scholarly journals Market Orientation and Business Performance: Study in Petrol Station in Timor-Leste

2019 ◽  
Vol 1 ◽  
pp. 12-19
Author(s):  
Estanislau Sousa Saldanha ◽  
Elizita Vilhena Gusmao ◽  
Domingos M.B. Barreto ◽  
Jorge Ribeiro Freitas ◽  
Teresa Freitas Belo

The objective of this research is to assess the impact of market orientation on business performance in the petrol stations in Timor-Leste. In our study, we used questionnaire from previous authors to collect data. Hypothesis was tested using Smart-PLS 3.0. The result shows that market orientation reflected by consumer orientation, competitor orientation, and inter-functional coordination had a positive and significant impact on business performance. This study contributes to the literature on market orientation and business performance which still face inconsistent results from previous researches. This study is also expected to be considered by the government in developing policies related to small and medium enterprise (SMEs) management. In the middle of this, market orientation could be one determinant factor to be considered as strategic fitness to improve SME’s financial and nonfinancial performances in Timor-Leste. In addition, SME’s managers could look at market orientation as a business strategy to improve their business performance.

2021 ◽  
pp. 1357-1366 ◽  
Author(s):  
Hoang Van Hai ◽  
Nguyen Duc Xuan ◽  
Truong Duc Thao ◽  
Pham Thi Thu Hien

This study is based on the results of a survey of 518 start-ups in Vietnam during the period of establishment from 2016 to 2018. Data collection lasted from November 2019 to May 2020, interrupted by Covid-19 translation and collected data were processed on SPSS20 and AMOS24 software, model estimation and hypothesis testing using linear structural equations (SEM). The research results show that business strategy and market-oriented factors had positive impacts on the performance of Vietnamese startups. However, no regulatory relationship of business strategy has been found that affects the impact relationship of market orientation with business performance. In addition, the study also found that, in current context, startups pursuing defensive strategies have more success than firms pursuing pioneering strategies and startups in the field. Trade / services are more likely to succeed than in agriculture and industry.


2021 ◽  
Vol 124 ◽  
pp. 03006
Author(s):  
Abdul Mutalib Embong ◽  
Norzamziah Afzainizam ◽  
Mariati Norhashim ◽  
Amirsaman Ahmadi

Population ageing; where there is growth in the percentage of older persons in the population; is becoming a worldwide phenomenon due to better healthcare and lower birth rates. The phenomenon of population ageing brings with it both challenges and opportunities. The challenges of an ageing population include social, health and economic support of the elderly. Malaysia is recognizing the need to address this issue of financially supporting an ageing population. The purpose of the paper was to investigate the impact of business on the financial well-being (FWB) of the ageing, specifically the government retirees. A questionnaire-based survey was conducted among retirees who were in business throughout Malaysia that employed a cross sectional design. Forty-one respondents were successfully interviewed. Statistical procedures for the analyses included descriptive analysis and a profile analysis using scatterplot on the perceived business performance vs financial well-being. The survey revealed that the majority of the respondents operated business in the services, trade or retail industries which were set up and fully owned by themselves. Resource wise, the majority had very low financial capital, human capital and social capital. The study provides some empirical evidence that the retirees in business may be categorized into opportunity driven and necessity driven groups. The paper concludes that there is a need to find alternative income generation methods for the necessity driven group. Making paid work accessible to the elderly must be urgently put on the national agenda.


2018 ◽  
Vol 27 (1) ◽  
pp. 1
Author(s):  
Muhammad Abdul Aziz ◽  
Susilo Toto Raharjo ◽  
Amie Kusumawardhani

Innovation in SMEs (Small and Medium Enterprises) like art craft pottery in Kasongan Bantul Regency, certainly can improve in terms of business performance of SMEs. This study aims to analyze the factors that affect business performance using variables such as customer orientation, competitor orientation, technological orientation, and innovation as an intervening variables. Departing from the research problem, this study aims was how to improve business performance through innovation and factors that influence innovation that is customer orientation, competitor orientation and technological orientation.The sample of the study was 130 respondents, where 10 respondents not willing to return the questionnaire that has been in charge, within the deadline of the return. So this study yields final respondents as much as 120 respondents, but there are some questionnaires that are not fully answered. So, the results of finals questionnaire that can be analyzed was 110 respondents. Determination of sample was done by purposive sampling technique, where purposive sampling is sampling technique of data source with certain consideration. The respondents in this study are the owners of SMEs art craft pottery in Bantul District. The tool used to analyze was Structural Equation Modeling (SEM). The results of this study were are four hypotheses accepted from seven research hypotheses. The significant factors that influencing innovation are competitor orientation and technological orientation, and factors that directly influence significant to business performance were innovation and technological orientation.


2012 ◽  
Vol 23 (1) ◽  
pp. 70-76 ◽  
Author(s):  
Lucie Kanovska ◽  
Eva Tomaskova

The paper is focused on the determination of new knowledge about interfunctional coordination. Interfunctional coordination was defined at the beginning of 90s. It is the coordination of all company activities leading to the increase of business performance. Interfunctional coordination is connected with market orientation. It is one of necessary principle of market orientation. It is not possible to use market orientation without interfunctional coordination. Market orientation is based on marketing conception. The first detailed studies were offered by Kohli and Jaworski (1990) and Narver and Slater (1990). Market orientation is described as a method helping to contribute better managing of a company by many researchers. A lot of papers on this topic were publicized during the last two decades. The earliest papers involved the first definitions of market orientation; offered methods for its measuring; and investigated the impact of market orientation on business performance. The last attitudes towards market orientation agree that market orientation enables managers to focus on external and internal elements and activities, which influence the activity of a company leading to its performance increase (Tomaskova, 2009). At present, we have a lot of methods used for the measuring of market orientation. Using a proper method depends on the branch or economic system. The perception of the implementation of market orientation is changing during the period, as well. However, the main principle is still the same – market orientation has a positive impact on business performance. Nowadays, a lot of authors deal with the implementation of market orientation. Because of this reason, we have prepared research “Research on implementation on market orientation in Hi-Tech Firms” (GA 402/07/1493). The goal of the research was to detect barriers of the implementation of market orientation. We divided the barriers of the implementation into three parts according to managers’ influence in an internal, branch and external environment. State, economy and technologies are named as the main elements of external environment. The main barriers connected with the elements of branch environment are quality and quantity of branch stakeholders. Barriers of internal environment involve the barriers connected with the top management and its personality, skills, knowledge and experiences, all employees of a company and interfunctional coordination. The paper deals with the interfunctional coordination at hi-tech firms. The objective of the paper is to define barriers connected with interfunctional coordination and to detect the perception and importance of interfunctional coordination at hi-tech firms. The theoretical knowledge is noticed in some research studies. The data was acquired by means of a questionnaire. New Method measured market orientation in a company. The questionnaire New Method with 7-point Likert scale constituted by Tomaskova (2005) was used for the research. The complete database was analysed by using standard statistical methods (correlation analysis, Spearman correlation coefficient, chi-square) as well as other sophisticated techniques (Cronbach alpha). The main results of the research show that the level of market orientation at the hi-tech firms in the Czech Republic is high and confirm how important is gaining information and using this information inside the company for market orientation. The main results of the research confirm that interfunctional coordination is the base of market orientation. Hi-tech firms in the Czech Republic perceive interfunctional coordination as very necessary presumption for their future development and prosperity. The highest rate for this part received the following statements confirming positive company attitude for innovation, preference for teamwork and mutual cooperation in firms and also effort to be flexible. On the other hand, the lowest average rate had the statement describing relations between superiors and subordinates and their strictness and formalness.DOI: http://dx.doi.org/10.5755/j01.ee.23.1.1224


2015 ◽  
Vol 43 (7) ◽  
pp. 580-596 ◽  
Author(s):  
Sami Kajalo ◽  
Arto Lindblom

Purpose – The purpose of this paper is to investigate the impact of market orientation (MO) and entrepreneurial orientation (EO) on business performance among small retailers. In particular, the goal is to understand and determine to what extent MO and EO influence firm performance directly, and to what extent MO and EO are connected to performance via marketing capabilities. Design/methodology/approach – The developed conceptual model is tested using structural equation modelling (SEM) using a sample of 202 small retailers. Findings – The result of the SEM model shows that both MO and EO act as a basis for improved business performance among small retailers. However, the performance impact of MO and EO is not that straightforward. Based on the research findings, it can be argued that both MO and EO require marketing capabilities to more fully unlock their value-creating potential among small retail firms. Originality/value – This study has provided new insights regarding the impact of MO and EO on business performance in the context of small retail firms. In particular, the study has contributed to the literature by demonstrating the routes through which MO and EO impact on performance.


Author(s):  
Fitria Astuti Firman ◽  
Ine Minara Ruky ◽  
Ratih Dyah Kusumastuti ◽  
Harris Turino Kurniawan

Objective - An urgency to investigate the impact of government policies on project performance through strategic management perspective is motivated by the gap of knowledge on a relationship between government policies and project. This paper proposes a conceptual model for further empirical research in the future. Six latent variables and ten hypotheses are developed through reviewing some literature in three following research avenues: Entrepreneurship, Strategic Management, and Project Management. Methodology - In order to observe a logical fitness of model development on government policies influences to firm activities, a specific context is chosen, namely the Indonesian renewable energy power generation. The last research avenue is strongly related to the research context. Further empirical study is required, and a discussion on it is presented in this paper. Findings – This paper emphasizes that project activities should be strategically managed since those support the achievement of business performance. Novelty - The study will bring benefits to the three following aspects: theoretical, managerial and regulatory aspects. Type of Paper - Review Keywords: Capability; Entrepreneurial orientation; Government policies; Project performance; Resource orchestration JEL Classification: H11, M21


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