More on Self-Perception Theory's Foot Technique in the Pre-Call/Mail Survey Setting
1980 ◽
Vol 17
(4)
◽
pp. 498-502
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Keyword(s):
The Self
◽
A field experiment conducted in Sweden compared the effectiveness of two types of telephone pre-calls in influencing response rates in a mail survey. Response rates for a questioning foot-in-the-door manipulation were evaluated against responses produced by a simple solicitation call and a blind mailing control. The results demonstrate that pre-calling in general enhances response rate. However, the results furnish, at best, qualified support for a self-perception theory prediction. Alternative explanations for the lack of the self-perception foot effect are offered. Conclusions are drawn for the practitioner and academic researcher.
1977 ◽
Vol 14
(3)
◽
pp. 383-384
◽
Keyword(s):
1995 ◽
Vol 25
(1)
◽
pp. 57-70
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Keyword(s):
2019 ◽
Vol 8
(5)
◽
pp. 821-831
Keyword(s):
1979 ◽
Vol 16
(3)
◽
pp. 429-431
◽
Keyword(s):
1982 ◽
Vol 19
(2)
◽
pp. 261-268
◽
Keyword(s):
1980 ◽
Vol 17
(1)
◽
pp. 77-83
◽
Keyword(s):
Keyword(s):
Keyword(s):