scholarly journals Critical Issues in Consumer Horticulture: Gaps in Research and Public Gardens’ Involvement in Consumer Horticulture

2022 ◽  
Vol 32 (1) ◽  
pp. 1-9
Author(s):  
Sarada Krishnan ◽  
Heather Kirk-Ballard ◽  
Esther McGinnis ◽  
Lauren Garcia Chance

The retail gardening industry in the United States is expected to reach $50 billion by 2023, and it is a significant driver of the agricultural economy. To meet the corresponding demand for information, consumer horticulture (CH) professionals will need to develop innovative digital outreach, research-based solutions, a concerted recruitment of youth, and enhanced collaborations. To understand the current gaps in CH research and the extent of the involvement of public gardens in CH, surveys were conducted among the two groups, CH/extension researchers and staff of public gardens. The results of the surveys were presented at the virtual conference of the American Society for Horticultural Science on 12 Aug. 2020 during a workshop hosted by the Consumer Horticulture and Master Gardener Professional Interest Group. The workshop included four presentations, and two of those are discussed in this paper: 1) research gaps in CH and 2) bridging the divide between CH and public gardens. Among researchers, even though there was a general understanding of CH, there was a disconnect in participants’ perceptions of the roles of CH in the economy and recreation. The greatest knowledge gap was in basic horticultural practices. Regarding public garden professionals, there needs to be a concerted effort to educate them about CH so they can provide a consistent message to their audiences and the general public.

2020 ◽  
Vol 30 (6) ◽  
pp. 642-649
Author(s):  
Esther McGinnis ◽  
Alicia Rihn ◽  
Natalie Bumgarner ◽  
Sarada Krishnan ◽  
Jourdan Cole ◽  
...  

The millennial generation, born between 1981 and 1996, is the largest demographic age group in the United States. This generation of plant enthusiasts has experienced financial setbacks; nevertheless, they collectively wield immense economic power. In 2018, this generation made one-quarter of all horticulture purchases. Consumer horticulture (CH) is challenged to develop targeted programming and outreach methods to connect with this influential and information-hungry generation. To examine the possibilities, the CH and Master Gardener Professional Interest Group held a workshop on 23 July 2019, in Las Vegas, NV, at the American Society for Horticultural Science (ASHS) annual conference. The workshop first actively engaged participants to build points of connection by discussing nontraditional terminology that resonates with younger audiences. Suggested terminology included plant parent, plant enthusiast, plant babies, apartment-friendly, sustainable, and urban agriculture. After the opening discussion, three presentations explored innovative content, marketing and outreach in the areas of social media, retail promotions, and public gardens. The social media presentation focused on building a two-way partnership with millennials on Instagram that emphasized shared values of sustainability, local foods, and wellness. During the second presentation, the speaker highlighted retail point-of-sale promotions that appeal to younger audiences. The final presentation described creative programming used by botanical gardens to engage younger visitors. A facilitated discussion followed the presentations to identify and evaluate techniques and content that could be incorporated into CH research, teaching, and extension to reach and interact with new millennial audiences. Based on the workshop presentations and the facilitated discussions, the ASHS CH and Master Gardener Professional Interest Group concluded that more CH professionals should engage in social media outreach tailored to the needs and preferences of younger generations. To support this valuable outreach, research of consumer behavior and retail marketing should be encouraged to identify the preferred terminology and subject matter that appeal to millennials. Finally, CH can learn from and partner with public gardens as they implement multidisciplinary programming and exhibitions.


2015 ◽  
Vol 25 (5) ◽  
pp. 671-680
Author(s):  
Min Hyeong Kwon ◽  
Changwan Seo ◽  
Jongyun Kim ◽  
Moonil Kim ◽  
Chun Ho Pak ◽  
...  

The purpose of this study was to identify the current status and future development of children’s gardens within public gardens in the United States and to examine their roles as places for children to explore natural environments. This study identified 776 public gardens and examined 163 of those gardens using a comprehensive online survey. The sampled public gardens were widely distributed throughout the United States, although they were located primarily in the eastern and western regions of the United States. We found that 55% of the 163 public gardens that we investigated included a children’s garden at the time of data collection, and 26.4% planned to add a children’s garden in the near future. Children’s gardens found within public gardens were typically in a botanical garden and were added after the public gardens were formed. Most of the children’s gardens had a stated purpose of providing children with environmental education by allowing them to experience the natural environment through play. Most children’s gardens occupied a small proportion, less than 1 acre, of the overall size of a public garden. We also found that demographic and socioeconomic factors influenced the development of children’s gardens within public gardens and public gardens in general.


Author(s):  
Salman Khairi Mohamed ◽  
Eyad Mudhe Gerow

Researchers are increasingly interested in the creative chaos produced by American strategic thinking, especially after the official disclosure by Secretary of State Condoleezza Rice in 2005 that the theory of creative chaos has become a priority of US foreign policy in dealing with critical issues in the Middle East. And Iraq to achieve the goals and interests of the United States and to ensure the need for the requirements of imperial construction without taking into account the material and human costs for the purpose of substantive content reveals the secret link between the religious values on which the American society since His first concern is the American political and strategic orientation, which is characterized by its religious character


2016 ◽  
Vol 26 (4) ◽  
pp. 372-378 ◽  
Author(s):  
Lucy K. Bradley ◽  
Ellen M. Bauske ◽  
Thomas A. Bewick ◽  
John R. Clark ◽  
Richard. E. Durham ◽  
...  

Consumer horticulture encompasses a wide array of activities that are practiced by and of interest to the gardening public, garden-focused nongovernmental organizations, and gardening-related industries. In a previous publication, we described the current lack of funding for research, extension, and education in consumer horticulture and outlined the need for a strategic plan. Here, we describe our process and progress in crafting a plan to guide university efforts in consumer horticulture, and to unite these efforts with stakeholders’ goals. In 2015, a steering committee developed a first draft of a plan, including a mission statement, aspirational vision, core values, goals, and objectives. This draft was subsequently presented to and vetted by stakeholders at the 2015 American Society for Horticultural Science Consumer Horticulture and Master Gardeners (CHMG) working group workshop, a 2015 Extension Master Gardener Coordinators’ webinar, and a 2015 meeting in Washington, DC. Feedback received from these events is being used to refine and focus plan goals and objectives. The most recent working draft of the plan can be found on the website, where stakeholders and other interested parties can register to receive updates and to provide input into the process.


Author(s):  
Donald A. Rakow ◽  
Meghan Z. Gough ◽  
Sharon A. Lee

This chapter discusses how cities can be made more livable through public gardens. It differentiates livability from sustainability in that sustainability adopts a long view of actions and policies and the ways in which development, according to a report by the World Commission on Environment and Development, “meets the needs of the present without compromising the ability of future generations to meet their own needs,” while livability focuses on current conditions and interventions, incorporating the environmental, economic, and equity priorities on a narrower spatial scale relevant to individual people, neighborhoods, and communities in geographically smaller areas. Efforts to enhance livability are primarily community based and driven by issues of local concern that reflect changing conditions. The chapter discusses the public garden movement in the United States and how it began with the early recognition of botanical gardens as keys to economic development. The involvement of botanical gardens in the livability of cities came largely in response to the challenges associated with nineteenth-century urbanization. Our concept of livability has now expanded to include concerns for sustainable development, smart growth and urban design, and community-identified priorities such as access to fresh and affordable food and urban green space as part of the public realm. Finally, the chapter also discusses cross-sector partnerships with public gardens and how this leads to collective action and collective impact.


2009 ◽  
Vol 19 (3) ◽  
pp. 601-608
Author(s):  
Aaron Steil ◽  
Robert E. Lyons

Professional staff at public gardens often overlook educational program evaluation for a variety of reasons, but it remains important for program funding and development. This study developed an original, six-step evaluation approach specific to educational programs at public gardens. Interviews subsequently were conducted with 11 executive directors and/or directors of education at 10 public gardens in the United States with proven, high-quality educational programs. Interviews examined the feasibility, practicality, perceived effectiveness, and merits of the original evaluation approach developed in this study. Interview data added clarification to what is known about the current state of educational program evaluation at public gardens and supported and further improved the original evaluation approach to create an improved version.


10.28945/3609 ◽  
2016 ◽  
Vol 11 ◽  
pp. 403-417
Author(s):  
Roberta K. Weber ◽  
Ethan J Allen

American society faces complex educational issues which impact many facets of its national interests. Institutions of higher education are granting doctoral degrees to educational leaders, but it is not known to what extent their dissertation topics are aligned with both longstanding and critical issues in education. Using a theoretical framework synthesizing Paul and Elder’s critical thinking model and Kuhlthau’s information seeking process, this study examines a set of education doctoral dissertation topical selections and categorizes them by general themes in relationship to many of the recognized educational issues in the United States. Investigators categorized dissertations from four departments within the College of Education of their home institution. The dataset, retrieved from ProQuest Dissertations and Theses Global, consisted of 231 documents published between 2005 and 2014. Through an inter-rater process examining dissertation titles, abstracts, and keywords, the dissertations were assigned critical issue themes culled from nine editions of a college text, and then categorized under a broader topical scheme situated within a well-used educational research website. Findings indicated that most dissertations concentrated in studies that researched problems and issues within schools. Further, some of the issues considered longstanding were not studied by dissertation authors within the sample. For example, privatization of schools and classroom discipline and justice were not selected for study. Findings also suggest new directions for those responsible for dissertation supervision and topic selection. The study adds to the literature on dissertation topic selection that addresses existing educational issues.


HortScience ◽  
1998 ◽  
Vol 33 (3) ◽  
pp. 509b-509
Author(s):  
Jennifer Campbell Bradley

Public gardens, including public parks, botanical gardens, and arboreta are significant tourism destinations with increasingly popular appeal. In the United States alone, the number of gardens is continuing to rise impressively. Undeniably, there is a need for trained and educated horticulturists who can enter the horticulture industry, specifically in the area of public garden management. At the Univ. of Florida, a new course, ORH 4932, Public Gardens was offered. This course was designed with a field trip emphasis to help students visually understand and appreciate the value and diversity of such gardens. Students taking the course had an opportunity to visit and tour various gardens throughout the state of Florida. At the same time, students learned about the history, management, collections, and importance of such institutions to society. This session will explore the value of student experiences in the learning process, present an overview of how to develop a field trip class, and provide information to other educators interested in offering such a course.


Author(s):  
Thomas Borstelmann

This book looks at an iconic decade when the cultural left and economic right came to the fore in American society and the world at large. While many have seen the 1970s as simply a period of failures epitomized by Watergate, inflation, the oil crisis, global unrest, and disillusionment with military efforts in Vietnam, this book creates a new framework for understanding the period and its legacy. It demonstrates how the 1970s increased social inclusiveness and, at the same time, encouraged commitments to the free market and wariness of government. As a result, American culture and much of the rest of the world became more—and less—equal. This book explores how the 1970s forged the contours of contemporary America. Military, political, and economic crises undercut citizens' confidence in government. Free market enthusiasm led to lower taxes, a volunteer army, individual 401(k) retirement plans, free agency in sports, deregulated airlines, and expansions in gambling and pornography. At the same time, the movement for civil rights grew, promoting changes for women, gays, immigrants, and the disabled. And developments were not limited to the United States. Many countries gave up colonial and racial hierarchies to develop a new formal commitment to human rights, while economic deregulation spread to other parts of the world, from Chile and the United Kingdom to China. Placing a tempestuous political culture within a global perspective, this book shows that the decade wrought irrevocable transformations upon American society and the broader world that continue to resonate today.


Author(s):  
Matthew A. Shadle

American Catholicism has long adapted to US liberal institutions. Progressive Catholicism has taken the liberal values of democratic participation and human rights and made them central to its interpretation of Catholic social teaching. This chapter explores in detail the thought of David Hollenbach, S.J., a leading representative of progressive Catholicism. Hollenbach has proposed an ethical framework for an economy aimed at the common good, ensuring that the basic needs of all are met and that all are able to participate in economic life. The chapter also looks at the US Catholic bishops’ 1986 pastoral letter Economic Justice for All, which emphasizes similar themes while also promoting collaboration between the different sectors of American society for the sake of the common good.


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