Connotation Analysis on Sustainable Development Strategy of Garment Enterprises — Case Study on the Famous Brand JNBY
Keyword(s):
Domestic original designer brand JYBY adheres to environmental protection and social responsibility actions, and integrates sustainable development into its strategic planning. This paper mainly USES case analysis method to analyse the composition and implementation measures of JNBY’s sustainable development strategy, so as to provide experience for other garment enterprises in China to formulate sustainable development strategies.
2009 ◽
Vol 3
(3-4)
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pp. 89-92
2013 ◽
Vol 869-870
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pp. 786-790
2012 ◽
Vol 17
(17)
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pp. 117-125
Keyword(s):
2016 ◽
Vol 66
(1)
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pp. 209-233
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