The Effects of the Perception of Black Consumer Behavior on Emotion Labor and Self-Esteem in Hair Service Employees

The purpose of this study is study the effects of perceived black consumer behavior on emotional labor and self-esteem by hair service workers. 298 hair service workers in Seoul and Gyeonggi Province collect data through a survey. Analysis method uses SPSS 26.0 Program to analyze frequency factor analysis, reliability analysis, Multiple regression analysis was performed. First, Second, black consumer behavior has been shown to have statistically significant static on emotional labor. Second, black consumer behavior has been shown to have statistically significant static effects on self-esteem. Third, emotional labor has a statistically significant adverse effect on self-esteem. This study will help identify the negative phenomena of black service industry and further shape effective measures to cope with black consumer’s efficient response and ultimately provide basic data to beauty service professionals to live a healthy and higher quality live.

From “Robot” to “Rejuvenating Warrior”: An EFL Learner’s Conceptual Metaphors During School Transition

Drawing on conceptual metaphor theory, I investigated the school transition experience of an English as a foreign language (EFL) learner. In this narrative case study, the participant’s emotion labor was followed throughout his first semester at a high school in Turkey. Exploring narrative journals, conceptual metaphors, and interviews, I examined his dynamic emotional states. The findings revealed that school transition may entail inhibiting emotion labor for high school freshman EFL learners. Moreover, it was also shown that these emotions may force adolescent learners to reconceptualize foreign language learning with a negative perspective and develop surviving learner’s strategies that may support them in terms of getting satisfactory grades in a summative assessment culture but may jeopardize language learning in the long run.

Emotion labor and affect in transnational encounters: Insights from Western-trained TESOL professionals in Saudi Arabia

Informed by an ethnographic qualitative research study conducted with expatriate teachers of English in Saudi Arabia, we examine emotion(al) labor in the context of transnational mobilities with regards to cultural and institutional tensions. Engaged with wide-ranging interdisciplinary literature on emotion and affect, we discuss the place of transnational emotion(al) labor in four inter-related manifestations: (a) struggles and efforts to interact and communicate with students; (b) internalization and resentment of privilege and deficiency underlying discourses of native speakers; (c) responses to challenges from social, religious, and cultural difference; and (d) prolonged endurance, frustration, helplessness, and resistance to prescribed curriculum, testing, and top-down policy and practice. We also incorporate our reflections and emotion(al) labor as transnationally trained academics as we engage with the participants’ accounts. We show how our study could inspire dialogues with the self and conversations among researchers for support and solidarity beyond constructed boundaries of race, language, religion, ethnicity, and nationality.

To translanguage or not to translanguage: Ideology, practice, and intersectional identities

Translanguaging is an emerging research area within applied linguistics that blurs the lines between named languages used by bi- and multilingual language users and considers all languages to be part of the individual’s single semiotic repertoire. In parallel with this emergence, issues surrounding language teacher identities and emotion labor have also become prominent sites of research in applied linguistics. In this paper we adopt a unique two-stage qualitative research approach involving aspects of narrative knowledging and duoethnography in order to investigate the challenges and obstacles faced by teachers of English in implementing translanguaging practices in their personal and professional lives. By using intersectionality as an analytical tool, we found that the challenges to making use of translanguaging practices were intimately and intricately linked with personal identities and social context. The results suggest that decisions surrounding translanguaging practices can be seen as context-dependent, discursively produced constructions, rather than the cut and dried options that they have been presented as in previous literature.