Power relations in social media discourse: Dialogization and monologization on corporate Facebook pages

2016 ◽  
Vol 12 ◽  
pp. 68-76 ◽  
Author(s):  
Ella Lillqvist ◽  
Leena Louhiala-Salminen ◽  
Anne Kankaanranta
2020 ◽  
Vol V (IV) ◽  
pp. 204-216
Author(s):  
Mudassar Hussain Shah ◽  
Sadaf Asif ◽  
Raja Arslan Ahmad Khan

The present study explores how 'CPEC' is covered and treated by the two eminent English newspapers The News (Pakistani Newspaper) and the People's daily (Chinese Newspaper) through their Facebook's official pages through the keyword search “China – Pakistan Economic Corridor” from the year 2015-19. The broader aspects, categories are formed; as development, economy, political, social, strategic and other, examined the treatment on their frequency and semantic network analysis on positive, negative and neutral frames through coding sheet. For this purpose, the quantitative content analysis is conducted to examine that how 'CPEC' is covered, framed and treated by the said newspaper at their official Facebook pages. The findings of the study reveal that 'China – Pakistan Economic Corridor' is projected significantly more strategic than economic on the posts appeared on the Chinese and Pakistani newspaper. The coverage appeared on The News is varied from positive, neutral and negative.


2020 ◽  
Vol 4 (CSCW2) ◽  
pp. 1-23
Author(s):  
Sanjana Mendu ◽  
Anna Baglione ◽  
Sonia Baee ◽  
Congyu Wu ◽  
Brandon Ng ◽  
...  

2018 ◽  
Vol 118 (8) ◽  
pp. 1578-1596 ◽  
Author(s):  
Wandeep Kaur ◽  
Vimala Balakrishnan

Purpose The purpose of this paper is to investigate the effect of including letter repetition commonly found within social media text and its impact in determining the sentiment scores for two major airlines in Malaysia. Design/methodology/approach A Sentiment Intensity Calculator (SentI-Cal) was developed by assigning individual weights to each letter repetition, and tested it using data collected from official Facebook pages of the airlines. Findings Evaluation metrics indicate that SentI-Cal outperforms the baseline tool Semantic Orientation Calculator (SO-CAL), with an accuracy of 90.7 percent compared to 58.33 percent for SO-CAL. Practical implications A more accurate sentiment score allows airline services to easily obtain a better understanding of the sentiments of their customers, hence providing opportunities in improving their airline services. Originality/value Proposed mechanism calculates sentiment intensity of social media text by assigning individual weightage to each repeated letter and exclamation mark thus producing a more accurate sentiment score.


Significance Articles containing the bogus quotes were shared across social media globally. The case illustrates how disinformation is created and spread for malign influence, and its ease of entry into social media discourse, which makes it so difficult to untangle and counter. Impacts Political polarisation within the United States is impeding a 'whole of society' response. Russian and Chinese disinformation campaigns will claim the two nations are falsely accused victims of bullying by envious foes. Artificial intelligence-created synthetic media such as deepfakes will enable a step-change in the sophistication of 'infowars'.


Author(s):  
Hadas Schlussel ◽  
Paul Frosh

Videos are among the most widely used media formats on Facebook. Yet little research has been done on their aesthetic and formal attributes, and especially on how they operate within the frameworks of attention, interruption and embodied interaction specific to social media interfaces. This paper examines recipe videos published on Tasty, one of the most popular Facebook pages in the world. We analyze these videos through a novel three-dimensional model that integrates their semiotic characteristics (visual, auditory and textual), their interactive and haptic qualities, and their invitation to perceptual engagement and sensorimotor response. We conclude that Facebook recipe videos are exemplary of a broader category of social media videos which we call $2 : these create heightened multisensory experiences that take precedent over informational use or narrative involvement, revealing the deeply physical character of our connections to social media and a yearning for embodied presence in what we might call our online-life.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Laurence Dessart ◽  
Cleopatra Veloutsou

Purpose In an era where companies shift a part of their marketing budget to support their social media presence, very little is known about the antecedents and effects of participant identification in a social media community. This paper aims to examine the antecedents of community identification in a Facebook company-managed brand community, for inactive members, using the uses and gratification theory. Brand community identification is also expected to lead to higher levels of brand loyalty for these members. Design/methodology/approach This research reports the results of a quantitative with survey data from 389 members of a variety of different official Facebook pages. Findings The results reveal that inactive members of Facebook pages can be influenced to act in a way that is beneficial for a company. Perceived human and information value of the brand Facebook page lead members to identify with a brand community and identification is a strong predictor of loyalty to the brand. Practical implications This paper provides suggestions to managers on the development of brand community value that can increase brand community identification and loyalty of apparently inactive brand community members. Originality/value By showing that brand community identification and loyalty exist for users with low activity levels, this research challenges the widely accepted idea that only highly active members are valuable in online brand communities. Specifically, it reveals the most important motivations for these members to identify with the community and be loyal to the brand.


INFORMASI ◽  
2020 ◽  
Vol 50 (2) ◽  
pp. 111-122
Author(s):  
Nkiru Comfort Ezeh ◽  
Augustine Godwin Mboso

The Social Media has emerged as a new platform for discourses. It has no doubt provided people with easier and faster accessibility to information and has become an outlet for them to share their views on socio-political issues. It has also been observed that negative and hate comments seem to dominate on social networks used for social and political communication. Anchored on Public Sphere Theory, focus group discussions were conducted with undergraduate youths in South-east Nigeria examined on the issue of President Mohammadu Buhari’s referring to Nigerian youths as lazy, while speaking at the Commonwealth Business Forum in Westminster on 18th April 2018. This article, therefore, explored the opinions advanced in the discourse based on the principles of freedom of expression and responsibility. The study suggests that while Twitter platform was more objective in the discussion of the issue of the day because it allows the use of filters to ensure that contents posted on the platform adhere strictly to rules and fair usage; Facebook and Whatsapp trailed with abuses and hate comments. The study recommended that owners of blogs and media houses who now post their contents on the social media should coordinate comments on such platforms and continue developing mechanisms that work to regulate the quality of posted content.


2021 ◽  
Vol 104 (12) ◽  
pp. 482-486
Author(s):  
Igor Feliksovich Porubay ◽  
◽  
Ehtiyot Ismailovna Ibragimova ◽  
Keyword(s):  

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Ramy Magdy ◽  
Maries Mikhael ◽  
Yassmine G. Hussein

Purpose This paper aims to analyze the discourse of Arab feminism social media pages as a form of real-time new media. This is to be conducted culturally to understand the Westernized character these pages tend to propagate and the politico-cultural significations of such a propagation. Design/methodology/approach Using visual and content analysis the paper analyzes both the written and visual contents of two popular Arab feminist Facebook pages, “Thory” and “Feminist doodles” to explore its culture relevance/Westernization via the categories of “re-employing the binary second wave feminism, the historical relevance and the Westernized tone of both pages. Findings The pages showed a tendency toward second wave, Westernized, anti-orient feminism. Such importation of feminism made the pages’ message not only a bit irrelevant but also conceptually violent to a large extent. Starting from alien contexts, the two pages dislocate the Arab women experiences of their situation for the sake of comprehending and adapting to heavily Westernized images. Originality/value The paper contributes to the ongoing debate over the gender issue in the Arab context after 2011, what it originally offers is discussing the cultural relevance of popular feminist Facebook pages claiming to represent the everyday struggles of the Arab women. In addition, it shows the impact of real-time media on identity formulation.


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