Hedonic and utilitarian perspective of mobile phones purchase intention

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Kwame Owusu Kwateng ◽  
Amina Lambert Yobanta ◽  
Kofi Amanor
Keyword(s):  
Mobile Phone ◽  
Mobile Phones ◽  
Self Efficacy ◽  
Purchase Intentions ◽  
Network Externality ◽  
Network Effect ◽  
Research Approach ◽  
System Quality ◽  
Content Type ◽  
Brand Quality

PurposeThis study sought to examine the differential effect of brand quality and brand prestige on brand purchase intentions of mobile phones by students in Ghana. The study also examined the moderating role of network effect, system quality and self-efficacy on the relationship between brand quality and prestige on purchase intentions.Design/methodology/approachA quantitative research approach was adopted with data collection executed through the application of a questionnaire that was self-administered. A total of 518 completed questionnaires received from the respondents were used for the analysis. Statistical analysis was pursued using a sequential analytical procedure concentrating on purchasing intentions or actual purchases with respect to the choice of mobile phone brands.FindingsThe findings indicate that the network externality, system quality and self-efficacy can stimulate the choice of mobile phone brands. The moderating effect of network externality, self-efficacy and system quality were found to be mixed.Practical implicationsMobile phone companies should skew their investments toward improving the quality of the brand whiles developing effective marketing and differentiation strategies to enhance the brand image and create prestigious brands.Originality/valueThis paper provides researchers with a contemporary perspective toward understanding the key factors that guide students to have informed purchase intentions and enable mobile phone companies to evaluate their strategies

The relationship between mobile self-efficacy and mobile-based personal information management practices

2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Irfan Ali ◽  
Nosheen Fatima Warraich
Keyword(s):  
Mobile Phone ◽  
Information Management ◽  
Mobile Phones ◽  
Self Efficacy ◽  
Personal Information ◽  
Cloud Services ◽  
Smart Device ◽  
Personal Information Management ◽  
Content Type ◽  
The Relationship

PurposeThe purpose of this study is to explore the relationship between mobile self-efficacy and personal information management (PIM) practices through mobile phones and smartphones, and additionally, to explore the challenges of using a smart device for PIM.Design/methodology/approachThis study followed Preferred Reporting Items for the Systematic Review and Meta-analysis (PRISMA) guidelines to achieve the objectives. A comprehensive search strategy, inclusion criteria and exclusion criteria were formulated in light of PRISMA guidelines. The data were collected from different scholarly repositories, databases and core journals of PIM. The studies were included after four steps, i.e. identification, screening, eligibility and inclusion of studies.FindingsFindings revealed that there was a positive relationship between mobile self-efficacy and PIM via mobile phones. People used two techniques for finding and re-finding information via mobile phones/smartphones. These techniques include browsing and searching information. People send information, share with others and save in draft folders to emails in mobile phones/smartphones for keeping information for future use. They organize their personal information in folders and use different applications such as Evernote, Google Calendar, alarm and organizer. They uninstall and update mobile applications with new versions, clear phone call history and backup personal information to desktop devices and cloud services to maintain personal information. PIM via mobile phone/smartphone challenges were also identified. These challenges were classified as information related challenges, technical challenges, mobile phone adaptability challenges and miscellaneous challenges.Originality/valueThis study will help library professionals and decision makers to devise information literacy instruction programs according to the users' needs. The results of this study will also open new horizons for system designers to devise mobile-based PIM tools according to users' needs.

scholarly journals Structural Relationship among Mobile Phone Dependence, Self-Efficacy, Time Management Disposition, and Academic Procras-tination in College Students

2021 ◽  
Author(s):  
Peng Sheng Chen ◽  
Jing Li ◽  
Seung-Yong Kim
Keyword(s):  
Factor Analysis ◽  
Mobile Phone ◽  
Mobile Phones ◽  
Time Management ◽  
Self Efficacy ◽  
Academic Procrastination ◽  
Self Regulated Learning ◽  
Regulated Learning ◽  
Negative Effect ◽  
The Relationship

Background: We aimed to investigate the relationship among mobile phone dependence, self-efficacy for self-regulated learning, time management disposition, and academic procrastination in Chinese students majoring in physical education. In addition, we explored the mediating roles of self-efficacy for self-regulated learning and time management disposition in the relationship between mobile phone dependence and academic procrastination. Methods: We adopted a random sampling method to identify 324 physical education majors at five universities in Shaanxi Province, China in 2020. Data were analyzed via exploratory factor analysis, confirmatory factor analysis, correlation analysis, structural equation model analysis, and path analysis. Results: Mobile phone dependence had significant positive effects on academic procrastination (P<0.001) and self-efficacy for self-regulated learning (P<0.05) but a significant negative effect on time management disposition (P<0.001). Self-efficacy for self-regulated learning had a significant positive effect on academic procrastination (P<0.001), while time management disposition had a significant negative effect on academic procrastination (P<0.01). Notably, self-efficacy for self-regulated learning and time management disposition mediated the relationship between mobile phone dependence and academic procrastination (P<0.05). Conclusion: In addition to its direct effect on academic procrastination, mobile phone dependence exerts an indirect effect via time management disposition and self-regulated learning efficacy. Reducing students’ dependence on mobile phones is necessary for attenuating academic procrastination on university campuses. Thus, universities should aim to restrict the use of mobile phones in the classroom, actively cultivate students’ confidence in their self-regulated learning ability, and educate them regarding appropriate time values.

Is (the study of) mobile phones old wine in a new bottle? A polemic on communication-based acculturation research

2015 ◽  
Vol 28 (4) ◽  
pp. 806-824 ◽  
Author(s):  
Rajiv George Aricat
Keyword(s):  
Mobile Phone ◽  
Mobile Phones ◽  
Qualitative Interviews ◽  
Work Productivity ◽  
Snowball Sampling ◽  
Research Project ◽  
Labor Migrants ◽  
Content Type ◽  
Mobile Phone Usage ◽  
Mobile Phone Communication

Purpose – The purpose of this paper is to critically analyze the discourses on migrant acculturation and migrants’ mobile phone communication, in order to examine the inclusiveness of communication-acculturation research in the recent years. Design/methodology/approach – The paper draws on from 102 qualitative interviews (48 Malayali, 26 Bangla, 17 Tamil and 11 Telugu) for a larger research project that investigated the role of mobile phones in migrant acculturation in Singapore. Respondents were selected using a combination of purposive and snowball sampling methods. The respondents had been in Singapore for varying amount of time: from one month to 19 years. Findings – The analysis of the discourses on migrant acculturation and mobile phone communication revealed that labor migrants were excluded on the basis of their temporary status and apprehensions on work productivity. The mobile usage prohibitions that existed in work sites were hinged on similar discourses that stereotyped the labor migrants. The emancipatory metaphor that has been at the center of research on migrants’ mobile phone usage and acculturation needs to be replaced with a critical discourse perspective. Research limitations/implications – The data were originally collected for a research project that approached the phenomena of acculturation and mobile phone appropriation from a positivist perspective, whereas this paper analyzed the data to critically examine the discourses that supported the premise of the project itself. Due to this, the findings presented in this paper have limited scope for generalization. Originality/value – The paper critiques the research trends in migrant acculturation and mobile phone communication and suggests a possible alternative that goes beyond the “transcendental teleology” that underpins discourse and practice.

scholarly journals Exploring the relationship between information and communication technology collective behaviors and sense of community: an urban refugee analysis

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Richard Canevez ◽  
Carleen Maitland ◽  
Ying Xu ◽  
Sydney Andrea Hannah ◽  
Raphael Rodriguez
Keyword(s):  
Mobile Phones ◽  
Sense Of Community ◽  
Self Efficacy ◽  
Content Type ◽  
Collective Behaviors ◽  
Urban Refugees ◽  
Information And Communication ◽  
And Gender ◽  
The Impact ◽  
The Relationship

PurposeHelping others use information and communication technologies (ICTs), such as mobile phones, can be beneficial for individuals and communities. In urban refugee communities, displaced and living far from home, collective behaviors with mobile phones can generate a sense of belonging. The purpose of this paper is to explore the potential for these offline behaviors to generate a sense of community among urban refugees.Design/methodology/approachUsing quantitative evidence, the authors examined the relationship between collective behaviors, such as sharing or helping with a mobile phone, and sense of community. The authors analyzed survey data collected from urban refugees in Rwanda via multiple regression to test hypotheses related to the impact of collective behaviors on sense of community, as well as the mediating role of ICT self-efficacy and gender.FindingsThe findings suggest that collective behaviors with mobile phones have a positive relationship with sense of community, driven primarily by providing assistance as compared to sharing. ICT self-efficacy was positively related to sense of community. However, collective behaviors' impacts differed by gender, suggesting that social dynamics influence this relationship.Originality/valueWhile the extant literature highlights the various roles of mobile phones in refugees' lives, less is known about the social aspects of use and its potential to help overcome isolation by fostering a sense of community. The authors extend this literature to a novel context (urban refugees in the Global South), testing a model that incorporates other factors that may play a role (e.g. self-efficacy and gender). These findings are valuable to urban refugees, due to difficulties in re-building a sense of community and increased ICT access.

scholarly journals Effects of Brand Quality, Brand Prestige on Brand Purchase Intention of Mobile Phone Brands: Empirical Assessment from Kenya

2015 ◽  
Vol 1 (11) ◽  
pp. 7-14 ◽  
Author(s):  
Josphine Chepchirchir ◽  
Mark Leting
Keyword(s):  
Regression Analysis ◽  
Correlation Analysis ◽  
Mobile Phone ◽  
Multiple Regression Analysis ◽  
Analysis Of Variance ◽  
Mobile Phones ◽  
Purchase Intention ◽  
Brand Quality ◽  
The Relationship ◽  
Brand Prestige

This study aims to empirically examine the relationship between Brand quality, brand prestige and brand purchase intention of mobile phone brands in Kenya. A survey was used to collect data from a sample of 322 respondents. Data were analyzed by employing correlation, Analysis of Variance (ANOVA) and multiple regression analysis. The results revealed that brand quality and brand prestige are positively associated with consumer brand purchase intention. The generalizability of the findings is limited as the study focuses only on Kenya. Based on the findings, companies involved in branding of mobile phones should focus on improving the usefulness of the brand quality and prestige. The study made a contribution in terms of allowing us to understand the factors that can contribute to the adoption of mobile phone brands.

scholarly journals Media students using mobile phones in the Arabian Gulf to improve English writing and video production skills

2021 ◽  
Vol 17 (1) ◽  
pp. 4-15
Author(s):  
Najat AlSaied ◽  
Fokiya Akhtar
Keyword(s):  
Mobile Phone ◽  
Mobile Phones ◽  
Teaching And Learning ◽  
Writing Skills ◽  
Arabian Gulf ◽  
Faculty Members ◽  
Video Production ◽  
Content Type ◽  
English Writing ◽  
Mobile Phone Applications

Purpose A variety of alternate technology-enhanced teaching approaches are now available to university students to broaden their learning experiences and complement conventional face-to-face teaching. This paper aims to outline a study conducted at an English Medium Instruction (EMI) University in the Arabian Gulf where students were studying media. The study explored an innovative teaching approach that sought to enhance the students’ interaction with mobile phone applications as part of their learning experiences during the course. Design/methodology/approach The focus of the study was on enhancing the students’ English writing skills such as vocabulary, spelling and grammar and on improving their technical skills such as in video production. The study collected both quantitative and qualitative data. Findings The results indicated that mobile phone applications were helpful in improving students’ journalistic writing skills where they had a good level of proficiency in English, more so than students with poor English who are more dependent on traditional learning methods. Students also benefitted from mobile phone video production workshops that were intensive and creative. Based on the results of this study, it is recommended that courses and labs in media courses have skilled technicians that can train students in creative mobile phone video production while faculty members need to be trained and proactively encouraged to use mobile phones for teaching and learning purposes. Originality/value wBased on the results of this study, it is recommended that courses and labs in media courses have skilled technicians that can train students in creative mobile phone video production while faculty members need to be trained and proactively encouraged to use mobile phones for teaching and learning purposes.

scholarly journals The mobile phone as an argument for good governance in sub-Saharan Africa

2019 ◽  
Vol 32 (4) ◽  
pp. 897-920 ◽  
Author(s):  
Simplice Asongu ◽  
Sara le Roux ◽  
Jacinta C. Nwachukwu ◽  
Chris Pyke
Keyword(s):  
Mobile Phone ◽  
Mobile Phones ◽  
Good Governance ◽  
Sub Saharan Africa ◽  
African Countries ◽  
Content Type ◽  
Empirical Inquiry ◽  
Governance Indicators ◽  
Sub Saharan ◽  
Mobile Phone Usage

Purpose The purpose of this paper is to present theoretical and empirical arguments for the role of mobile telephony in promoting good governance in 47 sub-Saharan African countries for the period 2000–2012. Design/methodology/approach The empirical inquiry uses an endogeneity-robust GMM approach with forward orthogonal deviations to analyze the linkage between mobile phone usage and the variation in three broad governance categories – political, economic and institutional. Findings Three key findings are established: first, in terms of individual governance indicators, mobile phones consistently stimulated good governance by the same magnitude, with the exception of the effect on the regulation component of economic governance. Second, when indicators are combined, the effect of mobile phones on general governance is three times higher than that on the institutional governance category. Third, countries with lower levels of governance indicators are catching-up with their counterparts with more advanced dynamics. Originality/value The study makes both theoretical and empirical contributions by highlighting the importance of various combinations of governance indicators and their responsiveness to mobile phone usage.

scholarly journals Local, global and glocal consumer brand relationships

2019 ◽  
Vol 23 (3) ◽  
pp. 775-798 ◽  
Author(s):  
Miguel Ángel Lopez-Lomelí ◽  
Joan Llonch-Andreu ◽  
Josep Rialp-Criado
Keyword(s):  
Purchase Intention ◽  
Purchase Intentions ◽  
Brand Attitude ◽  
Marketing Strategies ◽  
Brand Attitudes ◽  
Content Type ◽  
Global Brands ◽  
Brand Quality ◽  
Global Brand ◽  
The Relationship

Purpose This paper fills a gap in the literature on branding, as local and glocal brands have not received as much attention as global brands from academics and practitioners and the scarce amount of relevant research done on glocal branding strategies is mainly theoretical or conceptual. Design/methodology/approach This paper therefore defines a model relating brand beliefs (brand quality, brand image, brand familiarity and brand as a social signalling value), brand attitudes and brand purchase intentions. The model is then tested with a sample of different categories/types of consumer brands (local, global and glocal). The influence of the type of brand on these relationships is then analysed. Findings The findings suggest that brand quality is the most important driver of brand attitude for any type of brand, and that the relationship between brand quality and brand attitude, as well as between brand attitude and brand purchase intention, is weaker for a glocal brand than for a local or global brand. Originality/value This paper provides new empirical evidence of the influence of brand type on brand associations and attitude configurations and the effects these attitudes have on buying intentions. This work is also relevant for the managers’ efforts to develop more effective global, glocal and local marketing strategies for brand positioning.

Factors affecting LIS Israeli students’ mobile phone use: an exploratory study

2017 ◽  
Vol 35 (6) ◽  
pp. 1098-1121 ◽  
Author(s):  
Noa Aharony
Keyword(s):  
Mobile Phone ◽  
Mobile Phones ◽  
Information Science ◽  
Leisure Activities ◽  
Openness To Experience ◽  
Personality Characteristics ◽  
Self Disclosure ◽  
Content Type ◽  
Mobile Phone Use ◽  
Search For Information

Purpose Although the mobile phone is a popular gadget, only a few studies have examined the relationships between personality characteristics and mobile phone use. This study aims to integrate and extend the literature by focusing on various personality characteristics and motivations to fully understand the influence of these variables on mobile phone use. Design/methodology/approach The research was conducted in Israel during the first semester of the 2015 academic year and encompassed 181 library and information science students. Participants were asked to complete the following questionnaires: personal details, mobile usage, motivation, self-disclosure and personality characteristics (openness to experience and extroversion and loneliness). Findings The most common use of students’ mobile phones is for mobile voice communication. Further, results show that the major factors that influence individual mobile phone use are motivation and the time spent using the phone. In addition, results indicate that personality characteristics have a large impact on mobile phone use as well, and that the dominant ones are openness to experience and self-disclosure. Originality/value The current study expands the scope of research about mobile phone use by examining the different functions provided by mobile phones within the context of personality characteristics as well as motivation. Further, mobile phones now not only serve as a means of communication but also have become a central means in students’ lives to access their social network system of choice, search for information and enjoy online leisure activities.

scholarly journals Mobile phones for development

2017 ◽  
Vol 69 (3) ◽  
pp. 294-315 ◽  
Author(s):  
Sylvain K. Cibangu ◽  
Mark Hepworth ◽  
Donna Champion
Keyword(s):  
Mobile Phone ◽  
Mobile Phones ◽  
Rural Areas ◽  
Information Technologies ◽  
Large Scale ◽  
Information Science ◽  
Library And Information Science ◽  
Structured Interviews ◽  
Content Type

Purpose This paper relayed an important line of Mark Hepworth’s work, which engages with information technologies and development. The purpose of this paper is to suggest a subfield of library and information science (LIS) for development to reclaim the role of information services and systems for social change in rural areas. The paper looked at the extent of development gained with the advent of mobile phones. Design/methodology/approach Rather than undertaking traditional large-scale, quantitative, context-independent and survey-type research, the paper employed capability approach and semi-structured interviews to ascertain the experiences that mobile phone kiosk vendors in the rural Congo had of mobile phones. Findings It was found that mobile phones should be geared towards the liberation, and not utilization or commodification of humans and their needs and that mobile phones were not a catalyst of human basic capabilities. Research limitations/implications Since the method employed is an in-depth qualitative analysis of mobile phone kiosk vendors, obtained results can be used to enrich or inform mobile phone experiences in other settings and groups. Practical implications This paper provided empirical evidence as to how an important group of mobile phone users could harness development with their mobiles. Originality/value Most LIS literature has presented mobile phones along the lines of information freedom or access, mass subscription, adoption rates, technological and entrepreneurial innovation, micro-credits, etc. However, the paper placed the topic development at the heart of LIS debates.

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