scholarly journals Sociolinguistics Study of Aravind Adiga’s White Tiger

2021 ◽  
Vol 9 (5) ◽  
pp. 147-153
Author(s):  
Adhip Jain

This paper comprises the sociolinguistic concepts which are hidden in the Aravind Adiga’s novel White Tiger. And it will let us know how Aravind Adiga managed to reach his audience effortlessly. Aravind Adiga is a Man Booker Prize Winner of 2008, for his debut novel ‘White Tiger’. White Tiger is the story of a common man, who manages to attain tremendous success, later starts working as an Entrepreneur. The protagonist, Balram Halwai, narrates this novel, he sends letters to Premier of China, who will soon be visiting India. Moreover, this novel comprises of sociolinguistic elements such as the names are mostly of Indian origin, prestige feature. Aravind Adiga is being chosen as a writer to be tested on sociolinguistic grounds because there is an apt amount of sociolinguistic elements (code switching, high prestige, low prestige, etc.) in his novels. Aravind Adiga reaches the reader's heart, by using appropriate language in the manner his target audience can understand. This paper also verifies the sociolinguistic impact on Aravind Adiga, in the midst of this we realise the importance of sociolinguistic theories. Society and culture play a vital role in our language acquisition, and it shapes our respective roles in society. Ultimately, this can let us know how language variation occurs and impacts the users. Language is like a river, it changes its directions with time, place, communities, etc, and certain meanings avert or change slightly from the original meanings.

Think India ◽  
2019 ◽  
Vol 22 (2) ◽  
pp. 47-54
Author(s):  
Gummadi Venkatesh ◽  
Mr. G Subbareddy ◽  
Dr. Venkata Rangaiah

This particular topic is chosen because every organization required promotion to promote their product and services. Sales promotions re playing a vital role in today's market. So it is important to know how far these promotional activities are creating brand awareness in the minds of the customer and influencing them to go for the products and services and also the need to increase the quality, creativity and utilization of technology in the distribution and sales promotions.


2020 ◽  
Author(s):  
Lena V. Kremin ◽  
Julia Alves ◽  
Adriel John Orena ◽  
Linda Polka ◽  
Krista Byers-Heinlein

Code-switching is a common phenomenon in bilingual communities, but little is known about bilingual parents’ code-switching when speaking to their infants. In a pre-registered study, we identified instances of code-switching in day-long at-home audio recordings of 21 French–English bilingual families in Montreal, Canada, who provided recordings when their infant was 10 and 18 months old. Overall, rates of infant-directed code-switching were low, averaging 7 times per hour (6 times per 1,000 words) at 10 months and increasing to 28 times per hour (18 times per 1,000 words) at 18 months. Parents code-switched more between sentences than within a sentence; this pattern was even more pronounced when infants were 18 months than when they were 10 months. The most common apparent reasons for code-switching were to bolster their infant’s understanding and to teach vocabulary words. Combined, these results suggest that bilingual parents code-switch in ways that support successful bilingual language acquisition.


2006 ◽  
Vol 29 (1) ◽  
pp. 4.1-4.21
Author(s):  
Sarbari Bordia ◽  
Lynn Wales ◽  
Jeffery Pittam ◽  
Cindy Gallois

Most practitioners teaching English to speakers of other languages (TESOL) will agree that students come with some expectations about course content and teaching methodology and that these expectations play a vital role in student motivation and learning. However, the study of student expectations has been a surprising omission from Second Language Acquisition research. In the studies reported here, we develop a model of student expectations by adapting the Expectation Disconfirmation paradigm, widely used in consumer psychology. Student and teacher perspectives on student expectations were gathered by interviews. Responses shed light on the nature of expectations, factors causing expectations and effects of expectation fulfilment (or lack of it). The findings provide new avenues for research on affective factors as well as clarify some ambiguities in motivational research in second language acquisition. The model presented here can be used by teachers or institutions to conduct classroom-based research, thus optimising students’ learning and performance, and enhancing student morale.


2020 ◽  
Vol 2 (2) ◽  
pp. 123
Author(s):  
Tatu Zakiyatun Nufus ◽  
Atik Yuliani

The language acquisition process can be seen as a running parallel throughout a child’s life every day, it happened for every human who interacts with other people to share information since they were a child. It looks closely at the acquisition of the early age of Virendra, he was a child under 5 age who lives in the Sundanese environment and he is not familiar with English as a foreign language. Virendra was familiar with Arabic literature previously in his house, and he knows English in the formal school of his Playgroup up to now in kindergarten, the writer tried to report this case using a descriptive method. The data is collected while he was used the language in the school and how his parents influence his language acquisition in the house. And it is conducted to know how well Virendra’s comprehension in producing language. Beside it, this study is expected to the parents to lead the child in using language.


2016 ◽  
Vol 65 (6) ◽  
Author(s):  
Alejandro Serani Merlo

La conciencia actual de que estamos haciendo inhabitable la “casa común” para las futuras generaciones, tiene raíces objetivas y subjetivas. Subjetivamente el hombre de la calle percibe con angustia la destrucción de algo que ya no conoce y que no sabe cómo cuidar. La modernidad, con su división entre la res extensa y la res cogitans, condujo a una disociación entre la idea de naturaleza que tiene el hombre común, y la idea docta de naturaleza. Las ontologías doctas de corte materialista o idealista hacen depender la naturaleza de la subjetividad humana, mientras que la experiencia espontánea reconoce en ella una existencia “dada”. Se proponen tres sentidos de “lo dado” que permiten hacerse cargo filosóficamente de la experiencia común. Nos parece imperativo recuperar una concepción realista de la naturaleza que permita establecer límites objetivos a la técnica y a su lógica, que tiende hoy a invadir, todo el ámbito de lo práctico, incluidas la economía y la política. ---------- The current awareness that we are making uninhabitable our “common house” for the future generations has both objective and subjective roots. Subjectively, the common man anxiously perceives the destruction of something that no longer understands and who does not know how to care. With its division among res extensa and res cogitans, modernity leads to dissociation between the common idea of nature and the academic one. The erudite materialistic or idealistic ontologies make depend “nature” from human subjectivity, while, on the contrary, with spontaneous experience we should recognize to it a “given” existence. We suggest here three meanings of the term “given” that allow us to face in a philosophical sense our common experience. It seems necessary to recover a realistic conception of nature that aims to establish objective limits to technique and its logic, which now tends to invade the entire “practical field”, including economics and politics.


2020 ◽  
Vol 8 (1) ◽  
pp. 38
Author(s):  
Lutfun Nahar Poly ◽  
Ashik Zaman ◽  
Eashrat Jahan Eyemoon

Menstruation is an absolute natural-normal biological process of adolescents though it is unfortunately accompanied with different taboos in the society of Bangladesh. A significant number of adolescent girls have considerable lacuna of knowledge on menstruation as well as menstrual hygiene management. Thus, the aim of the study is to know how the issue of menstruation is presented on TV advertisement and what roles TV advertisements play in shaping the knowledge, attitude, and practice of girls and their parents on menstruation and menstruation hygiene management. Both content analysis and questionnaire survey have been used to present the realities of the role of TV advertisement in menstrual hygiene management process in Bangladesh. At present, about 70 percent girls are inspired to use sanitary napkin watching TV advertisement. TV advertisements play vital role to break the shackle of menstrual taboo and also provide essential information about menstruation as well as menstrual hygiene management.


2000 ◽  
Vol 21 (2) ◽  
pp. 169-199 ◽  
Author(s):  
J.K. Chambers

Traditional dialectology took region as its primary and often its only independent variable. Because of numerous social changes, region is no longer the primary determinant of language variation, and contemporary (sociolinguistic) dialectology has expanded the number of independent variables. In Dialect Topography, we survey a representative population, and that population inevitably includes some subjects born outside the survey region. We want to know how these non-natives affect language use in the community. Admitting them thus requires us to implement some mechanism for identifying them in order to compare their language use to the natives. The mechanism is called the Regionality Index (RI). Subjects are ranked on a scale from 1 to 7, with the best representatives of the region (indigenes) receiving a score of 1, the poorest (interlopers) a score of 7, and subjects of intermediate degrees of representativeness in between. I look at three case studies in which RI is significant: bureau in Quebec City, running shoes in the Golden Horseshoe, and soft drink in Quebec City. These results introduce a new dimension to the study of language variation as a regional phenomenon and provide a framework for the integration of regionality as one independent variable among many in dialect studies. The RI provides, perhaps for the first time, an empirical basis for inferring the sociolinguistic effects of mobility.


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