scholarly journals THE INFLUENCE OF TRUST AND INFORMATION QUALITY ON ONLINE PURCHASE DECISION IN THE SHOPEE APPLICATION (A CASE STUDY ON PT SRI BOGOR’S EMPLOYEE)

2021 ◽  
Vol 1 (2) ◽  
pp. 37-42
Author(s):  
Esa Indra Mustika ◽  
Antoni Ludfi Arifin

This study aims to determine how trust and information quality influence online purchasing decisions for Shopee application users. This research is a quantitative study with trust, information quality, and purchase decisions as variables. The population of this research was employees of PT SRI Bogor, who had at least used the Shopee application once. The sample used in this study consisted of 90 respondents who were taken using the accidental sampling technique. Data collection was carried out using questionnaires, in which each respondent was given 25 statements. The data were then analyzed using regression analysis techniques, classical assumption tests, and hypothesis testing. The results of this study indicate that: (1) Trust has a positive effect on purchasing decisions with a value of 28%; (2) Quality of information has a positive effect on purchasing decisions with a value of 37.4%; (3) Trust and quality of information simultaneously influence purchasing decisions with a value of 43.4%, while the remaining 56.6% is influenced by other variables not examined.  

2021 ◽  
Vol 5 (1) ◽  
pp. 89-105
Author(s):  
Wafrotur Rohmah

The purpose of this study is to determine the effect of trust, convenience and quality of information on shopee consumers' online purchasing decisions. This study uses four variables, namely trust, convenience, quality of information and purchasing decisions. The research sample is students in Yogyakarta who are consumers of the shopee online buying and selling site. The data analysis tool uses Multiple Linear Regression Analysis. The results of the analysis show that (1) Trust, convenience and quality of information simultaneously have a significant effect on Online Purchase Decisions on the Shopee Online Buying Site. (2) Partially trust has a significant positive effect on Online Purchase Decisions on Shopee Online Buying Sites (3) Partially convenience has a significant positive effect on Online Purchase Decisions on Shopee Online Buying Sites and (3) Partially the quality of information has a significant positive effect on Online Purchase Decisions on the Shopee Online Buying Site.  


2019 ◽  
Vol 3 (1) ◽  
pp. 65-79
Author(s):  
Ardianto Kusuma

The purpose of this study was to determine the effect of trust, safety, service quality, and risk perception on online purchasing decisions. The population in this study are all consumers who have made purchases through online Tokopedia. The sampling technique in this study using purposive sampling. The requirements to be sampled in this study are those who have made purchases through online Tokopedia. In the sense that the sample is consumers who have made purchases through online Tokopedia within the Indonesian Islamic University students as many as 96 samples. The analytical tool used is Multiple Linear Regression Analysis. The results show that simultaneously the four variables of trust, security, service quality, and risk perception simultaneously have an influence on Online Purchase Decisions on the Tokopedia Website, partially trust has a significant positive effect on Online Purchase Decisions on the Tokopedia Website, partially security has a significant positive effect on Online Purchase Decisions on the Tokopedia Website, partially service quality has a significant positive effect on Online Purchasing Decisions on the Tokopedia Website, and partially risk perceptions have a significant positive effect on Online Purchasing Decisions on the Tokopedia Website  


The Winners ◽  
2016 ◽  
Vol 17 (1) ◽  
pp. 59
Author(s):  
Muhammad Tony Nawawi

This study aimed to determine factors of consumer behavior that affect to purchasing decision on BlackBerry Smartphone with the case study in Faculty of Economics, Tarumanagara University, Jakarta. The population was all students of faculty of economics who used or were familiar with the BlackBerry brand mobile phone, with a sampling technique used was purposive random sampling and samples were taken by 200 students. The purpose of the study was to examine and analyze some factors that affect students in the decision to buy BlackBerry mobile phone brands and know the dominant factors that influence the purchase decision. Theanalysis used the method of multiple regression analysis and hypothesis testing and also testing conducted validity and reliability by using the help of SPSS (Statistical Program for the Science Society). The analysis shows that there is significant positive effect between the factors of cultural, social, personal, and psychological effect on purchasing decisions, with significance 0,000 < 0,05, and Adjusted R Square is worth 0,216, it means that 21,6% of purchase decisions are influenced by these factors.


2018 ◽  
Vol 23 (1) ◽  
Author(s):  
Indra Ade Irawan

This study aims to determine the influence of trust, convenience, security, and quality of service to online purchasing decisions on consumers in the area of South Tangerang. The population is all consumers who buy products online in South Tangerang region. The type of data used is the primary data using the questionnaire method. The sampling technique is using non probability sampling with sample of 200 respondents. The analysis technique used is multiple regression. The results showed that: (1) Trust has a positive and significant effect on online purchasing decisions. (2) Convinience has a positive and significant impact on online purchasing decisions. (3) Security has a negative and insignificant effect on online purchasing decisions. (4) Service Quality has a positive and significant impact on online purchasing decisions.


2021 ◽  
Vol 2 (3) ◽  
pp. 880-889
Author(s):  
Septa Diana Nabella

The main objective of this research is to analyze the influence of service quality, promotion and information quality on customer purchasing decisions at PT. Ng Tech Supplies. This research is causal research (cause-effect research) . The population and sample in this study were 164 regular customers during January 2019 to July 2019 period. The sampling technique that the researcher used in this study was the simple random sampling technique. So that the sample in this study was 116 respondents. The results showed that partially service quality and information quality variables had a significant effect on customer purchasing decisions at PT. Ng Tech Supplies. Meanwhile, promotion has no effect on customer purchasing decisions at PT. Ng Tech Supplies.


2020 ◽  
Vol 1 (1) ◽  
pp. 1
Author(s):  
Zuhdan Ady Fataron ◽  
Hariyanti Rohmah

<p>The existence of onlineshop has many advantages, one of them is to facilitate the effective purchase and selling for the community. Shopee is an online shop platform that has many users. It can not be separated from the trust built by the marketplace. Trust, ease, and quality of information become important aspects for marketplaces to attract customer interest. Halal products are special requirements given to customers who are Muslim, in order to avoid things that are prohibited by syara 'against purchase decisions in the marketplace. To see the effect, a research was conducted on students as the biggest onlineshop actors with variables of trust, ease, quality of information and halal products as independent variables on purchase decisions as dependent variable. The results showed that the variables of trust, ease, quality of information and halal products had a positive and significant effect on purchase decisions in shopee marketplace.</p>


Author(s):  
Sri Endang Fitria ◽  

The research in the journal aims to analyse the influence of lifestyle, product innovation and Instagram social media on Firmi’s Scarf online shop purchasing decisions. This study uses quantitative methods. The population in this study were Firmi’s Scarf buyers with a total sample of 85 consumers. The method of sampling is done by using the Census method. The hypothesis test proposed in this study was carried out using regression analysis test equipment and partial hypothesis using SPSS 24. The results of the analysis showed that lifestyle influenced purchasing decisions significantly and positively, product innovation had a significant and positive effect on purchasing decisions, and social media Instagram has a significant and positive effect on purchasing decisions.


2019 ◽  
Vol 27 (2) ◽  
pp. 119-133
Author(s):  
Putri Aprilia Isnaini ◽  
Ida Bagus Nyoman Udayana

This writing is done to determine the effect of information quality and service quality on attitudes in the use of application systems with the ease of use of the system as an intervining variable in online transportation services (gojek) in Yogyakarta. The sample in this study is customers who use online motorcycle transportation services in Yogyakarta. The sampling technique uses accidental sampling technique. Data collection is done by distributing online questionnaires through the Goegle form and distributed with social media such as WhatsApp and Instagram on a 1-4 scale to measure 4 indicators. The results of this study show 1) the quality of information affects the ease of use, 2) the quality of service affects the ease of use, 3) the quality of information influences attitudes in use, 4) the quality of services does not affect attitudes in use, and 5) ease of use attitude in use.


Author(s):  
Tiana Tiana ◽  
Bambang Sugiharto ◽  
Indah Umiyati

This study aims to test and analyze the quality of the system against perceived usefulness, the quality of information against perceived usefulness, the quality of the system to user satisfaction, Information Quality to user satisfaction and perceived usefulness to user satisfaction. The population in this research is employees teller and customer service department of Bank BJB in subang city. Sampling technique is nonprobability sampling by using purposive sampling method. The type of data used is primary data with questionnaire data collection method. Hypothesis testing used is Structural Equation Modeling (SEM) approach with variance Structural equation test or better known as Partial Least Square (PLS). The result of the research shows that Quality System has a significant positive effect on Perceived Usefulness, Quality of Information has a significant positive effect on Perceived Usefulness, Quality of System has a significant positive effect on user satisfaction, Information Quality has positive significant effect on user satisfaction, and Perceived Usefulness has no effect to User Satisfaction


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