Media Framing of the Unified Korean Olympic Women’s Ice Hockey Team

2020 ◽  
pp. 216747952092576
Author(s):  
Taeyeon Oh ◽  
Seungmo Kim ◽  
Adam Love ◽  
Won Jae Seo
Keyword(s):  
Social Media ◽  
South Korea ◽  
Olympic Games ◽  
Media Framing ◽  
Ice Hockey ◽  
Sporting Events ◽  
Traditional Media ◽  
Political Issue ◽  
Team Selection ◽  
Winter Olympic Games

North and South Korea competed with a unified women’s ice hockey team at the 2018 Winter Olympic Games in PyeongChang, South Korea. Although the two nations had fielded unified teams at previous international sporting events, the decision to form a unified women’s ice hockey team in 2018 became a contentious political issue. To investigate the relationship between traditional media and social media when covering a controversial political issue in sport, the researchers in the current study examined newspaper coverage and Twitter commentary focused on the unified Korean women’s ice hockey team. Results indicated that newspapers played an important agenda-setting role; progressive newspapers were active in framing the team positively throughout the Olympic Games period, whereas conservative papers covered the team less frequently and framed it negatively. Discussion about the unified team on Twitter was initially positive but turned primarily negative when controversial statements from politicians and issues of unfairness in team selection arose. Ultimately, the results highlight elements of the symbiotic relationship between traditional media and social media.

Differences of perception between private and public officers in an organizing committee concerning stakeholders of an international sporting event

2019 ◽  
Vol 20 (1) ◽  
pp. 127-142
Author(s):  
Taeyeon Oh ◽  
Jihyeon Oh ◽  
Junhee Kim ◽  
Kisung Dennis Kwon
Keyword(s):  
Central Government ◽  
Olympic Games ◽  
Stakeholder Analysis ◽  
Sporting Events ◽  
Public And Private ◽  
Content Type ◽  
Sporting Event ◽  
Private And Public ◽  
Winter Olympic Games ◽  
Research Questions

PurposeThe purpose of this paper is to investigate the perception of public and private officers of stakeholder at the PyeongChang Winter Olympic Games 2018. This event was selected as the subject of this research as it is the most recent mega-scale international sporting event and, given that the organizing committee (OC) is currently operating, it afforded a unique opportunity to investigate the staff of the organization. To clarify the research questions, this research identified stakeholders of Olympic Games.Design/methodology/approachThe research questions were examined by a stakeholder analysis that measured and compared perceptions conducted according to the stakeholder theory (Freeman, 2010) and previous research (Naraine et al., 2016).FindingsThis study identifies eight stakeholders of the 2018 Winter Olympic Games: the OC, the International Olympics Committee, National Olympic Committee, central government, local government, media, sponsors and non-government organizations. The authors pointed out that public officers are more sensitive to the opinions and movements of community members than private staff. Conversely, the authors found that the private staffs regard the media and influential stakeholders as more important compared with public officers.Originality/valueBased on the findings from the Olympics committee, this study contributes to the academic literature related to sporting events and their stakeholders by providing the most up-to-date identification of stakeholders.

Exploring newsjacking as social media–based ambush marketing

2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Nicholas Burton ◽  
Cole McClean
Keyword(s):  
Social Media ◽  
Structural Characteristics ◽  
Marketing Research ◽  
Sport Marketing ◽  
Media Analysis ◽  
Sporting Events ◽  
Content Type ◽  
Strategic Intent ◽  
Ambush Marketing ◽  
Winter Olympic Games

PurposeThis study explores the use of event-related promotional hashtags by non-sponsors as a form of social ambushing, akin to newsjacking, as potential means of ambushing major events and the potential challenges facing commercial rights holders.Design/methodology/approachFramed within the context of the 2018 PyeongChang Winter Olympic Games, the present research takes a descriptive analytical approach to social media analysis. Social media data were accessed from Twitter's API across a six-week Games period and subsequently coded and categorized based upon strategic intent, content and key structural characteristics. A quantitative analysis of Tweet distribution, frequency and buzz was then conducted, providing insight into the impacts and effects of social ambushing via newsjacking.FindingsImportantly, the study's findings suggest that whilst newsjacking by non-sponsors throughout the Games was pervasive, the potential reach and impact of such social ambushing may be limited. Non-sponsoring firms primarily adopted Games hashtags for behavioural or diversionary means, however consumer response to such attempts was minimal. These findings offer renewed perspective for scholars and practitioners on social ambushing and ambush marketing interventionism.Originality/valueThis research provides an important investigation into the manifestations and potential implications of social ambushing and illustrates the potential for brands to newsjack sporting events through unauthorized hashtag usage, necessary advances in sport marketing research.

scholarly journals Amplifying Panic and Facilitating Prevention: Multifaceted Effects of Traditional and Social Media Use During the 2015 MERS Crisis in South Korea

2019 ◽  
pp. 107769901985769 ◽  
Author(s):  
Mihye Seo
Keyword(s):  
Social Media ◽  
South Korea ◽  
Media Use ◽  
Emotional Responses ◽  
Positive Influence ◽  
Traditional Media ◽  
Social Media Use ◽  
Environment Analysis ◽  
Media Environment ◽  
Effects Of Media

In the context of the 2015 Middle East respiratory syndrome (MERS) outbreak in South Korea, this study examines the multifaceted effects of media use considering the current complex media environment. Analysis of a two-wave online panel survey found that traditional media use had a positive influence on MERS knowledge while social media use did not. However, knowledge did not facilitate preventive behaviors. In contrast, negative emotional responses due to media use stimulated desirable behaviors. Furthermore, social media use directly influenced behavioral responses but traditional media use did not show the same effects. Different functions of traditional and social media during an epidemic are discussed.

Double the Fun: Pairs Skating Jumps

2018 ◽  
Vol 111 (4) ◽  
pp. 249-255 ◽  
Author(s):  
Diana Cheng ◽  
Maura Twillman
Keyword(s):  
South Korea ◽  
Olympic Games ◽  
Figure Skating ◽  
Link Type ◽  
Winter Olympic Games ◽  
World Champion

The 2018 Winter Olympic Games will take place on February 9-25, 2018, in Pyeongchang, South Korea. One of the featured Olympic sports is figure skating. Jumps are an exciting part of singles and pairs figureskating events. View a video of the 2015 and 2016 world champion Canadian pair Meagan Duhamel and Eric Radford performing their winning free skate at the 2016 World Figure Skating Championships (their side-byside jump entry begins at 1:07 in the video): http://web.icenetwork.com/video/topic/174637818/v571390583

Echo or organic: framing the 2014 Sochi Games

2016 ◽  
Vol 40 (6) ◽  
pp. 798-813 ◽  
Author(s):  
Evan Frederick ◽  
Ann Pegoraro ◽  
Lauren Burch
Keyword(s):  
Thematic Analysis ◽  
Design Methodology ◽  
Olympic Games ◽  
Organic Content ◽  
Traditional Media ◽  
Content Type ◽  
Sporting Event ◽  
Winter Olympic Games ◽  
Echo Chamber ◽  
Newspaper Articles

Purpose The purpose of this paper is to perform a comparative analysis of how traditional media and social media framed the 2014 Sochi Winter Olympic Games. Design/methodology/approach The researchers examined newspaper articles pertaining to the Sochi Olympics and Tweets containing #SochiProblems to determine if differences or overlap existed in terms of themes and frames. A thematic analysis was conducted with the qualitative software Leximancer. Findings An analysis of 2,856 newspaper articles and 497,743 Tweets revealed three frames across the two media platforms including: the setting, the politics, and the games. There was both a divergence and convergence of content. While there was an echo chamber in terms of discussions regarding political controversies, organic content related to conditions and accommodations existed primarily on Twitter. Originality/value This study sought to investigate whether organic content on Twitter could withstand the transference of sentiments that emerge in traditional media. This study adds to the current body of the literature by examining whether there is a convergence or divergence of content across media platforms pertaining to an international sporting event.

“Patriots at Play”: Analysis of Newspaper Coverage of the Gold Medal Contenders in Men’s and Women’s Ice Hockey at the 2010 Winter Olympic Games

2012 ◽  
Vol 5 (1) ◽  
pp. 87-108 ◽  
Author(s):  
John Vincent ◽  
Jane Crossman
Keyword(s):  
New York ◽  
Olympic Games ◽  
New York Times ◽  
Gold Medal ◽  
Ice Hockey ◽  
Analysis Methodology ◽  
Winter Olympic Games ◽  
Gender Power ◽  
Invented Traditions ◽  
Theoretical Insight

This study compared how The Globe and Mail and The New York Times covered the Canadian and U.S. women’s and men’s ice hockey teams competing in the 2010 Winter Olympic Games. A content-analysis methodology compared the amount and prominence of coverage devoted to the women’s and men’s teams. Each newspaper provided more coverage of the men’s teams and to its own national teams, particularly in prominent locations. Textual analysis was used to analyze how the gendered themes intersected with national identity in the narratives. Theoretical insight was drawn from Connell’s theory of gender–power relations, Anderson’s concept of the imagined community, and Hobsbawm’s theory of invented traditions. Four themes emerged: the future of hockey at the Winter Olympic Games, postgame celebrations, gendered discourses, and the importance of the gold-medal games. A discussion of each theme is presented.

scholarly journals The expected social impact of the Winter Olympic Games and the attitudes of non-host residents toward bidding

2017 ◽  
Vol 18 (4) ◽  
pp. 330-346 ◽  
Author(s):  
Dongfeng Liu ◽  
Christopher Hautbois ◽  
Michel Desbordes
Keyword(s):  
Social Impact ◽  
Olympic Games ◽  
Positive Impact ◽  
Host Community ◽  
Survey Study ◽  
Impact Factors ◽  
Sporting Events ◽  
Content Type ◽  
Empirical Survey ◽  
Winter Olympic Games

Purpose Using Beijing’s bid for the 2022 Winter Olympic Games as an example, the purpose of this paper is to explore the expected social impact of mega-sporting events, as perceived by non-host city residents, and the way in which this perception affects attitudes toward bidding. Design/methodology/approach An empirical survey study was conducted in which data were collected from residents in Shanghai, comprising a sample of 483 respondents. An exploratory factor analysis identified 40 items loaded on eight distinctive factors that underlie the expected social impact of the 2022 Winter Olympic Games. A multiple regression analysis was conducted to determine the effect of the perceived impact on residents’ attitudes toward the bid to host the Olympics. Findings Among the eight identified impact factors, six were found to be positive and two negative. While all factors were significantly higher above the point of indifference, perceived positive impact factors tended to outweigh those that were negative. In addition, seven out of the eight factors were found to be significantly predictive of support for Beijing’s bidding: while the effect of “tourism and environment,” “social capital and psychic income,” “international cooperation and exchange,” “infrastructure,” “national image,” and “sport development” was positive, the effect of the “higher living cost” factor was negative with regard to the support of the bidding. This study seeks to contribute by taking a non-host community perspective. Originality/value A growing body of literature has documented perspectives on events and their specific timing during event cycles, i.e., during the bidding stage. In addition, it also offers insight into the perception and attitudes of citizens from emerging markets toward event bidding and hosting, both of which play an increasingly important role in global sports but, on the whole, remain relatively under researched.

scholarly journals The Chinese Media Framing of the 2015’s Tianjin Explosion

2017 ◽  
Vol 14 (1) ◽  
pp. 23
Author(s):  
Li Yan ◽  
Lin Lidong
Keyword(s):  
Social Media ◽  
Media Framing ◽  
The State ◽  
Complex Interplay ◽  
Traditional Media ◽  
Chinese Media ◽  
Commercial Media ◽  
Frame Building

This study compares the framing’s patterns of the Chinese traditional media and social media in reporting the incident of Tianjin explosion in 2015. Applying frame-building and framesetting theory, this study explores the interplay between online opinions available on Weibo and the Chinese newspapers in different phases of the crisis event. Moreover, it examines the differences in framing the incident between the state-owned party media and the commercial media. The results reveal that various frames applied by different Chinese media in reporting the incident. A complex interplay between Weibo, the Communist-owned and the commercial happened, including framebuilding, frame-setting, and frame-interacting effects.

Gender Representation at the 2018 Winter Olympic Games From an Australian Broadcast Perspective

2021 ◽  
pp. 1-10
Author(s):  
Olan K.M. Scott ◽  
Bo (Norman) Li ◽  
Stephen Mighton
Keyword(s):  
Olympic Games ◽  
Theoretical Perspective ◽  
Ice Hockey ◽  
Clock Time ◽  
Male Athletes ◽  
Winter Olympics ◽  
Winter Olympic Games ◽  
Total Coverage ◽  
Practical Implications ◽  
Unique Context

This study examined differences in the Seven Network’s primetime coverage of the 2018 PyeongChang Winter Olympic Games on all of its channels. Over 102 hr of total coverage was analyzed for clock time, name mentions, and the descriptions of athletes by announcers divided by gender. Results found that male athletes received the bulk of the clock time; 13 of the top 20 most-mentioned athletes were men. There were also gender differences in the word for word descriptors of success, failure, physicality, and personality. From a theoretical perspective, results found the framing of the 2018 PyeongChang Winter Olympic Games to favor male Olympians. The top three sports that were broadcast featuring women were ice hockey, freestyle skiing, and snowboarding, which differs from other studies in this line of scholarship, so differences in the sports covered in the Australian context provides a unique context to study the Winter Olympics. Theoretical and practical implications are provided.

Songs for New Leaders

2020 ◽  
pp. 241-268
Author(s):  
Keith Howard
Keyword(s):  
South Korea ◽  
Popular Music ◽  
North Korea ◽  
Olympic Games ◽  
Transition Period ◽  
Pop Culture ◽  
Major Group ◽  
The Third ◽  
Kim Jong Il ◽  
Winter Olympic Games

This chapter first turns the spotlight on how fascist and socialist states approach popular music, both in respect to control and censorship and in attempts to create authorized pop repertories, arguing for a redefinition of “popular.” It then introduces the two North Korean pop bands established in the mid-1980s, Pochonbo and Wangjaesan. Two vignettes explore how pop songs functioned as a “state telegraph” during the 1994–1997 transition period to Kim Jong Il that began with Kim Il Sung’s death, and during 2009–2011 as the third leader, Kim Jong Un, was eased into power, following the death of Kim Jong Il. Featuring Moranbong as the major group, it next discusses the revival in pop culture that began around 2010, finding evidence for this revival stretching back to the beginning of the new millennium. An epilogue briefly considers 2018, when North Korea sent an expanded Samjiyŏn troupe with 130 musicians to the Pyeongchang Winter Olympic Games and South Korea reciprocated, sending K-pop stars to Pyongyang. From 2015, with the second incarnation of Moranbong, and then in 2018 with the Samjiyŏn troupe, the clock was turned back, and songs once again became the primary musical tool of the northern regime, reinforcing ideology, and signaling changes both within North Korea and in North Korea’s relations with the outside world.

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