scholarly journals Selling Sustainability

2021 ◽  
Vol 10 (4) ◽  
Author(s):  
Maya Nalliah ◽  
Jaylan Smith
Keyword(s):  
Case Studies ◽  
Business Models ◽  
Environmental Benefits ◽  
Advanced Technology ◽  
Fashion Industry ◽  
Blockchain Technology ◽  
Sustainable Products ◽  
Distribution Process ◽  
Positive Externality ◽  
The Masses

This study aims to evaluate the qualities required for sustainable clothing brands to succeed in an industry dominated by "fast fashion," an environmentally unfriendly manufacturing and distribution process. A number of cross-industry case studies were conducted, focusing on companies with sustainability built into their business models from several verticals. Our analysis found that the main reason for these businesses’ commercial success was not the fact that they were sustainable, but that they brought an innovative and marketable product that helped consumers. Their sustainability was not a selling point; instead, their products' benefits were, and we believe that sustainable businesses fail to do so. By marketing "coolness," the health benefits, luxury appeal, and clothing quality of Whole Foods Market, Tesla, and Patagonia allowed these brands to build extremely successful businesses, with sustainability benefits tacked on as a very positive externality. Generalizing, we claim that a sustainable fashion brand must be inexpensive, marketable, innovative, and profitable to find success in the fashion industry. We concluded that fashion companies should use advanced technology such as blockchain technology and biomimicry to create sustainable products that are appealing to the masses, mirroring the case studies above by providing outsized environmental benefits.

Blockchain basics

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Keyword(s):  
Case Studies ◽  
Design Methodology ◽  
Reading Time ◽  
Global Scale ◽  
Fashion Industry ◽  
Content Type ◽  
Sustainable Supply Chains ◽  
Blockchain Technology ◽  
Pertinent Information ◽  
Practical Implications

Purpose This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings Sustainable supply chains in the fashion industry are under pressure to become more resilient and ubiquitous. Blockchain technology may be the key to implementing transparency on a global scale. Originality/value The briefing saves busy executives, strategists and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.

Collaborative fashion consumption – drivers, barriers and future pathways

2018 ◽  
Vol 22 (2) ◽  
pp. 189-208 ◽  
Author(s):  
Carolin Becker-Leifhold ◽  
Samira Iran
Keyword(s):  
Business Models ◽  
Qualitative Content Analysis ◽  
Academic Research ◽  
Holistic Approach ◽  
Environmental Benefits ◽  
Fashion Industry ◽  
Policy Makers ◽  
Content Type ◽  
Current State ◽  
Negative Impacts

PurposeThe purpose of this paper is to explore the existing literature on CFC together with its relative concepts and discuss the current state of knowledge in the field of alternative apparel consumption. Drivers, barriers and future pathways of CFC – from the business and consumer’s perspective – are extracted, summarized and discussed. By using a holistic approach, this study aims to demonstrate the linkages and interplays among the actors. Helpful implications for the industry and policy makers are derived.Design/methodology/approachA holistic systematic literature review was conducted. More than 2,800 journal articles were reviewed for this conceptual paper, and the ones meeting the search criteria were subjected to a qualitative content analysis.FindingsThe findings facilitate a better understanding of what enables or prevents CFC from becoming a mainstream consumption approach. The study also examines the sustainability aspects of CFC, discussing both the positive environmental benefits and its negative impacts.Practical implicationsThe results of this study can help businesses, governments and institutions develop more efficient strategies toward promoting sustainability in the fashion industry. Understanding the drivers and barriers of CFC, in addition to the possible sustainability benefits of CFC, can facilitate and accelerate adoption of future business models of CFC.Originality/valueCFC is a relatively new concept in the field of academic research. In fact, this study is among the first to explore the interplay of drivers and barriers from both the consumer and industry perspectives. This paper can support further academic and business efforts aimed at promoting CFC.

Navigating the New Retail Landscape

2020 ◽  
Author(s):  
Alan Treadgold ◽  
Jonathan Reynolds
Keyword(s):  
Case Studies ◽  
Business Models ◽  
Retail Industry ◽  
Drivers Of Change ◽  
Economic Crises ◽  
Global Pandemic ◽  
Personal Leadership ◽  
Practical Guidance ◽  
The Impact ◽  
Rapid Emergence

The retail industry globally is in an era of profound, perhaps unprecedented, change, change which has been further accelerated for many by the impact of the COVID-19 global pandemic and its attendant health and economic crises. This book is intended to serve as a wide-ranging, robust, practical guide to leaders of enterprises tasked with understanding and delivering success in the new landscape of retailing. Part 1 describes the major directions and drivers of change that define the new global landscape of retailing. Accelerating changes in technology, the rise to prominence globally of internet enabled shoppers and the rapid emergence of entirely new retail enterprises and business models are combining to re-shape the very fundamentals of the retail industry. The new landscape of retailing is unforgiving: success can be achieved more quickly than ever before but failure is equally rapid. Opportunities in the new landscape of retailing are profound, but so too are the challenges. Part 2 discusses the structures, skills and capabilities that retail enterprises will need to be successful in this new landscape and the skills and capabilities required of the leaders of retail enterprises. More than 25 detailed case studies of innovative, successful enterprises internationally and more than one hundred smaller examples, all updated and many new since the first edition, are used to illustrate the themes discussed. Frameworks are presented to provide practical guidance for enterprise leaders to understand and contextualize the nature of change re-shaping retail landscapes globally. Clear guidance is given of the capabilities, skills and perspectives needed at both an enterprise and personal leadership level to deliver success in the new landscape of retailing.

scholarly journals Product-Service Systems and Sustainability: Analysing the Environmental Impacts of Rental Clothing

2021 ◽  
Vol 13 (4) ◽  
pp. 2118
Author(s):  
Emma Johnson ◽  
Andrius Plepys
Keyword(s):  
Environmental Impacts ◽  
Business Models ◽  
Service Systems ◽  
Environmental Benefits ◽  
Fast Fashion ◽  
Product Service ◽  
Potential Impact ◽  
Environmental Savings ◽  
Product Service Systems

Business models like product-service systems (PSSs) often recognise different sustainability goals and are seen as solutions for the impacts of consumption and fast fashion, but there is a lack of evidence supporting the environmental claims of such business models for clothing. The research aimed to understand if rental clothing business models such as PSSs have the environmental benefits often purported by quantifying the environmental impacts of rental formal dresses in a life-cycle assessment (LCA) in a case study in Stockholm, Sweden. The effects of varying consumer behaviour on the potential impact of a PSS vs. linear business model are explored through three functional units and 14 consumption scenarios. How users decide to engage with clothing PSSs dictates the environmental savings potential that a PSS can have, as shown in how many times consumers wear garments, how they use rental to substitute their purchasing or use needs, as well as how consumers travel to rental store locations.

Building a Personal Brand as a CEO: A Case Study of Vivy Yusof, the Cofounder of FashionValet and the dUCk Group

SAGE Open ◽  
2021 ◽  
Vol 11 (3) ◽  
pp. 215824402110302
Author(s):  
Nor Hasliza Md Saad ◽  
Zulnaidi Yaacob
Keyword(s):  
Social Media ◽  
Building Blocks ◽  
Media Content ◽  
Fashion Industry ◽  
Personal Brand ◽  
Branding Strategies ◽  
Social Media Presence ◽  
Personal Branding ◽  
The Masses

Social media is a new platform for CEOs to build their image and create a strong personal brand to represent themselves and their company. This research examines an outstanding Malaysian fashion icon and social media–savvy businesswoman with over a million followers on Instagram, Vivy Yusof, the youngest Malaysian e-commerce mogul and an example of a successful CEO who has used personal branding to build an empire in the fashion industry. The objectives of this research are to identify the type of messages Vivy Yusof communicates to her audience through her personal Instagram posts and to identify the ways Vivy Yusof’s audience engages with her posts on Instagram. Her Instagram post content is classified using the Honeycomb framework that comprises seven functional building blocks, namely, presence, relationships, reputation, groups, identity, conversations, and sharing. In this study, the content of Vivy Yusof’s Instagram posts is categorized by how she focuses on the various functional building blocks in her posts and the implications these blocks have on how her audience interacts with the posts. Her social media presence confirms the importance of CEO personal branding because of her role and influence on the masses evidenced by the willingness of her followers to interact (through likes and comments) and engage with her posts on any subject matter, relating either to her business or personal life. The study contributes to a growing body of literature on personal branding strategies by shedding light on the association between content strategies and engagement with social media content.

scholarly journals Natural Assurance Schemes Canvas: A Framework to Develop Business Models for Nature-Based Solutions Aimed at Disaster Risk Reduction

2021 ◽  
Vol 13 (3) ◽  
pp. 1291
Author(s):  
Beatriz Mayor ◽  
Pedro Zorrilla-Miras ◽  
Philippe Le Coent ◽  
Thomas Biffin ◽  
Kieran Dartée ◽  
...  
Keyword(s):  
Ecosystem Services ◽  
Risk Reduction ◽  
Case Studies ◽  
Disaster Risk Reduction ◽  
Business Models ◽  
Climate Adaptation ◽  
Disaster Risk ◽  
Critical Information ◽  
Business Cases ◽  
Floods And Droughts

Nature-based solutions (NBS) are increasingly being promoted because they can solve different pursued aims together with providing an additional array of multiple ecosystem services or co-benefits. Nevertheless, their implementation is still being curbed by several barriers, for example, a lack of examples, a lack of finance, and a lack of business cases. Therefore, there is an urgent need to facilitate the construction of business models and business cases that identify the elements required to capture value. These are necessary to catalyze investments for the implementation of NBS. This article presents a tool called a Natural Assurance Schemes (NAS) canvas and explains how it can be applied to identify business models for NBS strategies providing climate adaptation services, showing an eye-shot summary of critical information to attract funding. The framework is applied in three case studies covering different contexts, scales, and climate-related risks (floods and droughts). Finally, a reflective analysis is done, comparing the tool with other similar approaches while highlighting the differential characteristics that define the usefulness, replicability, and flexibility of the tool for the target users, namely policymakers, developers, scientists, or entrepreneurs aiming to promote and implement NAS and NBS projects.

scholarly journals Blockchain-Based Application for Certification Management

2020 ◽  
Vol 14 (4) ◽  
pp. 488-492
Author(s):  
Jovan Karamachoski ◽  
Ninoslav Marina ◽  
Pavel Taskov
Keyword(s):  
Supply Chain ◽  
Business Models ◽  
Human Factor ◽  
Computer Code ◽  
Chain Management ◽  
Practical Applications ◽  
Sustainable Technologies ◽  
Blockchain Technology ◽  
Smart Contract ◽  
Crucial Part

Blockchain technology will bring a disruption in plenty of industries and businesses. Recently it proved the robustness, immutability, auditability, in many crucial practical applications. The blockchain structure offers traceability of actions, alterations, alerts, which is an important property of a system needed for development of sustainable technologies. A crucial part of the blockchain technology regarding the optimization of the processes is the smart contract. It is a self-executable computer code, open and transparent, encoding the terms of a regular contract. It is able to automate the processes, thus decreasing the human-factor mistakes or counterfeits. In this paper, we are presenting the feasibility of the blockchain technology in the certification processes, with an application developed for university diploma certification. The example is easily transferable in other areas and business models such as logistics, supply chain management, or other segments where certification is essential.

scholarly journals Performance Assessment of Product Service System from System Architecture Perspectives

2012 ◽  
Vol 2012 ◽  
pp. 1-19 ◽  
Author(s):  
John P. T. Mo
Keyword(s):  
Case Studies ◽  
Support Services ◽  
Business Models ◽  
Service System ◽  
Case Study Research ◽  
Product Service System ◽  
Engineering Product ◽  
Product Service ◽  
New Business ◽  
Complex Engineering

New business models in complex engineering products have favoured the integration of acquisition and sustainment phases in capability development. The product service system (PSS) concept enables manufacturers of complex engineering products to incorporate support services into the product’s manufacturing and sustainment lifecycle. However, the PSS design has imposed significant risks to the manufacturer not only in the manufacture of the product itself, but also in the provision of support services over long period of time at a predetermined price. This paper analysed three case studies using case study research design approach and mapped the service elements of the case studies to the generic complex engineering product service system (CEPSS) model. By establishing the concept of capability distribution for a PSS enterprise, the capability of the CEPSS can be overlaid on the performance-based reward scheme so that decision makers evaluate options related to the business opportunities presented to them.

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