scholarly journals Visualizing Term Eigenvector Prominence in a Corporate Social Responsibility Context

Author(s):  
Carlos M Parra ◽  
Monica Tremblay ◽  
Arturo Castellanos

In this study we develop a simplified technique for helping researchers and analysts visualize the alternative prominence of term eigenvectors obtained after exploring term associations (Term Clusters) while conducting Text Data Mining on a collection to Corporate Social Responsibility (CSR) reports. The collection analyzed is comprised of CSR reports produced by 7 US firms (Citi, Coca-Cola, Exxon-Mobil, General Motors, Intel, McDonald’s and Microsoft) in 2004, 2008 and 2012. The analysis is performed by year in order to discern how the prominence of term eigenvectors has evolved for each firm and for different CSR topics. Results indicate that term eigenvectors maintain their prominence when CSR topics are related to the core business of the firm in question.

Author(s):  
Karen Paul ◽  
Carlos M. Parra

AbstractCorporate social responsibility has been an important theme in management at least since the 1960s. International business became a recognized subfield in management around the same time. Logically, there might have been much dialogue about corporate social responsibility in international business research and publication, yet previous reviews of the literature indicate relatively little such research. This study complements previous literature reviews by employing text data mining to analyze a sample of 1188 articles published from 2000 to 2018 in the Journal of International Business Studies (JIBS). Results show that from 2000 to 2018 only 35 CSR focused articles appeared. CSR research has increased over time, highly influenced by editorial specification of special issues. These documents can be grouped into seven CSR topics, with corruption and embeddedness being the most salient. Strategies are suggested for increasing research on CSR in international business.


MedienJournal ◽  
2018 ◽  
Vol 42 (1) ◽  
pp. 33-50
Author(s):  
Maria Gruber

Corporate Social Responsibility reporting has grown increasingly in importance for companies in terms of portraying themselves as good corporate citizens. However, when confronted with a major corporate crisis that evoked an extensive loss in stakeholders’ trust, it remained unclear, how to further deal with the need for CSR communication without presenting oneself as exceedingly hypocritical. In the course of this study, the questions of how and to what extent crises cause change in a corporation’s CSR rhetoric were addressed. Therefore, the utilization of the rhetorical dimensions of logos, ethos, pathos, cosmos and autopoiesis as well as the amount of negative disclosure in the CSR reports of the world’s leading automobile companies (Toyota, General Motors, Volkswagen) were analyzed, one year before and one year after they had maneuvered themselves into a corporate crisis. The rhetorical analysis revealed that the distinctive context of each case (including the corporations’ responsibility for the crisis) dictated the rhetorical adjustments of the CSR reporting after the crisis. Moreover, it could be shown, that when reporting on the crisis cause itself, corporations tend to apply the dimension of ethos more frequently to counter the audience’s potential perception of their hypocrisy.


2004 ◽  
Vol 10 (3) ◽  
pp. 433-451 ◽  
Author(s):  
Malene Nordestgaard ◽  
Judith Kirton-Darling

This article considers how European sectoral social partners have tackled and promoted the concept of corporate social responsibility (CSR), and to what extent their common actions have given CSR a tangible and practical form. After reviewing sectoral social dialogue and trade unions’ attitudes to CSR, the authors report on research into the activities of sectoral social dialogue committees. The research shows that many of the sectoral social dialogue committees, whether they consider themselves to be active or not on CSR, have been grappling with the core issues raised by the concept over a number of years. The development of the European institutional debate on CSR has clearly led to the ‘redefinition’ of activities carried out in the framework of the sectoral social dialogue, in some cases offering new impetus to common actions and broadening the scope of debate, while in other cases offering ‘old wine in new bottles'. This article further analyses the specific activities of the sectoral social dialogue committees in the sugar sector.


2015 ◽  
Vol 27 (3) ◽  
pp. 749-760 ◽  
Author(s):  
Ping-Feng Pai ◽  
Lei-Chun Chen ◽  
Kuo-Ping Lin

Author(s):  
Antonella Monda ◽  
Antonio Botti

Il presente studio ha l'obiettivo di indagare la percezione dei consumatori riguardo le attività di corporate social responsibility (CSR) di una azienda impegnata nel sociale che, tuttavia, non gode di un giudizio favorevole presso i propri consumatori, allo scopo di verificare se ad un giudizio negativo dell'impresa corrisponde una percezione negativa anche delle pratiche di CSR. A tale scopo, si persegue un duplice obiettivo: 1) individuare l'esistenza del fit tra il core business dell'azienda in questione e le attività di CSR intraprese dall'impresa, per comprovare l'eticità dell'impresa in questione; 2) identificare l'eventuale fit tra la comunicazione delle attività di CSR dell'azienda e la percezione delle attività etiche dell'impresa da parte dei consumatori.La ricerca è basata sulla metodologia del case study, che esamina il caso aziendale Ferrovie dello Stato (FS), tramite l'analisi di dati secondari e dati primari. I risultati confermano l'esistenza del fit tra il core business e le attività di CSR di FS ma, allo stesso tempo, mostrano una discrepanza tra la comunicazione delle attività di CSR dell'azienda e la percezione delle stesse da parte dei consumatori.


2014 ◽  
Vol 4 (4) ◽  
pp. 39-47
Author(s):  
Martin Larbi

There are several studies that have investigated the effect of corporate social responsibility (CSR) on consumer behavior. However, these studies demonstrate conflicting results on how CSR influences consumer purchasing behavior and retention; for example, in event of negative information about a firm. Therefore, the effectiveness of CSR in advancing the core business of firms remains unresolved. This research uses a qualitative approach to examine how CSR affords firms greater levels of goodwill with consumers. The study focuses on the case of Apple in China. Both primary and secondary data were collected through interviews, review of literature, newspaper reports, blogs, social media, and official websites of institutions and corporate entities. A deductive analytical approach was used to examine how consumers perceive CSR, and how that impacts on their attitude towards a firm when confronted with negative information. The study found low level of awareness of CSR in consumers. Moreover, the findings demonstrate that consumers tend to attach more importance to CSR when they identify with the problems associated with the actions or inactions of a firm. The study shows that firms can only enjoy the full benefits of CSR by creating public awareness of such endeavours.


Green reporting is an innovative outlet of accounting. It deals with accounting for the environment and its well-being. An organization can lessen most of the environmental costs by taking effective decisions with the help of green reporting. The core objective of this study is to comprehend the meaning of green reporting and how it can be a tool of environmental sustainability. We discovered the significance of green reporting implication and retain a way of what the companies are taking from the environment and what they are giving back in return. This paper highlights to recognize contemporary tendencies in green reporting. This study would be a policy dialog in the efficient usage of resources and in the reduction of pollution to an extent. Green reporting plays a vital role in the corporate social responsibility of a firm. This study also heightens on the people’s insight concerning green reporting with the help of collecting primary data with appropriate execution. It was originated that a maximum of the respondents felt there is a demand for affecting the road to green reporting and that all the companies should jump adopting green reporting.


Sign in / Sign up

Export Citation Format

Share Document