Role of perceived countries’ advantages of cashless economy in behavioral intentions of using cashless transactions: an empirical analysis

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Vimal Raj L. ◽  
Amilan S. ◽  
Aparna K.
Keyword(s):  
Behavioral Intention ◽  
Behavioral Intentions ◽  
Measurement Scale ◽  
Unique Contribution ◽  
Measurement Instruments ◽  
Latent Factors ◽  
Content Type ◽  
Utaut Model ◽  
Chennai City ◽  
Made In

Purpose The ultimate aim of this paper is to contribute an extension of the unified theory of acceptance and use of technology (UTAUT) model. The modified UTAUT provides a better explanation for the adoption of cashless transactions. However, it does not consider individuals’ perceived countries’ advantages when cashless transactions are made in the economy. Hence, this research investigates whether individuals’ perceived countries’ advantages of the cashless economy influence behavioral intentions of using cashless transactions. Design/methodology/approach A structured questionnaire has administered with 375 respondents in selected commercially vibrant places, such as Shopping Malls, big retail shops, hotels, and the like, covering the 15 zones of Greater Chennai city Corporation, India. From the 375 respondents, 325 respondents returned the filled-in questionnaire in time. For analysis, exploratory factor analyses used for underlying new latent factors from the identified variables used for measuring the individuals’ perceived countries’ advantages of a cashless economy. After identifying the latent factors, the extracted factors regressed with the intention level of using cashless transactions to validate the influence of newly identified factors. Findings The results of the regression analysis proved that the identified new factors, such as Perceived Economic Offense Reduction (PEOR), Perceived Economic Benefit (PEB), and Perceived Economy’s Security (PES), are positively and significantly influencing the behavioral intention of using cashless transactions. Research limitations/implications This study’s unique contribution is the validation of a measurement scale based on individuals’ perception of countries’ advantages when cashless transactions are made in the economy. The scale development in the present study is an essential step toward the advancement of the UTAUT research model, and this study also proved that identified new latent factors such as PEOR, PEB and the PES are positively and significantly influencing individuals’ behavioral intention toward the use of the cashless transaction. Hence, this study’s result may help contribute an extension of the UTAUT model in a comprehensive view, and this extension may enrich UTAUT’s ability to explain and predict the acceptance of cashless transactions. Originality/value In recent literature, many conceptual and empirical studies have discussed the countries’ advantages resulting from cashless transactions. This study attempts to integrate those advantages as variables through measurement instruments, whether they influence the behavioral intention to use cashless transactions from the general public perspective.

What attracts me or prevents me from mobile shopping? An adapted UTAUT2 model empirical research on behavioral intentions of aspirant young consumers in Pakistan

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Muhammad Shehzad Hanif ◽  
Min Wang ◽  
Muhammad Usman Mumtaz ◽  
Zeeshan Ahmed ◽  
Waqas Zaki
Keyword(s):  
Behavioral Intention ◽  
Perceived Risk ◽  
Behavioral Intentions ◽  
Content Type ◽  
Utaut Model ◽  
Mobile Shopping ◽  
Young Consumers ◽  
Shopping Experience ◽  
Structural Assurance ◽  
Practical Implications

PurposeAcceptance and use of mobile shopping as the preferred shopping medium is becoming the new normal today. The proliferation of mobile shopping practices follows unsteady growth patterns in different countries. Despite challenges of price, quality and privacy matters, young consumers still lead the race to engage in mobile shopping activity in developing countries. This research investigates the determinants that either support or hinder the mobile shopping intentions of aspirant young consumers in Pakistan.Design/methodology/approachThe present research applies a consumer-centric approach to the technology adoption framework to unearth the behavioral patterns of these young consumers in Pakistan. Employing the structural equation modeling technique, this research examines the significant effect of structural assurance, perceived risk, trust and various unified theory of acceptance and use of technology (UTAUT) model constructs on behavioral intention to engage in mobile shopping.FindingsThis research examines the significant effect of structural assurance, perceived risk, trust and various UTAUT model constructs on behavioral intention to engage in mobile shopping. Results also demonstrate a significant moderating effect of structural assurance and prior shopping experience on the relationship between perceived risk, trust and mobile shopping intentions. Further, the mobile shopping patterns for the male and female segment indicate a significant difference for perceived risk, trust structural assurance and social influence. The research contributes to the growing body of knowledge which advocates the application of consumer-centric customized model approach to explore various factors that either facilitate or impede the adoption of mobile shopping in a developing economy.Research limitations/implicationsThe study validates the need to enforce structural assurance mechanism for facilitating mobile shopping in a developing country. It also offers practical implications for online businesses and marketers striving to attract and retain more mobile customers.Practical implicationsThe study offers practical implications for online businesses and marketers striving to attract and retain more mobile customers.Originality/valueThis study offers fresh insights about driving elements and impediments of mobile shopping behavioral intentions. Structural assurance and prior shopping experience appear to influence the mobile shopping behavior through direct and indirect effect.

Measurement of innovation capability in supply chain: an exploratory study

2016 ◽  
Vol 8 (4) ◽  
pp. 331-349 ◽  
Author(s):  
Faisal Iddris
Keyword(s):  
Factor Analysis ◽  
Supply Chain ◽  
Exploratory Factor Analysis ◽  
Convergent Validity ◽  
Measurement Scale ◽  
Unique Contribution ◽  
Innovation Capability ◽  
Content Type ◽  
Four Dimensions ◽  
Idea Management

Purpose The purpose of this paper is to explore the development of innovation capability construct measures in the context of supply chain and to objectively identify the key dimensions for stimulating focal firms’ innovativeness. Design/methodology/approach The scale items for this research were obtained from extant literature. The data were collected from homogenous sample of 117 Ghanaian middle level managers (respondents). Exploratory factor analysis was used to identify the main dimensions of innovation capability. Based on the statistical analysis, four dimensions were obtained – idea management, idea implementation, collaboration and learning – and the convergent validity, discriminant validity, nomological validity and reliability tests indicate that the scales are valid and reliable Findings Four dimensions (factors) of innovation capability were identified from the exploratory factor analysis. These dimensions were labelled as idea management, idea implementation, collaboration and learning. The results indicate that the integration of the dimensions of innovation capability may stimulate a focal firm’s innovativeness. Research limitations/implications First, the measurement scale might not capture all the important dimensions of innovation capability. Second, the judgmental sampling used in this study means that the result cannot be generalised to the entire supply chain population, third, the sample was drawn from one geographical location using non-probability sampling technique. Practical implications The measures provide supply chain managers with a better approach of understanding the innovation capability in their supply chain. For instance, the measurement of supply chain’s innovation capability should help supply chain managers to determine the important innovation areas that need attention most and to permit them to respond to challenges posed by any kind of innovation capability dimension that needs to be enhanced. Originality/value The unique contribution of this paper is the development innovation capability measurement scale in the context of supply chain.

Impact of demonetization on diffusion of mobile payment service in India

2019 ◽  
Vol 16 (4) ◽  
pp. 472-497 ◽  
Author(s):  
Neharika Sobti
Keyword(s):  
Behavioral Intention ◽  
Perceived Risk ◽  
Partial Least Square ◽  
Equation Modeling ◽  
Mobile Payment ◽  
Content Type ◽  
Utaut Model ◽  
Payment Services ◽  
Facilitating Conditions ◽  
The Impact

PurposeThe purpose of this paper is to explore the antecedents of the behavioral intention and adoption of mobile payment services like m-wallets and m-banking by users in India. This is done by examining the diffusion of mobile payment technology within an extended framework of the Unified Theory of Acceptance and Use of Technology (UTAUT) model. The study attempts to extend the UTAUT model further by introducing three more constructs, namely- perceived cost, perceived risk and demonetization effect and analyzes the impact of demonetization that happened in India from November 8, 2016 to December 30, 2016 on the mobile payment service adoption process. Demonetization event is a case in point to assess whether forced adoption breaks the normal diffusion process or lends support to the same in the long term.Design/methodology/approachA survey was conducted in order to gauge the intention behind the adoption of mobile payment modes by users in India. The questionnaire was administered online solely and 880 responses were received within a period of 20 days from February 3, 2017, to February 23, 2017, using Google Forms as a medium. Usable responses were 640. The study adopted partial least square based structural equation modeling (PLS-SEM) technique to analyze the relation between latent variables: performance expectation, effort expectation, social influence, facilitating conditions, perceived cost, perceived risk, demonetization effect, behavioral intention and usage. For this purpose, SmartPLS3.0 software was used to create path diagrams and calculate estimate the significance of factor loadings using the bootstrap technique.FindingsThe key results indicates that behavioral intention, demonetization and facilitating conditions have a positive and significant impact on the adoption of mobile payment services in India. Overall, Model 3, which was extended UTAUT model, was observed to be a better model in explaining the antecedents of behavioral intention and usage. In addition to UTAUT antecedents, perceived cost and perceived risk proved to have additional explanatory power as antecedents of behavioral intention. Age acts as a moderating variable consistently across three models, implying that younger users give more importance to effortless interface of mobile payment services and get more influenced by peers and society that shapes their intention to use mobile payment services.Originality/valueIt is first of its kind attempt to assess the role of Demonetization in examining the antecedents of behavioral intention and adoption of mobile payment services by users in India under an extended UTAUT model. This study comprehensively examined the impact of forced adoption of mobile payment services by users in India in a natural setting provided by demonetization event that took place in India by conducting a primary survey right itself in the month of February, 2017 to get first hand response from the Indian users.

scholarly journals Factors Affecting Behavioral Intentions towards Cloud Computing in the Workplace: A Case Analysis for Jordanian Universities

2020 ◽  
Vol 15 (16) ◽  
pp. 31
Author(s):  
Nasim Abdulwahab Matar ◽  
Tirad AlMalahmeh ◽  
Mohammad Al-Adaileh ◽  
Saheer Al Jaghoub
Keyword(s):  
Behavioral Intention ◽  
Behavioral Intentions ◽  
New Technologies ◽  
Faculty Members ◽  
Cloud Services ◽  
University Management ◽  
Factors Affecting ◽  
Utaut Model ◽  
Staff Members ◽  
Negative Factors

Adopting new technologies in Jordanian universities, namely cloud services, represents change in practices that needs to be investigated, as it is expected to face resistance in adoption by faculty members and staff that are used to old practices. A dedicated questionnaire was constructed based on the UTAUT model in order to identify the factors affecting the behavioral intentions leading to use new technologies. Five Jordanian universities participated in this study, and the results showed that there is a high behavioral intention (BI) among staff and faculty members to use cloud services and solutions within their workplace. This research showed that there are factors positively affecting the adoption of cloud services in Jordanian universities, and negative factors have been identified too. University management and staff members needs to be introduced to these factors in order to have better judgement on the future investment and practices of using new technologies.

A factor-identifying study of the user-perceived value of collective intelligence based on online social networks

2018 ◽  
Vol 28 (3) ◽  
pp. 696-715 ◽  
Author(s):  
Sung-Shun Weng ◽  
Ming-Hsien Yang ◽  
Pei-I Hsiao
Keyword(s):  
Social Networks ◽  
Predictive Models ◽  
Online Social Networks ◽  
Collective Intelligence ◽  
Perceived Value ◽  
Research Strategy ◽  
Measurement Scale ◽  
Measurement Instruments ◽  
Content Type ◽  
Quantitative Research Methods

Purpose An important issue for researchers and managers of organizations is the understanding of user-perceived values of collective intelligence (UPVoCI) in online social networks (OSNs) with the purpose of helping organizations identify the values that cause internet users and members of OSNs to share information and knowledge during they participate in collective intelligence (co-intelligence) activities. However, the development of measurement instruments and predictive models and rules for predicting UPVoCI are inadequate. The paper aims to discuss these issues. Design/methodology/approach A novel measurement scale was developed to measure UPVoCI using a user-oriented research strategy that is based on qualitative and quantitative research methods. This work also identified critical indicators and constructed predictive models and rules for forecasting UPVoCI by multivariate statistical methods and data mining. Findings A 17-item scale of UPVoCI was developed and 17 measurement items were associated with two major dimensions, which are the user-perceived social value of co-intelligence and the user-perceived problem-solving value of co-intelligence. Ten critical indicators of UPVoCI that are important in predicting UPVoCI and 12 rules for predicting UPVoCI were identified and a refined model for predicting UPVoCI was constructed. Research limitations/implications The results in this work allow organizations to determine the perceived value of members of OSNs and the benefits of their participating in co-intelligence activities, as a basis for adjusting user-oriented online co-intelligence and service strategies with the goal of improving collaborative innovation performance. Originality/value This work systematically developed a novel scale for measuring UPVoCI in OSNs and constructed new models and rules for predicting UPVoCI in OSNs.

The effect of service innovation on customer behavioral intention in the Taiwanese insurance sector: the role of word of mouth and corporate social responsibility

2020 ◽  
Vol 14 (3) ◽  
pp. 341-360 ◽  
Author(s):  
Jui-I Chang ◽  
Chen-Ying Lee
Keyword(s):  
Social Responsibility ◽  
Life Insurance ◽  
Behavioral Intention ◽  
Behavioral Intentions ◽  
Word Of Mouth ◽  
Insurance Industry ◽  
Service Innovation ◽  
Content Type ◽  
Corporate Social

Purpose Service innovation has been one of the essential elements to meet the customers’ requirements, but few studies discuss service innovation regarding behavioral intention in the insurance industry. This paper aims to investigate the effects of service innovation on customer behavioral intention and examines the role of word-of-mouth (WOM) and corporate social responsibility (CSR). Design/methodology/approach This paper used a survey to assess consumer behavioral intention regarding service innovation activities from life insurance. Questionnaires were administered to consumers who have purchased life insurance in Taiwan and the survey questions were tested through factor analysis. An analysis of multiple and hierarchical regression was performed to test the hypotheses. Findings The empirical results demonstrate that life insurance service innovation has a significantly positive influence on WOM and behavioral intention. Additionally, WOM has a partially mediating effect between service innovation and behavioral intention. Furthermore, the study indicates that CSR has a moderating effect on the relationship between service innovation and behavioral intentions. Originality/value Considering the uniqueness of this study in the context of Taiwan, the research draws on signaling theory as the framework to explore service innovation and the impact of social responsibility on consumer behavioral intentions in the Taiwanese insurance industry. Additionally, the results can be considered a service marketing strategy and are applicable to the financial service industry in some developing Asian countries

scholarly journals The effects of length of service and ethical ideologies on moral development and behavioral intentions

2019 ◽  
Vol 21 (4) ◽  
pp. 589-613
Author(s):  
Ricardo Malagueño ◽  
Sudarshan Pillalamarri ◽  
Amaury José Rezende ◽  
Marcelo Botelho da Costa Moraes
Keyword(s):  
Public Sector ◽  
Moral Development ◽  
Behavioral Intention ◽  
Behavioral Intentions ◽  
Moral Dilemmas ◽  
Ordinary Least Squares ◽  
Length Of Service ◽  
Content Type ◽  
Ethical Ideologies ◽  
Ethical Behavioral Intentions

Purpose The purpose of this paper is to examine the effects of length of service and ethical ideologies on cognitive moral development (CMD) and ethical behavioral intentions among public sector tax auditors in Brazil. Design/methodology/approach The research data were collected via survey questionnaires from a sample of 625 auditors who work for the Brazilian tax authority. Participants voluntarily complete an online instrument which included three scenarios with context-specific moral dilemmas, questions about the specific scenarios and an ethics position questionnaire. Multinomial logistic and ordinary least squares regressions were used to analyze the data. Findings The findings reveal that public sector tax auditors with shorter length of service are more likely to be at higher stages of moral development; relativistic ideology among public sector auditors is positively associated with more lenient ethical behavioral intention; idealistic ideology among public sector auditors is positively associated with stricter ethical behavioral intention; public sector auditors classified as absolutists are stricter in their ethical behavioral intentions; and public sector auditors classified as absolutists with length of service between 5 and 15 years are more likely to be at higher stages of moral development when compared to public sector tax auditors with longer length of service. Originality/value To the best of the authors’ knowledge, the study is one of the first studies that attempt to understand the effects of length of service and ethical ideology on CMD and ethical behavioral intention among public sector auditors. Additionally, it examines these issues in the context of Latin America.

scholarly journals Effect of perception of COVID-19 and nonpharmaceutical intervention on desire and behavioral intention in touristic travels in Turkey

2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Uzeyir Kement ◽  
Sinan Çavuşoğlu ◽  
Bülent Demirağ ◽  
Yakup Durmaz ◽  
Aziz Bükey
Keyword(s):  
Behavioral Intention ◽  
Structural Equation ◽  
Equation Modeling ◽  
Content Type ◽  
Tourism Sector ◽  
Negative Effect ◽  
And Control ◽  
Positive Effect ◽  
Practical Implications ◽  
Made In

PurposeThis study analyzes the desires and behavioral intentions of tourists within the scope of perception of COVID-19 and nonpharmaceutical intervention during the COVID-19 pandemic.Design/methodology/approachThe population of the research consists of people on a touristic trip in Turkey. Because of the pandemic, questionnaire data was collected online between 25 April and 15 May 2020. The research was carried out with 712 questionnaire forms. The data obtained were analyzed by structural equation modeling in the SM-PLS statistics program.FindingsPerception of COVID-19 significantly and positively affects NPI and negatively and significantly affects desire. Perception of COVID-19 and NPI do not have a significant positive/negative effect on behavioral intention. Finally, desire has a significantly positive effect on behavioral intention.Research limitations/implicationsSince the research has limitations in terms of time, cost, accessibility and control difficulties, the entire population could not be reached. The study was carried out with only 712 tourists traveling in Turkey.Practical implicationsThe obtained results will impact, particularly the decisions taken in Turkey's tourism sector. Moreover, if tourism companies know the decisions of the consumers during the pandemic process, they can use the appropriate marketing techniques.Social implicationsThe result may give an idea about the decision-making process of the consumers on traveling during the pandemic. In this way, psychologically different research can be developed.Originality/valueThere has not been any study made in Turkey that investigated the context of the current research model. Therefore, this research is original.

scholarly journals Consumer susceptibility to credit card misuse and indebtedness

2014 ◽  
Vol 26 (3) ◽  
pp. 408-429 ◽  
Author(s):  
Sandra Awanis ◽  
Charles Chi Cui
Keyword(s):  
Credit Card ◽  
Measurement Scale ◽  
Unique Contribution ◽  
Socially Responsible ◽  
Marketing Practice ◽  
Policy Makers ◽  
Content Type ◽  
Spending Behavior ◽  
The Uk ◽  
Payment Mechanisms

Purpose – Prior research suggests that payment mechanisms are imbued with cues that affect purchase evaluation and future spending behavior. Credit cards are distinguished from other payment mechanisms as they elicit greater willingness to spend, prompt weaker recollections of past credit expenses and overvaluation of available funds – a phenomena the authors call as “credit card effect.” Little is known about the individuals’ differential exposure to the credit card effect. The purpose of this paper is to present a new concept and measure of susceptibility to the credit card misuse and indebtedness (SCCMI). Design/methodology/approach – The study focussed on young credit card users (aged 18-25) from Malaysia, Singapore, and the UK as they represent varying levels of credit card issuance and consumer protection regulations. The authors conducted confirmatory factor analysis and invariance tests to assess the validity, reliability and parsimony of the proposed scale in the three countries. Further, the authors examined the prediction power of SCCMI on consumer tendency to become a revolving credit card debtor. Findings – Results show that the SCCMI scale is valid, reliable and parsimonious across the multi-country context. The paper provided additional validity support through known-group comparison among various payers of credit card bills. Research limitations/implications – The convenience sampling used for the study is the main limitation. The findings bear important implications for more socially responsible marketing practice and better public policies in credit carder regulation for protecting young credit card users. Practical implications – The new concept and measurement scale can be used for identifying the vulnerable individuals in credit card use, assisting consumer knowledge training, improving policies for credit card regulation, and helping credit card providers in socially responsible marketing practice. Social implications – The cross-country validity of the SCCMI scale provides a unique contribution for monitoring and auditing consumer vulnerability in credit card misuse in Asian and European market conditions. Originality/value – SCCMI offers an original concept that is distinct from previous research in that SCCMI focusses solely on the state of likelihood to commit credit card abuse rather than the behavioral manifestations of credit card misuse. SCCMI provides a new tool for marketers and public policy makers for ethically responsible credit card marketing and regulation to protect youths’ benefits.

Antecedents and moderators of golf tourists’ behavioral intentions

2015 ◽  
Vol 10 (3) ◽  
pp. 338-359 ◽  
Author(s):  
Michela C. Mason ◽  
Andrea Moretti
Keyword(s):  
Behavioral Intention ◽  
Behavioral Intentions ◽  
Structural Equation ◽  
Perceived Value ◽  
Equation Modeling ◽  
Moderator Variables ◽  
Content Type ◽  
Moderating Variables ◽  
Peace Of Mind ◽  
The Impact

Purpose – The purpose of this paper is to provide a better understanding of golf tourism in a Mediterranean golf resort located in Italy. Based on a systematic literature review, this research develops and tests a context-specific “integrated model” in order to shed further light on the complex discordance in the literature with new empirical data. Furthermore, the present study attempts to establish a framework to provide a better understanding of golf tourism behavior in terms of specific segmentation profiles. This will contribute to a more targeted approach to marketing and promotional activities. Design/methodology/approach – This study applied structural equation modeling to verify the path relationship of golf tourists quality, perceived value, satisfaction and behavioral intention. The final step was to include the suggested moderator variables (age and playing experience) into the model in order to gain further insights. Furthermore, multiple group analyses were calculated in comparing two sub-samples. Findings – This study provides an improved understanding of the role of quality, perceived value, satisfaction on behavioral intentions in golf tourism. Four out of the six hypotheses of the study were confirmed. Precisely, perceived value did not have a direct significant effect on behavioral intentions and quality was not significantly related to overall satisfaction. The empirical results suggest that all three variables appear to have a direct effect on golf tourists’ behavioral intention. Satisfaction was determined to be the best predictor, followed by quality and perceived value. Furthermore, the moderating variables exert a significant influence on some of the proposed relationships. Research limitations/implications – First, the current model explores the impact of only two moderator variables of golf tourists such as age and years of playing experience. Second, the study is limited to a Mediterranean destination; the analysis and measurements should thus be replicated in different contexts to test their adaptability to different golf tourism destinations. Another important limitation is the cross-sectional nature of the data. Practical implications – This research provides important insights the ability to generalize this chain of effects across golf tourists under significantly different conditions. Furthermore, it has important implications for managers of companies that have plans to implement adequate market segmentation strategies in order to expand their business. Based on the finding it is crucial for managers in the golf industry to focus on perceived value for young tourists golfers and on quality for experienced golfers. Managers should customize relationship management programs and develop promotional and pricing strategies for younger golf tourists and exclusive quality services for more experienced golfers. Social implications – As urban lifestyle life becomes more prevalent in modern society, golf tourism relaxes and gives back a sense of calm and peace of mind to the players. Escape from everyday demands and duties is another classic travel motive; many want to get away from the stress and boredom of their daily lives and fill their holidays with a range of exciting and new physically challenging experiences. Therefore, it can be seen that the term of environment conservation improve the sustainability of golf sport tourism in a Mediterranean destination. Originality/value – The inclusion of moderating variables in the proposed model is one of the unique aspects of this research. Dealing with the different groups of golf tourists, the authors put the emphasize on the importance of using two types of appropriate tools: on the one hand, grouping tools which are appropriate to the tourism consumption (demographic variables), and on the other hand, grouping tools which are appropriate to the study of the sports market (years of a plying experience). Combining these two types of criteria will lead marketers to more accurate analysis of golf tourists’ behavior.

Sign in / Sign up

Export Citation Format

Share Document