AbstractIn marineVibriospecies, chitin-induced natural transformation enables bacteria to take up DNA from the external environment and integrate it into their genome via homologous recombination. Expression of the master competence regulator TfoX bypasses the need for chitin induction and drives expression of the genes required for competence in severalVibriospecies. Here, we show that TfoX expression in twoVibrio campbelliistrains, DS40M4 and NBRC 15631, enables high frequencies of natural transformation. Conversely, transformation was not achieved in the model quorum-sensing strainV. campbelliiBB120 (previously classified asVibrio harveyi). Surprisingly, we find that quorum sensing is not required for transformation inV. campbelliiDS40M4. This result is in contrast toVibrio choleraethat requires the quorum-sensing regulator HapR to activate the competence regulator QstR. However, similar toV. cholerae, QstR is necessary for transformation in DS40M4. To investigate the difference in transformation frequencies between BB120 and DS40M4, we used previously studiedV. choleraecompetence genes to inform a comparative genomics analysis coupled with transcriptomics. BB120 encodes homologs of all known competence genes, but most of these genes were not induced by ectopic expression of TfoX, which likely accounts for the non-functional natural transformation in this strain. Comparison of transformation frequencies amongVibriospecies indicates a wide disparity among even closely related strains, withVibrio vulnificushaving the lowest functional transformation frequency. We show that ectopic expression of both TfoX and QstR is sufficient to produce a significant increase in transformation frequency inVibrio vulnificus.SignificanceNaturally transformable or competent bacteria are able to take up DNA from their environment, a key method of horizontal gene transfer for acquisition of new DNA sequences. Our research shows thatVibriospecies that inhabit marine environments exhibit a wide diversity in natural transformation capability ranging from non-transformable to high transformation rates in which 10% of cells measurably incorporate new DNA. We show that the role of regulatory systems controlling the expression of competence genes (e.g., quorum sensing) is conserved among closely related species but differs throughout the genus. Expression of two key transcription factors, TfoX and QstR, are necessary and sufficient to stimulate high levels of transformation inVibrio campbelliiand recover low rates of transformation inVibrio vulnificus.