Exploring the boundaries of rhetoric

2014 ◽  
Vol 27 (5) ◽  
pp. 793-806 ◽  
Author(s):  
Eduard Bonet
Keyword(s):  
Social Sciences ◽  
Conceptual Framework ◽  
Design Methodology ◽  
The Self ◽  
History Of Rhetoric ◽  
Content Type ◽  
History Of ◽  
Practical Development ◽  
The Subject

Purpose – The purpose of this paper is to examine how the boundaries of rhetoric have excluded important theoretical and practical subjects and how these subjects are recuperated and extended since the twentieth century. Its purpose is to foster the awareness on emerging new trends of rhetoric. Design/methodology/approach – The methodology is based on an interpretation of the history of rhetoric and on the construction of a conceptual framework of the rhetoric of judgment, which is introduced in this paper. Findings – On the subject of the extension of rhetoric from public speeches to any kinds of persuasive situations, the paper emphasizes some stimulating relationships between the theory of communication and rhetoric. On the exclusion and recuperation of the subject of rhetorical arguments, it presents the changing relationships between rhetoric and dialectics and emphasizes the role of rhetoric in scientific research. On the introduction of rhetoric of judgment and meanings it creates a conceptual framework based on a re-examination of the concept of judgment and the phenomenological foundations of the interpretative methods of social sciences by Alfred Schutz, relating them to symbolic interactionism and theories of the self. Originality/value – The study on the changing boundaries of rhetoric and the introduction of the rhetoric of judgment offers a new view on the present theoretical and practical development of rhetoric, which opens new subjects of research and new fields of applications.

scholarly journals Consumption narratives: contributions, methods, findings and agenda for future research

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Emad Rahmanian
Keyword(s):  
Design Methodology ◽  
Narrative Research ◽  
The Self ◽  
Future Research ◽  
Research Gaps ◽  
Content Type ◽  
Extant Literature ◽  
The Subject ◽  
Concise Definition

Purpose Considering the central role of narratives in the articulation of the self, processing experiences and conveying meaning, many scholars in marketing and consumer behaviours have tried to study the subject. This pool of multi-disciplinary studies has yielded fragmented literature resulting in ambiguity. Therefore there is a need for an article, which studies the extant literature comprehensively. Hence, this paper aims to pursue two objectives, to summarize prominent research studies in consumption narratives and to suggest directions for future research. Design/methodology/approach The paper reviews 25 key studies on consumption narratives and highlights their most important contributions, methods and findings. Findings As in consumer narrative research, the concept almost always has been borrowed from different domains, the findings suggest a concise definition to fill this gap. Also, to enrich the findings, three-level of consumption narratives are discussed. Originality/value This paper serves as a basis to comprehend the essence of consumption narratives in the consumption context, to understand the research gaps and provides directions for future research.

scholarly journals A history-based framework of servitization and deservitization

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Emanuel Gomes ◽  
David W. Lehman ◽  
Ferran Vendrell-Herrero ◽  
Oscar F. Bustinza
Keyword(s):  
Firm Performance ◽  
Conceptual Framework ◽  
Design Methodology ◽  
Transition Phase ◽  
Content Type ◽  
Mature Phase ◽  
Management Theories

PurposeThe purpose of this study is to develop a history-based framework of servitization and deservitization.Design/methodology/approachThe study draws on three history-based management theories, i.e. industry lifecycle, strategic pivoting and strategy restoration, to develop a conceptual framework of how servitization and deservitization pivots influence firm performance in different stages of the industry lifecycle. A series of examples involving configurations and reconfigurations in production illustrate the theoretical propositions.FindingsThe proposed framework predicts that servitization pivots positively influence firm performance in the ferment phase, but this effect gradually diminishes as industries advance into transition and mature phases. In contrast, the framework predicts that deservitization pivots negatively influence firm performance in the ferment phase; this effect, too, becomes negligible in the transition phase but positive in the mature phase. Moreover, the proposed framework predicts that deservitization pivoting outperforms servitization pivoting in mature servitized industries to the extent that such pivots are restorative in nature, thereby suggesting that deservitization may represent a strategic opportunity for firms in mature industries.Originality/valueThis study highlights the role of history-based management theories in enhancing our understanding of servitization and deservitization.

Beyond metrics

2018 ◽  
Vol 36 (2) ◽  
pp. 306-318 ◽  
Author(s):  
Amber N. Welch ◽  
Krystal Wyatt-Baxter
Keyword(s):  
Human Ecology ◽  
Design Methodology ◽  
Mission Statement ◽  
Academic Library ◽  
Academic Research ◽  
Mission Statements ◽  
Content Type ◽  
Assessment Plans ◽  
History Of

Purpose The purpose of this paper is to describe an approach to developing a makerspace assessment plan. This approach focuses on connecting organizational and service point mission statements with outcome-based assessment plan goals, strategies, methods, and success measures. Design/methodology/approach This paper will outline the steps taken by an academic research library to design an outcomes-based assessment plan that monitors the human ecology of a makerspace. The paper includes a history of the space, the role of the library within the campus makerspace environment, the connection between mission statements and assessment plans, and how that connection can facilitate and drive space and service design. Findings Designing assessment plans that are centered on a makerspace mission statement can ensure that progress toward fulfilling the mission, values, and goals of the space is constantly monitored. Originality/value Academic library makerspace assessment literature is still in its infancy. This paper seeks to contribute to the literature on academic library makerspace management and stewardship.

scholarly journals Exploring the scalability process of social innovation

2019 ◽  
Vol 16 (3) ◽  
pp. 218-234 ◽  
Author(s):  
Larissa Medianeira Bolzan ◽  
Claudia Cristina Bitencourt ◽  
Bibiana Volkmer Martins
Keyword(s):  
Impact Factor ◽  
Research Agenda ◽  
Design Methodology ◽  
Social Innovation ◽  
Financial Sustainability ◽  
Content Type ◽  
The Social ◽  
The Usa ◽  
The Subject

Purpose Social innovation is a recent theme, and the practices related to this area are characterized by punctual actions and projects restricted by time and space that make it difficult to develop strategies that can be sustained in this field. Therefore, one point that deserves to be highlighted in studies on social innovation is a matter of scalability. This paper aims to deal with a bibliometry whose objective was to map the existing studies about scalability of social innovation carried out in the Capes and EBSCOHost portals. Design/methodology/approach This paper deals with a bibliometry. The topic researched in this bibliometry is scalability of social innovation. The databases chosen for this research were Portal Periódico Capes and EBSCOHost because they are the leading providers of search databases. Findings A total of 42 papers were considered, distributed between 2002 and 2017. The analysis criteria for the study were origin (composed by year, author, country of origin, periodical and impact factor), focus of the investigations, justification, method and main techniques of research, contributions and theoretical advances and challenges and paths. Originality/value Among the main results found, one of them is that scalability is a topic that began to be researched recently, so that the USA and Brazil lead the research. Most of the studies focused on the scalability process and justified the importance of studies on the subject as a way to explore the potential of expanding the social impacts of a social innovation. Several studies have emphasized the role of networks as being quite positive for the scalability process and have been concerned with identifying factors that contribute to the scalability process. The challenge that most stood out among the papers was the financial sustainability of a social innovation. At the end, a research agenda was proposed.

Management and Michael Polanyi’s thought

2015 ◽  
Vol 21 (3) ◽  
pp. 372-387
Author(s):  
Struan Jacobs
Keyword(s):  
Design Methodology ◽  
Social Implications ◽  
Science And Society ◽  
Historical Scholarship ◽  
Content Type ◽  
History Of ◽  
Understanding Of Science ◽  
Practical Implications ◽  
Scientific Life

Purpose The purpose of this paper is to understand the role of management ideas as a resource for developing a new understanding of science and society. Design/methodology/approach Three important articles of Polanyi are studied in detail. Findings That writings of Graicunas, Foch and Liddell Hart definitely influenced the development of Polanyi’s thinking and writings of Gulick, Mooney among other management/organization theorists also likely contributed to Polanyi’s thought. Research limitations/implications The study opens a new seam for Polanyi intellectual – historical scholarship. Practical implications The article sheds light on facets of scientific life, including how scientists themselves participate in the overall management of science. Social implications This discussion of Polanyi deepens the appreciation of Liberal society’s functioning. Originality/value No other Polanyi scholar has dug deeply into the history of management, considering its intellectual value to Polanyi.

scholarly journals The origins of marketing practice in Britain: from the ancient to the early twentieth century

2017 ◽  
Vol 9 (4) ◽  
pp. 467-487 ◽  
Author(s):  
Richard A. Hawkins
Keyword(s):  
Twentieth Century ◽  
Historical Development ◽  
Design Methodology ◽  
The State ◽  
Marketing Practice ◽  
Content Type ◽  
Early Twentieth Century ◽  
History Of ◽  
The Subject

Purpose The purpose of this paper is to explore the development of marketing practice in Britain from the ancient to the early twentieth century. It builds upon the author’s chapter in the 2016 Routledge Companion to the History of Marketing. Design/methodology/approach This paper is based on a review of secondary history and archaeology literature supplemented by digitised historic newspaper and magazine advertising. The literature is frameworked using a modified version of Fullerton’s 1988 periodization which has been extended to include the medieval and Roman eras. Findings One of the significant findings of this paper is the key role the state has played in the development of marketing practice in Britain, the construction of pavements being a good example. Originality/value Apart from Nevett’s 1982 history of British advertising and the author’s Routledge Companion to the History of Marketing chapter, this is the first survey of the historical development of British marketing practice. It assembles and presents in a useful way important information. This paper will be of interest to marketing historians, especially students and researchers new to the subject.

Practical wisdom, an attempt for a Protestant re‐formulation

2010 ◽  
Vol 29 (7/8) ◽  
pp. 724-735 ◽  
Author(s):  
Christoph Weber‐Berg
Keyword(s):  
Design Methodology ◽  
Practical Wisdom ◽  
The Self ◽  
Georg Simmel ◽  
Religious Perspective ◽  
Content Type ◽  
Change Of Perspective ◽  
Self Reference ◽  
Organisational Level

PurposeThis paper seeks to explore the role of virtues in the context of management from a religious perspective. Its objective is to shed some light on the significance of Martin Luther's anthropology and theology of justification for a modern understanding of practical wisdom.Design/methodology/approachThe paper reviews some passages of source literature by Martin Luther and – with side glances to Georg Simmel – reflects on basic structures of personal failure, as implied by Luther's metaphor of the self‐inclined man (homo incurvatus in se ipsum). By developing two theses, the paper proceeds to the question whether a protestant re‐formulation of practical wisdom could be useful to overcome self‐reference, not only on a personal, but also on an organisational level.FindingsFaith and love, reformulated as virtues of practical wisdom for modern management from a protestant perspective can be understood as a receptive attitude and the ability to establish non‐instrumentalised and respectful relationships to humans. Lived by managers, they could help preventing companies and economy at large, to get caught in self‐referential, and inherently instable feedback cycles.Originality/valueThe change of perspective, inspired by Luther's theology of justification, enriches the notion of practical wisdom with new connotations and makes them accessible to the discourse over virtues in management.

A conceptual framework of cool for social marketing

2016 ◽  
Vol 6 (2) ◽  
pp. 121-143 ◽  
Author(s):  
Khondker Galib B. Mohiuddin ◽  
Ross Gordon ◽  
Christopher Magee ◽  
Jeong Kyu Lee
Keyword(s):  
Social Sciences ◽  
Conceptual Framework ◽  
Social Marketing ◽  
Design Methodology ◽  
Content Type ◽  
Extant Literature ◽  
Social Sciences And Humanities ◽  
Comprehensive Literature Review ◽  
The Social ◽  
Comprehensive Search

Purpose The purpose of this paper is to present a conceptual framework of cool for social marketing through a comprehensive literature review and integrating extant literature on cool. Design/methodology/approach A comprehensive search and review of extant literature across social marketing, business disciplines, arts, psychology, social sciences and humanities was undertaken to develop an understanding of cool and its relevance to social marketing. The review permitted developing a comprehensive set of characteristics that are associated with cool. Findings A conceptual framework of cool organised according to the following dimensions is presented and discussed: deviating from norm, self-expressive, indicative of maturity, subversive, pro-social, evasive, and attractive. Originality/value This paper advances theoretical knowledge in the social marketing domain by offering a conceptual framework of cool, and by suggesting a set of guidelines to develop cool social marketing programs.

Citing and referencing habits in medicine and social sciences journals in 2019

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Erika Alves dos Santos ◽  
Silvio Peroni ◽  
Marcos Luiz Mucheroni
Keyword(s):  
Social Sciences ◽  
Design Methodology ◽  
Information Science ◽  
Descriptive Representation ◽  
Functional Requirements ◽  
Content Type ◽  
Future Studies ◽  
Bibliographic Records

PurposeThis article explores citing and referencing systems in social sciences and medicine articles from different theoretical and practical perspectives, considering bibliographic references as a facet of descriptive representation.Design/methodology/approachThe analysis of citing and referencing elements (i.e. bibliographic references, mentions, quotations and respective in-text reference pointers) identified citing and referencing habits within disciplines under consideration and errors occurring over the long term as stated by previous studies now expanded. Future expected trends of information retrieval from bibliographic metadata was gathered by approaching these referencing elements from the Functional Requirements for Bibliographic Records (FRBR) entities concepts.FindingsReference styles do not fully accomplish with their role of guiding authors and publishers on providing concise and well-structured bibliographic metadata within bibliographic references. Trends on representative description revision suggest a predicted distancing on the ways information is approached by bibliographic references and bibliographic catalogs adopting FRBR concepts, including the description levels adopted by each of them under the perspective of the FRBR entities concept.Research limitations/implicationsThis study was based on a subset of medicine and social sciences articles published in 2019 and, therefore, it may not be taken as a final and broad coverage. Future studies expanding these approaches to other disciplines and chronological periods are encouraged.Originality/valueBy approaching citing and referencing issues as descriptive representation's facets, findings on this study may encourage further studies that will support information science and computer science on providing tools to become bibliographic metadata description simpler, better structured and more efficient facing the revision of descriptive representation actually in progress.

The role of trust in innovation ecosystems

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Fernanda Kalil Steinbruch ◽  
Leandro da Silva Nascimento ◽  
Daniela Callegaro de Menezes
Keyword(s):  
Conceptual Framework ◽  
Design Methodology ◽  
Three Dimensions ◽  
Content Type ◽  
Four Dimensions ◽  
Innovation Ecosystems ◽  
Network Collaboration ◽  
Broad Understanding

Purpose There are indications that trust is essential in innovation ecosystems relations. However, studies have not yet focused on deeply exploring such connection. The purpose of this paper is to discuss the influence of trust among actors in the context of innovation ecosystems. Design/methodology/approach This study developed a conceptual framework and a set of propositions. We raised a discussion based on the intertwining of three widely known dimensions of trust (ability, benevolence and integrity) and four dimensions of innovation ecosystems (network collaboration, interdependency, value co-creation and innovation objectives). Findings This paper suggests that trust contributes to the development of innovation ecosystems’ dimensions. In addition, it sheds light on the need to consider all three dimensions of trust together and simultaneously, because, by itself, none of them is sufficient to build trust in innovation ecosystems. Also, we argue that the different connections between the dimensions of trust and those of innovation ecosystems lead to the development of such ecosystems. Originality/value Through the approach of an underexplored area of research, this paper contributes to a broad understanding of the role of trust in innovation ecosystems toward the pursuit of creating innovation. It also proposes a novelty to the field, by suggesting four dimensions of innovation ecosystems to help managers analyze ecosystems through a more practical perspective.

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