THE ROLE OF MARKETING-ENABLED DATA ANALYTICS CAPABILITY AND ORGANISATIONAL AGILITY FOR INNOVATION: EMPIRICAL EVIDENCE FROM GERMAN FIRMS

2018 ◽  
Vol 22 (04) ◽  
pp. 1850037 ◽  
Author(s):  
GIORGI SHURADZE ◽  
YEVGEN BOGODISTOV ◽  
HEINZ-THEO WAGNER

Recent shifts in technology have created a data-rich environment and made it necessary for firms to develop new capabilities to cope with these changes. To address this challenge, this study introduces marketing-enabled data analytics capability, a specific type of information technology (IT) capability that enables firms to better understand customer needs and achieve a competitive advantage in the digital era. Using empirical results collected via online survey, we argue that marketing-enabled data analytics capability, which comprises data analytics infrastructure, marketing-oriented analytics expertise, and IT–marketing social capital, positively influences a firm’s organisational agility and innovation success. Moreover, the results show that organisational agility partially mediates the relationship between marketing-enabled data analytics capability and innovation success. By developing the construct of marketing-enabled data analytics capability, this paper lays a foundation for future research on this new type of IT capability, which is critical in the digitization process.

2017 ◽  
Vol 31 (3) ◽  
pp. 101-114 ◽  
Author(s):  
Esperanza Huerta ◽  
Scott Jensen

ABSTRACT Forty-six academics and practitioners participated in the second Journal of Information Systems Conference to discuss data analytics and Big Data from an accounting information systems perspective. The panels discussed the evolving role of technology in accounting, privacy within the domain of Big Data, and people and Big Data. Throughout all three panels, several topics emerged that impact all areas of accounting—developing enhanced analytical and data handling skills; evaluating privacy, security requirements, and risks; thinking creatively; and assessing the threat of automation to the accounting profession. Other topics were specific to a segment of the profession, such as the growing demand for privacy compliance audits and the curriculum adjustments necessary to develop data analytic skills. This commentary synthesizes and expands the discussions of the conference panels and suggests potential areas for future research.


Author(s):  
Avimanyu Datta

In this paper, the author presents a theoretical framework that establishes an indirect link between IT capabilities and firm innovation by characterizing the mediating role of knowledge assets: knowledge networks and knowledge capabilities. Firm innovation itself is characterized as innovation development and innovation commercialization. The search on literature of IT capability and innovation revealed a very lukewarm recognition towards firm level variables in knowledge networks, knowledge capabilities, and distinction between innovation development and commercialization. Backed up by detailed reviews of literature on innovation, strategy, and entrepreneurship, the author posits propositions linking the aforementioned constructs, and proposes a framework for future research linking IT Capability with Firm Innovation.


Author(s):  
Avimanyu Datta

In this paper, the author presents a theoretical framework that establishes an indirect link between IT capabilities and firm innovation by characterizing the mediating role of knowledge assets: knowledge networks and knowledge capabilities. Firm innovation itself is characterized as innovation development and innovation commercialization. The search on literature of IT capability and innovation revealed a very lukewarm recognition towards firm level variables in knowledge networks, knowledge capabilities, and distinction between innovation development and commercialization. Backed up by detailed reviews of literature on innovation, strategy, and entrepreneurship, the author posits propositions linking the aforementioned constructs, and proposes a framework for future research linking IT Capability with Firm Innovation.


2021 ◽  
Vol 12 ◽  
Author(s):  
Aurélie Miceli ◽  
Erika Wauthia ◽  
Laurent Lefebvre ◽  
Laurence Ris ◽  
Isabelle Simoes Loureiro

Perceptual experience through the five modalities (i.e., vision, hearing, touch, taste, and smell) has demonstrated its key role in semantics. Researchers also highlighted the role of interoceptive information in the grounded representation of concepts. However, to this day, there is no available data across these modalities in the French language. Therefore, the aim of this study was to circumvent this caveat. Participants aged between 18 and 50 completed an online survey in which we recorded scores of perceptual strength (PS), interoceptive information, imageability, concreteness, conceptual familiarity, and age of acquisition of 270 words of the French language. We also analysed the relationships between perceptual modalities and psycholinguistic variables. Results showed that vast majority of concepts were visually-dominant. Correlation analyses revealed that the five PS variables were strongly correlated with imageability, concreteness, and conceptual familiarity and highlight that PS variables index one aspect of the semantic representations of a word. On the other hand, high interoceptive scores were highlighted only for the less imageable and less concrete words, emphasizing their importance for the grounding of abstract concepts. Future research could use these norms in the investigation of the role of perceptual experience in the representation of concepts and their impact on word processing.


PLoS ONE ◽  
2022 ◽  
Vol 17 (1) ◽  
pp. e0262283
Author(s):  
Iris Schelhorn ◽  
Swantje Schlüter ◽  
Kerstin Paintner ◽  
Youssef Shiban ◽  
Ricardo Lugo ◽  
...  

In stressful situations such as the COVID-19-pandemic, unpleasant emotions are expected to increase while pleasant emotions will likely decrease. Little is known about the role cognitive appraisals, information management, and upregulating pleasant emotions can play to support emotion regulation in a pandemic. In an online survey (N = 1682), we investigated predictors of changes in pleasant and unpleasant emotions in a German sample (aged 18–88 years) shortly after the first restrictions were imposed. Crisis self-efficacy and felt restriction were predictors of changes in unpleasant emotions and joy alike. The application of emotion up-regulation strategies was weakly associated with changes in joy. Among the different upregulation strategies, only “savouring the moment” predicted changes in joy. Our study informs future research perspectives assessing the role of upregulating pleasant emotions under challenging circumstances.


2021 ◽  
Vol 5 (2) ◽  
pp. 206
Author(s):  
Agus Herlan ◽  
Iskandar Fitri ◽  
Rini Nuraini

Covid-19 is a new type of disease caused by a virus from the coronavirus class. Covid-19 spreads between humans very quickly and spreads to several countries including Indonesia, in just a few months. In this digital era, the role of media including IoT technology itself is very important for the development of information distribution in a fast, precise, and real-time manner and is able to cut existing distance boundaries. In this study, a wireless data monitoring system for the distribution of Covid-19 was created. This system uses a data parsing method that utilizes the Thingspeak application, to process data using the Arduino IDE and utilizing the ESP8266 as a wireless data transmission medium. The processed data is then displayed on an OLED layer.Keywords:Covid-19, Information, Media, IoT, Digital.


2020 ◽  
Vol 3 (2) ◽  
pp. 1-28
Author(s):  
Ayesha Gul Arif ◽  
Gergely Czukor

The aim of this experimental study was to examine how undergraduate students as participants resolve a conflict in response to authority status manipulation of the opponent person (low: a fellow student; high: a university professor), considering the moderating role of participants’ personality traits.  320 Psychology undergraduate students from Istanbul Bilgi University, aged 19-23 participated in an online survey. The participants first completed the Turkish version of the NEO-FFIand then they completed the modified Turkish version of the Thomas-Kilmann Mode Instrument (TKI). It was hypothesised that highly agreeable participants who were faced with a professor in a conflict would show a accommodating resolution style. Whereas extroverted participants who faced a fellow student inwere predicted to displaycompetitiveness in the conflict. A moderated regression analysis was applied. The results showed the opposite effects, students who were in conflict with the professor were more competitive and students who were in conflict with fellow students showed more accommodation.  Limitations and future research possibilities are also discussed.


2015 ◽  
Vol 16 (4) ◽  
pp. 283-289 ◽  
Author(s):  
Sophie Bacq ◽  
Laurel F. Ofstein ◽  
Jill R. Kickul ◽  
Lisa K. Gundry

Social entrepreneurs face unique challenges in their dual pursuit of social and financial value creation to address pressing societal problems. While social entrepreneurs' behaviour and actions have been highlighted as an important source of creativity and innovation, this issue has largely been underresearched in the field of entrepreneurship. This paper explores the role of social entrepreneurs' bricolage behaviour in enabling their enterprises to scale their operations. The authors test their hypothesis on a unique database of 123 social enterprises using an online survey. They find a positive relationship between entrepreneurial bricolage and the scaling of social impact. The paper concludes with study implications, post hoc analyses and limitations and directions for future research.


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