A Study on the Effects of Rural Tourism Service Quality on Flow and Satisfaction, Revisit intention

2021 ◽  
Vol 25 (1) ◽  
pp. 199-220
Author(s):  
Gwangin Song ◽  
◽  
Sangjun Nam ◽  
Donghyun Kim
Keyword(s):  
Service Quality ◽  
Rural Tourism ◽  
Revisit Intention ◽  
Tourism Service

scholarly journals THE INFLUENCE OF ATTRACTION, LOCATION, AND SERVICE QUALITY ON REVISIT INTENTION TO SESAOT RURAL TOURISM

2021 ◽  
Vol 10 (1A) ◽  
pp. 43
Author(s):  
Nouria Rahmawati ◽  
Lalu Adi Permadi ◽  
Baiq Handayani Rinuastuti
Keyword(s):  
Data Collection ◽  
Service Quality ◽  
Total Sample ◽  
Rural Tourism ◽  
Sampling Techniques ◽  
Validity And Reliability ◽  
Analytical Technique ◽  
Location Service ◽  
Revisit Intention ◽  
Survey Sample

This study aims to determine Attraction, Location, and Service Quality influence on Revisit Intention to Sesaot Rural Tourism Area, Narmada District, West Lombok Regency, and West Nusa Tenggara. The respondents were tourists who had visited Sesaot Rural Tourism. The data collection method is a survey sample with sampling techniques using purposive sampling with a total sample of 100 people—data collection techniques using questionnaires with data collection tools using questionnaires that tested validity and reliability. The analytical technique used is multiple linear regression. The results showed that the Attraction variable does not affect Revisit Intention. As for location variables also do not affect Revisit Intention. On the other side, service quality affects Revisit Intention. Keywords:Attraction, Location, Service Quality, Revisit Intention

scholarly journals Impact of service quality on satisfaction and loyalty of tourists in rural tourism of Šumadija and Western Serbia

2020 ◽  
Vol 67 (4) ◽  
pp. 1071-1086
Author(s):  
Goran Perić ◽  
Sandra Dramićanin ◽  
Marko Gašić
Keyword(s):  
Service Quality ◽  
Structural Equation ◽  
Rural Tourism ◽  
Equation Modeling ◽  
Survey Method ◽  
Future Research ◽  
Important Place ◽  
Tourist Satisfaction ◽  
Tourism Service ◽  
The Impact

The issue of rural tourism service quality does not retain a sufficiently important place in the existing domestic and foreign literature. The purpose of this research in service quality, which is an important initiator of tourist satisfaction and loyalty in rural tourism. The survey was conducted at the beginning of 2020 using a questionnaire-based survey method to 299 respondents. With the purpose of checking the impact of the service quality on the satisfaction and loyalty of tourists in rural tourism of Šumadija and Western Serbia, an analysis was performed using SEM-Structural Equation Modeling. The survey results point there is a direct correlation between service quality and satisfaction, and as well between loyalty and satisfaction. Between service quality and loyalty there is not a direct link, but there is a large indirect effect by satisfaction. The implications of this research, limitations and future research recommendations for are outlined.

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