Will Internet Market Newness Improve Performance? An Empirical Study on the Internet Market Innovation of Offline Retailers in China

With the increasing impact of the Internet, the transformation of traditional retailers through Internet innovation has become a pressing issue. Based on the theory of innovation and marketing capability, this study investigated the relationships among adaptive marketing capability (AMC), Internet market newness, and innovation performance. The mediation effect of compromise on these relationships was also investigated. Through data analysis of 205 questionnaires in China, the current study confirmed that interaction between AMC and Internet market newness significantly affected innovation performance, and Internet market newness positively affected performance only when AMC was high. The results also demonstrated that compromise mediated the interaction with performance. AMC moderated not only the direct effects on performance by Internet market newness, but the effects on compromise by Internet market newness.

Concept, Prospects and Challenges of Internet Pharmacy to Practice of Pharmaceutical Care: A Review

Internet pharmacy has been the focus of heightened interest over the past 10 years. The unfolding and increasing trend and availability of online health information and drug sourcing are becoming of palpable concerns as the internet is known to be characteristically porous in terms of legislature and regulatory control. This prevalence and pattern of use of the internet in this regard alongside knowledge and attitude of users are examined. The readiness of regulatory bodies and operational legislations in some countries to checkmate illegal and uncontrolled ethical drug sourcing is similarly highlighted. The advantages of online drug sourcing that may increasingly fuel the internet market are considered. Finally, necessary upgrade of existing physical drug outlets to tackle possible spurious and illegal virtual pharmacies and strategies to practice of pharmaceutical care based on online ideologies are also reviewed.

Constructing Sexual Fields: Chinese Gay Men’s Dating Practices Among Pluralized Dating Apps

In this study, we draw on sexual field theory to examine the structural nature of metropolitan Chinese gay men’s mobile dating practices in a polymedia environment where one can access an array of dating apps. We define structures of desire in the sexual field as not only the transpersonal valuations of desirability but also the dominance of particular desires that coordinate actors’ expectations and practices. Based on interviews with 52 urban Chinese gay men, we discuss the differing structures of desire hosted by four dating apps: Aloha, Blued, Grindr, and Tinder. Our analysis indicates that factors such as design features of dating apps, marketing strategies of app companies, and internet regulations have shaped the structures of desire by unevenly distributing the platform access to users across social classes and territorial divisions and (dis)enabling particular communicative practices in collective sexual life to different extents. The distance-sorted display of nearby users contributes to the predominance of immediate hook-ups on Blued and Grindr, while the matching mechanism of Aloha and Tinder functions as a “speed bump” and nourishes users’ expectations for lasting connections. As Blued is the most popular gay dating app on the heavily guarded Chinese internet market, the diversity of its users drives away many metropolitan middle-class gay men who only desire their own kind. In comparison, Aloha, Grindr, and Tinder, with smaller user bases, are more specialized sexual sites where the dominant currency of sexual capital reflects the form of the middle-class standard for “quality.”

Online marketplace: student consumer strategies

Introduction. The Internet is becoming a part of everyday life; it is in this space that communication, purchases, and payment for various services are carried out. Young people are the most dynamic social group that has long mastered the Internet market with its advantages, namely, comparing prices, book products, and buy at discounts. Materials and methods. The quantitative data collection method is used for studying young people’s consumer strategies in the Internet market and understand the prevalence of online shopping practices. This task led to the application of the survey and the analysis of the data obtained. Comprehension of values and behavioral practices in consumer groups (generally active experts, partially active experts, passive experts) is based on a qualitative strategy in the form of semi-formalized interviews. Research results, their discussion. The factors of the popularity of the Internet market among students have been determined: activity on the Internet and social networks, attractive prices for goods, an expanded range of goods; it was found that such categories of goods as tickets, music, software, and food delivery are frequently purchased via the Internet; it was revealed that the frequency of online purchases varies from “once every six months” to “once every 1-3 months”, while a purchase does not always accompany a visit to an online store. The survey showed that the most preferable for young people are such services, Internet catalogs, the possibility of placing a preliminary order, booking goods with subsequent self-pickup. Conclusions. The study made it possible to establish a trend towards increasing online purchases among students in the Internet market as a consumer platform with new consumption practices.

Biden will reform internet market as 5G expands

Significance The measures address the digital divide that the COVID-19 pandemic has further exposed. Among low-income and remote communities, commercial internet service can be slow and expensive or lacking altogether. The ballots add to the emerging call to treat internet connectivity as a public utility. Impacts Fibre-to-the-home could prove a feasible technology alternative to 5G in some locations. Firms will test internet delivery via alternatives such as low-orbit satellites and unlicensed TV spectrum (Microsoft). Municipalities will build or require conduits for fibre in all new infrastructure construction as part of 'smart city' deployments.

The global internet market(s): a reconstruction of the views of the industry

Purpose This paper aims to provide a synthesis of the evolution of the global internet markets through an assessment of their economic strength. It is an attempt to describe the various segments of the internet value chain and the evolution of the markets. It aims at briefly summing up the very dynamics of the sector, of the various subsectors while looking at the business models and the market capitalization. Design/methodology/approach The paper is a descriptive paper, presenting market trends, based on desk research and trade press. It is not meant to provide any theoretical contribution but attempting to reconstruct the views from the industry as documented by trade literature. Hence, the paper relies mostly on industry and consultancy data. The paper builds on a database collected by the author over the past 30 years and the selection of the relevant data to document and identify the trends and offer a synthesis of the views of the industry. Findings The paper shows how over the past 30 years the internet has changed dramatically from both a quantitative (reaching more and more users worldwide and witnessing a dramatic growth of all markets) and qualitative (offering an array of innovative products and services enabled by the deployment of new networks) and the availability of new devices. The paper reveals how each technological wave ushered in a series of innovation and new services, boosted the foundation and the growth of pioneering companies. Research limitations/implications Taking into account the lack of official data, the industry data used should be treated as just signals of potential trends, but sufficient to give an overview of the evolution of the global internet markets. Furthermore, detailed studies should complement this descriptive approach. The approach does have obvious methodological and theoretical limits, not providing a robust methodological framework just offering a reconstruction of the trends as documented by the trade publications. However, it concludes highlighting some of the tensions and contradictions. Practical implications The paper closes with a summary of the main transformations and considers some future developments. The paper draws some lessons from some failures and from the strategies of firms. Social implications The paper hints at the way users developed “unique” behaviors using social media, taking advantage of the new opportunities to exchange with others. The paper hints at some regulatory issues and challenges. Originality/value The paper briefly sums up the very dynamics of the global internet market(s). It attempts to characterize some of the main features of their evolution and of the main segments. If offers a comprehensive overview of available data.