scholarly journals Consumer Buying Behaviour During COVID-19

Webology ◽  
2021 ◽  
Vol 18 (Special Issue 04) ◽  
pp. 993-1006
Author(s):  
Mansurali Anifa ◽  
Swamynathan Ramakrishnan ◽  
P. Mary Jeyanthi
Keyword(s):  
Social Behavior ◽  
Significant Influence ◽  
Buying Behavior ◽  
Policy Makers ◽  
The Social ◽  
The World ◽  
The Future ◽  
Buying Behaviour ◽  
Online Buying ◽  
Consumer Buying Behavior

A pandemic like COVID-19 that has the capacity to turn any economy upside down will always have a significant influence on the social Behavior and habits of population all over the world. COVID-19 pandemic is a historic challenge for any economy to overcome as they have no prior preparation. Lack of testing kits, insufficient ventilators and community spread has forced countries to impose indefinite shutdown that has made major markets to suffer. The goal of this paper is to study the buying behavior of consumers during covid-19. This paper also focuses on the factors that influence consumer’s behavior and perceptions during the pandemic. A quantitative view has been adopted to achieve the objectives of the study. With limited online buying options and higher risk of getting infected with brick & mortar shopping, it is important to understand consumer buying Behavior that can help policy makers, manufacturers, and companies to better deal with similar crisis in the future.

scholarly journals Online Impulse Buying Behavior of Consumer Triggered by Digital Marketing

2019 ◽  
Vol 8 (2S6) ◽  
pp. 648-653
Keyword(s):  
Quantitative Research ◽  
Online Shopping ◽  
Online Advertising ◽  
Online Marketing ◽  
Digital Marketing ◽  
Impulse Buying ◽  
Buying Behavior ◽  
The Future ◽  
Buying Behaviour ◽  
Online Buying

Online marketing is bitten by bit getting to be prominent in creating nations like India. The online advertising has developed as another goal which pulls in a great many customers consistently. "Impulse buy" or "impulse buying depict any buy which a consumer makes, however, has not arranged ahead of time (Baumeister, 2002; Stern, 1962). The components that influence the consumer online buying have been uncovered through quantitative research by breaking down information gathered through an internet-based poll overview. This comprised of 90 consumers who were buying online. This examination additionally talks about the administrative issues, recommendations and suggestions for the future analysts. The understanding of buying behaviour of online customers as far as their impulsive conduct would be useful for the advertisers and academicians. The main aim of this paper is to take a gander at the components which striving for online shopping and to build up a comprehension of the variables affecting the online shopping by the consumers

The Influence of Personality Traits on Consumer Impulsive Buying Behaviour

2016 ◽  
Vol 5 (1) ◽  
Author(s):  
Khagendra Nath Gangai ◽  
Rachna Agrawal
Keyword(s):  
Personality Traits ◽  
Cultural Influences ◽  
Buying Behavior ◽  
Doing Business ◽  
The Social ◽  
Impulsive Buying ◽  
Social And Physical Environment ◽  
The Common ◽  
Buying Behaviour

Consumer behavior is a complex phenomenon which is evolving according to the time, situations, demographic characteristics of individuals, personality traits, cultural influences etc. The personality of individuals is a unique dynamic organization of the characteristics of a particular person, physical and psychological, which influence behavior and responses to the social and physical environment. It gives the impression that consumer buying is always influenced by their personality. Therefore, many marketers make use of personality traits in the advertisement of products and at the same time they enhance their marketing strategy. The marketers always designed different products and target specific market segments which commonly addressed on individuals personality traits. The individuals few personality traits influence consumer for impulsive buying behavior. The aim of present research is to study the personality traits influence on consumer impulsive buying behavior as it will help to create opportunities of doing business and dealing with customers. The objectives of this research are: (1) to investigate the influence of personality traits on consumer impulsive buying behavior, and (2) to identify the role of gender and their personality traits influence on consumer impulsive buying behavior. To fulfill the purpose of the study, the researchers randomly collected sample and divided them on the basis of gender, 60 males and 60 females. Data were collected from Delhi and NCR region. The data were analyzed using statistical applications such as correlation and t Test. The result was revealed that the common personality traits have a significant relationship with impulsive buying behavior that is psychoticism in the case of male and female. The role of gender has significant differences in impulsive buying behavior. The man showed more impulsive buying behavior compare to women.

Re-visioning obscure spaces

Thesis Eleven ◽  
2018 ◽  
Vol 145 (1) ◽  
pp. 77-98 ◽  
Author(s):  
Jose Jowel Canuday
Keyword(s):  
Social Spaces ◽  
Distinctive Features ◽  
Contemporary World ◽  
The Pacific ◽  
The Social ◽  
The World ◽  
The Future

In popular imagery, the littorals of Sulu and Zamboanga conjure visions of pirates, terrorists, and bandits marauding its rough seas, open shores, and rugged mountains. These bleak accounts render the region nothing but a violent and peripheral southern Philippine backdoor inconspicuous to the sophisticated constituencies of the world’s metropolitan centres. Obscured from these imageries are the lasting cosmopolitan traits of openness, flexibility, and reception of local folk to trans-local cultural streams that marked Sulu and Zamboanga as a globalised space across the ages and oceans. The distinctive features of these cosmopolitan sensibilities are strikingly discernible in inter-generationally shared narratives, artefacts, and performances that were continually renewed from the days when Sulu and Zamboanga served as a borderless trading and cultural enclave nestled at the crossroads of the Pacific and the Indian Oceans. These enduring cosmopolitan sensibilities are embodied in the blending, among others, of the time-honoured dance of pangalay and the pop-musical dance genre celebrated on actual, analogue, and digitally-mediated spaces of the contemporary world. Furthermore, these embodied sensibilities are evident in song compositions that proclaim the humanistic themes of hope, peace, and prosperity to their place and the world in ways that exemplify the local people’s broader sense of connections beyond the narrow association of family, community, ethnicity, religion, and identity. This mixed bag of age-old and recent imaginaries and cultural traffic evoke a sociality that link the social spaces of the troubled but once and current globalised region to continuing acts of transcendence in history, memory, and visions of the future. In these marginalized places, we can see an unyielding tradition of cultural re-adaptation and creativity made up of myriad everyday acts that are down-to-earth, pragmatic, interstitial, and practical cosmopolitanism.

Pengaruh Brand Equity Terhadap Keputusan Pembelian Konsumen (Studi Pada Produk Elektronik Di Daerah Istimewa Yogyakarta)

2021 ◽  
Vol 16 (1) ◽  
Author(s):  
Linawati Linawati ◽  
Sofiati Sofiati
Keyword(s):  
Regression Analysis ◽  
Multiple Regression Analysis ◽  
Multiple Regression ◽  
Brand Equity ◽  
Significant Influence ◽  
Brand Loyalty ◽  
Buying Behavior ◽  
Dominant Influence ◽  
Consumer Buying Behavior

Abstrack   This research is intended to analyze the influence of brand equity on the consumer buying behavior. The respondents consist of 100 electronic user in Regional Province of Yogyakarta. Questionnaire are used to collect data from the respondents and the data were analized by Multiple Regression Analysis. The result of the study indicate that: (i). brand equity has significant influence on the consumer buying behavior (ii). brand loyalty has dominant influence on the custumer buying behavior.   Keywords: Brand Equity, Consumer Buying Behavior. Electronic User, Multiple Regression Analysis    

scholarly journals Russia in world society: A comparative perspective on international references in parliamentary debates

2018 ◽  
Vol 62 (2) ◽  
pp. 228-242 ◽  
Author(s):  
Tatiana Tiaynen-Qadir ◽  
Ali Qadir ◽  
Pertti Alasuutari
Keyword(s):  
International Community ◽  
World Society ◽  
National Politics ◽  
Policy Makers ◽  
Parliamentary Debates ◽  
World Polity ◽  
World Society Theory ◽  
The Social ◽  
The World ◽  
A Site

This article explores how international references in parliaments build a synchronized world polity, even in countries that are often portrayed as being at odds with the rest of the world. The article asks whether and how Russian parliamentarians refer to the international community, and how such references compare with parliamentary debates in other countries. The “mesophenomenological” argument developed here connects World Society Theory, which demonstrates global isomorphism, with national studies of Russia, which argue for important national particularities. The empirical analysis draws on a stratified random sample of debates on draft laws in the Russian Duma from 1994 to 2013, comparable to similar samples from six other countries. The results show that: (1) Russian parliamentarians refer to the international community in the same level and the same forms as in other countries; (2) Russian policy-makers rely on the same imageries of the social world to convince their audiences as do other parliamentarians; and (3) this similarity in form remains consistent throughout the period, despite radical changes in national politics. These findings attest to the Russian Duma as a site of world culture, and to the mesophenomenological view that the world polity is highly synchronized through discourses of cross-national comparisons.

scholarly journals Przestrogi dla utopistów. Wizje optimum dóbr w historii idei w książce Andrzeja Waśkiewicza

2021 ◽  
Vol 65 (2) ◽  
pp. 157-167
Author(s):  
Grzegorz Sokół
Keyword(s):  
Nineteenth Century ◽  
Political Thought ◽  
Social Life ◽  
Social Thought ◽  
New Materialism ◽  
The Social ◽  
The World ◽  
The Future ◽  
The Subject ◽  
Social Orders

The subject of this essay is Andrzej Waśkiewicz’s book Ludzie – rzeczy – ludzie. O porządkach społecznych, gdzie rzeczy łączą, nie dzielą (People–Things–People: On Social Orders Where Things Connect Rather Than Divide People). The book is the work of a historian of ideas and concerns contemporary searches for alternatives to capitalism: the review presents the book’s overview of visions of society in which the market, property, inequality, or profit do not play significant roles. Such visions reach back to Western utopian social and political thought, from Plato to the nineteenth century. In comparing these ideas with contemporary visions of the world of post-capitalism, the author of the book proposes a general typology of such images. Ultimately, in reference to Simmel, he takes a critical stance toward the proposals, recognizing the exchange of goods to be a fundamental and indispensable element of social life. The author of the review raises two issues that came to mind while reading the book. First, the juxtaposition of texts of a very different nature within the uniform category of “utopia” causes us to question the role and status of reflections regarding the future and of speculative theory in contemporary social thought; second, such a juxtaposition suggests that reflecting on the social “optimal good” requires a much more precise and complex conception of a “thing,” for instance, as is proposed by new materialism or anthropological studies of objects and value as such.

scholarly journals La muerte de los pequeñitos: entre el dogma y las creencias populares. Francia, de finales de la Antigüedad a la Época Moderna

Revista Trace ◽  
2018 ◽  
pp. 29
Author(s):  
Isabelle Séguy
Keyword(s):  
Social Behavior ◽  
Social Order ◽  
Funeral Rites ◽  
The Social ◽  
Risk Period ◽  
The Future ◽  
Long Time ◽  
Modern Europe

A menudo, el nacimiento acompaña a la muerte, perturbando el ciclo de las generaciones y el orden social. La fragilidad biológica de los recién nacidos encuentra un eco en los ritos de presentación que durante mucho tiempo coincidieron con el final de ese período “de riesgo”. Los niños que fallecían en ese período intermedio tenían derecho a recibir tratamientos funerarios particulares, heredados de una representación arcaica de la muerte. En la Europa medieval y moderna, el destino de las almas infantiles siempre fue una preocupación para los padres y para toda la sociedad. A lo largo de los siglos, se redujo el plazo entre el nacimiento y el bautismo, hasta el punto de coincidir con el día del nacimiento, con el fin de asegurar la salvación espiritual de todos los recién nacidos. Para los que fallecían antes del bautismo, se pusieron en práctica algunas soluciones originales para evitar que sus almas vagasen eternamente en el Limbo y para darles una sepultura decente.Abstract: Often, birth alternates with death, disrupting the cycle of generations and social order. Family and social behavior to welcome the newborns spread out their biological frailty. For a long time, rites surrounding the social introduction of the newborn took place at the end of this “risk” period. Infants who died during this marginal period received particular funeral rites, heritage of an archaic representation of death. In Medieval and Modern Europe, parents and whole society were concerned with the future of children’s souls. By taking place as close at birth as possible, the Christian baptism allowed protecting child’s salvation, which was considered more important than his own survival. For those who died before this sacrament, original solutions were put in place to keep their souls from eternally wandering in limbo and to give them a decent burial.Résumé : Souvent la naissance voisine avec la mort, perturbant le cycle des générations et l’ordre social. La fragilité biologique des nouveau-nés trouve un écho dans les rites de présentation qui ont coïncidé longtemps avec la fin de la période “à risque”. Les enfants qui décédaient dans cette période de marge avaient droit à des traitements funéraires particuliers, hérités d’une représentation archaïque de la mort. Dans l’Europe médiévale et moderne, le devenir des âmes enfantines a toujours été une préoccupation pour les parents et pour la société tout entière. Au fil des siècles, le délai entre la naissance et le baptême s’est réduit, au point de coïncider le même jour, afin d’assurer le salut spirituel de tous les nouveau-nés. Pour ceux qui décédaient avant le baptême, des solutions originales ont été mises en oeuvre pour éviter que leurs âmes errent éternellement dans les limbes et pour leur donner une sépulture décente.

scholarly journals NEW TRENDS OF INTELLIGENT E-MARKETING AND CONSUMER BUYING BEHAVIOUR: A STUDY OF SELECTED UNIVERSITIES IN OSUN STATE, NIGERIA

2020 ◽  
Vol 5 (1) ◽  
pp. 14-25
Author(s):  
Haorayau Bolaji Babalola ◽  
Saheed Ademola Lateef ◽  
Abu Abu Zekeri
Keyword(s):  
Structural Equation ◽  
Large Scale ◽  
Mobile Marketing ◽  
Primary Data ◽  
Equation Modeling ◽  
Buying Behavior ◽  
Diffusion Of Technology ◽  
Product Service ◽  
Buying Behaviour ◽  
Consumer Buying Behavior

Understanding the attitude and behavior of customers is essential for every company where consumers differ in attitudes towards product/service. The consumer buying behavior in today's information-saturated world is based on how a product/service is marketed. However, the rapid diffusion of technology anchored growth and challenges on e-marketing trends. For instance, despite the widespread and large-scale adoption of e-marketing around the world, one does not see this trend happening on a big scale in Nigeria. Therefore, this study examines the influence of e-marketing factors on consumer buying behavior in the Nigerian context with particular reference to the University students participating in online business. The study employed the quantitative method, where primary data were collected via online distribution of the questionnaires among 233 customers, specifically students of the Osun state Universities in Nigeria. Also, structural equation modeling using AMOS software was employed to examine the relationship and hypothesis testing. The findings of this study revealed that e-marketing is positively and significantly influence consumer buying behavior in the area of e-mail marketing, mobile marketing, and e-advertising factors. The study asserted that firms must engage the consumers using technology that are more likely acceptable by consumers in the present digital and customer-oriented era. Also, knowing fully the emerging technologies may furnish valuable insights for various stakeholders to work well in Nigeria. Finally, the new trends in e-marketing are recommended from a strategic and operational level in which different techniques ease the buying behavior of consumers.  

Paradigm Shift for the Future

2021 ◽  
pp. 173-201
Keyword(s):  
Social Media ◽  
Case Studies ◽  
Paradigm Shift ◽  
Political Influence ◽  
Political Events ◽  
The Social ◽  
The World ◽  
The Future ◽  
Social Media Platforms ◽  
The Way

Through case studies of incidents around the world where the social media platforms have been used and abused for ulterior purposes, Chapter 6 highlights the lessons that can be learned. For good or for ill, the author elaborates on the way social media has been used as an arbiter to inflict various forms of political influence and how we may have become desensitized due to the popularity of the social media platforms themselves. A searching view is provided that there is now a propensity by foreign states to use social media to influence the user base of sovereign countries during key political events. This type of activity now justifies a paradigm shift in relation to our perception and utilization of computerized devices for the future.

Shopper's Stance Towards Web Shopping

2017 ◽  
Vol 7 (3) ◽  
pp. 42-54 ◽  
Author(s):  
Katta Rama Mohana Rao ◽  
Chandra Sekhar Patro
Keyword(s):  
Significant Influence ◽  
Recent Experience ◽  
The World ◽  
The Future ◽  
Shopping Experience ◽  
The Web

Over the last decade, the trend of web shopping has been increasing rapidly with the development and ease in accessibility of internet. Web shopping is a recent experience in the field of E-Business and is definitely the future of shopping in the world. Most of the companies are operating online portals to sell their products or services to the customers. The growth of web shopping is an impetus for further exploration of the feelings towards the web, built between online businesses and shoppers. The study identifies the variables influencing shopper's stance towards web shopping and also offers some insights for improvement of the web stores. Furthermore, the results show that the variables have significant influence on the shopper's stance towards web shopping. Finally, some measures have been proposed for e-retailers to take initiatives for making web shopping experience more effective and trustworthy.

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