BEHAVIOURAL IMPLICATIONS OF EMPLOYEE-DRIVEN INNOVATION — A CRITICAL DISCOURSE ANALYSIS

2018 ◽  
Vol 22 (07) ◽  
pp. 1850058 ◽  
Author(s):  
IZABELLE BÄCKSTRÖM ◽  
MALIN LINDBERG

This paper examines a digital employee-oriented innovation program at a global IT-firm. It addresses the research question: how is the generation and promotion of employee ideas organised by the management, and what are the behavioural implications in terms of participation of such an organising? Drawing on the literature on inclusive innovation and employee-driven innovation, the authors explore the extent to which ordinary employees are included in innovative processes at work. The critical discourse analysis of written and spoken text exposes inclusiveness concerning the managements’ production and distribution of innovation discourse in the initial phases of the program. However, the analysis simultaneously reveals considerable excluding elements in the ordinary employees’ consumption of this discourse in its latter phases, particularly regarding the parallel discourses “we are all innovators” and “the single winning entrepreneur”.

2021 ◽  
Author(s):  
Carmen Chui

<div>This study seeks to explore how nature-based therapies are understood in Western “mental health” practices. Specifically, horticultural and equine-assisted therapeutic models are examined for discursive themes tied to mind-body connections, attachment and healing. Additionally, texts used to teach specific therapeutic modalities are examined to further explore common concepts such as mindfulness and coping. In conducting a review of relevant literature, similar themes were revealed which contributed to a base knowledge for understanding the discourse around nature-based therapies. Engaging in an anti-colonial theoretical framework and a modified critical discourse analysis methodology, this qualitative study explores the research question: “What are the discourses which inform Western nature-based therapies?” Ultimately, this study aims to develop a more thorough understanding of how these therapies are linked to Indigenous approaches, how practices may be appropriated and used by Western practitioners, and the shift in social work towards more wholistic therapeutic practices. </div>


2021 ◽  
Author(s):  
Carmen Chui

<div>This study seeks to explore how nature-based therapies are understood in Western “mental health” practices. Specifically, horticultural and equine-assisted therapeutic models are examined for discursive themes tied to mind-body connections, attachment and healing. Additionally, texts used to teach specific therapeutic modalities are examined to further explore common concepts such as mindfulness and coping. In conducting a review of relevant literature, similar themes were revealed which contributed to a base knowledge for understanding the discourse around nature-based therapies. Engaging in an anti-colonial theoretical framework and a modified critical discourse analysis methodology, this qualitative study explores the research question: “What are the discourses which inform Western nature-based therapies?” Ultimately, this study aims to develop a more thorough understanding of how these therapies are linked to Indigenous approaches, how practices may be appropriated and used by Western practitioners, and the shift in social work towards more wholistic therapeutic practices. </div>


2020 ◽  
Author(s):  
Bader Nasser Aldosari

This paper attempts to present a Critical Discourse Analysis (CDA) of Nelson Mandela’s defense speech I am prepared to die, which was delivered in 1964 during his trial in what is often called as Rivonia Trial. More specifically, the paper tries to explore the hidden relations of power and ideologies that have been encoded in Mandela’s defense speech. The main research question is: what are the ideological meanings Mandela tries to communicate through his speech, and how are these ideologies conveyed by CDA strategies? The paper draws on Critical Discourse Analysis (CDA), as discussed in the writings of Fairclough (1989, 2013) and Van Dijk (1993, 2001, 2014). The analysis covers two levels of analysis: the lexical level and the pragmatic level of analysis. Both levels are discussed under the theoretical umbrella of CDA. The paper reveals that Mandela managed, by using specific CDA strategies, to communicate particular ideological meanings that reflect his political stance, as well as his rebellious spirit as the most distinguished revolutionary leader who struggles against racial discrimination in South Africa.


2017 ◽  
pp. 93
Author(s):  
I Nengah Laba ◽  
I Ketut Riana ◽  
Made Budiarsa ◽  
I Wayan Pastika

This study examines tourism discourse in the national print media to answer a research question of how lingual domination is presented in the tourism discourse. This study uses a method of qualitative research methodology. The approach in this study is a phenomenological approach using the phenomenon of the use of language in national printed media. The grand theories used in this research is the theory of critical discourse analysis proposed by van Leeuwen (2005 ; 2008) and lingual domination by Burton (2008 ; 2012) with a supporting theory of Critical Discourse Analysis proposed by Fairclough (1989; 1995). The research results of this study indicate that lingual domination in tourism discourse show social effects on 1) attitude change; 2) cognitive change; 3) collective reactions; 4) personal reactions; 5) agenda setting; 6) socialization; 7) social control; 8 ) defining reality; and 9) endorsement of dominant ideology.


2019 ◽  
Vol 17 (2) ◽  
pp. 99
Author(s):  
Wahyu Ningsih ◽  
T Silvana Sinar ◽  
T Thyrhaya Zein

Ideology in a novel is a central concept in Critical Discourse Analysis. One of the novel authors who has a view of the surrounding existence through an ideology is Habiburahman El Shirazy. This studied aimed to find out how the ideology that underlies Ayat-ayat cinta's novel 2 by Habiburahman El Shirazy and what context triggers the ideology. To answer the research question, this research used van Dijk's Critical Discourse Analysis theory. This type of research was included in the type of content analysis research. The data in this study was sentences and paragraphs. Based on the results of the study, it was known that the ideology underlying the novel Ayat-ayat cinta's novel 2 by Habiburahman El Shirazy was an Islamic ideology and the context that triggers the ideology was how Habiburrahman El Shirazy views the western perception of Islam, views on dating in Islam, and based on the biography of Habiburrahman El Shirazy. Overall the Ayat-Ayat Cinta 2’s novel was a novel that reminds the reader of being able to at least change the mindset by reading and understanding the Qur'an well. 


2021 ◽  
Vol 11 (1) ◽  
pp. 15
Author(s):  
Asep Yana Yusyama ◽  
Ratna Khoirunnisa

News in the mass media column has changed the paradigm of society since long time ago. As the times progress, the mass media are also increasingly progressive and dynamic in reporting. Currently, there are many news media in the form of online which is indeed a relatively fast reporting process compared to conventional mass media, especially when examined from a critical discourse point of view. The research question is "What is the description of the Fairclough model's analysis of representation, relation, and identity to the Critical Discourse Analysis (AWK) of the online mass media online mass media bantennews.co.id edition, February 2021. The purpose of this research is to describe the analysis of representations, relations, and the identity of the Fairclough model of Critical Discourse Analysis (AWK) in the online daily law column of bantennews.co.id, February edition, 2021. The method used in this study is a qualitative method, the data collection technique used is documentation technique; As for the data analysis technique used was content review. The data source of this research is Critical Discourse Analysis (AWK) in the online mass media law column bantennews.co.id February edition, 2021. Based on the results of the research, the news text of the bantennews.co.id daily law column contains a discourse on a condition of social phenomena that occurs in Our society is getting more and more various cases of crimes that occur. The motives are different, some have been carried out by suspects from recidivists, unemployed, to the State Civil Service (ASN). Victims who are oppressed in the text of discourse are ordinary people, women, to people who psychologically feel unacceptable in the midst of society.


2019 ◽  
Vol 9 (6) ◽  
pp. 404
Author(s):  
Ayman F. Khafaga

This paper investigates the linguistic representation of power in Edward Bond&rsquo;s Lear (1978). More specifically, the paper tries to explore the extent to which power is linguistically represented manipulatively and/or persuasively by means of specific lexical and pragmatic devices in the discourse of the selected play. The main objective of the paper is to explore how power relations, irrespective of their type, influence the cognitive world of the discourse participants, which in turn attempts a change in their conversational behavior to the extent that allows the acceptance of a specific argument in a particular way. The paper adopts a lexico-pragmatic perspective to Critical Discourse Analysis (CDA), instanced by Fairclough&rsquo;s (1989) lexical model for the analysis of discourse, and the concepts of politeness and face (Thomas, 1995; Yule, 1996a). The main research question of the paper is: to what extent do different power relations, encoded lexically and/or pragmatically, affect the conversational behavior of the play&rsquo;s characters, persuasively and/or manipulatively? Some lexical and pragmatic strategies have been highlighted and then linguistically analyzed to expose their effectiveness in deciphering persuasive and manipulative power relations in the selected play. Among these strategies are: euphemism, myth-making, positive self-presentation and negative other-presentation, and politeness strategies. The paper concludes that power has linguistically been encoded in the discourse of the selected play, both persuasively and manipulatively, to affect a cognitive shift in behavior reflected in the conversational interaction among characters.


Sign in / Sign up

Export Citation Format

Share Document