scholarly journals Reframing language, disrupting aging: a corpus-assisted multimodal critical discourse study

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Rosita Belinda Maglie ◽  
Laura Centonze
Keyword(s):  
Discourse Analysis ◽  
Critical Discourse Analysis ◽  
Integrated Approach ◽  
Critical Discourse ◽  
Content Type ◽  
Governmental Organization ◽  
The People ◽  
Aging Well ◽  
Awareness Raising ◽  
Governing Institutions

Purpose The purpose of this paper is to explore two channels of communication (i.e. texts and images) from a non-governmental organization website called #DisruptAging with the aim of finding how multimodal knowledge dissemination contributes to dismantling misconceptions about the aging process. Design/methodology/approach This analysis is based on an integrated approach that combines corpus-assisted discourse analysis (cf. Semino and Short, 2004; Baker et al., 2008, Baker, 2010) and multimodal critical discourse analysis (Machin and Mayr, 2012) via the American Medical Association format (2007) and the suite of FrameWorks tools (2015, 2017), which are applied to the collection of texts and images taken from #DisruptAging. Findings A total of 69 stories corresponding with 218 images of older adults have shown to be powerful textual and semiotic resources, designed both for educational and awareness-raising purposes, to promote the so-called “aging well discourse” (cf. Loos et al., 2017). Social implications This discursive approach to the textual and visual material found in #DisruptAging hopes to influence the governing institutions that we construct, and the people who are given power to run them, with the goal of fostering fair treatment of older people within society. Originality/value There is a lack of studies investigating counter-discourse forms available online, which use textual and visual language to change the way society conceives the idea of aging.

“Sharia on a Plate?” A critical discourse analysis of halal food in two Norwegian newspapers

2015 ◽  
Vol 6 (3) ◽  
pp. 331-353 ◽  
Author(s):  
Paul Thomas ◽  
Amina Selimovic
Keyword(s):  
Discourse Analysis ◽  
Critical Discourse Analysis ◽  
Media Coverage ◽  
Critical Discourse ◽  
Fundamental Aspect ◽  
Future Research ◽  
Content Type ◽  
Online Newspapers ◽  
Halal Food ◽  
The Media

Purpose – This study aims to explore how two Norwegian national online newspapers, Dagbladet and Aftenposten, have framed halal food in the past 6 years (2008-2014), a period conflating with a rise in Muslim demographics in Norway. Design/methodology/approach – A mixed-methods approach is used. Employing among others a Hallidayan transitivity analysis and other approaches from critical discourse analysis (CDA), clausal semantic structures, collocations and nominalizations were explored with a view toward fleshing out ideological significance. Particular attention was given to the neologism – “covert-Islamization” – popularized by the populist right-wing Progress Party. Findings – The findings reveal that Dagbladet refracts halal food through a discourse of crime and other dubious frames tapping into topoi of Islamophobia. Halal is, in this manner, transformed into a synecdoche for deviance. This is contrasted with Aftenposten’s more “halal-friendly” gaze which inter alia is attributed to greater access for Muslim contributors (over 40 per cent), with nearly all authorship penned in the aftermath of the Breivik massacre of July 22, 2011. Research limitations/implications – As a comparative research that explores two newspapers – albeit with substantial national circulation – there are obvious limitations. Future research could explore the contents of Verdens Gang, the biggest newspaper in Norway, and perhaps incorporate iconic semiotic content. Social implications – The prevalent media discourse on halal in Norway casts a shadow over a fundamental aspect of the identity construction of Norwegians who adhere to Islam, thus highlighting issues of belonging and citizenry in the “new” Norway. National discourses of identity and belonging impact upon the Muslim consumer’s perception of self and ethnicity, and how these perceptions are negotiated in the interstices of a skewed media coverage of halal certainly serves to undermine this self-perception. Originality/value – Several recent studies have broached the subject of the manifold representations of Muslims and Islam in the media using a CDA, but there is a dearth in studies with a specific focus on halal food. This study contributes to the lacuna in the literature in an area of growing importance, not just as a socio-political and religious phenomenon, but a lucrative commercial project in a Scandinavian context.

scholarly journals Written Text on Pakistani Vehicles: A Critical Discourse Analysis

2021 ◽  
Vol 1 (1) ◽  
pp. 40-57
Author(s):  
Sidra Mahmood
Keyword(s):  
Discourse Analysis ◽  
Critical Discourse Analysis ◽  
Social Issues ◽  
Three Dimensional ◽  
Critical Discourse ◽  
Motor Vehicles ◽  
Three Dimensional Model ◽  
Written Text ◽  
The People ◽  
The Social

Linguistically, the word ‘language’ has shifted into ‘discourse’ which is a social phenomenon not only to express the thoughts but also to reflect the mindset and contexts of a specific community. The purpose of this study is to examine the slogans written on Pakistani automobiles and to understand the logic behind the social and cultural affiliations of these slogans. Pakistani culture of the art of making pictures and written phrases, poetic verses and imperative sentences on vehicles is famous all over the world. The study has analysed the writings found on vehicles, and although these writings might look trivial on the automobiles, they address various social issues. The Three-Dimensional Model of Critical Discourse Analysis (CDA) by Fairclough (2001) is used as a theoretical framework that explains the study at three levels: lexical, syntactic patterns, interpretations, and social practices. The discourses written on the vehicles are characterised into different categories, which are life’s mission statements, loud messages, mind baffling messages, everyday life annoyances, provoking statements, and religious looms. Twenty images and pictures have been captured from vehicles as a random sample of this study. The results reveal the mindset behind these discourses. They are used to highlight social issues which Pakistan faces, being a developing country. In short, the study discloses the strong link between the vehicles and the people using them to convey messages to the society which can bring harmony among the public. The current study is limited to only Pakistani motor vehicles.

Fighting the virus, “hunting the witches” – moralizing in public discourses during the coronavirus pandemic in Croatia

Kybernetes ◽  
2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Krešimir Žažar
Keyword(s):  
Discourse Analysis ◽  
Critical Discourse Analysis ◽  
Public Debate ◽  
Mitigation Strategies ◽  
Critical Discourse ◽  
Content Type ◽  
Social Actors ◽  
The Public ◽  
Moral Communication ◽  
Moral Discourses

Purpose The purpose of the paper is to discuss particular features of the public debate around the COVID-19 pandemic and its mitigation strategies in Croatian media from the beginning of 2020 to mid-September of the same year. Design/methodology/approach The discussion is theoretically grounded on Luhmann’s concept of moral communication combined with the key assumption of critical discourse analysis that language reflects a position of power of social actors. Based on these premises, the analysis of a sample of articles in a chosen online media was conducted to uncover the moral codes in the public debate concerning the corona outbreak and connect them with specific moral discourses of particular social actors. Findings The findings clearly indicate that the communication about the pandemic is considerably imbued with moralization and that moral coding is profoundly used to generate preferred types of behaviour of citizens and their compliance with the imposed epidemiologic measures. In conclusion, Luhmann’s claim of moralization as a contentious form of communication is confirmed as the examined public discussion fosters confrontations and generates disruptions rather than contributing to a productive dialogue among diverse social actors. Originality/value The novelty of the approach lies in the combination of Luhman’s conceiving of moral communication with critical discourse analysis that, taken together, entails a pertinent research tool for analysing relevant attributes of the ongoing vibrant debate on the coronavirus outbreak.

Counter-discourse corpora, ethical subjectivity and critique of argument

2014 ◽  
Vol 13 (4) ◽  
pp. 781-813 ◽  
Author(s):  
Kieran O’Halloran
Keyword(s):  
Discourse Analysis ◽  
Critical Discourse Analysis ◽  
Political Change ◽  
The Other ◽  
Critical Discourse ◽  
Web Based ◽  
Content Type ◽  
Argument Evaluation ◽  
Corpus Linguistic ◽  
Ethical Subjectivity

In the article, I model an alternative critical discourse analysis (CDA) pedagogy which is based on an ethical subjectivity instead of a political subjectivity. Aimed at undergraduates, it facilitates critical purchase on arguments which attack the standpoint of relatively powerless groups/organizations (who seek political change). Via corpus linguistic analysis of appropriate web-based data, I show how the analyst can rigorously find out at scale the recurrent key concerns of a relatively powerless Other with whom they were previously unfamiliar. They use this counter-discourse information as a lens on an argument which criticises the relatively powerless group, ascertaining whether or not the argument has distorted the group’s key concerns. Should this be the case, I highlight how the analyst can go on to explore whether any mischaracterisation has implications for the argument’s credibility because it loses coherence relative to the outlook of the Other. The approach is grounded in Jacques Derrida’s ‘ethics of hospitality to the Other’. It is in being hospitable to the outlook of a relatively powerless Other, and adopting it for purposes of argument evaluation, that the analyst effectively creates an ethical subjectivity. That said, the ethical and political are, in principle, relatable with this method as I indicate.

“They cowardly attack US, so we nobly eliminate them…”

2020 ◽  
Vol 11 (2) ◽  
pp. 292-315
Author(s):  
Cristina Mayor-Goicoechea ◽  
Jesús Romero-Trillo
Keyword(s):  
Discourse Analysis ◽  
Special Reference ◽  
Critical Discourse Analysis ◽  
Corpus Linguistics ◽  
Critical Discourse ◽  
Islamic State ◽  
The People ◽  
Linguistic Strategies

Abstract The threat of the Islamic State is realised both in its attacks and its discourse. To illustrate the role of linguistic threats, the present study investigates the ISIS online propaganda magazine Dabiq by combining Critical Discourse Analysis and Corpus Linguistics (Romero-Trillo 2008; Baker et al. 2008). Following the two groups described by van Dijk (2003), which are represented by the in-group (ISIS) and the out-group (against ISIS), we propose a third element: the translocal group (i.e., the people in between). The results show the substantial presence of linguistic strategies enhanced by Dangerous Speech (Benesch 2013) to create a high segregation between the groups. Also, the analysis shows the inextricable relationship between conflict and dangerous language and the need to investigate this link further, with special reference to the polarisation of the groups and to the subsequent escalation of violence in discourse.

The responsibility of an ethnocentric consumer – nationalistic, patriotic or environmentally conscientious? A critical discourse analysis of “buy domestic” campaigns

2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Tiia-Lotta Pekkanen ◽  
Visa Penttilä
Keyword(s):  
Discourse Analysis ◽  
Critical Discourse Analysis ◽  
Corporate Responsibility ◽  
Methodological Approach ◽  
Critical Discourse ◽  
Content Type ◽  
Responsible Consumption ◽  
Consumer Responsibility ◽  
Practical Implications

PurposeThe study examines the responsibilisation of an ethnocentric consumer in commercial, meta-organisational discourses. In addition to nationalistic and patriotic discourses, the focus is on wider conceptualisations of consumer responsibility.Design/methodology/approachThe paper uses critical discourse analysis as a methodological approach to conduct an empirical case study on the texts of two producer-driven labelling campaigns.FindingsThe campaign texts create possibilities for ethnocentric consumption with positioning, argumentative and classificatory discourses. Patriotic responsibilisation is emphasised, together with rationales to take action on environmental concerns.Practical implicationsThe study highlights the responsibility of marketers over their corporate responsibility communication, suggesting that ethnocentric promotions may have the power to alter how consumers take action on various responsibility concerns.Social implicationsThe study surfaces the tensions that responsible consumption can entail for consumers. Indeed, nationalistic and patriotic discourses may alter our understanding of responsibility issues that may seem completely separate from the concepts of nationalism and patriotism.Originality/valueThe paper shows how different organisational texts are deployed to bring about the idea of ethnocentric consumption and how this relates to responsibility discourses, nationalism and patriotism.

The People or the Police: Who to Blame? A Study Investigating Linguistic and Textual Devices Journalists Use in Framing News Stories

2016 ◽  
Vol 6 (12) ◽  
pp. 2245
Author(s):  
Hamza Ethelb
Keyword(s):  
Public Opinion ◽  
Discourse Analysis ◽  
Critical Discourse Analysis ◽  
Critical Discourse ◽  
The Public ◽  
News Stories ◽  
The People ◽  
News Organizations ◽  
Al Arabiya ◽  
News Event

One news event may be represented differently by different news organizations. Research in news representation remains sparse in Arabic. This article investigates some of the linguistic and textual devices used in journalistic texts. It looks at the way these devices are used to influence public opinion. This gives rise to significance of conducting this research. This study uses these devices within the framework of Critical Discourse Analysis (CDA). For the purpose of this study, four news articles produced by Aljazeera and Al-Arabiya were examined under CDA in order to show how journalists structure their news stories to imply an ideological stance. The analysis showed that Aljazeera and Al-Arabiya represented the people and the police differently, each according to their ideological and political leanings. This resulted in the public having different opinions of the event.

Bush, Obama

2014 ◽  
Vol 13 (3) ◽  
pp. 538-562 ◽  
Author(s):  
Antonio Reyes
Keyword(s):  
Discourse Analysis ◽  
Critical Discourse Analysis ◽  
Organization Structure ◽  
Social Processes ◽  
Critical Discourse ◽  
Linguistic Variables ◽  
Content Type ◽  
Discourse Practices ◽  
Textual Organization ◽  
Political Scene

This paper, framed under the scope of Critical Discourse Analysis (CDA), explains social processes by analyzing discourse practices. It proposes (para)linguistic variables employed in the creation of (in)formality in discourse in relation to two Aristotelian persuasive modes: Ethos and Pathos (Kennedy 1991). These modes of persuasion reveal different ways to convey a political message in the current U.S. political scene. This paper compares the stylistic differences in speeches given by George W. Bush and Barack Obama to justify escalating troops in the conflicts of Iraq (2007) and Afghanistan (2009), respectively. I propose (para)linguistic indicators of formality associated with Aristotelian modes at the level of linguistic choices (“lexical variables” [Schilling-Estes 2004] and “marked register usages” [Myers-Scotton 2001]), textual organization (structure and predictability), non-verbal communication (i.e. laughter; Jefferson, Sacks & Schegloff 1987), and intertextuality (Blackledge 2005; Fairclough 1992, 2003) by means of new voices (Bakhtin 1981) into the here-and-now moment of discourse.

“Learn to blend in!”

2018 ◽  
Vol 37 (7) ◽  
pp. 698-712 ◽  
Author(s):  
Cathrine Norberg ◽  
Ylva Fältholm
Keyword(s):  
Discourse Analysis ◽  
Critical Discourse Analysis ◽  
Critical Discourse ◽  
Content Type ◽  
Corpus Linguistic ◽  
Linguistic Methods ◽  
Industry Needs ◽  
Masculine Culture ◽  
Point Of Departure ◽  
Practical Implications

Purpose The purpose of this paper is to contribute with increased knowledge about gender in mining by exploring how women are discursively represented in texts produced by actors in the international mining arena. Design/methodology/approach The study combines corpus linguistic methods and discourse analysis. It implies a combination of quantitative and qualitative analyses, where the former is used as the point of departure for the latter, and where the material analysed is chosen on the basis of certain selected search phrases. The source for the study is the web, and the search engine used for the retrieval of data is WebCorp Live, a tool tailored for linguistic analysis of web material. Findings The analysis reveals that although the overarching theme in the women-in mining discourse is that women are needed in the industry, the underlying message is that women-in-mining are perceived as problematic. Practical implications The study shows that if mining is to change into a modern industry, the inherent hyper-masculine culture and its effects on the whole industry needs to be problematised and made evident. To increase the mere number of women, with women still heavily underrepresented, is not enough to break gender-biased discrimination. Originality/value The research contributes with new knowledge about gender in mining by using a method, which so far has had limited usage in (critical) discourse analysis.

scholarly journals ANALISIS WACANA KRITIS BAHASA DAN STRATEGI MEDIA SOSIAL CAKRA ABHIPRAYA RESPONSIF DALAM HABITUS

2020 ◽  
Vol 16 (2) ◽  
Author(s):  
Nadira Maurizka Kuputri
Keyword(s):  
Social Capital ◽  
Discourse Analysis ◽  
Critical Discourse Analysis ◽  
Poverty Line ◽  
Cultural Practice ◽  
Communication Strategy ◽  
Critical Discourse ◽  
Writing Style ◽  
The People ◽  
Discourse Practice

The pandemic caused by Coronavirus Disease (COVID-19) has an impact on all levels of society in Indonesia. The people who are below the poverty line are no exception. The government's call for physical distancing by stopping many sectors of the economy, further worsening the welfare of the underprivileged. One of non-governmental social organization that was launched on its Instagram page, helping a lot of those in distress, is the Chakra Abhipraya Responsif. In carrying out its activities, the Cakra Abhipraya Responsif is assisted by many parties which makes it easier for them to reach more targets with maximum results. This research tries to look at the communication strategy launched by the Cakra Abhipraya Responsif and their fundraising program through the language they use on their Instagram page. Using Fairclough's critical discourse analysis, the text is analyzed through three components, namely text, discourse practice, and socio-cultural practice. Then by discussing Bourdieu's theory of Habitus and looking far behind the scenes, it can be concluded that social capital in the form of the background/relations of the Cakra Abhipraya Responsif volunteers influences a lot in the implementation of their activities. Although information about social organizations is quite minimal on the internet. The Cakra Abhipraya Responsif communication strategy uses a caption writing style that flicks the audience by focusing their fundraising on communities whose economies have indeed been in decline long before the existence of this pandemic.   Keywords: COVID-19, communication strategy, critical discourse analysis, social capital, habitus

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