Effective Brainstorming

Author(s):  
Paul B. Paulus ◽  
Jared B. Kenworthy

This chapter reviews the extensive literature on brainstorming to determine potential best practices. It presents the major theoretical perspectives and highlights their relationship to the various factors that influence the effectiveness of brainstorming. It examines the utility of verbal brainstorming, electronic brainstorming, and brainwriting for generation of creative ideas. It evaluates the effects of instructions, breaks, facilitators, training, tapping semantic categories, turnover, and group size. It also notes the gaps that exist in the literature and future research directions. It is clear that there is now considerable evidence to guide effective brainstorming and produce performances in groups that exceed those of comparable sets of solitary brainstormers.

Author(s):  
Kristen Smirnov

Despite many demographic, behavioral, and technical features that should make it an appealing destination for social media marketers, the Tumblr platform has lagged in marketing adoption. This chapter discusses the site features that drive its potential, while also acknowledging the challenges that Tumblr presents. Contrasts are offered between the limited flexibility but easier adoption curve of other platforms such as Facebook and Twitter, with the phenomenon known as choice overload discussed as a possible explanation for non-Tumblr preferences. Three Tumblr case studies are presented in depth to illustrate best practices (Denny's diner chain and the musician Taylor Swift) and to warn against certain common pitfalls (Nordstrom). The chapter concludes with potential future research directions to pursue on this growing but underutilized platform.


2020 ◽  
Vol 64 (15) ◽  
pp. 1551-1570
Author(s):  
Jessica M. Grosholz ◽  
Jean D. Kabongo ◽  
Michael H. Morris ◽  
Ashley Wichern

This article draws upon the theories of entrepreneurial cognition, planned behavior, and criminal desistance to understand the role of entrepreneurship education in the behavioral and cognitive transformation of incarcerated individuals. Specifically, this article considers how participation in an entrepreneurship education program should influence entrepreneurial opportunity recognition, cognitive transformation, and institutional misconduct. It suggests these changes are more likely to influence an incarcerated person’s entrepreneurial intentions and criminal desistance. The six propositions presented shed light on how an incarcerated individual’s willingness to change his or her attitudes and develop an entrepreneurial mind-set influence his or her behavior in prison and prepares him or her to prosper in a dynamic and complex world after release. This article argues that the study of one’s transformation while incarcerated through the discovery, evaluation, and exploitation of opportunities is likely to advance empirical and theoretical perspectives of the fields of entrepreneurship. The examination of how incarcerated persons deal with fear of failure, risk aversion, and identity, in particular, presents great opportunities for future research.


Author(s):  
Daniel Otieno

This chapter discusses the integration of digital literacy in competency-based curriculum (CBC). In the introduction, the authors discuss the 21st century skills and their relevance to the competency-based curriculum. The discussion funnels from global, regional, and local contexts. Theoretical perspectives in ICT and the CBC are dealt with to provide a background. Multiple approaches of integrating digital literacy within the curriculum are highlighted later in the chapter. These issues are discussed in the light of the extant literature on digital literacy and the competency-based curriculum. The discussion revolves around the trends, controversies of digital literacy in the CBC with possible solutions put forth towards the end of the chapter. Finally, recommendations and future research directions are made. The chapter concludes with a summary of the major issues discussed in the chapter and recommendations for further reading.


Author(s):  
Miri Scharf

Relatively little research has examined the grandparent–adult grandchild relationship, although these relationships might play a more significant role than in the past, possibly impacting grandchildren’s development and the adjustment of both parties. This chapter reviews different theoretical perspectives related to this bond and presents the special flavor of this bond during emerging adulthood resulting from the different developmental trajectories of grandparents and grandchildren that mutually influence one another. Empirical findings demonstrating large variation both within and between families regarding frequency of contact and quality of the relations are presented, as well as various contextual and demographic variables that might mediate and moderate these variations. Finally, the importance of studying this bond, future research directions, and possible implications are discussed.


2019 ◽  
Vol 11 (1) ◽  
pp. 419-438
Author(s):  
JunJie Wu

Urbanization is taking place at an unprecedented pace and scale in China, India, and many other emerging economies. This will have profound impacts on the world economy and environment. This review provides a critical assessment of the current understanding of the intertwined relationships between agglomeration, economic growth, and environmental quality. We start by providing a brief overview of the extensive literature on the drivers of agglomeration and its economic impact. We then discuss the opposing views on the environmental impact of agglomeration and illustrate the trade-offs involved when choosing among different levels and forms of agglomeration. Finally, we discuss challenges for environmental management in a rapidly urbanizing economy and some lessons learned from history and experiences of urban development and their policy implications. The review concludes with a discussion of key knowledge gaps and future research directions.


2003 ◽  
Vol 45 (1) ◽  
pp. 1-20 ◽  
Author(s):  
Graham Spickett-Jones ◽  
Philip J. Kitchen

This conceptual paper concerns information processing, and focuses on the methods and mechanisms used by marketers and academics in attempting to explore mental processes, particularly regarding perception and cognitive mapping in relation to marketing communications. The paper reviews the extensive literature in this domain, deriving information and models from a wide variety of disciplines including: cognitive information processing, attitudes and attitudinal change, elaboration and receiver involvement, sub-routines and sub-processors, semiotics, cognitive science and psycholinguistics. We conclude by suggesting that each of these disciplines has a role to play in terms of future research direction, and that the field of information processing still provides a rich and fertile basis for significant developments to take place.


2021 ◽  
Vol 12 ◽  
Author(s):  
Peixu He ◽  
Cuiling Jiang ◽  
Zhixing Xu ◽  
Chuangang Shen

This article provides a review of scientific articles addressing the topic of knowledge hiding in organizations. Based on a descriptive analysis, bibliometric analysis, and content analysis of a sample of 81 articles published in the academic journals in the Web of Science from 2012 to 2020, we identify the main areas and current dynamics of knowledge hiding research. Our results show that the central research themes of knowledge hiding include five clusters: concept and dimensions, antecedents, consequences, theories, and influence mechanisms. Based on our findings, we suggest future research should further develop the concept and dimensions of knowledge hiding; probe deeper into the consequences of knowledge hiding; explore multilateral, cross-level, and collective knowledge hiding; employ innovative theoretical perspectives and research methods to study knowledge hiding; and address how cultural and other contextual factors may shape the knowledge hiding behavior.


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