Examination of motivations of Generation Z and Millennial consumers with regards to alternative payment options in terms of user experience and product offerings. Literature Review.

With the acceleration of fintech innovations, the use of alternative payment methods has continued to increase globally. Generation Z and Y consumers are the highest adopters of these alternative payment methods, yet despite this, there is limited research examining their motivations and intentions for using alternative payment methods. This literature review aimed to address this gap through the evaluation of relevant quantitative empirical research by utilizing The Unified Theory of Technology Acceptance and Use of Technology (UTAUT) for its theoretical. The findings indicated that generation z and Y consumers adoption of alternative payment methods are driven largely by behavioural intention, wherein using the UTAUT model, finds a common positive effect across all five variables. Nevertheless, current literature fails to address how Covid-19 restrictions influenced this adoption and as such further primary research post-lockdown is recommended.

Understanding Factors Affecting E-Government Adoption in Saudi Arabia

This study developed an integrated model to examine the main factors affecting e-government services adoption in Saudi Arabia context. We extended the UTAUT model to explore factors affecting Saudi Arabia citizens to use e-government services. Data were collected from 1290 citizen and analysed using AMOS. The results indicated that all the variables of UTAUT model have a significant effect on intentions to use e-government services. The results also indicated that perceived awareness and self-efficacy have a significant effect on behavioural intentions. Moreover, religiosity moderates the link between perceived awareness, attitudes, self-efficacy, and behavioural intentions. Our study demonstrated the implications and future research directions.

EVALUASI ADOPSI TEKNOLOGI MENGGUNAKAN UNIFIED THEORY OF ACCEPTANCE AND USE OF TECHNOLOGY MODEL

ABSTRAKPenelitian dengan pendekatan model Unified Theory of Acceptance and Use of Technology (UTAUT) model dilakukan untuk mengkaji adopsi teknologi dan perilaku penggunaan aplikasi IPB Mobile khususnya IPB Mobile for Students. Sampel penelitian dipilih menggunakan metode purposive sampling, yaitu sebanyak 400 mahasiswa program sarjana. Data penelitian berupa data primer yang dikumpulkan melalui penyebaran kuisioner. Analisis data dilakukan dengan structural equation modelling partial least square (SEM-PLS). Hasil analisis data menunjukkan bahwa persepsi responden pada indikator-indikator model UTAUT menunjukkan penilaian yang sudah baik. Effort expectancy berpengaruh positif terhadap variabel behavioral intention. Variabel use behavior mahasiswa dipengaruhi secara langsung oleh facilitating conditions dan behavioral intention. Implikasi manajerial dari hasil penelitian ini hendaknya dapat dijadikan salah satu dasar untuk perbaikan aplikasi IPB Mobile for Student sehingga dapat meningkatkan pelayanan bagi mahasiswa, baik akademik maupun nonakademik, antara lain penyediaan fasilitas wifi yang memadai di berbagai area yang sering digunakan untuk kegiatan belajar mengajar mahasiswa guna meningkatkan akses terhadap aplikasi dan perbaikan fitur-fitur yang sudah ada sehingga ramah digunakan oleh mahasiswa. ABSTRACTResearch with the Unified Theory of Acceptance and Use of Technology (UTAUT) model approach was conducted to examine technology adoption and behavior in using IPB Mobile applications, especially IPB Mobile for Students. The research sample was selected using a purposive sampling method, as many as 400 undergraduate students. Research data in the form of primary data collected through the distribution of questionnaires. Data analysis was carried out using structural equation modeling partial least squares (SEM-PLS). The results of data analysis show that respondents' perceptions of the indicators of the UTAUT model show a good assessment. Effort expectancy has a positive effect on behavioral intention variables. The variable use behavior of students is directly influenced by facilitating conditions and behavioral intention. The managerial implications of the results of this study should be used as a basis for improving the IPB Mobile for Student application so that it can improve services for students, both academic and non-academic, including the provision of adequate wifi facilities in various areas that are often used for student teaching and learning activities. in order to increase access to applications and improve existing features so that they are friendly to use by students.

Faktor Penerimaan Pengguna pada E-Learning dari Perspektif Siswa Sekolah Dasar Berbasis UTAUT Model

Pandemi Covid-19 yang menyebar secara luas ke seluruh dunia telah menyebabkan perubahan dalam berbagai aspek kehidupan. Kegiatan penjarakan sosial dan isolasi mandiri menuntut sekolah untuk mengubah metode pembelajaran menjadi pembelajaran daring. Dengan adanya perkembangan teknologi, pembelajaran daring sangat terbantu dengan adanya e-learning. Namun, beberapa masalah dan tantangan timmbul selama diberlakukannya pembelajaran dengan menggunakan e-leanring. Penelitian ini bertujuan untuk mengidentifikasi faktor-faktor yang mempengaruhi penggunaan e-leaning selama pandemi Covid-19 berdasarkan sudut pandang siswa sekolah dasar. Sebuah ekstensi dari The Unified Theory of Acceptance and Use of Technology atau UTAUT diusulkan dengan menambahkan dua faktor tambahan, yaitu namely E-learning Design dan Parental Assistance. Penelitian dilakukan dengan menggunakan kuisioner yang disebarkan secara daring dan sebanyak 217 data dari responden yang berasal dari SD Muhammadiyah 26 Surabaya berhasil dikumpulkan. Data dianalisis dengan menggunakan metode PLS-SEM. Penelitian ini menemukan bahwa Performance Expectancy, Hedonic Motivation, Habit dan Parental Assistance merupakan faktor kunci yang mempengaruhi niat dari siswa untuk menggunakan e-learning. Selain itu, penelitian ini juga menemukan bahwa Habit adalah faktor kunci yang mempengaruhi Use Behavior siswa sekolah dasar untuk menggunakan e-learning.