scholarly journals Facial Behaviors and Emotional Reactions in Consumer Research

2011 ◽  
Vol 1 (3) ◽  
pp. 441-453 ◽  
Author(s):  
David Matsumoto ◽  
Hyi Sung Hwang ◽  
Nick Harrington ◽  
Robb Olsen ◽  
Missy King
Keyword(s):  
Facial Expressions ◽  
Consumer Research ◽  
Emotional Reactions ◽  
Self Report ◽  
Emotional States ◽  
Potential Utility ◽  
Low Intensity ◽  
Facial Expressions Of Emotion ◽  
Typical Consumer

Gauging emotional reactions is a cornerstone of consumer research. The most common way emotions are assessed is self-report. But self-report is notoriously unreliable, and affected by many factors that confound their interpretation. Facial expressions are objective markers of emotional states, and are well grounded in decades of research. Yet, the research documenting the potential utility of facial expressions of emotion as a biometric marker in consumer research is limited. This study addresses this gap, presenting descriptive analyses of the facial expressions of emotion produced in typical consumer research. Surprisingly, the most prevalent expressions produced were disgust and social smiles; smile of true enjoyment were relatively rare. Additionally, expressions were generally of low intensity and very short durations. These findings demonstrate the potential utility for using facial expressions of emotion as markers in consumer research, and suggest that the emotional landscapes of consumers may be different than what is commonly thought

Emotional Seesaw, Compliance, and Mindlessness

2001 ◽  
Vol 6 (3) ◽  
pp. 194-203 ◽  
Author(s):  
Dariusz Dolinski
Keyword(s):  
Cognitive Functioning ◽  
Everyday Life ◽  
Facial Expressions ◽  
Probable Mechanism ◽  
External Stimulus ◽  
Emotional States ◽  
Specific Behavior ◽  
Cognitive Operations ◽  
Facial Expressions Of Emotion ◽  
The Subject

Research on emotion conducted so far has ignored situations where the subject experiences a certain emotion, but where the external stimulus that evoked and upholds this emotion suddenly disappears. This kind of situation, however, is relatively common in everyday life. This article attempts to recognize certain consequences of those conditions under which the stimuli justifying our experience of such emotional states as fear or joy suddenly disappear. Research done to date by the author and colleagues indicates increased compliance of the subject when addressed with various requests, commands, or suggestions in the situation termed here “emotional seesaw.” The classical “live” example that illustrates this principle is the type of “good cop-bad cop” interrogation procedure. The probable mechanism underlying increased compliance under these conditions is connected with the fact that every emotion generates its own specific behavior program. When this program suddenly proves to be totally inadequate to new, modified external circumstances, the subject begins functioning “mindlessly.” This permits automatic reactions, which take no account for the peculiarity of the current situation. Another group of experiments presented in this article shows that the subject's cognitive functioning is disturbed under emotional seesaw conditions. Such a disturbance embraces not only simple cognitive operations like detection of facial expressions of emotion, but also more complex operations like arithmetical calculations done mentally. The article concludes that further research is needed regarding the consequences of sudden and unexpected withdrawal of stimuli that induce and uphold various emotions.

scholarly journals The Odor Context Facilitates the Perception of Low-Intensity Facial Expressions of Emotion

PLoS ONE ◽  
2015 ◽  
Vol 10 (9) ◽  
pp. e0138656 ◽  
Author(s):  
Arnaud Leleu ◽  
Caroline Demily ◽  
Nicolas Franck ◽  
Karine Durand ◽  
Benoist Schaal ◽  
...  
Keyword(s):  
Facial Expressions ◽  
Low Intensity ◽  
Facial Expressions Of Emotion

scholarly journals Audience facial expressions detected by automated face analysis software reflect emotions in music

2021 ◽  
Author(s):  
Diana Kayser ◽  
Hauke Egermann ◽  
Nick E. Barraclough
Keyword(s):  
Facial Expressions ◽  
Subjective Experience ◽  
Self Report ◽  
Emotional Experiences ◽  
Subjective Experiences ◽  
Analysis Software ◽  
Musical Piece ◽  
Face Analysis ◽  
Facial Electromyography ◽  
Facial Expressions Of Emotion

AbstractAn abundance of studies on emotional experiences in response to music have been published over the past decades, however, most have been carried out in controlled laboratory settings and rely on subjective reports. Facial expressions have been occasionally assessed but measured using intrusive methods such as facial electromyography (fEMG). The present study investigated emotional experiences of fifty participants in a live concert. Our aims were to explore whether automated face analysis could detect facial expressions of emotion in a group of people in an ecologically valid listening context, to determine whether emotions expressed by the music predicted specific facial expressions and examine whether facial expressions of emotion could be used to predict subjective ratings of pleasantness and activation. During the concert, participants were filmed and facial expressions were subsequently analyzed with automated face analysis software. Self-report on participants’ subjective experience of pleasantness and activation were collected after the concert for all pieces (two happy, two sad). Our results show that the pieces that expressed sadness resulted in more facial expressions of sadness (compared to happiness), whereas the pieces that expressed happiness resulted in more facial expressions of happiness (compared to sadness). Differences for other facial expression categories (anger, fear, surprise, disgust, and neutral) were not found. Independent of the musical piece or emotion expressed in the music facial expressions of happiness predicted ratings of subjectively felt pleasantness, whilst facial expressions of sadness and disgust predicted low and high ratings of subjectively felt activation, respectively. Together, our results show that non-invasive measurements of audience facial expressions in a naturalistic concert setting are indicative of emotions expressed by the music, and the subjective experiences of the audience members themselves.

The Social Calibration of Emotion Expression

2012 ◽  
Vol 30 (1) ◽  
pp. 1-14 ◽  
Author(s):  
Christian von Scheve
Keyword(s):  
Social Interaction ◽  
Facial Expressions ◽  
Social Order ◽  
Emotional States ◽  
Fine Grained ◽  
The Social ◽  
Facial Expressions Of Emotion ◽  
The One ◽  
Social Units ◽  
Action Tendencies

This article analyzes the role of emotions in social interaction and their effects on social structuration and the emergence of micro-social order. It argues that facial expressions of emotion are key in generating robust patterns of social interaction. First, the article shows that actors’ encoding of facial expressions combines hardwired physiological principles on the one hand and socially learned aspects on the other hand, leading to fine-grained and socially differentiated dialects of expression. Second, it is argued that decoding facial expression is contingent upon this combination so that reciprocal attributions of emotional states, situational interpretations, and action tendencies are more effective within rather than across social units. Third, this conjunction affects the conditions for emotional contagion, which is argued to be more effective within social units exhibiting similar encoding and decoding characteristics, and thus aligns emotions and action tendencies in a coherent, yet socially differentiated way.

scholarly journals Emotional reactions to dynamic morphed facial expressions: A new method to induce emotional contagion

2019 ◽  
Vol 22 (1) ◽  
pp. 91-102 ◽  
Author(s):  
Monika Wróbel ◽  
Michał Olszanowski
Keyword(s):  
Facial Expressions ◽  
Emotional Contagion ◽  
Emotional Reactions ◽  
New Method ◽  
Emotional States

In the current study, we tested the utility of a new method developed to study emotional contagion (i.e., the transfer of emotional states between people). Inspired by studies on emotional mimicry – a process that has been postulated as one of the main mechanisms leading to emotional contagion, we created a set of videos showing morphed facial expressions of happiness, sadness, and anger. Following exposure to each video, participants rated their emotions. Our findings demonstrated that the videos evoked congruent emotions in viewers, thereby supporting the notion that dynamic morphed facial expressions may be effective “emotionally contagious” stimuli. Additionally, in line with the previous studies and classic theories of emotional contagion, the displays of anger evoked a complementary reaction of fear.

Comparable Modulation of the Late Positive Potential by Emotion Regulation in Younger and Older Adults

2010 ◽  
Vol 24 (3) ◽  
pp. 186-197 ◽  
Author(s):  
Sandra J. E. Langeslag ◽  
Jan W. Van Strien
Keyword(s):  
Emotion Regulation ◽  
Facial Expressions ◽  
Age Differences ◽  
Late Positive Potential ◽  
Self Report ◽  
Apparent Discrepancy ◽  
Positive Potential ◽  
Psychophysiological Responses ◽  
Psychophysiological Measures ◽  
Emotional Pictures

It has been suggested that emotion regulation improves with aging. Here, we investigated age differences in emotion regulation by studying modulation of the late positive potential (LPP) by emotion regulation instructions. The electroencephalogram of younger (18–26 years) and older (60–77 years) adults was recorded while they viewed neutral, unpleasant, and pleasant pictures and while they were instructed to increase or decrease the feelings that the emotional pictures elicited. The LPP was enhanced when participants were instructed to increase their emotions. No age differences were observed in this emotion regulation effect, suggesting that emotion regulation abilities are unaffected by aging. This contradicts studies that measured emotion regulation by self-report, yet accords with studies that measured emotion regulation by means of facial expressions or psychophysiological responses. More research is needed to resolve the apparent discrepancy between subjective self-report and objective psychophysiological measures.

Effects of Fear Induction on Heart Period Variability

1999 ◽  
Vol 13 (1) ◽  
pp. 18-26 ◽  
Author(s):  
Rudolf Stark ◽  
Alfons Hamm ◽  
Anne Schienle ◽  
Bertram Walter ◽  
Dieter Vaitl
Keyword(s):  
Blood Pressure ◽  
Trait Anxiety ◽  
State Anxiety ◽  
Self Report ◽  
Emotional States ◽  
Heart Period ◽  
Experimental Conditions ◽  
Heart Period Variability ◽  
Physiological Variables ◽  
Period Variability

Abstract The present study investigated the influence of contextual fear in comparison to relaxation on heart period variability (HPV), and analyzed differences in HPV between low and high anxious, nonclinical subjects. Fifty-three women participated in the study. Each subject underwent four experimental conditions (control, fear, relaxation, and a combined fear-relaxation condition), lasting 10 min each. Fear was provoked by an unpredictable aversive human scream. Relaxation should be induced with the aid of verbal instructions. To control for respiratory effects on HPV, breathing was paced at 0.2 Hz using an indirect light source. Besides physiological measures (HPV measures, ECG, respiration, forearm EMG, blood pressure), emotional states (pleasure, arousal, dominance, state anxiety) were assessed by subjects' self-reports. Since relaxation instructions did not have any effect neither on the subjective nor on the physiological variables, the present paper focuses on the comparison of the control and the fear condition. The scream reliably induced changes in both physiological and self-report measures. During the fear condition, subjects reported more arousal and state anxiety as well as less pleasure and dominance. Heart period decreased, while EMG and diastolic blood pressure showed a tendency to increase. HPV remained largely unaltered with the exception of the LF component, which slightly decreased under fear induction. Replicating previous findings, trait anxiety was negatively associated with HPV, but there were no treatment-specific differences between subjects with low and high trait anxiety.

Perception of Emotional Expressions in Adults

2016 ◽  
Vol 37 (1) ◽  
pp. 16-23 ◽  
Author(s):  
Chit Yuen Yi ◽  
Matthew W. E. Murry ◽  
Amy L. Gentzler
Keyword(s):  
Facial Expressions ◽  
Negative Mood ◽  
Emotion Perception ◽  
State Level ◽  
Past Research ◽  
Negative Emotionality ◽  
Basic Emotions ◽  
Perceived Intensity ◽  
Trait Level ◽  
Facial Expressions Of Emotion

Abstract. Past research suggests that transient mood influences the perception of facial expressions of emotion, but relatively little is known about how trait-level emotionality (i.e., temperament) may influence emotion perception or interact with mood in this process. Consequently, we extended earlier work by examining how temperamental dimensions of negative emotionality and extraversion were associated with the perception accuracy and perceived intensity of three basic emotions and how the trait-level temperamental effect interacted with state-level self-reported mood in a sample of 88 adults (27 men, 18–51 years of age). The results indicated that higher levels of negative mood were associated with higher perception accuracy of angry and sad facial expressions, and higher levels of perceived intensity of anger. For perceived intensity of sadness, negative mood was associated with lower levels of perceived intensity, whereas negative emotionality was associated with higher levels of perceived intensity of sadness. Overall, our findings added to the limited literature on adult temperament and emotion perception.

Psychopathy and Identification of Facial Expressions of Emotion

2006 ◽  
Author(s):  
Mark E. Hastings ◽  
June P. Tangney ◽  
Jeffrey Stuewig
Keyword(s):  
Facial Expressions ◽  
Facial Expressions Of Emotion
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