Diffusion of innovation: communicating to improve training and employee development

2006 ◽  
Vol 1 (1/2) ◽  
pp. 143 ◽  
Author(s):  
Claretha H. Banks
Keyword(s):  
Diffusion Of Innovation ◽  
Employee Development

Early stage commercialization strategies: How did Prius family affect Toyota electric vehicle development?

2018 ◽  
Vol 8 (2) ◽  
pp. 51
Author(s):  
Majid A Dehkordi
Keyword(s):  
Electric Vehicle ◽  
Diffusion Of Innovation ◽  
First Generation ◽  
Early Stage ◽  
Technological Development ◽  
Research Development ◽  
Strategic Decisions ◽  
Innovation Studies ◽  
Vehicle Development ◽  
Green Vehicles

Although researches in the eco-friendly innovation studies have contributed much to technological development, a limited contribution has been made to the importance of structural concepts, strategic decisions and early stage marketing in the diffusion of innovation. The uniqueness of this research lies in its effort of exploring Toyota’s commercialization strategies for the first generation of its green vehicles, Prius Hybrid and RAV4 EV. Literature is reviewed from both historical and technological perspectives. The Roger’s Diffusion model was used and on the basis on this review, it has been argued that Toyota’s hybrid vehicle commercialization strategy affected this company’s electric vehicle development at least for a decade. The results fill a gap in the literature, particularly in Green vehicles research, development, and marketing.

An empirical study on factors influencing level of employee engagement with reference to select organization

GIS Business ◽  
2019 ◽  
Vol 14 (4) ◽  
pp. 109-114
Author(s):  
Dr. Srikrishna Gade ◽  
Lavanya. K
Keyword(s):  
Human Resources ◽  
Employee Engagement ◽  
Employee Development ◽  
Management Theory ◽  
Work Place ◽  
Development Programs ◽  
Great Work ◽  
Factors Influencing ◽  
Positive Action ◽  
Efficiency And Productivity

There is no exact definition for the term Employee engagement yet. The term Employee engagement means that the employee feel the belongingness towards the organization always strives to the growth of their organization. An Engaged employee means one who fully enthusiastic about their work and takes positive action for organizations reputation and interests. Employee engagement first appeared as a concept in management theory in 1990s. Employee engagement practices are well established in the management of human resources. An organization with high employee engagement might have higher productivity than the organizations having less employee engagement level employees. Whereas employee engagement is directly proportional to the organizations productivity as higher the engagement level of employee results higher efficiency and productivity. Also the employee engagement may directly or indirectly relate to the job satisfaction or morale of employee. By understanding the importance of employee engagement many organizations are doing engagement practices such as providing great work place culture, employee development programs to enhance the engagement level of employee to raise productivity and daily performances.

Evaluating government's communication strategy of the 16 Days of Activism campaign for No Violence Against Women and Children in South Africa

2020 ◽  
Vol 9 (4) ◽  
pp. 219-241
Author(s):  
Mutambuli J. Hadji
Keyword(s):  
South Africa ◽  
Violence Against Women ◽  
Diffusion Of Innovation ◽  
School Curriculum ◽  
Economic Consequences ◽  
Communication Strategy ◽  
Survey Method ◽  
Gender Based Violence ◽  
Women And Children ◽  
Gender Based

This article aims to evaluate government's communication strategy and citizens' awareness of the 16 Days of Activism for No Violence against Women and Children campaign in Soshanguve, South Africa. The study applied the diffusion of innovation theory because of its ability to assess how communities receive communication about the campaign from various media. Survey method was used to collect data, which was analysed using descriptive statistics. It was found out that mass media and other communication channels were main sources of campaign messages, which help the community to know how to address gender-based violence issues. Notably, this study found that females were more likely to know about the campaign than males. This article recommends that this campaign should be visible throughout the year and there should be more campaigns targeting men, and school curriculum, which educate pupils about the social and economic consequences of GBV.

Strategic Innovation and Service Delivery in Public Universities in Kenya: A Case of Kenyatta University

2019 ◽  
Vol 3 (III) ◽  
pp. 199-211
Author(s):  
Stella Gati Maroa ◽  
Mary Namusonge
Keyword(s):  
Regression Analysis ◽  
Service Delivery ◽  
Diffusion Of Innovation ◽  
Technology Use ◽  
Public Universities ◽  
Policy Objective ◽  
The Public ◽  
Strategic Innovation ◽  
Use Of Technology ◽  
The Government

Strategic innovation is a strategic tool that can be used to align the institution’s resources and capabilities with opportunities in the external environment in order to enhance survival and long term success of the organization.  Innovation promotes use of technology consequently impacting positively on service delivery. Public universities reforms have been a necessary and on-going policy objective for the Government of Kenya. Innovation as one of the approaches to the reforms is intended to induce an overhaul the public university system to better serve the needs of both government and the citizens with improved delivery of public services. In Kenya technology in public institutions has not been effectively used to enhance service delivery more so institutions where technology use has been embraced, its impact on service delivery has not been assessed effectively. This study applied the institutional theory, diffusion of innovation theory and stakeholders theory of management to determine how strategic innovation at Kenyatta University impacts on service delivery. The general objective of this study therefore was to determine the effect of strategic innovation on service delivery in Kenyatta University. Specific objectives included finding out the influence of eLearning, online student registration and use of e-messaging services on service delivery in Kenyatta University. A population of 72,000 students admitted to Kenyatta University was used from which random sampling was conducted to a sample of 200 students using Nassiuma’s formula. Data was collected by disbursing physically the questionnaires to the students. Descriptive and regression analysis was conducted using SPSS 22 to provide findings on the study. The study conducted a multiple regression analysis to estimate the model for the study. The study had a coefficient of correlation R of 0.912 an indication of strong of correlation between the variables and a coefficient of adjusted R2 was 0.814.This means that there was a significant correlations between the variables and service delivery at Kenyatta University however other factors that are not considered in the research paper contribute approximately 18.6% of the service delivery at Kenyatta University. Therefore, a very extensive further research is highly required to investigate and come up with other factors of the viability to service delivery at Kenyatta University. The study concluded that the strategic innovation of the public universities ranges from the products and services offered and is determined by the technology that is revolutionizing the current global world and has improved the service delivery at Kenyatta University. A strategic innovation brings a lot of advantages and has a great impact on human and business daily life. Therefore, strategic innovation development is the best choice in helping higher institution of learning stay on track.

scholarly journals The future of employee development

2019 ◽  
pp. 100732 ◽  
Author(s):  
Alison M. Dachner ◽  
Jill E. Ellingson ◽  
Raymond A. Noe ◽  
Brian M. Saxton
Keyword(s):  
Employee Development ◽  
The Future

A Data-Driven Analysis of Employee Development Based on Working Expertise

2021 ◽  
pp. 1-13
Author(s):  
Jiamin Liu ◽  
Jingbo Huang ◽  
Tao Wang ◽  
Lining Xing ◽  
Renjie He
Keyword(s):  
Employee Development ◽  
Data Driven

scholarly journals Moving Consumers along the Innovation Adoption Curve: A New Approach to Accelerate the Shift toward a More Sustainable Diet

2021 ◽  
Vol 13 (8) ◽  
pp. 4477
Author(s):  
Antje Gonera ◽  
Erik Svanes ◽  
Annechen Bahr Bugge ◽  
Malin Myrset Hatlebakk ◽  
Katja-Maria Prexl ◽  
...  
Keyword(s):  
Diffusion Of Innovation ◽  
Food System ◽  
Eating Habits ◽  
Innovation Adoption ◽  
Environmental Footprint ◽  
New Approach ◽  
Targeted Interventions ◽  
Dietary Shift ◽  
Research And Innovation ◽  
Sustainable Diet

Unsustainable food production and consumption contribute to greenhouse gas emissions and global warming. Adopting a more plant-based diet has been identified as a necessary change toward a more sustainable food system. In response to the call for transdisciplinary research on the sustainability of food consumption, this exploratory study combined consumer science, nutrition and health, sustainability research, and innovation to develop a new approach that can accelerate the shift toward a more sustainable diet. Quantitative data on the eating habits and attitudes of 1785 consumers was combined with data on environmental impacts via a life cycle assessment for different consumer segments. We studied the sustainable dietary shift using the diffusion of innovation theory, as well as qualitative and quantitative approaches. We identified and characterized seven consumer segments and related habits and attitudes toward an increase in plant-based foods and meat reduction. The nutritional quality and the environmental footprint of the segments’ dinners showed large differences. The results indicate that moving consumers along the innovation adoption curve with targeted interventions can reduce the environmental footprint of people’s diets and improve dietary health. We also discussed the value of user-centric innovation tools for the translation of insights into interventions by working with personas.

Flexible Work Arrangements: A Human Resource Development Tool to Reduce Turnover

2021 ◽  
pp. 152342232098293
Author(s):  
Marvin Bontrager ◽  
M. Suzanne Clinton ◽  
Lee Tyner
Keyword(s):  
Human Resource Development ◽  
Employee Development ◽  
Work Life ◽  
Work Life Balance ◽  
Black Swan ◽  
Flexible Work Arrangements ◽  
Flexible Work ◽  
Life Balance ◽  
Work Arrangements ◽  
Development Tool

The Problem. An increasing number of organizations are experiencing concerns from employees regarding work-life balance. Organizations that have chosen to implement formal flexible work arrangements (FWAs) have experienced reluctance from their employees to participate. COVID-19 has forced the hand further toward FWAs, and created additional work life balance concerns. The Solution. FWAs present an opportunity for organizations to address work-life balance concerns, especially amid the black swan event of COVID-19. Implementing FWAs provides opportunity for organizations to reduce turnover and facilitate employee development through work life balance programs. The Stakeholders. The informal processes of FWAs should receive due attention by HRD practitioners and scholars alike.

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