DEVELOPMENT THE MODEL OF USE THE CLUSTER APPROACH IN FORMATION SOCIAL- ECOLOGICAL- ECONOMIC BALANCE OF REGION

Author(s):  
О.О. Pavlenko
2020 ◽  
Vol 22 (4(77)) ◽  
pp. 39-47
Author(s):  
O. L. HETMAN

Topicality. The issue of the environmentalization management diagnostics in the energy sector becomes increasingly topical due to the necessity to define the achievement or vice versa - leveling the management goal which is the reorientation of the energy sector in conformity to the new environmentally oriented goals conditioned by the internal environmental issues, international demands and national interests of the country. Environmentalization of the energy sector became very topical both from the point of view of the national interests in connection with the existing challenges in front of the country, environmental condition, vectors of the ecological strategic development and socio-economic interests. The man-caused load on the environment results in different types of the social, ecological, economic damage, reduction of the enterprises’ efficiency and potential of their competitiveness under the conditions of the world environmentally oriented challenges. Environmentalization management diagnostics in the energy sector is the possibility to see the condition of the environmental transformation process and improvement of the energy sector which will show the results of adopted management steps or determine their weaknesses for further adaptation of the management process to the existing challenges and searching for the methods of satisfaction of the social, ecological, economic interests of the country which defined the topicality of this research. Aim and tasks. The article is aimed at grounding the methodological approach to the environmentalization management diagnostics in the energy sector. Research results. Methodological approach to the environmentalization management diagnostics in the energy sector is based on the concept of the management process formalization, mainly, on the accentuation of the tough interaction of the management subjects involved in the achievement of the goal of the national interests satisfaction with regard to the environmentalization of the energy sector, management objects adapted to the management decisions passed and the related institutional ground necessary to achieve the management goals. Conclusion. The environmentalization management diagnostics in the energy sector shall reflect the interaction between the separate parts of the management process: Coherence of economic and environmental politics concerning the environmentalization of the energy sector with management of the processes of technical and technological insurance, coherence of the social, ecological, economic processes and coherence of the activity of management subjects of the lower level with the management goals of the higher. Such unified interaction shall result in the synergistic effect of national interests achievement in the environmentalization of the energy sector at different management levels: local, regional, national


2019 ◽  
Vol 11 (7) ◽  
pp. 2107 ◽  
Author(s):  
Aila-Leena Matthies ◽  
Ingo Stamm ◽  
Tuuli Hirvilammi ◽  
Kati Närhi

The article contributes to sustainability transition research by indicating the significance of transformative grassroots innovations in the context of social work research. We introduce the integrative concept of ecosocial innovation in order to demonstrate how grassroots innovations can successfully combine social, ecological and economic aspects of a sustainability transition. By ecosocial innovations, we refer to social innovations with a strong ecological orientation (e.g., recycling workshops, urban gardening, participatory unemployment projects and new local economies). The data consists of 50 examples of ecosocial innovations in Finland, Italy, Germany, Belgium and the UK. We investigate how ecosocial innovations interconnect ecological, economic and social goals and study the factors of their integrative crucial capacity. On the basis of qualitative data analysis and thematic categorisation of ecosocial innovations, we identify five integrative practices: diversity of activities, successful networking, addressing new livelihood, focus on food and explicit conceptual work on sustainability. Very often these integrative practices emerge as pragmatic solutions to local needs. For the participants, the ecosocial innovations can be relevant sources for new livelihood and wellbeing beyond the conventional labour market. Foremost, ecosocial innovations are valuable as forerunners for sustainability transition in practice.


Author(s):  
Emrah Gülmez

With the changing and transforming world, the relationship between consumers and brands began to change and transform. Nowadays, it is not enough for brands to produce quality products or provide quality service for consumers. Now, consumers expect brands to be sensitive to social, ecological, economic, or health problems. This situation has enabled the two concepts to become important and popular today: brand purpose and purpose-driven marketing. Brand purpose is the “why” the brand exists. And purpose-driven marketing is a marketing trend that aims to connect brands with their consumers through common social goals. It seems that the concepts of brand purpose and purpose-driven marketing will be more common in marketing communication. The notion of purpose will change the commercial dynamics of brands in the same way that digitalization transformed the way people buy and sell stuff. This is exactly why purpose is the new digital.


2018 ◽  
Vol 8 ◽  
pp. 39-44
Author(s):  
Yandarbayeva Louisa Abdurashidovna ◽  
Adzhieva Anna Yurevna ◽  
Tsuruva Liza Akhmetovna ◽  
Misakov Anzor Valerievich ◽  
Molamusov Zalim Khashaovich

2015 ◽  
Vol 5 (1) ◽  
pp. 36 ◽  
Author(s):  
Olena Vinnychuk ◽  
Vasyl Grygorkiv ◽  
Ruslan Biloskurskii

The article is dedicated to the problem of modeling dynamic ecological-economic models in the case of ecological-economic balance. The nonlinear variant of the model of economic growth considering the ecological balance is proposed and investigated. The mathematical theory of optimal control has been selected for the research of economic growth model.


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