AN EXAMINATION OF UNIVERSITY STUDENT ENTREPRENEURIAL INTENTIONS BY TYPE OF VENTURE

2010 ◽  
Vol 15 (04) ◽  
pp. 503-517 ◽  
Author(s):  
THOMAS A. CAREY ◽  
DAVID J. FLANAGAN ◽  
TIMOTHY B. PALMER

Learning what initially drives university students to be open to the thought of starting their own businesses has been of great interest to entrepreneurship researchers/educators. Past literature looks at a variety of important motivators that impact student intentions toward entrepreneurship but has tended to view entrepreneurial intentions as a homogeneous construct. This study uses Ajzen's theory of planned behavior to examine university students' intentions to start various types of ventures (small lifestyle, small high income and high growth). Results indicate that intentions to start small high income and high growth ventures share many commonalities and are significantly driven by behavioral beliefs and perceived behavioral control. Intentions to start small lifestyle ventures, on the other hand, are found to be independent from intentions to start either small, high income or high growth ventures and are not as well explained by the theory of planned behavior. Implications and ideas for future research and entrepreneurship education are discussed.

Author(s):  
Panagiotis A. Tsaknis ◽  
Alexandros G. Sahinidis

The purpose of this paper is to investigate the entrepreneurial intention of university students using the Theory of Planned Behavior (TPB) and parents' occupation. A questionnaire based survey was employed for the data collection. A total of 1244 students participated in the survey. The sample was a convenience one given that the resources available were limited. The size of the sample allows us to proceed with reliable statistical analyses and produce valid conclusions. The findings of our research showed that perceived behavioral control, subjective norms, attitude and parents' occupation are important variables influencing entrepreneurial intention. The variable that affects entrepreneurial intention the most is attitude. The findings led support to the theory and the hypotheses proposed. These findings indicate that the recommended model can be used to explain a large part of variation in entrepreneurial intention. This study, contributes to the entrepreneurial intention literature providing empirical evidence to help formulate policies encouraging university students' entrepreneurship practices, attracting the interest of both educators and policy makers. This evidence will become increasingly important, as research in the field of entrepreneurship continues to place models of entrepreneurial intentions at the center of our understanding of the entrepreneurial process. Future studies could investigate the validity of the findings reported here, in different contexts using more variables, not included in this study and inquire the potential existence of latent variables which may be confounding the relationships discussed in this paper.


2015 ◽  
Vol 37 (5) ◽  
pp. 514-522 ◽  
Author(s):  
Thomas E. Hannan ◽  
Robyn L. Moffitt ◽  
David L. Neumann ◽  
Patrick R. Thomas

This study explored whether mental toughness, the capacity to maintain performance under pressure, moderated the relation between physical activity intentions and subsequent behavior. Participants (N = 117) completed the Mental Toughness Index and a theory of planned behavior questionnaire. Seven days later, physical activity was assessed using the International Physical Activity Questionnaire. Attitudes, subjective norms, and perceived behavioral control explained substantial variance (63.1%) in physical activity intentions. Intentions also significantly predicted physical activity behavior. The simple slopes analyses for the moderation effect revealed a nonsignificant intention–behavior relation at low levels of mental toughness. However, intentions were significantly and positively related to physical activity when mental toughness was moderate or high, suggesting that the development of a mentally tough mindset may reduce the gap between behavior and physical activity intention. Future research is needed to confirm these findings and apply them in the design of mental toughness interventions to facilitate physical activity engagement.


2016 ◽  
Vol 31 (1) ◽  
pp. 99 ◽  
Author(s):  
Shine Pintor Siolemba Patiro ◽  
Basu Swastha Dharmmesta ◽  
Sahid Susilo Nugroho ◽  
Bayu Sutikno

This correlational study explored the psychological antecedents of Indonesian bodybuilders’ intentions to use anabolic–androgenic steroids (AAS), based on the Theory of Planned Behavior (TPB). The purpose of this research was to identify factors that influence an Indonesian bodybuilder’s intention to use AAS and offer a better understanding of AAS use behavior based on the extended Theory of Planned Behavior (TPB). The three predictor variables of (1) attitude, (2) subjective norms, and (3) perceived behavioral control accounted for the variation in the outcome measure of the intention to reuse the AAS. Likewise, (1) attitude and (2) intention accounted for of the variation in the outcome measure of the reuse of AAS. This research combined two methods which are qualitative and quantitative. The respondents who were used in this research are professional bodybuilders located in Jakarta, Bandung, Surabaya, and Yogyakarta. The result of this research shows that the attitude of bodybuilders in using AAS tends to have values that are adopted by themselves. The result of this research differs from Bagozzi et al (1989) who stated that attitude influenced behavior directly as a nonpurposeful reaction or indirectly through intention as an aimed response. The result of this research clearly shows that attitude can influence behavior directly as a purposeful reaction, because the bodybuilders consume AAS to achieve a particular purpose and it is strengthened by achievement value in themselves. This research suggests also that attitude and subjective norms are not causally independent. They appear to reflect similar beliefs and to influence each other. These results differ from Titah and Barki (2009), as suggested by Chang (1998) and Aarts et al. (1998), who stated that a person whose positive subjective norms move them toward overt behavior, it will lead to a positive attitude toward the behavior. Future research directions are suggested regarding several areas.Keywords: Theory of Planned Behavior; values; steroid; bodybuilders


Author(s):  
Wen-Li Hou ◽  
Chung-Ying Lin ◽  
Yu-Ming Wang ◽  
Ying-Hua Tseng ◽  
Bih-Ching Shu

Dating violence (DV) is a major public health problem among youth. The majority of DV studies in Taiwan involve the assessment of DV without the use of a robust psychological framework to guide research accuracy. Therefore, the purpose of this study was to utilize the Theory of Planned Behavior (TPB) to assess intention and other salient factors related to DV among university students. A two-phase, mixed-method design study was conducted among university students from seven universities in Taiwan, aged 18 to 24 years. In Phase I, questionnaires used were specifically developed based on the TPB, consisting of both direct and indirect measures related to DV. In Phase Ⅱ, questionnaire evaluation and related factors were examined through a two-step process of structural equation modelling (SEM) to test the TPB model. The results of this study found that perceived behavioral control, subjective norm, and attitude toward DV on behavioral intention accounting for 37.5% of the total variance. Among the related factors, attitude toward the behavior was the strongest (β = 0.48, p < 0.001), followed by perceived behavioral control (β = 0.19, p < 0.05). Findings from this study could expand the knowledge base in this important area and might help prevent DV.


2021 ◽  
Vol 21 (1) ◽  
Author(s):  
Kyung Hyun Suh

Abstract Background To prevent or recover from a disease, the prescriptions for medications must be correct, and the patient must comply with the medication’s instructions. Therefore, this study verified the theory of planned behavior (TPB) model to predict medication adherence among Korean adults and examined the role of optimistic or present bias in that model. Methods The participants were 357 Korean male and female adults whose ages ranged from 18 to 76 (M = 41.53, SD = 9.89). Their medication adherence was measured with the Morisky Green Levine Scale. The study examined TPB factors with modified items related to medication adherence and optimistic bias with items developed based on the concept and on previous studies. Results An alternative TPB model, including a direct path from attitude to behavior, a direct path from the perceived behavioral control to the behavior, and an insignificant path from behavioral intention to behavior, was validated for Korean adults’ medication adherence. This model was found to be moderated by optimistic or present bias. Conclusions The findings of this study should provide useful information for future research and for medical or health professionals who wish to improve the medication adherence of their patients.


2019 ◽  
Vol 8 (3) ◽  
pp. 228
Author(s):  
Sari Winahjoe Siswomihardjo ◽  
Sudiyanti Sudiyanti ◽  
Bayu Sutikno

For Muslim women, covering aurat has clearly been commanded in Al-Qur’an. Therefore, most Muslim women wear Jilbab to do so. Although Indonesia is the world’s largest Muslim country and in recent years, more fashionable Jilbab designs have been growing in Indonesian Muslim fashion market, yet, not all Muslim women wearing Jilbab. This study examines how well the Theory of Planned Behavior works in predicting Muslim women’s intention to wear Jilbab. This article proposes that Muslim women’s intentions to wear Jilbab are influenced by their attitude, subjective norms, perceived behavioral control, and together with perceived personal outcome. By using purposive sampling method, a representative national sample of 200 Indonesian Muslim women has been participated in a face-to-face survey about this topic. The findings confirmed the robustness of the Theory of Planned Behavior by indicating that both attitude and subjective norms significantly brought positive effect in predicting intention. Interestingly, the results demonstrated that perceived personal outcome and perceived behavior control appeared to be ineffective determinants. Therefore, the study result also slightly deteriorated the robustness of the Theory of Planned Behavior in the context of predicting Indonesian Muslim women’s intention to wear Jilbab. We present our findings, suggestions for future research, and potential limitations. The implications of this research for marketing practitioners are also discussed.


Author(s):  
Laurel P Gibson ◽  
Renee E Magnan ◽  
Emily B Kramer ◽  
Angela D Bryan

Abstract Background As COVID-19 continues to spread globally, it is important to understand psychological factors that may influence compliance with social distancing. Purpose The present study examined whether Theory of Planned Behavior (TPB) constructs were associated with social distancing, with a focus on exploring moderators of the intention–behavior relationship. Methods Using a longitudinal design, U.S. adults (N = 507) self-reported TPB constructs and social distancing behavior at baseline and 3 months later. Participants were from 48 U.S. States and the District of Columbia and were on average 50.39 years old (SD = 15.32, range = 18–80). The majority were Non-Hispanic White (71.6%), had a bachelor’s degree or higher (55.3%), and resided in suburban areas (55.8%). Results While positive attitudes toward social distancing increased over time (p = .002), subjective norms weakened (p &lt; .001) and perceived behavioral control (PBC) remained stable (p = .22). Interestingly, despite an increase in intentions from baseline to follow-up (p &lt; .001), there was a significant decrease in social distancing behavior over time (p &lt; .001). Consistent with the TPB, baseline attitudes (p &lt; .001), subjective norms (p &lt; .001), and PBC (p &lt; .001) for social distancing were all associated with baseline intentions to social distance. In turn, baseline intentions were significantly associated with social distancing behavior at follow-up (p &lt; .001). Younger adults (p &lt; .001) and non-White participants (p = .002) displayed a greater intention–behavior gap relative to older and White participants. In contrast, participants with more stable intentions over time displayed a stronger intention–behavior relationship (p &lt; .001). Conclusions Targeting individuals’ attitudes, norms, and PBC may effectively promote protective behaviors intended to mitigate the spread of COVID-19 and similar viral outbreaks. Future research should examine effective strategies for translating social distancing intentions into actions.


2015 ◽  
Vol 17 (3) ◽  
pp. 385 ◽  
Author(s):  
Sri Palupi Prabandari ◽  
Puput Ichwatus Sholihah

This present study tries to raise the issue regarding the factors that influence the entrepreneurial spirit of the students of Graduate School. Regarding the finding on the indirect effect of Theory of Planned Behavior on the entrepreneurship through entrepreneurship education, it can be explained that the indirect influence on two variables is as follows: attitude toward entrepreneurship and perceived behavioral control indicates that by stimulating students motivation to join entrepreneurship education as outlined previously, students are expected to have entrepreneurial intentions. In addition, entrepreneurship education should be able to prepare students to become entrepreneurs, provide support facilities to start a business, and lecturers must be able to guide the students to become entrepreneurs.


2021 ◽  
Vol 20 (3) ◽  
pp. 293-325
Author(s):  
Karina A. Bogatyreva ◽  
◽  
Anastasia K. Laskovaia ◽  
Tatiana N. Klemina, Tatiana N. ◽  
Yulia A. Orekhova ◽  
...  

This article examines the influence of the “dark triad” personality traits — narcissism, Machiavellianism and psychopathy — on the development of entrepreneurial intentions through the prism of the theory of planned behavior. The theory explains entrepreneurial intentions formation trough emergence and development of the attitude towards entrepreneurship, relevant subjective norms, and perceived behavioral control. These personality traits are considered in the study in their non-clinical manifestations. The proposed theoretical model has been tested on a sample of 191 students and graduates from 13 Russian universities. The empirical data were collected through an online survey. The analysis was carried out with OLS estimation. To assess the mediation effects, the PROCESS macro for the SPSS data analysis package was employed. The study identifies the key role of narcissism as an antecedent of intention to start one’s own business, while the main element of the theory of planned behavior mediating psychological effects is the attitude towards entrepreneurship. In addition, a negative relationship between psychopathy and subjective norms as well as perceived behavioral control has been established. With this study, we contribute to the theory of personality traits in the context of entrepreneurship and expand knowledge about the role of negatively perceived individual psychological characteristics in the entrepreneurial process. In addition, this work details the theory of planned behavior in terms of identifying possible antecedents of attitudes towards entrepreneurship, subjective norms, and perceived behavioral control. The results of this study can be used by entrepreneurship educators, especially in courses and trainings on the psychology of entrepreneurship.


SAGE Open ◽  
2022 ◽  
Vol 12 (1) ◽  
pp. 215824402110691
Author(s):  
Noorshella Che Nawi ◽  
Abdullah Al Mamun ◽  
Ariezal Afzan Hassan ◽  
Wan Suzanna Aafanii Adeeba Wan Ibrahim ◽  
Amaal Fadhlini Mohamed ◽  
...  

This study empirically examines how graduate students’ attitude, subjective norm, perceived behavioral control, knowledge, and acceptance of agro-business influence student intention to start agro-entrepreneurship and the moderating effect of gender and faculty on the relationship among the factors based on the Theory of Planned Behavior. The study adopted the cross-sectional design from 300 public university students. The results of the study revealed that attitude toward agro-entrepreneurship, perceived behavioral control, and acceptance of agro-entrepreneurial exert a positive and significant effect on agro-entrepreneurial intention among university students. Moreover, the gender-based multiple group analysis revealed that male graduate students accept more agro-business than female students. Thus, policy makers can facilitate the promotion of agro-entrepreneurship among graduate students. Based on Theory of Planned Behavior, this study improves our understanding on university students’ agro-entrepreneurial intention in Malaysia. Finally, the discussion, recommendations and conclusion of the study are discussed in the research paper.


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