Factors influencing the adoption of crowdfunding in Bangladesh: a study of start-up entrepreneurs

2019 ◽  
pp. 026666691989555
Author(s):  
Mohammad Tariqul Islam ◽  
Muhammad Tahir Abbas Khan
Keyword(s):  
Behavioral Intention ◽  
Structural Equation ◽  
Equation Modeling ◽  
Perceived Trust ◽  
Intention To Adopt ◽  
Use Of Technology ◽  
Start Up ◽  
Actual Use ◽  
Facilitating Conditions ◽  
Use Behavior

Despite widespread adoption of crowdfunding for funding social donation projects, its adoption among start-up entrepreneurs is significantly low, in developing countries in particular. Research has been performed to investigate the crowdfunding adoption intention of start-up entrepreneurs in Bangladesh. This study aimed to identify the motivation behind the intentions of the entrepreneurs to adopt crowdfunding, using the Unified Theory of Acceptance and Use of Technology (UTAUT) model with extensions. Empirical data were collected from 317 respondents and analyzed using Partial Least Squares-based Structural Equation Modeling (PLS-SEM). The results indicate that performance expectancy, effort expectancy, social influence, facilitating conditions and perceived trust mpact significantly ion the entrepreneurs’ behavioral intention to adopt crowdfunding. In contrast, trialability and perceived trust were not found to be significant determinants. However, trialability has a significant positive relation with use behavior or actual use, whereas no significant relationship has been identified between behavioral intention and use behavior.

The Moderating Effects of Gender on E-Commerce Systems Adoption Factors

2018 ◽  
Vol 9 (4) ◽  
pp. 86-104
Author(s):  
Frederick Pobee ◽  
Daniel Opoku
Keyword(s):  
Behavioral Intention ◽  
Structural Equation ◽  
Equation Modeling ◽  
Moderating Effects ◽  
Performance Expectancy ◽  
Adoption Factors ◽  
Use Of Technology ◽  
Effort Expectancy ◽  
Actual Use ◽  
Facilitating Conditions

The purpose of this article was to investigate the moderating effects of gender on e-commerce systems adoption factors among university lecturers in Ghana. In order to achieve this purpose, the unified theory of acceptance and use of technology (UTAUT) was used as the theoretical lens for the study. Eight hypotheses were developed and tested. Data analysis was performed with a structural equation modeling (SEM) technique using SmartPLS Application. Using a survey of 223 respondents, the study showed that factors such as performance expectancy, effort expectancy, and facilitating conditions positively and significantly influenced Ghanaian lecturers' behavioral intention and ultimately the actual use of e-commerce systems. As for the moderating effects of gender, this study discovered that gender insignificantly moderated the effects of performance expectancy, effort expectancy and social influence on behavioral intention.

The Moderating Effects of Gender on E-Commerce Systems Adoption Factors

2021 ◽  
pp. 319-340
Author(s):  
Frederick Pobee ◽  
Daniel Opoku
Keyword(s):  
Behavioral Intention ◽  
Structural Equation ◽  
Equation Modeling ◽  
Moderating Effects ◽  
Performance Expectancy ◽  
Adoption Factors ◽  
Use Of Technology ◽  
Effort Expectancy ◽  
Actual Use ◽  
Facilitating Conditions

The purpose of this article was to investigate the moderating effects of gender on e-commerce systems adoption factors among university lecturers in Ghana. In order to achieve this purpose, the unified theory of acceptance and use of technology (UTAUT) was used as the theoretical lens for the study. Eight hypotheses were developed and tested. Data analysis was performed with a structural equation modeling (SEM) technique using SmartPLS Application. Using a survey of 223 respondents, the study showed that factors such as performance expectancy, effort expectancy, and facilitating conditions positively and significantly influenced Ghanaian lecturers' behavioral intention and ultimately the actual use of e-commerce systems. As for the moderating effects of gender, this study discovered that gender insignificantly moderated the effects of performance expectancy, effort expectancy and social influence on behavioral intention.

scholarly journals FAKTOR-FAKTOR YANG MEMENGARUHI PENERIMAAN DAN PENGGUNAAN SISTEM INFORMASI PENGELOLAAN KEUANGAN DAERAH (SIPKD) DALAM PERSPEKTIF THE UNIFIED THEORY OF ACCEPTANCE AND USE OF TECHNOLOGY 2 (UTAUT 2) DI KABUPATEN SEMARANG

2018 ◽  
Vol 15 (1) ◽  
pp. 37
Author(s):  
Sutanto Sutanto ◽  
Imam Ghozali ◽  
Rr. Sri Handayani
Keyword(s):  
Behavioral Intention ◽  
Structural Equation ◽  
Sem Analysis ◽  
Primary Data ◽  
Equation Modeling ◽  
Survey Method ◽  
Independent Variables ◽  
Use Of Technology ◽  
Facilitating Conditions ◽  
Use Behavior

This study aims to analysis and obtain empirical evidence of factors that affected the end user’sacceptance of SIPKD in Semarang Regency by using UTAUT 2 model. Sistem InformasiPengelolaan Keuangan Daerah (SIPKD) is an integrated application as a tool of localgovernment to improve the effectiveness of the implementation of regional financial managementregulations. This application is based on efficiency, economical, effective, transparent,accountable, and auditable principles. The independent variables in this study consisted ofperformance expectancy, effort expectancy, social influence, facilitating conditions, hedonicmotivation, and habit. The dependent variable consists of behavioral intention and use behavior.The relationship between independent variables to dependent variable was moderated by age,gender, and experience.Population variable in this research is SIPKD user or operator in 46local area of Government of Semarang Regency that is 331 user of SIPKD. The technique ofdetermining the sample using proportionate stratified random sampling method so that thesample in this study as many as 207 users of SIPKD. The data used were primary data collectedusing questionnaire survey method. The hypothesis of the research was tested by using PartialLeast Squares Structural Equation Modeling (PLS-SEM) analysis with SmartPLS applicationv.3.2.7. The results showed that hedonic motivation and habit influence the behavioral intentionto use SIPKD, the higher the level of pleasure and habits of using SIPKD then the intention touse SIPKD will be stronger. Facilitating conditions, habit and behavioral intention have an effecton Use behavior. The better the conditions that facilitate, the higher the use of SIPKD, and theintention to use the stronger the higher the SIPKD usage behavior often. The results of the test ofage, gender, and experience variables showed no moderate effects on behavioral intention anduse behavior.

Users' Acceptance of Online Literature Databases in a Thai University

2018 ◽  
Vol 10 (1) ◽  
pp. 54-70
Author(s):  
Wornchanok Chaiyasoonthorn ◽  
Watanyoo Suksa-ngiam
Keyword(s):  
Behavioral Intention ◽  
Structural Equation ◽  
Unified Theory ◽  
Academic Literature ◽  
Use Of Technology ◽  
Research Organizations ◽  
Facilitating Conditions ◽  
Research Students ◽  
Use Behavior ◽  
Thai University

Online literature databases are important for higher education and research organizations since they represent a vast collection of academic literature that researchers can utilize and review previous research conducted so far. The study aims to test a theory explaining what drive research students adopt online academic literature databases. Unified Theory of Acceptance and Use of Technology 2 (Venkatesh, Thong, & Xu, 2012) is a new theory in Information Systems that should be tested in a different circumstance. The study surveyed 614 respondents in a Thai university. The data are analysed using structural equation modelling (SEM). The results show that behavioral intention and facilitating conditions did not influence use behavior where as other paths suggested by UTAUT2 are still significant. However, only gender moderates the path from facilitating conditions to behavioral intention. The order moderators did not moderate the path suggested by the theory.

scholarly journals EVALUASI ADOPSI TEKNOLOGI MENGGUNAKAN UNIFIED THEORY OF ACCEPTANCE AND USE OF TECHNOLOGY MODEL

2021 ◽  
Vol 7 (2) ◽  
pp. 123-140
Author(s):  
Nurul Hidayati ◽  
Eko Ruddy Cahyadi
Keyword(s):  
Data Analysis ◽  
Behavioral Intention ◽  
Structural Equation ◽  
Unified Theory ◽  
Purposive Sampling ◽  
Utaut Model ◽  
Use Of Technology ◽  
Effort Expectancy ◽  
Facilitating Conditions ◽  
Use Behavior

ABSTRAKPenelitian dengan pendekatan model Unified Theory of Acceptance and Use of Technology (UTAUT) model dilakukan untuk mengkaji adopsi teknologi dan perilaku penggunaan aplikasi IPB Mobile khususnya IPB Mobile for Students. Sampel penelitian dipilih menggunakan metode purposive sampling, yaitu sebanyak 400 mahasiswa program sarjana. Data penelitian berupa data primer yang dikumpulkan melalui penyebaran kuisioner. Analisis data dilakukan dengan structural equation modelling partial least square (SEM-PLS). Hasil analisis data menunjukkan bahwa persepsi responden pada indikator-indikator model UTAUT menunjukkan penilaian yang sudah baik. Effort expectancy berpengaruh positif terhadap variabel behavioral intention. Variabel use behavior mahasiswa dipengaruhi secara langsung oleh facilitating conditions dan behavioral intention. Implikasi manajerial dari hasil penelitian ini hendaknya dapat dijadikan salah satu dasar untuk perbaikan aplikasi IPB Mobile for Student sehingga dapat meningkatkan pelayanan bagi mahasiswa, baik akademik maupun nonakademik, antara lain penyediaan fasilitas wifi yang memadai di berbagai area yang sering digunakan untuk kegiatan belajar mengajar mahasiswa guna meningkatkan akses terhadap aplikasi dan perbaikan fitur-fitur yang sudah ada sehingga ramah digunakan oleh mahasiswa. ABSTRACTResearch with the Unified Theory of Acceptance and Use of Technology (UTAUT) model approach was conducted to examine technology adoption and behavior in using IPB Mobile applications, especially IPB Mobile for Students. The research sample was selected using a purposive sampling method, as many as 400 undergraduate students. Research data in the form of primary data collected through the distribution of questionnaires. Data analysis was carried out using structural equation modeling partial least squares (SEM-PLS). The results of data analysis show that respondents' perceptions of the indicators of the UTAUT model show a good assessment. Effort expectancy has a positive effect on behavioral intention variables. The variable use behavior of students is directly influenced by facilitating conditions and behavioral intention. The managerial implications of the results of this study should be used as a basis for improving the IPB Mobile for Student application so that it can improve services for students, both academic and non-academic, including the provision of adequate wifi facilities in various areas that are often used for student teaching and learning activities. in order to increase access to applications and improve existing features so that they are friendly to use by students.

Determinant Factors of Physicians' Acceptance of E-Health an Empirical Study

2018 ◽  
pp. 467-482
Author(s):  
Md Rakibul Hoque ◽  
Adnan Mustafa Al Bar ◽  
Md. Jahangir Alam
Keyword(s):  
Behavioral Intention ◽  
Structural Equation ◽  
Least Square ◽  
Cross Sectional Survey ◽  
Cross Sectional ◽  
Personal Innovativeness ◽  
Actual Use ◽  
Facilitating Conditions ◽  
Questionnaire Method ◽  
Use Behavior

This chapter aimed to determine the factors of e-health accepting behavior among the physicians of developing countries. A cross-sectional survey questionnaire method was used for collecting data of this study. To analyze the data the study used structural equation modeling (SEM) with the partial least square (PLS) approach. The findings suggested that performance expectancy, effort expectancy, social influence, and personal innovativeness had a significant impact on the behavioral intention to use e-health and also the behavioral intention had a significant impact on the actual use behavior of e-health of the physicians. Facilitating conditions had neither a significant impact on behavioral intention nor the actual use behavior of e-health of the physicians. The findings of this study would facilitate the degree of more acceptance of e-health technologies by the physicians for their own betterment and a new chapter of knowledge in the research area.

An empirical examination of Instagram as an s-commerce channel

2018 ◽  
Vol 15 (2) ◽  
pp. 146-160 ◽  
Author(s):  
Salma Abed
Keyword(s):  
Saudi Arabia ◽  
Behavioral Intention ◽  
Structural Equation ◽  
Equation Modeling ◽  
Social Commerce ◽  
Empirical Examination ◽  
Content Type ◽  
Factors Affecting ◽  
Use Of Technology ◽  
Facilitating Conditions

Purpose The purpose of this paper is to review the literature and empirically examine a theory-based model in the context of social commerce (s-commerce). The study examined the popular photo-sharing platform “Instagram” to determine the value of s-commerce and its acceptance by customers. Design/methodology/approach Using the unified theory of acceptance and use of technology (UTAUT) as the theoretical framework, the researcher examined the proposed research model and related hypotheses. A survey questionnaire of 441 Instagram users in Saudi Arabia was collected and analyzed using structural equation modeling. Findings The results revealed that social influence and trust are the most significant factors affecting behavioral intention. In contrast, the effect of facilitating conditions on behavioral intention was found to be not significant. Originality/value Very limited empirical research has been conducted in the context of s-commerce in the Arab region generally and in Saudi Arabia specifically. The findings of the present study will provide guidance that could be put into action for marketers and professionals in Saudi Arabia.

scholarly journals Explaining Social Media Adoption for a Business Purpose: An Application of the UTAUT Model

2021 ◽  
Vol 13 (4) ◽  
pp. 2082
Author(s):  
Wilert Puriwat ◽  
Suchart Tripopsakul
Keyword(s):  
Social Media ◽  
Technology Acceptance ◽  
Structural Equation ◽  
User Behavior ◽  
Mobile Technologies ◽  
Equation Modeling ◽  
Use Of Technology ◽  
Acceptance Model ◽  
Facilitating Conditions ◽  
Use Behavior

Nowadays, the advance of the internet and mobile technologies have changed our daily life, not only in terms of consumption but in how business is done. Social media has been recognized as one of the potential online platforms for entrepreneurs especially in small and medium business establishments to cope with large corporations. This study aims to investigate elements affecting social media adoption for business purposes by adopting a well-known technology acceptance model—the unified theory of acceptance and use of technology (UTAUT). The data of 196 samples were collected via online questionnaires in Thailand using the structural equation modeling (SEM) technique employed to verify the proposed model with empirical data. The outcomes illustrate the performance and effort expectancy and social influence significantly influence behavior prospects to implement social media for business purposes. Facilitating conditions significantly contribute to affecting actual user behavior. Also, the authors investigated the moderating effect of all demographic and behavioral factors such as gender, age, daily spent time on social media, and entrepreneur status. The results of the one-way analysis of variance (ANOVA) analysis show that there are immense variances in the intention of social media behavior and use behavior due to age. Younger adults tend to be more adept with user behavior and behavioral intention more than older adults.

scholarly journals Understanding the Determinants of Wearable Fitness Technology Adoption and Use in a Developing Country: An Empirical Study

2021 ◽  
Vol 2 (1) ◽  
pp. 78-87
Author(s):  
Sajib Barua ◽  
Adita Barua
Keyword(s):  
Developing Countries ◽  
Developing Country ◽  
Structural Equation ◽  
Equation Modeling ◽  
Unified Theory ◽  
Use Of Technology ◽  
Effort Expectancy ◽  
Actual Use ◽  
Facilitating Conditions ◽  
Self Administered Questionnaire

On account of slow adoption rate of Wearable Fitness Technology (WFT), the device designers need to comprehend the determinants behind the adoption and use of WFT. Which antecedents affect the intention of WFT wearers remains unclear and a brainteaser for designers, especially in developing countries. This study, therefore, examined the factors liable to influence the WFT users in a developing country using the extended ‘Unified Theory of Acceptance and Use of Technology’ (UTAUT2) model and ‘Perceived Reliability’. The desired data for assessment the model was assembled from 260 Bangladeshi respondents using a self-administered questionnaire through online platforms. The Partial-Least-Squares-Structural-Equation-Modeling (PLS-SEM) technique was followed by operationalizing SmartPLS 3.3.3 software to test the proposed hypotheses mentioned in the model. The outcomes of the test confirmed that the facilitating conditions and habit are the most influential determinants for intention-to-use and actual use of WFT followed by performance expectancy and facilitating conditions respectively. Contrariwise, effort expectancy was unearthed to have no notable impact on behavioral intention whereas price value showed negative association with intention. The documentation of the findings could benefit WFT vendors and those policymakers who have strong desire to enter in developing countries’ market.

scholarly journals Extending UTAUT2 in M-banking adoption and actual use behavior: does WOM communication matter?

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Milad Farzin ◽  
Marzieh Sadeghi ◽  
Fatemeh Yahyayi Kharkeshi ◽  
Hedyeh Ruholahpur ◽  
Majid Fattahi
Keyword(s):  
Structural Equation ◽  
Equation Modeling ◽  
Banking Services ◽  
Content Type ◽  
Mediating Role ◽  
Use Of Technology ◽  
Private Banks ◽  
Actual Use ◽  
Use Behavior ◽  
Adoption Intention

Purpose The purpose of this study is to investigate important factors that help explain customer willingness to adopt mobile banking (M-banking). To this end, the unified theory of acceptance and use of technology 2 (UTAUT2) was applied and to more accurately predict customer behavioral intentions, it was attempted to extend it. Design/methodology/approach The research data were collected from 396 customers of Iranian private banks who had the experience of using M-banking. The structural equation modeling technique was used to test the research hypotheses. Findings Findings suggest that performance expectancy, effort expectancy, social influence, facilitating conditions, habit, hedonic motivation, perceived value and trialability are endorsed as proponents of M-banking adoption intention. On the other hand, M-banking adoption intention has also had a significant positive effect on actual use behavior and word-of-mouth (WOM). WOM has also influenced actual use behavior and mediated the relationship between M-banking adoption intention and actual use behavior. Research limitations/implications The present study focuses on private banks, therefore, although it is sufficient, it is limited to private cases. This study contributes to the literature on M-banking services and actual use behavior. By appropriately focusing on M-banking adoption intention and the service quality provided, banks can strengthen their relationships with customers, thereby stimulating actual customer behavior such as actual use behavior and WOM. Originality/value From theoretical and managerial aspects, this study has particular value for the literature on M-services’ intention in general and banking in particular. The present study provides a conceptual framework for M-banking adoption intention, which could be used in M-banking services. In addition, this study sought to extend UTAUT2 and to examine the mediating role of WOM in actual use behavior motivation as well.

Sign in / Sign up

Export Citation Format

Share Document