scholarly journals ANTESEDEN PERCEIVED RISK PADA PURCHASE INTENTION

2018 ◽  
Vol 11 (1) ◽  
pp. 145
Author(s):  
Dewi Sri Rejeki
Keyword(s):  
Perceived Risk ◽  
Purchase Intention ◽  
Financial Risk ◽  
Private Label ◽  
Primary Data ◽  
Equation Modeling ◽  
Physical Risk ◽  
Minimum Criteria ◽  
Psychological Risk ◽  
Private Label Products

<p><em>The purpose of this study is to determine the influence of perceived risk to </em><em>purchase intention</em><em>  private label products in Indonesia modern market. This study used primary data sources obtained directly by distributing questionnaires using purposive sampling techniques, </em><em>gathered</em><em> 200 respondents with minimum criteria of period at least 18 years while maximum of period is &gt; 61 years and have bought private label products. The dependent variable in this study is purchase intention, while independent variables are considered functional risk, perceived financial risk, physical risk, and perception of psychological risk.</em><em> Data analysis use Structural Equation Modeling (SEM). </em><em>The results indicate that there was a negative effect on financial risk, the perceived physical risk to buy an interest in functional perception, the psychological risk has no effect on purchase intention on private label product. The implications for the manager is to increase consumer buying intentions by taking into account factors such as perceptions of financial risk and perceptions of physical risk.</em></p>

The effect of perceived risk dimensions on purchase intention

2015 ◽  
Vol 30 (4) ◽  
pp. 218-230 ◽  
Author(s):  
Ramulu Bhukya ◽  
Sapna Singh
Keyword(s):  
Perceived Risk ◽  
Purchase Intention ◽  
Financial Risk ◽  
Value Proposition ◽  
Private Labels ◽  
Market Place ◽  
Content Type ◽  
Physical Risk ◽  
Risk Dimensions ◽  
Psychological Risk

Purpose – The purpose of this paper is to examine the dimensions of perceived risk, which influence consumers’ purchase intention toward the retailers’ private labels. Based upon the previous literature, majorly four dimensions of the perceived risk have been considered for the study. These include – perceived functional risk, perceived financial risk, perceived physical risk and perceived psychological risk. Design/methodology/approach – Data have been collected by proceeding with mall intercept method and approached shoppers with the questionnaire at the outlets of large Indian retailers – Reliance retail, Aditya Birla’s More, Big Bazaar and Spencer’s. A total of 352 valid questionnaires were obtained, wherein responses were recorded on Likert-type scale anchoring five-points where 1 indicates strongly disagree and 5 indicates strongly agree. Then, the analysis was carried out by using Exploratory Factor Analysis and Multiple Regression Analysis. Findings – Findings of this study revealed that perceived functional risk, perceived financial risk, perceived physical risk and perceived psychological risk have the direct negative and significant effects on consumers’ intention to purchase retailers’ private labels. Thus, all the hypotheses were accepted and all the findings of this study were in line with previous studies. Research limitations/implications – A limited set of product categories and brands were analyzed. Practical implications – This study is of great interest for large retailers who wish to increase their private labels’ value proposition, with an in-depth understanding of these risks it could alter their value proposition accordingly and create more successful private labels in the market place. Originality/value – This study is one among the very few studies which addressed the research on purchase intention toward private labels in Indian context.

A SCALE DEVELOPMENT APPROACH TO PERCEIVED RISK IN PURCHASE OF CARS

2016 ◽  
Vol 12 (02) ◽  
Author(s):  
T Frank Sunil Justus ◽  
T Sunitha ◽  
M. Gnanasundari
Keyword(s):  
Perceived Risk ◽  
Tamil Nadu ◽  
Financial Risk ◽  
Social Risk ◽  
Fit Statistics ◽  
Car Market ◽  
Physical Risk ◽  
Development Approach ◽  
Psychological Risk ◽  
Vehicle Market

Perceived risk is an ambiguity that consumers face when they cannot foresee the outcome of their purchase decisions. Perceived risk occurs when an individual consumer perceives the possible hazard or chance of loss as the result of a purchase decision. Consumers are influenced by risks that they perceive whether or not such risks actually exist. The objective of the paper is to identify the dimensions of perceived risk and to develop a scale for measurement of perceived risk in purchase of car The study involved 150 respondents and was conducted over a forty five day period in January 2014 in Cuddalore district of Tamil Nadu. Five brands of cars namely Maruti, Hyundai, Tata, Toyota, Honda and Ford alone was considered for the study. Exploratory factor analysis with a varimax rotation was conducted on the total 64 questions, which were later reduced to nine dimensions. The nine dimensions of perceived risk identified for the study included physical risk, psychological risk, functional risk, social risk, financial risk, time risk, decision risk, obsolescence risk, and facility risk. When the nine factors were allowed to correlate, the fit statistics suggested a good model fit. The developed scale will be useful to car companies to make a check on the important components that sums up the perceived risk for that customer. In future scales can be developed to identify the perceived risk for luxury car market segment as well as for sports utility vehicle market as also involving brands that was not considered for the study.

scholarly journals IS JORDAN SAFE TO VISIT? THE IMPACT OF PERCEIVED RISK PERCEPTIONS ON THE TOURIST BEHAVIOURAL INTENTIONS

2020 ◽  
Vol 33 (4) ◽  
pp. 1545-1550
Author(s):  
Ashraf Mohammad ALFANDI ◽  
Keyword(s):  
Perceived Risk ◽  
Risk Perceptions ◽  
Financial Risk ◽  
Empirical Relationship ◽  
Tourism Industry ◽  
Data Set ◽  
Physical Risk ◽  
Risk Dimensions ◽  
Psychological Risk ◽  
The Impact

The aim of this study was to investigate the influence of perceived risk dimensions on the tourists behavioural intention (BI). A questionnaire was prepared drawing from the scales in literature, and it was applied in a form of a self-administered questionnaire on European tourists who visited Jordan in 2018. To check the hypotheses on a data set of 339 completed questionnaires, multiple regression tests were applied. The findings identified that perceived financial risk (FR) and perceived performance risk (PR) had significant impact on tourists BI, however, perceived physical risk (PHR), perceived time risk (TR), and perceived socio-psychological risk (SPR) risk were not significant. The findings reflect only the perceived risks and BI of European tourists visiting Jordan. The focus should be placed on reducing implemented taxes on the touristic services and products in order to make Jordan more price competitive. This study establishes an empirical relationship between the risk dimensions and the BI of tourists; consequently, the findings have implications for the tourism industry, especially for key players in the Jordanian Tourism Board. It also serves as a reference to destinations with similar risk background.

scholarly journals Perceived Risk on Online Store Image Towards Purchase Intention

2019 ◽  
Vol 10 (2) ◽  
pp. 48
Author(s):  
Lu Man Hong ◽  
Noorshella Che Nawi ◽  
Wan Farha Wan Zulkiffli ◽  
Dzulkifli Mukhtar ◽  
Shah Iskandar Fahmie Ramlee
Keyword(s):  
Perceived Risk ◽  
Purchase Intention ◽  
Financial Risk ◽  
Personal Information ◽  
Social Risk ◽  
Privacy Risk ◽  
Online Store ◽  
Internet Users ◽  
Online Consumers ◽  
Psychological Risk

The main aim of this study is to identify purchase intention among Malaysian online consumer towards online store. A recent data provided by MCMC indicate that only 9.3 percent of Internet users in Malaysia admitted doing online purchasing despite huge number reflects Malaysian is heavy Internet users. This is due to the factors that the consumers are feared towards risk they may get during shopping online and this can affect their purchase intention activities. The finding identified that privacy risk and delivery risk are significant to purchase intention among online consumers in Malaysia. Meanwhile, financial risk, product performance risk, time risk, psychological risk, social risk and after-sale risk are not significant to purchase intention. This indicated that Malaysian online consumers tend to care their personal information has been misused by third parties within their permission in order to prevent privacy risk in online shopping activities.

Perceived Risk, Trust, and Online Food Purchase Intention Among Malaysians

2021 ◽  
pp. 227853372110439
Author(s):  
Uma Thevi Munikrishnan ◽  
Kun Huang ◽  
Abdullah Al Mamun ◽  
Naeem Hayat
Keyword(s):  
Perceived Risk ◽  
Purchase Intention ◽  
Partial Least Square ◽  
Equation Modeling ◽  
Food Purchase ◽  
Online Social Media ◽  
Intention To Purchase ◽  
Study Results ◽  
Psychological Risk ◽  
The Impact

The food distribution industry is proliferating significantly and contributing to the economies. The spread of technology enhances the consumption patterns as young and educated consumers are attracted to use the online food purchase systems. This study investigated the perceived risk of consumers and the impact of perceived risks on the purchase intention of the takeaway online ordering model. Google Form was used to obtain the target respondents through various online social media platforms such as WeChat, WhatsApp groups, and Facebook to collect data from Kuala Lumpur and Selangor, Malaysia. A total of 350 valid responses were utilized for partial least square structure equation modeling based data analysis. The study results confirm that financial risk, time risk, and psychological risk can significantly influence the trust in online food sellers. However, time risk, psychological risk, and trust in online sellers can significantly influence the intention to purchase online food. Trust in online significantly mediates the relationship between the associated risk in an online purchase and the intention to purchase online food. The most significant contributor to the intention to purchase food is the trust in online sellers than time risk and psychological risk. Research findings offer practical insights into the process of online food purchases. This study provides practical suggestions, study limitations, and future research opportunities.

scholarly journals THE PURCHASE INTENTION’S DRIVER OF PRIVATE LABEL BRANDS FROM THE HYPERMARKET STANDPOINT

2020 ◽  
Vol 2 (5) ◽  
pp. 01-14
Author(s):  
Ima Ilyani Ibrahim ◽  
Nur Hazirah Mohammad Yatim
Keyword(s):  
Perceived Risk ◽  
Purchase Intention ◽  
Private Label ◽  
Primary Data ◽  
Buying Behavior ◽  
National Brands ◽  
Northern Areas ◽  
Perceived Price ◽  
Private Label Brands ◽  
Extensive Information

These days, the consumer is starting to make changes in their buying behavior since the income is overwhelmed due to the economic pressure. Subsequently, the Private Label Brands (PLBs) are offering lower prices compare to National Brands (NB), and cause the consumer started to purchase PLBs to manage their expenses. The determination of this research is to study the Purchase Intention of Private Label Brands (PLBs) and identifies the predictors of Purchase Intentions for the store brands since there are shortcomings of previous studies regarding PLBs' main factors. The aims are to observe the relationship between Purchase Intention of Private Label Brands (PLBs) and Perceived Price, Perceived Quality, Perceived Value, and Perceived Risk. Primary data was collected through self-administered questionnaires to the respondents in Northern areas using mall intercepts. From the finding, there are significant and influential relationships between the DV and IVs. The results will certainly provide extensive information where retailers should focus to obtain a strategic competitive advantage by adding value to its products and services or reducing its own costs more effectively than its rivals in the industry.

scholarly journals THE EVALUATION OF THE RELATIONSHIPS AMONG PERCEIVED RISK OF DELIVERY, ONLINE PURCHASE ATTITUDE, AND INTENTION OF CONSUMERS

2020 ◽  
Vol 8 (4) ◽  
pp. 445-463
Author(s):  
Hayriye Nur BAŞYAZICIOĞLU
Keyword(s):  
Perceived Risk ◽  
Purchase Intention ◽  
Financial Risk ◽  
Online Shopping ◽  
Product Variety ◽  
Essential Elements ◽  
Primary Data ◽  
Survey Method ◽  
Face To Face ◽  
Online Purchase

Although online shopping offers many benefits to consumers such as product variety, price comparison opportunity, space, and time convenience, it is seen that the online purchase intention of consumers is affected by the risks of online shopping. In the literature, the risks of online shopping have been examined in general, but it has been found that delivery risk, one of the essential elements of online shopping, has not been addressed in detail. Therefore, this study aims to examine the perceived delivery risks of consumers in online shopping. For this purpose, primary data was collected with a face-to-face survey method from 482 respondents. The confirmatory factor analysis determined that the perceived delivery risk consisted of four factors, namely product risk, non-delivery risk, financial risk, and time risk. In the second stage, the effects of these risks on online purchase attitude and intention were analysed with path analysis. Therefore, this study is thought to fill an essential gap in the literature and will guide future studies.

scholarly journals Faktor – Faktor yang Mempengaruhi Purchase Intention Produk Private Label Sirup Indomaret di Jakarta

2020 ◽  
Vol 4 (2) ◽  
pp. 50
Author(s):  
Edwin Rommel Yudistira
Keyword(s):  
Social Influence ◽  
Significant Influence ◽  
Perceived Risk ◽  
Purchase Intention ◽  
Perceived Value ◽  
Perceived Quality ◽  
Private Label ◽  
Store Image ◽  
Perceived Price ◽  
Private Label Products

Indonesia's retail business has grown with the increasing number of existing retailers. The presence of this retailer gave rise to private label products in Indonesia. Private labels are one of the retailer's strategies to be competitive in the market. The purpose of this research is to analyze the influence of: Perceived Quality, Perceived Risk, Perceived Value, Perceived Price, Advertisement, Packing, Store Image, Social Influence, Consumers' Attitude to Purchase Intention Indomaret private label products in Jakarta. Data were obtained by distributing questionnaires to 350 respondents who met the criteria. Then the data were analyzed by classical assumption test, F test, t test, and analysis of the coefficient of determination. These results indicate that the Variable Perceived Quality, Perceived Risk, Perceived Value, Perceived Price, Advertisement, Packing, Store Image, Influence and Consumers' Attitude have a significant influence on Purchase Intention. Whereas Social Influence does not have a significant influence on Purchase Intention. Suggestion for research is that further research can be conducted with larger samples and different and more specific independent variables.

Consumer Perception and Purchase Intention Towards Refurbished Smart Phones

2021 ◽  
pp. 270-284
Author(s):  
Nishant Kumar ◽  
Divya Mohan
Keyword(s):  
Perceived Risk ◽  
Purchase Intention ◽  
Financial Risk ◽  
Smart Phone ◽  
Smart Phones ◽  
Environmental Benefits ◽  
Research Approach ◽  
Circular System ◽  
Cost Of Materials ◽  
Key Aspects

Circular economy is a global economic model that focuses to transform linear consumption in a circular system by minimizing waste and preserving the cost of materials. Refurbishment can be useful to recover value from old products and to minimize waste. Based on the insights from literature, a deductive research approach has been used to examine consumer understanding about refurbished smart phone and their purchase intention. A survey based on barriers, perceived risk, and benefits associated with refurbished phones was conducted. Multiple analyses of variance were employed to identify the effect of demographic parameters on refurbishing dimensions. Multiple regression was used to identify prominent predictors in determining purchase intention towards refurbished products. The study demonstrates a fine level of awareness among people about refurbished phone, and they link it to environmental benefits. A major concern among consumers was performance issue and financial risk involved in purchasing refurbished smart phones. Financial benefits are key aspects behind promoting refurbished.

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