scholarly journals New digital realities and old public service broadcasting models – the case of public access and participation in Singapore’s televisual landscape

2017 ◽  
Vol 170 (1) ◽  
pp. 100-114
Author(s):  
Tania Lim ◽  
Azad Bali ◽  
Marcus Moo

Does public service broadcasting (PSB), with its 20th-century state-controlled and state-funded structure, still have a role to play in increasing access, public participation and a strong national media system in today’s globalising East Asia? This article, by taking Singapore as a case study, examines why and how traditional PSB media players have been forced to change their institutional and transactional responses to the ‘shocks’ of digitisation. In particular, it examines how the rise of Web 2.0, with its de-territorialised media services and social media, challenges PSB’s relevance as trends towards universal access, a greater participatory culture and active audiences render PSB content increasingly anachronistic.

Author(s):  
Sven Stollfuß

This article investigates how platformisation changes the practices of content production and distribution through the case of the web series, Druck (tr. Pressure (2018–), for the public service content network ‘funk’ (ARD and ZDF). An analysis of the German adaptation of the Norwegian television and web series Skam (tr. Shame) (NRK3, 2015–2017) shows how public service broadcasting (PSB) in Germany is changing due to the influence of social media. To reach a younger audience, PSB has to meet them on third-party platforms. Consequently, PSB must provide content that fits the mobile media environment of social media.


2016 ◽  
Vol 8 (4) ◽  
pp. 34-43
Author(s):  
Laurent Antonczak ◽  
Helen Keegan ◽  
Thomas Cochrane

The ethos of open sharing of experiences and user generated content enabled by Mobile social media can be problematic in some cases (politics, gender, minorities), and it is not fully understood within the creative and academic sector. Creative people, students, and lecturers can misconceive the value and issues around open and public access to their work online, which include: professionalism, Intellectual Property (IP), collaboration (Gayeski, 2002; Londsdale, Baber, Sharples, & Arvanitis, 2003), peer esteem VS individualism, amateurism, and paranoia. Collectively the authors of this paper have accrued a wide portfolio of experiences in global educational collaboration and practice-based research and, in this position paper, they highlight some of the key ethical challenges that they have found need to be negotiated within global mobile social media education (Andrews, Dyson, Smyth, & Wallace, 2011) and mobile media production (i.e.: photography and video – Wishart & Green, 2010). In order to ground this reflective discussion, the authors use Heutagogy as the learning and teaching framework to guide the qualitative analysis of a specific case study which is built upon the scenario-based approach utilised by Andrews et al., (2013).


Author(s):  
Gry C Rustad ◽  
Anders Olof Larsson

This article introduces quantitative reception aesthetics as a method and demonstrates how big data derived from social media services and textual analysis can be employed to uncover hitherto hidden processes of media spectatorship. It demonstrates how mixing quantitative and qualitative methods allows us to understand textual engagement and how media spectatorship evolves over time. Taking the Norwegian web series, Skam (2015–2017), as its case study, the article demonstrates how (web)television engagement on Instagram is linked to aesthetics and narrative events and how textual engagement is more universal than perhaps post-structuralist reception studies of media reception might have us believe.


Author(s):  
Giorgia Pavani

El artículo ofrece una panorámica de los medios de comunicación en Italia con una atención particular al servicio público de radio y televisión y sus nuevos desafíos, a fin de determinar si se respetan los principios de independencia y neutralidad recogidos en la normativa estatal, europea e internacional. El análisis da cuenta también de los resultados de otras ciencias no jurídicas desde una perspectiva interdisciplinar y comparada.The paper analyzes the Italian media system with a focus on public service broadcasting and his new challenges, to verify if they observe the principles of independence and impartiality fixed in the national, european and international laws. The analysis considers also the other sciences results in a interdisciplinary and comparative perspective.


Author(s):  
Sven Stollfuß

This article discusses how social media affect German public service broadcasting (PSB) in terms of PSB’s efforts to reach younger audiences in the digital age. Since social media play a significant role for younger media users, German PSB is attempting to integrate social media into television (commonly referred to as social TV). Social TV has the ability to develop into fairly integrated multiplatform application systems that are driven by the logic of social media. One example is the content network funk, launched by ARD and ZDF in 2016. The content network’s shows demonstrate a changed television-audience relationship within the social media environment. I will analyze this changed television-audience relationship in terms of the way it addresses audience engagement due to its policy of participation.


2021 ◽  
pp. 101269022110439
Author(s):  
Xavier Ramon ◽  
José Luis Rojas-Torrijos

As a crucial part of their mandate, public service media have historically used sports to construct and nurture cultural citizenship. In a landscape characterised by dwindling resources and growing competition from pay-TV channels and on-demand streaming services, concerns about how public service media will enhance cultural citizenship through new platforms, including social media, are all the greater. In the digital age, delivering diverse content should remain a foundation of public service media in their countless platforms: public media should not only concentrate on major sports but also provide exposure to traditionally underrepresented disciplines and individuals, including sportswomen and athletes with disabilities. Through content analysis, this research examines the agenda diversity offered by the British Broadcasting Corporation through its sports-centred Twitter account ( @BBCSport). The analysis of 10,821 tweets indicates how the British Broadcasting Corporation's content reinforces, rather than counteracts, the long-standing diversity imbalances in the analogue age. This case study facilitates an understanding of the nuanced relationship among public service media, social media and sports, demonstrating that more content does not necessarily ensure diversity. The football-driven, male-centred and able-bodied agenda displayed by @BBCSport signals that public service media should reframe their social media strategies to adequately contribute to fostering cultural citizenship.


Author(s):  
Luke Hyams

This chapter argues that there is still a need for public service television. Public service broadcasters fulfil a role that neither the independent young creators nor the big media corporations can really fill. There is a sweet spot there in the middle that is so important. This is also the time for young people to get behind the BBC and Channel 4, and re-appropriate young people's vision of public service broadcasting. There are so many ways in which public service broadcasters do well for under-25-year-olds: from incredibly high production values, well thought out dramas and documentaries on Channel 4 to the BBC 6 Music, 1Xtra, the World Service, Radio 4. The news is another area where there has been a big change for a lot of the young people, given their active presence in social media.


2020 ◽  
pp. 194016122097157
Author(s):  
Daniel Beratis ◽  
Scott Wright

This article presents an analysis of broadcast election night coverage, contemporaneous social media data, and semi-structured interviews focused on the 2018 Victorian state election to assess the extent and nature of media hybridity that occurred. This work contributes to the field by providing the first analysis of the hybrid media system using a case study event in Australia, the first study of a second-order election, and by focusing in detail on how journalistic processes and decisions shape hybridity and how these are, themselves, shaped by hybrid logics. It finds some evidence of hybrid norms and actions, but in other ways coverage followed traditional media logics.


2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Malin Sundström ◽  
Klas Håkan Alm ◽  
Niklas Larsson ◽  
Oskar Dahlin

Purpose This paper aims to identify content strategies on social media that influence engagement and to analyze those operations to describe important features for co-creation and trust. Design/methodology/approach This paper addresses the question of how social media content can influence engagement by using a medium-sized Swedish company for an empirical case study. This empirical study is based on a participatory action research methodology. By using the company account on LinkedIn, the authors experimented with relational content to understand the effects on customer-perceived value and trust. Findings Results reveal that action-oriented messages had a more significant impact on engagement than product-oriented messages and value-based messages. Originality/value This paper builds on the existing literature in two ways: drawing upon business-to-business relationships and perceived value and using recent advances in the use of social networking sites to understand the value of co-creation through a participatory culture.


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