (8) ◽  
pp. 696-703
Author(s):  
Yandri Rezziansyah Sitompul ◽  
Nisrul Irawati ◽  
Rulianda Purnomo Wibowo

Digital marketing is a marketing process that utilizes online channels (internet) to introduce, educate, branding and also establish communication with customers and the form of online channels can be in the form of websites or applications on mobile phones. The formulation of the problem in this study are: (1) Does Digital Marketing affect the formation of Brand Image at PT Pegadaian (Persero) Labuhan Deli Sub-Branch, Medan; (2) Does Digital Marketing affect the establishment of Brand Equity at PT Pegadaian (Persero) Sub Branch Labuhan Deli, Medan; (3) Does brand equity affect the formation of brand image in PT Pegadaian (Persero) Sub Branch Labuhan Deli, Medan; (4) Does Digital Marketing affect the formation of Brand Image through Brand Equity at PT Pegadaian (Persero) Sub Branch Labuhan Deli, Medan. The type of research used in this study is a descriptive method with a correlational type using a quantitative approach, using two types of data collection, namely secondary data and primary data by taking a sample of 130 respondents, which is carried out by testing the validity and. reliability test, and using data analysis methods, namely descriptive analysis and Structural Equation Model - Partial Least Square. The results show that (1) Digital Marketing has a positive and significant effect on Brand Image, in the sense that Digital Marketing at PT Pegadaian (Persero) Labuhan Deli Sub-Branch has a good system so that the company's brand image can be understood and remembered by the public or customers who transact using pawn services; (2) Digital Marketing has a positive and significant effect on Brand Equity, in the sense that Digital Marketing at PT Pegadaian (Persero) Labuhan Deli Sub-Branch has a good system so that the company's brand equity can be accepted and easily remembered by the public or customers who transact using pawn services based on marketing and financial activities; (3) partially the Brand Equity variable has a positive and significant influence on Brand Image, in the sense that if customers are interested in the digital Pegadaian brand at PT Pegadaian (Persero) Labuhan Deli Sub-Branch, the brand image of the product will also increase; (4) the digital marketing variable (X) has a simultaneous effect on brand image (Y) through brand equity (Z), where the original sample value (Original Sample) is 0.244, the t-statistic value is 4.955 and the p-values is 0.000, then the brand equity variable (Z) is able to mediate the relationship of digital marketing variable (X) to brand image (Y). Keywords: Digital Marketing, Brand Image, Brand Equity.


2014 ◽  
Vol 10 (4) ◽  
pp. 52-70 ◽  
Author(s):  
Tathagata Ghosh ◽  
Venu Gopal Rao

This study aims to examine effects of consumer confusion proneness on two consumer behavior variables, word of mouth and buying decision, in a confusion prone product market like smartphone and mobile applications (app). Additionally, the study examines the moderating influence of a personality trait variable pertinent to information processing – need for cognition, on the afore-mentioned relationships. Data were collected via a survey from 254 post-graduate students and analyzed with the help of structural equation modeling with a partial least square (PLS) approach using SmartPLS 2.0. Research findings indicate that the dimensions of consumer confusion proneness behave differently in terms of their linkages with consumer behavior. Further, as expected, consumers' need for cognition also play a major moderating role which helps to fathom the concept of consume confusion in the context of mobile and smartphone applications. Academic and managerial implications as well as scope for future research are also discussed.


2020 ◽  
Vol 3 (2) ◽  
pp. 142-154
Author(s):  
Ulvia Fadilah ◽  
Eka Mahmudin S

This study aimed to examine the effect of professionalism and competence of internal supervision on audit quality at the Banten Provincial Government Inspectorate. This research developed a theoretical framework as a basis for hypotheses, to answer research questions consisting of how professionalism influences audit quality, and how competence influences audit quality. The samples of this study were 83 Government Internal Examiners (APIP) at the Inspectorate of Banten Province. This research used census method. The data used are primary data collected through questionnaires. Data analysis method to test hypotheses was Structural Equation Modeling (SEM) analysis using Partial Least Square (PLS). The results of this study indicate that: (1) professionalism hada positive and significant effect on audit quality, and (2) Competence had a positive and significant effect on audit quality.


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