scholarly journals CLASSICS ON THE VERGE OF MASS CULTURE: STRATEGIES FOR REPRESENTATION

2020 ◽  
Vol 117 (6) ◽  
pp. 199-208
Author(s):  
Dariya Yu. Gustyakova ◽  

The article explores the problem of representation of musical classics in modern culture, due to the influences of popular culture and the characteristics of the perception of mass audience. Two main strategies for performing representation of musical classics in the space of popular culture are identified and substantiated: pseudo-academic representation and post-classical representation. Signs of a pseudo-academic strategy, which are uttered emotionality, «commenting» on the expressiveness of facial expressions and plastic, additional visual details and accessories on the verge of shocking – are revealed on the example of such famous musicians as pianist Lan Lan, conductor Valery Gergiev and singer Anna Netrebko. During pseudo-academic representation, the performance of academic music is transformed into the phenomenon of popular culture, while the quality of the performance of a musical work either becomes an element of the show (virtuosity is brought to the forefront of the representation), or the visual and expressive component of the performing act begins to prevail over the musical and technical component and the musical material becomes secondary to the interpretation process. During the implementation of the post-classical strategy, the text of the classical work itself enters the field of popular culture and begins to function as its product, while the interpreter is fully a figure in popular culture, transforming musical classics into the phenomenon of artistic «postculture.» It is proposed to include the phenomenon of classical crossover, a cultural strategy involving the integration of classical music into the field of popular culture. Classical crossover is a commercial product based on musical classics, the creators of which, solving the problem of listening perception (habitually, attractively, in demand), combine classical music with jazz, rock, pop music and other commercial areas, borrow techniques, instruments, methods of visual representation. An example of a postclassical strategy for representing musical classics in the space of modern popular culture, for example, is the implementation of classical crossover in the work of the art group M. Turetsky Choir.

1970 ◽  
Vol 26 (1) ◽  
pp. 27-36
Author(s):  
Min Bahadur Pun

This paper discusses the emergence of popular culture as an interdisciplinary subject of research. The simplest way to define the term 'popular culture's is a culture widely favored by many people. It refers to beliefs, practices and objects widely shared among people. Some of the examples of popular culture are romance novels, science fiction, photography, pop music, journalism, advertising, television, video, computers, Internet, etc. The study of popular culture entered a new phase in the cultural and intellectual history with the establishment of the Center for Contemporary Cultural Studies (CCCS) led by Richard Hoggart and Stuart Hall. Two things happened to the study of popular culture as an interdisciplinary subject: (1) the study of popular culture has included wide range of issues (2) scholars have intellectual freedom in this field, and they show no interest in establishing clear boundaries around it. Popular culture is always defined in contrast to other conceptual categories such as folk culture, mass culture, dominant culture, and working class culture. Thus, popular culture becomes the 'Other' for them, which largely depends on the context of use. Lastly, the paper discusses the role of popular culture in history, anthropology, sociology and literary theories. In theory, the study of popular culture is always around the debate on postmodernism. It assumes that postmodern culture no longer recognizes the distinction between high culture and popular culture.Key Words: Popular culture; Romance novels; Science fiction; Photography; Pop musicTribhuvan University Journal Vol. XXVI, No. 1, 2009 Page: 27-36


2020 ◽  
Vol 51 ◽  
pp. 220-242
Author(s):  
Susanne Korbel

AbstractThis article investigates the coinciding of the mass migration from Europe to the Americas and the emergence of mass culture, two developments that shaped everyday life, popular entertainment, and Jewish and non-Jewish relations at the turn of the twentieth century. Jewish actors and actresses were among the most prominent performers who staged in Orpheums, Varietés, and vaudevilles on both sides of the Atlantic. In their performances they drew on the notion of a new quality of mobility that society was experiencing, utilizing it to negotiate issues such as of the cultural construction of identities and Jewishness, or to critically reexamine antisemitic and nationalistic attitudes. On the one hand, mobility enabled negotiations of controversial issues. On the other hand, mobility led to accusations against popular entertainment, both legitimate and erroneous—for example, that vaudevilles functioned as covers for clandestine prostitution. Therefore, the article examines the question of how mobility influenced popular culture. What were the controversial issues that mobility raised, and what accusations did these evoke? In what ways did actors and actresses in popular culture address gender and Jewishness? To answer these questions, the article analyzes the spaces of popular entertainment in Budapest, Vienna, and New York through close examinations of newspapers, manuscripts, playbills, and records of censorship.


Author(s):  
Nelli Samikova

The transformation of the concepts ―mass culture‖, ―pop culture‖ and those artistic genres, which are their components, in the scientific discourse of the 19th-21stI centuries is traced. The ways and results of the interaction of modern culture and society, which is the end-user of the cultural product, are studied. Some examples of modern cinema and music industry are analyzed, and it is determined that these two components being the most used by the consumer spheres of art directly reflect the world social trends. After having considered the key social processes it is possible to conclude that they are brightly represented in the modern popular music and this fact allowed not only to specify and systematize the ways of interaction between the music art and its consumers, but also to trace the ways of how exactly a mass consumer shapes the functioning and development of a popular and mass product. The ideas of combating various discriminations (by gender, identification - as in the case of LGBTQ+ community, by physique, etc.) and the creation of unified polycultural space have been defined as the most common ideas, that are broadcasting by performers. Therefore, in the analysis of selected works of pop music, a polycultural approach was used, which allows to consider them in terms of the synthesis of cultures and the formation of a global product, i.e. the one that will be understood and accessible to everyone. The analytical section includes compositions written by performers over the past few years that makes this analysis relevant and demonstrates that isolated trends occur now and continue to transform and change. Such comprehensive approach to the study of the mass culture can be useful to clarify the definition of this concept, as the interpretation and evaluation of this phenomenon of scientists today differs, despite the significant number of the mass culture studies and its individual forms in various fields of science — philosophy, culturology, sociology, psychology 


2020 ◽  
pp. 230-239
Author(s):  
Beata Głowińska

Wolfgang Amadeus Mozart had to give way to The Bravo Boys music band. This is what the authors of the textbook entitled Ping Pong 1 and Ping Pong neu 2 have decided to do in the current edition of their book. So, they decided to replace its contents concerning the Composer himself and other representatives of classical music with the report from the concert of the BB. The article attempts to determine who, what characters from the real world populate in contemporary German textbooks, what cultural content it has and whether or not it conforms with the core curriculum standards of the Polish education system. To this end, selected German language textbooks have been analyzed along with the practice material offered by them. The authors of examined textbooks have almost completely abandoned depicting representatives of high culture, of German culture. They have been replaced with representatives of mass culture: mainly models, actors, athletes as well as politicians. Their common feature is the fact that they are universally known: the majority are celebrities while some of them are scandalists. The fact that these persons can be easily recognized seems to increase the students’ learning involvement, but it cannot constitute the only criterion of such selection. The article stresses the responsibility of textbook authors for the quality of cultural message addressed to children and teenagers.


2017 ◽  
Vol 62 (2) ◽  
Author(s):  
Katja Kanzler ◽  
Marina Scharlaj

SummaryThis article proceeds from the observation that Donald Trump and Vladimir Putin—two politicians frequently correlated and compared since Trump’s bid for the Presidency—have been remarkably successful in mobilizing support for their politics and in seemingly immunizing their rhetorics against vernacular critique. To work toward an understanding of this phenomenon, we propose to look at how political communication by and around the two politicians draws on forms and venues of popular culture. Both contexts, we will argue, have developed new strategies for the instrumentalization of popular culture, strategies that, while actualized differently in the two settings, revolve around an ‘invective turn’ in political communication—a radicalization of the familiar nationalist rhetoric of ‘us versus them’ that seems specifically fueled by pop-cultural forms. To explore this traffic between pop and politics, this article puts into conversation two case studies: On the one hand, of Trump’s campaign speeches which, we contend, symbolically organize around the logic of agôn—of the competitive game—as it has coagulated in the reality-tv genre of the gamedoc. On the other hand, we look at (state-controlled) pop music in the Russian genre of


Think India ◽  
2019 ◽  
Vol 22 (3) ◽  
pp. 875-879
Author(s):  
M. Thendral ◽  
Dr. G. Parvathy

DeLillo is a well- known American novelist of fifteen novels, who is widely regarded by other critics as an important satirist of modern culture. Throughout his novels, he has picturized the chaos underwent by the society i.e. the effects of media, technology and popular culture on the daily lives of contemporary American society. All of his novels move in and around New York City as a setting. The study attempts to examine the development of New York City and individuals in a post-modernistic perspective.


With its five thematic sections covering genres from cantorial to classical to klezmer, this pioneering multi-disciplinary volume presents rich coverage of the work of musicians of Jewish origin in the Polish lands. It opens with the musical consequences of developments in Jewish religious practice: the spread of hasidism in the eighteenth century meant that popular melodies replaced traditional cantorial music, while the greater acculturation of Jews in the nineteenth century brought with it synagogue choirs. Jewish involvement in popular culture included performances for the wider public, Yiddish songs and the Yiddish theatre, and contributions of many different sorts in the interwar years. Chapters on the classical music scene cover Jewish musical institutions, organizations, and education; individual composers and musicians; and a consideration of music and Jewish national identity. One section is devoted to the Holocaust as reflected in Jewish music, and the final section deals with the afterlife of Jewish musical creativity in Poland, particularly the resurgence of interest in klezmer music. The chapters do not attempt to define what may well be undefinable—what “Jewish music” is. Rather, they provide an original and much-needed exploration of the activities and creativity of “musicians of the Jewish faith.“


Author(s):  
Greg Marquis

This article examines part of the reaction to the 1969 cancellation of Canadian Broadcasting Corporation’s (cbc) television’s Don Messer’s Jubilee, one of the most popular Canadian-produced programs of the era. In addition to an exploration of television history and popular culture, it is also a look at the neglected topic of “square” Canada in the 1960s. Messer began fiddling at dances in rural New Brunswick in the 1920s and moved to radio and recording prior to becoming an unlikely national television star by 1961. After exploring possible classifications of the show’s music, the article explores themes in protest letters and petitions sent to the cbc. These included Canadian nationalism in opposition to American mass culture, Canadian folk culture, cbc elitism, Maritime regionalism, nostalgia, and the related themes of the generation gap and permissive society. The article concludes that fans viewed Messer as a custodian of Canadian folk culture that was being erased by the national broadcaster at a time of heightened nationalism.


Author(s):  
Ivan Bobul

The aim of the work is to study pop and vocal art in the context of the development of mass culture, which is genetically determined and mediated by a number of its characteristics and traits. The research methodology involves recourse to an interdisciplinary approach, as well as the use of comparative, historical and logical methods of analysis and culturological approach in the study of these issues. The scientific novelty lies in the expansion of information on the development of pop and vocal art in the context of mass culture and the mediation of its main characteristics by the formats of mass art. Conclusions. The study found that the modern system of pop art, combined with the show business, reflects the state, trends and prospects of pop music, which can be improved by understanding the socio-cultural significance of mass culture and popular art, as well as a developed sense of responsibility the creators of mass culture. The development of musical variety should be based on the generalization of previous creative experience and inherited compositional and performing traditions. The current realities of socio-cultural life determine the fact that the substantive and professional components of pop music should be based on both traditional artistic and aesthetic ideas and the search for new views on art, relevant to modern trends, tendencies and spiritual needs of society. The intensification of the musical-performing process leads to the discovery of new horizons of mastering the artistic and creative space, which, in turn, will help update the paradigm of pop art, focusing on modern pop music as an important phenomenon of socio-cultural life.


Author(s):  
Maria Sibirnaya

Nowadays the influence comprehension of the mass media as one of the most significant factors affecting contemporary culture, acquires the special significance. All kinds of new information receiving by media channels obtain the stereotyped, frequently repeatedly cultural and axiological orientations, which become fixed in people's consciousness. Skillful manipulation of information makes the power of suggestion from mass media practically unlimited. Therefore, the public opinion is created by the mass media. Being so closely intertwined with the mass media, the modern mass culture is coming through all elements of people's lives. Moreover, it appears in the literary works, which reflect the influence of the mass media on the consciousness, mentality, point of view and decisions of the literature characters, using their set example in the literature. Odessian playwright Aleksander Mardan presents his characters in the context of the events, which entails new circumstances both due to the characters decisions and out of more extensive economic and political changes. One may notice the presence of mass media in the form of music, information broadcasts and press almost in all Mardan's play. One may track out the influence on the character’s consciousness and reveal the difference between the official version and what happened in the real life. Using the performance tool, there is the action in the play showing the influence of the stereotypes implicated by the mass media. The performance reveals not only the stereotypes affection influencing the mentality of the characters, but also the viewers whose interpretation of the play’s direction is not always critical enough. Therefore, the question about the relationship between the society and mass media, about the level of freedom in mass media from the society and concerning the influence exerted by mass media on the modern culture and the human's consciousness is repeatedly presented in Alexander Mardаn’s plays.


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