Spinning is winning: Social casino apps and the platformization of gamble-play

Social casino apps are an emergent genre in the app economy that sits at the intersection of three different industries: casino gambling, freemium mobile games, and social media platforms. This institutional position has implications for the social casino app’s political economy and culture of consumption. We argue that social casino apps are representative of a broader casualization of risk that has taken hold in a platform society. By combining the uncertainty and chance associated with gambling with the interruptibility, informality, and modularity of free-to-play mobile games, social casino apps offer complete contingency in how they are designed and played. Game progression and social networking features are used to normalize the relationship between the consumer of social casino apps and the contingency of their desired form of play. As a result, the experience of risk is no longer restricted to the casino floor and in fact becomes a part of one’s daily routine. This casualization of risk marks the next adaptation of the contingent cultural commodity, where nothing is guaranteed and everything is subject to chance.

Appscapes in everyday life

It has long been acknowledged that the use of ‘free’ mobile apps comes at a price,but few empirical studies have looked into this supposed trade-off. This articlecombines qualitative interviews with mappings of infrastructures for dataficationin order to study the implications of mobile app usage from the perspectiveof individual users. It analyses users’ understanding of online tracking, maps theinfrastructural tenets of mobile datafication, and finds a disconnect between whatusers believe happens to their data and the actual data harvesting and distributionmechanisms of their apps. We thereby argue that users’ resigned attitudes shouldbe understood in light of the material conditions of the app economy and, as such,that user and infrastructure studies should join forces in exploring and enhancingusers’ agency, empowerment and emancipation.

Apps of Empire: Global Capitalism and the App Economy

This article interrogates Dyer-Witheford and De Peuter’s Games of Empire. Since its publication in 2009, the game industry evolved significantly, adding billions of players, dollars, and devices. One of the driving forces of this transformation has been the global diffusion of mobile media. This raises the question: Do mobile platforms and the app stores operated by Apple and Google allow for a radical departure from global hypercapitalism? This question will be explored by taking on three themes: shifts in labor, the political economy of platformization, and the capital-intensive mode of app production and circulation. Doing so addresses two gaps in Games of Empire’ s approach: a dearth of empirical economic analysis and the acknowledgment of work in critical platform studies and mainstream economics. It is concluded that rather than providing a staging ground for dissent or collective action, apps of empire signal the foreclosure of an exodus from global hypercapitalism.

App Imperialism: The Political Economy of the Canadian App Store

To critically engage with the political economy of platformization, this article builds on the concepts of platform capitalism and platform imperialism to situate platforms within wider historical, economic, and spatial trajectories. To investigate if platformization leads to the geographical redistribution of capital and power, we draw on the Canadian instance of Apple’s iOS App Store as a case study. App stores are situated in a complex ecosystem of markets, infrastructures, and governance models that the disparate fields of business studies, critical political economy of communications, and platform studies have begun to catalog. Through a combination of financial and institutional analysis, we ask if Canadian game app developers are effective in generating revenue within their own national App Store. Given Canada’s vibrant game industry one would expect Canadian developers to have a sizable economic footprint in the burgeoning app economy. Our results, however, point toward the US digital dominance and, therefore, we suggest the notion of app imperialism to signal the continuation, if not reinforcement of existing instances of economic inequalities and imperialism.

APP IMPERIALISM: THE POLITICAL ECONOMY OF THE CANADIAN APP STORE

In this paper, we introduce the notion of app imperialism by exploring the political economy of the Canadian iOS App Store. Building on Dal Yong Jin's concept of "platform imperialism", we argue that US companies dominate global app stores through the systematic acquisition of capital resources. App imperialism marks the outsized economic footprint and influence of US companies in national app stores. Using a longitudinal financial dataset, we qualitatively coded the top-50 of revenue-generating game apps in April 2015 and 2016. Distinguishing between value creation (generating revenue) and value capture (appropriating profit) allowed us to determine the plight of Canadian app developers. While the Canadian App Store exhibits a large degree of source diversity, featuring a high number of active app developers, we found the ability of Canadian developers to both create and capture value negligible. US owned developers, publishers, parent-organizations, and intellectual properties, on the other hand, were overrepresented. These initial findings suggest that any potential growth in the Canadian app economy will be increasingly captured by US-owned companies. These results question the effectiveness of Canadian cultural policy frameworks, which have been particularly proactive in supporting Canada-based game studios. While our initial analysis offers just a temporal and regional snapshot of the App Store's political economy, it gestures towards broader critical material issues related to platform capitalism and app diversity.

Perspectives of the App Economy: Tenets of the Innovative Phenomenon

The paper aims to explore the App Economy drawing on a configurational multiple-theory perspective (Meyer, Tsui & Hinings 1993; Miller, 1996), using the lens of Transaction Costs Theory, Regulation, Disruptive Innovation Theory and Systemic Approach. These theories are examined in the form of tenets. The choice of these theories as dimensions of our model is the output of two different activities. The first regards an ex-ante analysis of the previous studies in this field in order to find less investigated perspectives and find a connection between the topic of the App Economy and the main management theories; the second refers to a debate with some strategic management scholars in order to identify and choice the main theories for this research. This paper contributes to the existing literature by proposing an original interpretation of the App Economy and it tries to add new knowledge in this emerging research field by adding new tenets. The results of study are the formulation of eight different tenets: two for Transaction Costs Theory, one for Regulation, three for Disruptive Innovation Theory and two for Systemic Approach. These results have confirmed the linked between chosen theories and the new research field of the App Economy. In any case, this paper is a preliminary study to develop a theoretically grounded approach to understanding the emergence of the App Economy and how manage the changes that it brings into the markets. This study has implications for several stakeholders (such as managers, enterprises, institutions, Authorities, app developers, operators, platform managers and other organizations that work in this field), and for several industries being impacted by developments induced by this innovative sharing economy.

MAPS: Scaling Privacy Compliance Analysis to a Million Apps

The app economy is largely reliant on data collection as its primary revenue model. To comply with legal requirements, app developers are often obligated to notify users of their privacy practices in privacy policies. However, prior research has suggested that many developers are not accurately disclosing their apps’ privacy practices. Evaluating discrepancies between apps’ code and privacy policies enables the identification of potential compliance issues. In this study, we introduce the Mobile App Privacy System (MAPS) for conducting an extensive privacy census of Android apps. We designed a pipeline for retrieving and analyzing large app populations based on code analysis and machine learning techniques. In its first application, we conduct a privacy evaluation for a set of 1,035,853 Android apps from the Google Play Store. We find broad evidence of potential non-compliance. Many apps do not have a privacy policy to begin with. Policies that do exist are often silent on the practices performed by apps. For example, 12.1% of apps have at least one location-related potential compliance issue. We hope that our extensive analysis will motivate app stores, government regulators, and app developers to more effectively review apps for potential compliance issues.