Promoting biodiversity: do consumers prefer feelings, facts, advice or appeals?

2015 ◽  
Vol 32 (4) ◽  
pp. 266-277 ◽  
Author(s):  
Dorothea Schaffner ◽  
Sascha Demarmels ◽  
Uta Juettner
Keyword(s):  
Public Policy ◽  
Design Methodology ◽  
Positive Emotions ◽  
Procedural Knowledge ◽  
Communication Strategies ◽  
Communication Strategy ◽  
Policy Makers ◽  
Content Type ◽  
Positive Attitudes ◽  
Practical Implications

Purpose – The purpose of this paper is to explore consumers’ responses to emotional and normative communication in comparison with traditional informational campaigns promoting pro-environmental behavior in the context of biodiversity. By adopting the approach of likeability of the communication, the paper identifies which type of communication strategy is liked by consumers’ and which dimensions define likeability in the context of biodiversity. The goal is to improve the effectiveness of communication messages delivered by social marketers or public policy makers through a better understanding of consumers’ responses to different communication strategies. Design/methodology/approach – To investigate which communications strategies are perceived as likeable in the context of promoting biodiversity and to explore the dimensions that underlie likeability of the communication a qualitative study was conducted. First, the information design with the different communication strategies has been developed. Second, focused interviews with 25 individuals have been conducted. Findings – Results indicate that communication strategies using positive emotions led to most favorable responses. Further, findings suggest that informational strategies seem to result in positive attitudes when they tap on procedural knowledge. Favorable judgments are linked with communication strategies that create awareness or which are relevant and informative. Research limitations/implications – Further empirical research is suggested exploring consumers’ responses to communication strategies that combine emotions and facts. Practical implications – Based on the findings of this study, social marketers and public policy makers are recommended to use a combination of communication strategies that evoke positive emotions and provide consumers with the facts necessary to take action. Originality/value – The paper allows for an integrated view and contributes to an increased understanding of responses to communication strategies and provides valuable practical implications for social marketers and public policy makers.

Venkat Ramaswamy – how value co-creation with stakeholders is transformative for producers, consumers and society

2014 ◽  
Vol 42 (1) ◽  
pp. 9-16 ◽  
Author(s):  
Brian Leavy
Keyword(s):  
Public Policy ◽  
Value Creation ◽  
Design Methodology ◽  
Policy Makers ◽  
Content Type ◽  
Corporate Managers ◽  
Capability Building ◽  
The World ◽  
Dynamic Perspective ◽  
Practical Implications

Purpose – This second part of Strategy & Leadership's interview with Prof. Venkat Ramaswamy, one of the early proponents of co-creating value with stakeholders, asks him about the progress of the “co-creation transformation” of markets on its tenth anniversary and its wider implications for firm strategists and public policy makers. The interview concludes with a remembrance of the late C.K. Prahalad, a co-developer of the theory, and reviews his many contributions to the advancement of strategic management. Design/methodology/approach – This interview considers how the co-creation view starts with interactions as the locus of value and platforms of engagements with individuals as the locus of value creation. Findings – The co-creation paradigm is a dynamic perspective that sees the interaction of customers, employees and other stakeholders as forums for learning and ever-expanding capability building. Practical implications – Strategy as “stretch and leverage” in the world of co-creation becomes about joint aspirations>joint resources. Originality/value – Corporate managers need to understand that leading companies that have successfully adopted the co-creation model follow a simple principle – they focus their entire organization on the engagements with individuals.

Examining attitudes on pay for low level workers: do consumers care?

2019 ◽  
Vol 36 (1) ◽  
pp. 136-145 ◽  
Author(s):  
Nora Moran
Keyword(s):  
Design Methodology ◽  
Public Support ◽  
Consumer Attitudes ◽  
Well Being ◽  
Firm Reputation ◽  
Content Type ◽  
Low Level ◽  
Positive Attitudes ◽  
Corporate Social ◽  
Practical Implications

Purpose This paper examines whether decisions to improve pay for low-level employees lead to more positive attitudes toward firms, depending on firm’s service reputation. Design/methodology Four experiments examine whether information on compensation decisions for employees affects consumer attitudes toward firms. Findings Results show attitudes toward firms providing raises are more positive when firms are known for high quality (vs average) service. This occurs because individuals use information about firm reputation as a cue to make inferences about employees, and fairness of firm pay procedures. Moderators are introduced to show how these effects can be altered. Research limitations/implications Drawing from research on the representativeness bias, this work extends theories on justice and equity and contributes to the literature on corporate social responsibility. Practical implications This research provides firms with insight on how to promote their efforts to improve employees’ financial welfare. Social implications Findings provide guidance on how to increase public support of initiatives to improve financial well-being for low-wage workers. Originality/value This research is the first to examine how specific firm factors affect reception of initiatives to improve employee financial welfare and to delineate the process.

An exploratory study on how SMEs are open to external sources of information

2019 ◽  
Vol 22 (5) ◽  
pp. 765-789 ◽  
Author(s):  
Moulay Othman Idrissi Fakhreddine ◽  
Yan Castonguay
Keyword(s):  
Design Methodology ◽  
Probit Model ◽  
Significant Heterogeneity ◽  
Sources Of Information ◽  
Policy Makers ◽  
Content Type ◽  
Recent Developments ◽  
External Sources ◽  
Canada Data ◽  
Practical Implications

Purpose The purpose of this paper is to draw on recent developments in the open innovation literature to explore whether the openness of SMEs to the four categories of external sources of information (ESI) is complementary, substitute or independent, while assessing the determinants of SMEs’ openness to these ESI. Design/methodology/approach This research is based on data from a survey of 451 manufacturing SMEs in the province of Québec, Canada. Data have been elaborated through a multivariate probit model to empirically show that SMEs are considered to be simultaneously open to different ESI. The results of this study show significant heterogeneity in the determinants of SMEs’ openness to these ESI. Findings The study found that the SMEs’ openness to different ESI seems to be complementary rather than substitute; and not all variables included in the model explain the SMEs’ openness to the different ESI. Practical implications The paper provides practical implications for managers and policy makers including the SMEs’ managers’ role to recognize the consolidation of different ESI jointly instead of separately. Furthermore, managers and policy makers should attempt to provide a fair context to SMEs to manage their openness ecosystem. Originality/value This study is virtually the first to investigate both the complementarity and the determinants of SMEs’ openness to different ESI using a sophisticated econometric model.

Bargaining over crowdfunding benefits

2018 ◽  
Vol 7 (2) ◽  
pp. 166-177 ◽  
Author(s):  
Marco Bade
Keyword(s):  
Bargaining Power ◽  
Design Methodology ◽  
Success Probability ◽  
Venture Capitalists ◽  
Policy Makers ◽  
Content Type ◽  
Equilibrium Allocation ◽  
Outside Options ◽  
Multi Stage ◽  
Practical Implications

Purpose Crowdfunding creates multifaceted benefits for different agents who all desire to extract some of these benefits. The purpose of this paper is to analyze the allocation of crowdfunding benefits among crowdfunders, entrepreneurs, and venture capitalists. Design/methodology/approach The present paper develops a multi-stage bargaining model with a double-sided moral hazard. Findings It is demonstrated that higher entrepreneurial bargaining power vis-à-vis the crowd may not always be beneficial for the venture. Most importantly, this is due to the reduced success probability of crowdfunding resulting from higher bargaining power of the entrepreneur. Bargaining power and the value of outside options determine the equilibrium allocation of crowdfunding benefits, expected venture value, and thus expected wealth of all agents. Practical implications Entrepreneurs face a tradeoff between venture quality gains and worse outcomes from crowdfunding campaigns. Crowdfunding success and thus venture quality gains are the ultimate goal of policy makers if they aim to enhance the overall social welfare. Originality/value This paper is the first to investigate how multifaceted crowdfunding benefits are allocated between the crowd, entrepreneurs, and venture capitalists. The paper furthers the development of an appropriate regulatory framework for crowdfunding by depicting new and original effects related to crowdfunding.

scholarly journals Measuring perceptions of Muslim consumers toward income tax rebate over zakat on income in Malaysia

2019 ◽  
Vol 11 (2) ◽  
pp. 368-383
Author(s):  
Abdullah- Al-Mamun ◽  
Ahasanul Haque ◽  
Muhammad Tahir Jan
Keyword(s):  
Design Methodology ◽  
Online Survey ◽  
Legal Consciousness ◽  
Policy Makers ◽  
Content Type ◽  
Leading Role ◽  
Practical Implications ◽  
People’S Perceptions ◽  
Structured Questionnaire ◽  
Significant Factors

Purpose The purpose of this study is to explore the variables that affect Muslim consumers’ perception towards tax rebate over zakat on income in Malaysia. Design/methodology/approach A close-ended structured questionnaire was developed and a total number of 236 valid responses were collected through online survey from the Muslims residing in Malaysia. Findings This study found that halal-haram aspect of Islamic Shariah, legal consciousness and religiosity of Muslim consumers are positive significant factors for growing perceptions towards tax rebate over zakat on income in Malaysia. Research limitations/implications This study will definitely play an important leading role for the policy-makers and academicians in understanding the perceptions of Muslim consumers. Practical implications This study can assist zakat and tax authorities in Malaysia for taking corrective actions to adapt or improve the current policy on the basis of its Muslim consumers’ perception. Social implications The findings of this study can reduce the gap of understanding among Muslims in the society by letting other people’s perceptions towards tax rebate through zakat system in Malaysia. Originality/value As there are not enough studies in this area, this study will definitely play an important leading role for the countries or policy-makers or concerned zakat or tax institutions all over the world in capitalizing the practices which is highly and positively perceived by the Muslim consumers in Malaysia.

scholarly journals COVID-19’s impact on the hospitality workforce – new crisis or amplification of the norm?

2020 ◽  
Vol 32 (9) ◽  
pp. 2813-2829 ◽  
Author(s):  
Tom Baum ◽  
Shelagh K.K. Mooney ◽  
Richard N.S. Robinson ◽  
David Solnet
Keyword(s):  
Global Economy ◽  
Design Methodology ◽  
Policy Makers ◽  
Content Type ◽  
Global Policy ◽  
Key Stakeholders ◽  
Hospitality Workers ◽  
Fluid Environment ◽  
Practical Implications

Purpose The purpose of this paper is to highlight the immediate impacts of the COVID-19 pandemic on the hospitality workforce in situ between mid-April and June 2020. Design/methodology/approach This is a viewpoint paper that brings together a variety of sources and intelligence relating the impacts on hospitality work of the COVID-19 pandemic at three levels: macro (global, policy, government), meso (organisational) and micro (employee). It questions whether the situations faced by hospitality workers as a result of the pandemic are seed-change different from the precarious lives they normally lead or just a (loud) amplification of the “normal”. Findings In light of the fluid environment relating to COVID-19, conclusions are tentative and question whether hospitality stakeholders, particularly consumers, governments and the industry itself, will emerge from the pandemic with changed attitudes to hospitality work and hospitality workers. Practical implications This raises questions about hospitality work for key stakeholders to address in the future, some of which are systemic in terms of how precarious labour forces, critical to the global economy are to be considered by policy makers, organisations in a re-emerging competitive market for talent and for those who chose (or not) to work in hospitality. Social implications This paper contributes to ongoing debates about precarious work and the extent to which such practices are institutionalised and adopts an “amplification model” that may have value in futures-orientated analysis about hospitality and tourism. Originality/value This paper is wholly original and a reflection on the COVID-19 crisis. It provides a point of wider reference with regard to responses to crises and their impact on employment in hospitality, highlighting how ongoing change, fluidity and uncertainty serve to magnify and exacerbate the precarious nature of work in the industry.

Determinants of intention of using mortgage in financing home ownership in Bauchi, Nigeria

2016 ◽  
Vol 9 (3) ◽  
pp. 320-339 ◽  
Author(s):  
Hamza Usman ◽  
Mohd Lizam
Keyword(s):  
Structural Equation ◽  
Quantitative Research ◽  
Design Methodology ◽  
Home Ownership ◽  
Behavioral Control ◽  
Equation Modeling ◽  
Perceived Behavioral Control ◽  
Policy Makers ◽  
Content Type ◽  
Practical Implications

Purpose This paper aims to evaluate the bane of home ownership in Nigeria through mortgage financing by examining the determinants of intention of using mortgage in financing home ownership. Design/methodology/approach The paper adopted a survey quantitative research design. A total of 235 valid questionnaires randomly distributed were retrieved from 300 potential homeowners who were the sample of the research. Partial least squares-structural equation modeling was used for data analysis and hypotheses testing. Findings The findings revealed that religious perception on mortgage was the most significant determinant of intention of using mortgage in financing home-ownership. Subjective norms and perceived behavioral control also have significant effect on intention of using mortgage financing. However, attitude and familiarity/knowledge of mortgage were found not to have a significant effect on intention of using mortgage financing. The determinants cumulatively determined 77.6 per cent (R2 = 0.776) of the variance in intention of using mortgage in financing home ownership. Practical implications The research contributed to knowledge and has practical implications to policy makers, mortgage institutions, investors and the society. Originality/value The paper uniquely explores the bane of home-ownership through mortgage financing by examining potential home-owners’ intention of using mortgage financing. To authors’ knowledge, this is the first paper to evaluate intention of using mortgage financing, at least in Nigeria.

Unhappy anniversary?

2014 ◽  
Vol 16 (2) ◽  
pp. 104-112 ◽  
Author(s):  
Joe Hanley ◽  
David Marsland
Keyword(s):  
Residential Care ◽  
Design Methodology ◽  
Ecological Framework ◽  
Special Focus ◽  
Policy Makers ◽  
Content Type ◽  
Central Focus ◽  
The People ◽  
Practical Implications

Purpose – The purpose of this paper is to explore the importance and nature of relationships of trust in care settings. The paper addresses the central question of what is it about these kinds of relationships that is associated with harm and abuse? Design/methodology/approach – The paper takes a discursive approach, based, implicitly, on an ecological framework of analysis. Findings – The conclusion is that the relationships between staff and service users in residential care settings are characterised by non-mutual dependency, isolation and unequal decision-making powers. Therefore such relationships deserve special focus and attention in order to safeguard and protect the people concerned. Practical implications – The paper implies that practitioners and policy makers should find ways to ensure that they listen more closely to people living in residential settings. Practitioners should ask more about the quality of relationships that people enjoy with the staff that support them. Originality/value – The paper suggests that in order to safeguard people more effectively, practitioners and policy makers should reconsider the central focus of their energies and revisit issues such as isolation, in the lives of disabled and older people living in residential care.

scholarly journals Identity, diversity and diversity management

2016 ◽  
Vol 35 (1) ◽  
pp. 48-64 ◽  
Author(s):  
Lotte Holck ◽  
Sara Louise Muhr ◽  
Florence Villesèche
Keyword(s):  
Design Methodology ◽  
Management Practices ◽  
Diversity Management ◽  
Future Research ◽  
Policy Makers ◽  
Content Type ◽  
Hr Managers ◽  
The Relationship ◽  
Practical Implications ◽  
Diversity Research

Purpose – The purpose of this paper is to examine the relationship between the identity and diversity literatures and discuss how a better understanding of the theoretical connections between the two informs both diversity research and diversity management practices. Design/methodology/approach – Literature review followed by a discussion of the theoretical and practical consequences of connecting the identity and diversity literatures. Findings – The authors inform future research in three ways. First, by showing how definitions of identity influence diversity theorizing in specific ways. Second, the authors explore how such definitions entail distinct foci regarding how diversity should be analyzed and interventions actioned. Third, the authors discuss how theoretical coherence between definitions of identity and diversity perspectives – as well as knowledge about a perspective’s advantages and limitations – is crucial for successful diversity management research and practice. Research limitations/implications – The authors argue for a better understanding of differences, overlaps and limits of different identity perspectives, and for a stronger engagement with practice. Practical implications – The work can encourage policy makers, diversity and HR managers to question their own practices and assumptions leading to more theoretical informed diversity management practices. Originality/value – The theoretical connections between identity and diversity literature have so far not been reviewed systematically. The work foregrounds how important it is for diversity scholars to consider identity underpinnings of diversity research to help further develop the field within and beyond the three streams the authors discuss.

The effects of store environment elements on customer-to-customer interactions involving older shoppers

2017 ◽  
Vol 31 (4/5) ◽  
pp. 339-350 ◽  
Author(s):  
Joana Tomazelli ◽  
Patricia Liebesny Broilo ◽  
Lélis Balestrin Espartel ◽  
Kenny Basso
Keyword(s):  
Qualitative Research ◽  
Design Methodology ◽  
Social Contact ◽  
Retail Environment ◽  
Policy Makers ◽  
Content Type ◽  
Shopping Experience ◽  
Shopper Behavior ◽  
Store Environment ◽  
Practical Implications

Purpose The purpose of this study is to investigate older shopper behavior in a retail environment. The study focused on how the environment elements of supermarket stores influence older customers to interact with other customers when they shop for groceries. Design/methodology/approach Various qualitative research techniques were undertaken, including interviews with retail architecture experts, store employees, a psychologist and a gerontologist; in addition, five interviews followed by three focus groups were conducted with older shoppers in Brazil. Findings Customer-to-customer interactions that are related to the environment elements of supermarkets tend to influence the shopping experience of the older shoppers, which has an impact on satisfaction. Although some customers may value social contact, some interactions can involve discomfort and embarrassment. Research limitations/implications The study sheds light on the understanding of the influence of the environment elements of supermarket stores on customer-to-customer interactions, and it proposes such interactions to be a relevant strategy that is used by older customers to maximize their satisfaction, although such strategies can also lead to dissatisfaction. Practical implications The findings provide insights regarding the specific needs of older customers in a supermarket context, associated with the design and ambient elements of the store environment, which can be valuable for retailers and policy-makers. Originality/value Considering the limited understanding of older shoppers and their experiences, this study provides a thorough understanding of how the retail environment can influence customer-to-customer interactions that involve older shoppers. Moreover, the study captures how interactions, which are influenced by the retail environment, can result in dissatisfaction; however, such interactions can also be used by older customers to modify their satisfaction with the shopping experience.

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