scholarly journals Analisis Wacana Kritis Komodifikasi Daí Dalam Program Televisi

2019 ◽  
Vol 2 (2) ◽  
pp. 179-202
Author(s):  
Ridwan Rustandi

This study aims to determine the construction of preachers in a television broadcast. The study was conducted to answer the question of how identity construction preachers and how preachers selection criteria in propaganda programs on television. The study was conducted with a qualitative approach and methods of Critical Discourse Analysis Teun Van Dijk Models. There are three element of Critical Discourse Analysis Methods : Text, Social Cognition and Social Context. Data collection techniques used in this study is the observation, interviews, and documentation. The results showed that the commodification of propaganda on the program "Islam itu indah" made on the preacher and maudhu side. On the side of, the election preacher / resource is determined by considering certain criteria which include unification (distinguishing characteristics), tradability (popularity and publicity), skills and abilities to speak, as well as the scientific qualifications. Representation preachers on this program conducted with respect to rating and share, performance and target audience.Penelitian ini bertujuan untuk menganalisis konstruksi daí sebagai tenaga kerja dalam program televisi bertajuk “Islam Itu Indah”. Penelitian diarahkan untuk menggali aspek komodifikasi yang berkaitan dengan kriteria pemilihan dai’dan konstruksi daí dalam program televisi. Penelitian ini menggunakan pendekatan kualitatif dengan metode analisis wacana kritis (Critical Discourse Analysis) model Teun Van Dijk. Terdapat tiga elemen dalam Analisis Wacana Kritis Teun Van Dijk, yaitu teks, kognisi sosial dan konteks sosial. Teknik pengumpulan data dilakukan melalui observasi, wawancara dan dokumentasi. Hasil penelitian menunjukkan bahwa komodifikasi dakwah pada program “Islam Itu Indah” dilakukan pada sisi da’i dan maudhu. Pada sisi da’i, pemiihan da’i/narasumber ditentukan dengan mempertimbangkan kriteria tertentu yang meliputi unifikasi (karakter pembeda), daya jual (popularitas dan publisitas), keterampilan dan kecakapan berbicara, serta kualifikasi keilmuan. Representasi da’i pada program ini dilakukan dengan memperhatikan rating and share, performa dan sasaran audiens.  

2018 ◽  
Vol 30 (2) ◽  
pp. 119
Author(s):  
Inike Tesiana Putri ◽  
Sulis Triyono

Language is an essential feature of communication for all poeple. It is utilized through various tools and media, and singing songs is one of the traditional forms of communication. Songs are usually written for particular reasons, messages, and purposes, and sometimes targeted for specific audience or listeners. Song lyrics usually contain various themes such as social and current issues and problems which the songwriter strives to share through expressions of his or her ideology, thoughts and feelings. This paper is aimed to find out the text analysis, social cognition and social context in the humanity song entitled We Shall Overcome through Teun A. van Dijk’s Critical Discourse Analysis model. This model shows that the choice of words or the diction is cohesive and coherent and is able to communicate the general meaning of this humanity song. Furthermore, the social cognition in this humanity song is related with the current social context which involves the recent situation in Palestinine, where there is still in conflict with Israel.


2018 ◽  
Vol 30 (2) ◽  
pp. 119
Author(s):  
Inike Tesiana Putri ◽  
Sulis Triyono

Language is an essential feature of communication for all poeple. It is utilized through various tools and media, and singing songs is one of the traditional forms of communication. Songs are usually written for particular reasons, messages, and purposes, and sometimes targeted for specific audience or listeners. Song lyrics usually contain various themes such as social and current issues and problems which the songwriter strives to share through expressions of his or her ideology, thoughts and feelings. This paper is aimed to find out the text analysis, social cognition and social context in the humanity song entitled We Shall Overcome through Teun A. van Dijk’s Critical Discourse Analysis model. This model shows that the choice of words or the diction is cohesive and coherent and is able to communicate the general meaning of this humanity song. Furthermore, the social cognition in this humanity song is related with the current social context which involves the recent situation in Palestinine, where there is still in conflict with Israel.


Author(s):  
Burhanudin Rais ◽  
Suhardi Suhardi ◽  
Rr.Putri Intan Permata Sari

Research that analyses critically on claims and additional information on a skincare product is a research that bring the novelty in critical discourse analysis, because the previous study focused on the advertisement or the packaging. Although most skincare products apply this method (using claims and additional information), researchers focus on one of the branded skincare products; Pond’s. The main reason is; this product is already widely known and used by the people in Indonesia. Trough critical discourse analysis model from van Dijk, the researchers discuss three dimensions (text, social cognition and social context) in claims and additional information in some products from Pond’s. There are seven Pond’s products as the data in this study. Besides, researchers used additional data in the form of a survey to five skincare products users. The results of the analysis are; (1) on the text dimension, the general aim is to attract the consumers to choose Pond’s as their skincare products. (2) In social cognition, company show marketing techniques that try to obscure the facts in additional information by using small and separated text. (3) In the social context, the influence of consumers who are easily attracted to a product because of the interesting slogan text makes Pond’s use the hyperbole language


2016 ◽  
Vol 4 (2) ◽  
Author(s):  
Dewi Yana

This study aims at describing the text analysis, social cognition, social context, and ideology of sindo newspaper of  Wednesday December 11th 2013 edition.. This study uses Critical Discourse Analysis method  with  a Teun A Van Dijk  approach model.  The data were in the form of news entitled “Putusan Luthfi Hasan Diharapkan Jadi Efek Jera”. The data were analyzed with integrating the third dimension of Teun A Van Djik Discoure model in the unity analysis, they were text, social cognition, and social context. The results found that the Sindo Newspaper supported the work of the Corruption Eradication Commission (KPK) and the presiding judge of Corruption Court (Tipikor). The news in the edition of Wednesday, December 11th, 2013 “the  ideology of Sindo Newspaper practically used  to build the image of KPK and TIPIKOR to be more better in the society.


2020 ◽  
Vol 19 (2) ◽  
pp. 164-172
Author(s):  
Arsyandikayani Arsyandikayani ◽  
Sumarlam Sumarlam

The phenomenal discourse on People Power after Pemilu 2019 is an opinion that was initiated by a central figure in Indonesia, namely Amien Rais. This discourse invited many responses, one of which was Yusril Ihza Mahendra. Yusril gave his argument about various complicated situations and the risk of governance under the umbrella of provocation of people power. The problem of this research is how is the structure of the text and the social context that builds Yusril's opinion on the discourse of people power? This research includes descriptive qualitative research. The approach used is the critical discourse analysis model Teun A. Van Dijk. The data analysis method used is the equivalent and contextual method. Data presentation is done informally. Based on the results and discussion, it can be concluded that: (1) the structure of the text describes semantic, syntactic, and stylistic aspects; while (2) the social context that builds the discourse of People Power is the power and access that the author has.


Author(s):  
Sri Aju Indrowaty ◽  
Sumarlam Sumarlam Sumarlam

Sri Aju Indrowaty Sumarlam Universitas BrawijayaUniversitas Sebelas Maret [email protected]@gmail.com   AbstrakLagu adalah sesuatu yang membuat pendengar menjadi terhibur, apalagi bila lagu itu mempunyai tema yang tak lekang oleh masa yaitu tema Cinta. Pada Japan Pop atau J-Pop nama Utada Hikaru merupakan penyanyi pop dan pencipta lagu yang tidak asing lagi. Disamping itu termasuk bintang besar di Jepang. Sangat menarik apabila teks lagu dari penyanyi ini dianalisis melalui analisis wacana kritis (Anawa). Artikel ini bertujuan untuk memaparkan analisis teks lagu first love dan Prisoner of love oleh Utada Hikaru dan bagaimana unsur kognisi sosial dan konteks yang terdapat dalam kedua lagu tersebut. Metode yang dipergunakan dalam penelitian ini adalah penelitian deskriptif kualitatif. Teknik pengumpulan data yang digunakan dalam penelitian ini adalah studi kepustakaan (library research). Simpulan dari Analisis wacana kritis pada riset mini ini yaitu Tema pada kedua lagu kenangan dan kekaguman kepada orang yang dicintai. Sedang kognisi sosial lebih menekankan bahwa menikah muda bukan suatu halangan untuk berkarir, sedang konteks sosial kekaguman kepada penyanyi yang bilingual yaitu bisa berbahasa Jepang dan Bahasa Inggris.Keyword : Analisis wacana kritis, lirik lagu, kognisi sosial, konteks  AbstractThe song is something to entertain the listener, especially love songs. A famous Japan Pop, Utada Hikaru is a big star in Japan. It will be very interesting to analyze the song lyrics using critical discourse analysis. This study is aimed at explaining the analysis of song texts of Utada Hikaru’s songs, first love and prisoner and how the elements of social cognition and context existed in those songs. By using descriptive qualitative research, there were some conclusions taken. The conclusion of critical discourse analysis in this mini research is the theme on both songs of memories and admiration to loved ones. Medium social cognition more suppressed young married is not an obstacle to a career, is the social context of admiration for bilingual singers that can be watched Japan and English.Keywords: critical discourse analysis, song lyrics, social cognition, context 


2020 ◽  
Vol 1 (1) ◽  
pp. 22
Author(s):  
Widyo Andana Pradiptha ◽  
Tuti Purwati ◽  
Chusni Hadiati

This research focuses on the legitimacy of Donald Trump’s speech in declaring Jerusalem as the capital city of Israel on December 2017. This research aims to: (1) identify the text structure of the speech, (2) describe the social cognition of this speech, (3) and to reveal the social context of this speech. The compiled data is analyzed by using Van Dijk’s CDA theory of socio-cognitive (1988). This theory has interrelated three dimensions of analysis consisting of text structure, social cognition, and social context. The method of this research is qualitative by using the descriptive analysis. The data source of this research is the speech text of Donald Trump declaration speech of Jerusalem as Israel’s capital on December 2017. The result of this research shows that there is semantic aspect (microstructure) used by Donald Trump: Background (7), Detail (4), and Presupposition (15). From the analysis, the researcher argues that Donald Trump tends to be pro-Israel. This is supported in the structure of the text by how it consistently uses direct language to influence the emotional attachment of the intended by using logical facts and emotional involvement to make negative out-group representations to get positive representations to them and their allies. Furthermore, social cognition reveals the ideology and partisanship of Donald Trump about this conflict. It can be identified clearly by correlating the context of this speech to something that related to Israel-Palestine conflict. In social cognition, as the president of the United States of America, Donald Trump has a massive influence to the international world, even though it caused pros and contras for all elements of society. Possible further research about critical discourse analysis can be conducted by analyzing other issues. In short, it is also a suggestion to the other researchers to investigate more variation data such as news, advertisement, movie, and so on


2020 ◽  
Vol 36 (4) ◽  
pp. 16-33
Author(s):  
Zikri Fachrul Nurhadi ◽  
◽  
Neneng Cucu Marlina ◽  
Mochamad Firdaus ◽  
◽  
...  

The emergence of pornography cases that had gone viral on social media with the tagline "V Garut" shocked the public because the act was committed by a woman and several men. The female suspect claimed that this act was done because of coercion and pressure that the male suspect had put on her. The research aims to explain the level of text, social cognition and social context of the pornography news of "V Garut" on the online media of TribunJabar.id. The research used a qualitative descriptive method with the theoretical approach of critical discourse analysis by Teun A. Van Dijk. Data collection techniques used observation, interviews, and documentation. The research object was related to the news of "V Garut" on the online media TribunJabar.id with two informants. The results of research at the text level in the elements of macrostructures, superstructures and microstructures explain the existence of a discourse indicating an unfavourable situation such as violence and marginalization on the role of "V Garut". Journalists’ social cognition tends to judge this case as “unique” phenomenon, not focusing on a social issue that must be addressed in society. Based on the analysis of the social context of this news, it can be seen that there is a powerful practice of the media and the authority’s access in reporting the “V Garut” case. Keywords: Critical discourse analysis, pornography, social cognition, social context, text.


2016 ◽  
Vol 1 (1) ◽  
Author(s):  
Dewi Yana

 This study aims at describing the text analysis, social cognition, social context, and ideology of sindo newspaper of  Wednesday December 11th 2013 edition.. This study uses Critical Discourse Analysis method  with  a Teun A Van Dijk  approach model.  The data were in the form of news entitled “Putusan Luthfi Hasan Diharapkan Jadi Efek Jera”. The data were analyzed with integrating the third dimension of Teun A Van Djik Discoure model in the unity analysis, they were text, social cognition, and social context. The results found that the Sindo Newspaper supported the work of the Corruption Eradication Commission (KPK) and the presiding judge of Corruption Court (Tipikor). The news in the edition of Wednesday, December 11th, 2013 “the  ideology of Sindo Newspaper practically used  to build the image of KPK and TIPIKOR to be more better in the society


2021 ◽  
Vol 14 (2) ◽  
pp. 21-50
Author(s):  
Mohammad Muhassin

Political discourse on the 2019 Indonesian presidential election has been studied from a variety of linguistic viewpoints.  However, the  pros and cons discourse on  Joko Widodo's coalition with Prabowo in spite of their rivalry has not been examined through  critical discourse analysis.  This study aims to explore the text structure, social cognition, and social context of the pros dan cons discourse as the theme of Mata Najwa talk show. This is a kind of qualitative analytical research using van Dijk’s (1996, 2015) critical discourse analysis framework. The data comprised utterances of the talk show participants examined through three levels of analysis: description of text structure, interpretation of social cognition, and explanation of social context. The study found the use of macrostructure, superstructure, and microstructure as textual elements that support the discourse theme. Meanwhile, the theme selection is influenced by the host’s ideology that serves the theme's pro-coalition stance. The social context underlying the discourse production is the representation of  Joko Widodo, who utilized his power to forge a coalition with the opponents through political bargaining. The implication of this study is to increase public awareness on the importance of critically viewing political news so that the negative excesses of political propaganda do not easily provoke them through mass media.


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